Group items tagged

Museums are increasingly using technology to reach an audience outside their walls. And I, of course, am a complete evangelist for new media and for institutions adapting as fast as possible to changes new technologies are bringing to our world. But when the time came to talk to the museum heads about using social media tools to expand their audiences and enrich the museum-going experience, I found myself oddly reticent.

The purpose of this exploratory study was to advance understanding of how American museums are currently using social media. More specifically the study used an online survey to question museum practitioner's on current social media practices by looking at tools used, purposes, importance, effectiveness, measurement, satisfaction and success. The following is a bullet point summary of the findings.

Storytelling: digital technology allows us to tell tales in innovative new ways. As the tools available to publishers grow more sophisticated, it's up to us to experiment and see what sticks. [...]Stories are memory aids, instruction manuals and moral compasses. When enlisted by charismatic leaders and turned into manifestos, dogmas and social policy, they've been the foundations for religions and political systems. When a storyteller has held an audience captive around a campfire, a cinema screen or on the page of a bestseller, they've reinforced local and universal norms about where we've been and where we're going. And when they've been shared in the corner shop, at the pub or over dinner they've helped us define who we are and how we fit in. Human experience is a series of never-ending, overlapping stories bumping into one another in expected and unexpected ways.[...]

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create your own social network

twitter for cooperations

WEB 2.0 Basiswissen

The main aim of the study was to analyse the 2.0 environment, which had been set up six months before, and put forward actions to improve it. > Of all the networks analysed, the blog is the key: it serves as a tool for dissemination, a discussion space and a means of creating content.

Most UX designers use qualitative research-typically in the form of usability tests-to guide their decision-making. However, using quantitative data to measure user experience can be a very different proposition. Over the last two years our UX team at Vanguard has developed some tools and techniques to help us use quantitative data effectively. We've had some successes, we've had some failures, we've laughed, we've cried, and we've developed ten key guidelines that you might find useful.

Web 2.0 für Kulturinstitutionen, Präsentation Frank Tentler, stArt 2010. ¨Bersicht tools, Abk¨rzungen auf Twitter

Get accurate information about your community using different search criteria that will help you to make strategic and error-free decisions. Take advantage of knowing exactly who shapes your community: where your followers are from, which language they speak, their activity on Twitter, etc.

TourSphere™ is a unique collaboration of artists, entrepreneurs, and technologists. We see the world through a creative lens-and we believe that mobile technology can ignite a new wave of learning about our world.

Manche Tage sind wirklich verrückt...vielleicht sollte man sie einfach nicht beginnen...oder einen Plan dafür machen! So ein Tag ist der 1. Februar 2012! Nicole Simon postete auf Facebook, dass sie  nur gute Mails und Nachrichten bekommt...ich sehe aus dem Fenster und sehe den herrlichen Wintersonnenschein der das Herz wärmt und erinnere mich an den #followamuseum - Tag 2010...lieber nicht daran denken und  zwingen mich endlich den überfälligen Bürokram vom Tisch zu bekommen...dann flattern auch schon die Meldungen herein..."Auf Facebook wird über den Sinn und Unsinn von Twitter für Museen diskutiert!" @cogries findet im Web einen wirklich spannenden Artikel über genau dieses Thema und auch bei mir flattern wie bei Nicole gute Nachrichten auf den Bildschirm! ... die Finger krabbeln und ich beginne zu schreiben...

social media planner für Deutschland

7scenes gives you all the tools for your mobile city experiences, which we call scenes. Scenes let you explore places with your mobile, interact with other players and upload media on-the-go

Sparked by previous discussions, I wonder if anyone is aware of any successful projects/tools that allow users to geotag resources on the web (or to contribute corrections/enhancements to things already tagged)

Im Schnitt nutzen deutsche Orchester und Museen lediglich zwei Social-Media-Tools bzw. Communities, um mit ihren Stakeholdern zu kommunizieren.

Growing Knowledge: The evolution of research An exhibition at the British Library showcasing innovative research tools

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