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Green Marketing: The Benefits of Green Marketing | Hotel Industry Magazine - 0 views

  • enables them to generate additional positive publicity and engage with existing and new target customers.
  • responding to the challenges of the recession and keeping overheads down
  • meant that environmental issues were given a low priority – ignoring the fact that there are often cost savings associated with such things as improved energy and waste management.
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  • 80% of travellers are willing to pay extra to visit an eco-friendly destination or business
  • hoteliers who rely on business trade may be the first to start seeing customers staying elsewhere if they aren’t making any efforts to demonstrate environmental responsibility.
  • greenwash’ accusations
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    This article is an interview with Leigh Tymms from Green Edge Environmental on the marketing benefits of going green. The most beneficial is generating a positive reputation with customers looking to go green. These customers are increasing everyday. According to the article, a report by Travelocity stated that 80% of travelers are willing to pay extra to visit an eco-friendly destination. Basically, more and more guests are taking into consideration the size of a hotels carbon footprint. Although it may be costly originally, in the long run it is also economically beneficial for hotels to go green. Tymms warns that hotels ignoring the green trend in hospitality risk losing customers. And he also suggest that hoteliers make sure they are actually taking steps to go green and not just marketing false claims for revenue gain. 
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Technology helps hoteliers manage remotely - 0 views

  • While GMs spend most of their time on property, district managers often monitor the three key performance metrics in real time for multiple properties.
  • Youngblood said remote technology gives him the opportunity to be more flexible.
  • Youngblood said he uses a mobile app from Revinate to monitor his hotel’s social media engagement. He said he receives alerts anytime a new review is posted about the Hilton, whether he’s “on the floors working with my team or at my kid’s basketball game on the weekend.”
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  • It’s owners rather than managers looking to view reports away from the property. While management company Chesapeake Hospitality may hold the occasional meeting to update its owners, Joseph Smith, executive VP, said owners could potentially have five or six properties they oversee.
  • Smith said when communications were handwritten—and even with email—there is hard-copy evidence and a paper trail. With text, he said, printing is just not convenient and there are times when hoteliers put their phone away, forgetting to take action.
  • “Remote access allows people to work smarter and really being able to focus on the highest priority items more timely,” Weigel said. “It also allows for greater efficiency as the easy things can be done quickly. It allows for more flexibility and greater job satisfaction.”
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    This article describes the hotel owners using the technology manage the hotels remotely. It shows several advantages, for example, convenience and  flexible.  However, some challenges also brought by the mobility. It needs time to take actions when using the remote technology and more private time are taken away from the managers. 
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Destination World E-Newsletter - 0 views

  • Based on the false premise that security adds nothing to the bottom line, police departments and professional security agencies have seen their budgets curtailed precisely when they are most needed. This police and security cutback is especially challenging to every form of tourism: from hotels to attractions, from restaurants to transportation providers. To help you place this need in perspective, consider the following:
  • Do not let the media scare you about an increase in crime due to an economic turndown.
  • Without tourism security even the best marketing will fail
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  • Use tourism security to attract baby boomers
  • Passive security equipment is helpful but does not take the place of real human beings.
  • Advertise to both your guests and locals and make sure they understand that you have a tourism security plan
  • Do not just use security professionals, be they private or public, as merely passive officers
  • Think through what your tourism security priorities are.
  • Promote tourism security as you would promote a new business
  • Never forget that no one ever needs to take a vacation
  • Despite some of the optimistic talk of global economic recovery, the highest likelihood is that the tourism industry still has several challenging months or even years ahead of it.
  • t only takes one incident to destroy the sense of security that visitors demand.
  • Even before September 11, 2001 visitors wanted to know if a locale provides good tourism security.
  • As people age, the issue of security and safety moves to the forefront. Presence is essential and the cost of a security professional is a lot less than the cost of additional advertising due to loss revenue. 
  • perception often governs a tourist's reality and if our visitors believe that an economic downturn will produce an increase in crime, then showing a tourism security presence becomes even more important.
  • Machines, however, do not provide a sense of empathetic hospitality that is essential for a successful tourism industry. The best course of action is to blend human security with technology.
  • Promote safety and security programmes to people in this niche.
  • These are the times to think out of the box. When people are scared then tourism security is part of economic security. 
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    This article shows the relationship between tourism security and economy. Tourism security is an important factor that will affect the economy, people should pay attention to it and also the staff in tourism industry should pay attention to it, cause they can make full use of this factor to improve the economy.
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    Great read!! Explains how tourist need to feel safe in order to travel. The importance of safety is the most important thing tourist look for when traveling. Currently the world is in a disarray. 
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Investment in Hotel Technology Pays Off with Increased Group Revenue - Charmed by Hospi... - 5 views

  • Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers?
  • Investment in Hotel Technology Pays Off with Increased Group Revenue Tuesday, July 10, 2012 by Sarah Vining Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers? Virtual concierge service on guest room TVs At Hyatt Hotels with in-room HD TVs by Roomlinx Inc., guests are able make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Service requests like housekeeping and in-room dining are instantly sent through the system, improving the venue’s departmental efficiency. All of these virtual functions are hoped to appeal to new markets and drive group business. More efficient billing In the article, “Insert IACC blog post title URL” we learn that in 2012, meeting and group planners are prioritizing finance as very important during in their planning process (which made the top 10 list for the first time). Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. Virtual business centers Socialization through technology and food and beverage outlets is increasing revenue for TRYP by Wyndham in the NYC Times Square South property. Google TVs and access to Google Chrome laptops near the Gastro Bar in the hotel’s lobby offers guests an opportunity to enjoy a dining experience with the comfort of complimentary technology use. On-staff IT team When planners were surveyed, reliability was listed as a top concern of IT services in the white paper “What Do Planners and Trainers Really Want in Their Meeting Service?” All IACC-certified conference centers are required to have an on-site IT team to ensure technology functions properly. Now, the need for a knowledgeable IT team that really understands technology and can cater to individuals and group business is spreading to other hotel markets.   These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests. Want to learn about other ways hotels are using technology to build relationships? Check out Enhancing Your Social Networking Site with a Social Concierge! to maximize social media and connect with guests, attendees and planners!
  • More efficient billing
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  • Service requests like housekeeping and in-room dining are instantly sent through the system,
  • ensure technology functions properly.
  • Virtual concierge service on guest room TVs
  • On-staff IT team
  • Virtual business centers
  • To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience.
  • Virtual concierge service on guest room TVs
  • These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B.
  • On-staff IT team
  • Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn’t just a hotel app. To invest in the property’s overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center.
  • Virtual concierge service on guest room TVs
  • More efficient billing
  • As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • On-staff IT team
  • Virtual business centers
  • To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • Technology is just another way hotels are winning group business and marketing a hotel or conference center.
  • These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. As we move beyond the discussion of required hotel Wi-Fi services, there will be a focus on technology amenities that provide the same comforts of home or the office. To increase group business, hoteliers are comfortable with this investment knowing there’s a return on investment with generated buzz/venue marketing and satisfied guests.
  • Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties.
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    Hotels developing High IT technology have taken a great deal of advantages from it which makes prosperous business and better customer service with high efficiency and goal-achieving process. In this article, it proclaims some prevailing high-techs used in hotels. Such as the In-room HD TV in Hyatt properties. It provide almost all the online computerized services accommodating customers with document-printing service, in-room dining service, restaurant reservation service, and even the email-checking, weather checking service. The on-staff IT team would oversee the IT application over the whole property, including upgrading, maintaining, and functioning. the impressive technology tools would be inevitable trend developing hotel industry.
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    "Investment in Hotel Technology Pays Off with Increased Group Revenue Tuesday, July 10, 2012 by Sarah Vining Hotels, conference centers and other meeting venues are increasing group business with new technology, and it isn't just a hotel app. To invest in the property's overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. Technology is just another way hotels are winning group business and marketing a hotel or conference center. What are some of these new hot tools for leisure and business travelers? Virtual concierge service on guest room TVs At Hyatt Hotels with in-room HD TVs by Roomlinx Inc., guests are able make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Service requests like housekeeping and in-room dining are instantly sent through the system, improving the venue's departmental efficiency. All of these virtual functions are hoped to appeal to new markets and drive group business. More efficient billing In the article, "Insert IACC blog post title URL" we learn that in 2012, meeting and group planners are prioritizing finance as very important during in their planning process (which made the top 10 list for the first time). Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. Virtual business centers Socialization through technology and food and beverage outlets is increasing revenue for TRYP by Wyndham in the NYC Times Square South property. Google TVs and access to Google Chrome laptops near the Gastro Bar in the hotel's lobby offers guests an opportunity to enjoy a dining experience with the comfort of complimentary technology use. On-staff IT team When planners were surveyed, reliability was listed as a top concern of IT serv
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    ARTICLE SUMMARY Hospitality industry is not only using technology to improve customers' experience but also to improve the bottom line as well as increase group use of the property. Hotels operators and owners are increasingly using conference centers and other meeting venues to attract business groups, seminars and conferences with new technology, and it isn't just a hotel app. Many of the branded hotels such as Hyatt Hotels with in-room HD TVs by Roomlinx Inc. are using the technology to allow guests to make service requests, check email/weather, use the Business Center, print documents, and receive customized messages from meeting planners. Hotels are investing in technology to provide these services and to compete effectively.
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    Due to the market segment of the Groups, hospitality industry has focused on the IT investment on Groups. And there are some technologies for leisure and business travelers like virtual concierge service on guest room TVs, more efficient billing, virtual business centers, and on-staff IT team.  All these implements can benefit hotels and customers with a convenient, reliable, and profitable outcome. Besides that, it is super cool. 
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    Nowadays, technology becomes one of the most important issue in hospitality industry. More and more hotels are going to pay more attention to their technologies such as APP application. Besides those technologies benefiting leisure travelers, investment in hotel technology also pays off with increased group revenue. Conference and convention become important parts in hotels, which means lots of meetings or events are choose to be held in hotels and lots of hotels decided to target their markets as convention directly. As in this article, it is talking about creating cool technology to increase the revenue based on group business. It stated Hyatt Hotel as an example to put virtual concierge service on guest room TVs, which is object to attract new markets as well as group business. What's more, an on - site IT team are going to be required in order to ensure hotels' technology functions properly. Having this kind of IT team, any questions can be responded fast. Therefore, investment fo those kinds of technology not only can bring more new markets or customers but also lead to quick return on hotels' investments, especially in F&B. 
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    I don't understand where this document will print if you don't have a printer with you? Will it print at the front desk somwhere? What if it's confidential information and how secure is this system? If you put more technology and have it be so accesible even when your having a meal you would have to hope that dinners continue to order otherwise you'll never be able to turn the table. Also, some dinners must not be as savy as others and won't like this idea of being able to do everything from the TV in your Hotel room. I know I wont even use the feature at the end of the day I dont feel like playing with tech. Others may want to escape tech because they have been around all through the work day, it may feel like you never stop working.
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    This article talks about the benefit of investing hotel technology. As it mentioned, technology is another way of gaining group business and marketing the hotel and meeting center. Here are four of these new popular tools for travelers. They are Virtual conceirge service on guest room TVs; More efficient billing; Virtual business centers; and On-staff IT team. For the Virtual conceirge service on TV, guests can do many things and request services through this system immediately. It can improve not only the departmental efficiency, but customer satisfaction as well. By using the virtual business center, cutomers can enjoy a dining experience. These impressive technology tools improve the guest experience and lead to a quick return on investment, especially in F&B. To increase group business, hoteliers are comfortable with this investment and they know that there's a return on investment with generated buzz/venue marketing and satisfied guests
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    This is an interesting and useful article that reminds me of the importance of new technology investment in hotels' conference centers and other meeting venues. Technology has become an efficient method in winning group business and marketing a hotel. There are several new hot tools for leisure and business travelers. For instance the virtual concierge service on guest room TVs, efficient billing, and virtual business centers. If a guest is able to make service requests, check email, use the Business Center, print documents and receive customized messages from meeting planners through an in-room HD TV by Roomlinx, the whole departmental efficiency can be improved and the guests' satisfaction can be enhanced to a higher level. This is useful to attract business travelers who care about these areas of service and it also leads to a quick return on investment too. When the discussion of hotel Wi-Fi services has been outdated, the topic of investment in technology amenities that provide the same comforts of home or the office is becoming another focus in hotel industry.
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    This article introduces some new technology applied in the hotel. Nowadays, the hotel will adopt some new technology to attract more and more guest. Like the article said, "technology is just another way hotels are winning group business and marketing a hotel or conference center". The article introduce the Hyatt Hotels adopt the virtual concierge service on guest room TVs that offer a good service for guest and try to appeal to new markets and drive group business. The article also involves the revenue management system that the hotels are investment can help the hotel deal with data effective and increase revenue for properties. The new technology that the hotel applied will not only improve the guest experience but also can increase the revenue of the hotel.
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    Further analyses of our data suggest that as industries become more competitive, the effect of IT on profitability increases. IT investments also had a greater effect on profitability in the service sector than in the manufacturing sector. A possible explanation for this finding is that services allow greater IT-enabled customization and professionalization. One key takeaway from our research: All other things being equal, executives should accord higher priority to IT projects that have the potential for revenue growth over those that focus mainly on cost savings.
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    Hotels, conference centers and other meeting venues are increasing group business with new technology. To invest in the property's overall capital, hoteliers are creating cool technology tools that market venues, increase group business and enhance the guest experience. There are some of these new hot tools for leisure and business travelers. 1. Virtual concierge service on guest room TVs 2. More efficient billing: Hotels making large investments in revenue management systems are taking advantage of new features that automate and process data to improve efficiency and increase revenue for properties. 3. Virtual business centers: Socialization through technology and food and beverage outlets is increasing revenue for hotel.
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    This article examines the new technology that hotels are investing in. In room concierge, billing ease, on- staff IT team, and virtual business center all make the hotel guests experience more comfortable and easy. Whether traveling for business or pleasure, the new technology is worth investing in for these hotels.
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Our E-Waste Problem Is Ridiculous, and Gadget Makers Aren't Helping | WIRED - 1 views

  • Oh sure, many companies have green initiatives. Apple in particular has made notable, documented efforts to reduce its carbon footprint, powering a majority of its retail stores and data centers with renewable energy, developing more efficient packaging design, and designing products that use less power than their predecessors. But if your products are going to be tossed out in a year, none of that is particularly brag-worthy. That’s a tremendous amount of wasted resources.
  • In the past, computers were designed to be relatively easy to disassemble, like HP’s towers and older versions of the Mac Mini. You could swap out dead parts and batteries, add more memory if it got sluggish, even replace a motherboard. But in the mid-2000s, things started to change. Apple introduced the ultra-thin, ultra-light MacBook Air and the industry enthusiastically followed with heaping helpings of devices that, while slim, were very difficult to repair due to the construction compromises required to achieve that svelte profile. Smartphones and tablets followed with an even faster purchasing and chucking cycle.
  • Therefore, the easier it is to disassemble something, the more likely it is to be worth someone’s time to recycle it. And that’s where issues arise
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  • “The big problem the electronics industry is facing as a whole is products are getting lighter and lighter,” iFixit’s Kyle Wiens said. “This is great for consumers but a nightmare for recyclers.” Smaller, lighter products can be tricky to take apart, and yield a lower volume of raw materials.
  • Glue and adhesives are a common hurdle. Products like the iPad and Microsoft Surface achieve a slim form factor by using “a metric duckload of adhesive,” as Wiens once put it, particularly to keep the battery in place. All that glue must be removed before any recyclable material can be melted down. And battery recycling is risky endeavorin the best of circumstances—under the right conditions, a damaged battery can cause a fiery explosion. Tack onto that the need to painstakingly pry a battery from its glue-smeared lodging and you’ve got a delicate task indeed. For items with a lot of glue, like a tablet display, Sims Recycling Solutions heats the glue, then uses suction cups to apply pressure across the glass so it can be removed without cracking. Other things that can make a product more challenging to recycle include the number of screws (particularly non-standard screws), the inclusion of hazardous materials like mercury (which is declining, due to the rising popularity of LEDs instead of bulbs), large amounts of glass, and plastics. Waterproof and tightly sealed products also are more arduous to deal with.
  • As we rush headlong into a world in which we’re disposing of more and more gadgets each year, making them easily recyclable should be a growing priority of device makers. Just as display size, processor speed and energy efficiency are marketing points, so too should recyclability.
  • David Thompson, Panasonic’s head of environmental affairs, says the standardization of screws and plastic resin materials, not thermally setting screws in plastic, and minimizing the use of glue will boost recycling efforts, as will designing products for easier disassembly. Would consumers really decry, or even notice, these changes? Probably not. But such changes could require concessions to slim dimensions and light weight. And for manufacturers, increased standardization may mean fewer distinctions between competing products. Take a plastic smartphone housing: Currently there are hundreds of variations (soft touch, textures, and metallic colors, to name a few). Standardization could limit that very marketable variety. Even so, some products are embracing such ideals. Dell won The Institute for Scrap Recycling Industries 2014 Design for Recycling award for the Latitude 10 and XPS 10 tablets and Latitude E7240 notebook. Aside making its products cheap and easy to recycle, Dell has used nearly 8 million pounds of recycled plastic in its desktop and display production. And it is not alone.
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    I found an interesting article about how the big computer companies can recycle the computers. This can solve some of the main problem about the recycling. The article is referring to idea that computers may become bigger size but easier to recycle. In other words we might wanna make a step back in the past, when we was able to just replace one detail from the computer instead of throwing it away.
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Mobile payments go beyond mainstream » Telecoms.com - 0 views

  • For the end user, having the ability to conduct payments on mobile is extremely convenient. For businesses and financial institutions, the convenience and security of mobile payments can bring new revenue sources via e-commerce, and enhance customer loyalty through programs that leverage consumers’ mobile data
  • The hospitality industry has been quick to embrace mobile payment technology as operators seek industry-tailored mobile solutions that improve efficiency, boost profitability and increase guest satisfaction. Case in point: Gaylord Hotels’  poolside ordering and payment uses an iPod Touch, featuring mobile POS software and an attachment that allows the server to scan, collect payment and print a receipt from anywhere, so guests never have to leave their cabana
  • The future of mobile payments offers unrivalled opportunity for businesses, but ensuring its security is vital to maintain consumers’ trust. End users expect secure access to services from any device. With application security growing increasingly threatened, fraud prevention in this area is top priority. Ultimately, non-intrusive clientless verification of fraud activity helps both businesses and consumers
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    The growing trend of using mobile payment technology could lead to many opportunities for businesses and consumers alike. The hospitality industry is looking towards mobile payments as a way to make transactions more efficient and profitable for both the business and their customers. Hotels such as the Gaylord Hotel are now using mobile payment methods poolside. By using an iPod Touch, the hotel staff is able to collect payment and even print a receipt from their mobile POS system. This option to use the mobile payment system is a great convenience for their guests as they don't even have to leave their poolside cabana. Not only are hotels starting to use this technology to collect payments but major retailers have also begun to use this technology as well. Retailers such as Target and Walmart have teamed with Merchant Customer Exchange to develop an app that allows their customers to pay for their goods by using their smartphone at the store's register. With this growing technology also comes some concern of security. Businesses are being urged to consider the importance of fraud protection as they begin to use mobile payment. If businesses choose to use a mobile payment app or POS they must follow the proper procedures to ensure the security of their software. The benefits of this growing technology could be great for both businesses and their customers.
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The "IT" Factor in Service...How Does the Information Technology Team Fit into Today's ... - 0 views

  • The IT or technology team is not always on the front line of attention when it comes to Guest Service skills.
  • Their roles and guest demand for technology services has increased and is going up and yet, guest service may not be a priority in this department
  • Ms. Nedry Guest Service / Customer Experience Mgmt The "IT” Factor in Service...How Does the Information Technology Team Fit into Today’s Guest Experience?
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  • How does the Information Technology team in any hospitality environment respond to
  • echnology snafus that impact
  • ervice delivery?
  • Are IT teams oriented or trained to understand that they are providing customer service to internal customers, the employees and do they comprehend the behaviors that will add or decrease anxiety in these anxiety –producing situations?
  • They are trained to understand the intricacies and nuances of machines, software and the internet. They are probably not trained to understand the intricacies and nuances of the humans and the emotions around them. Frontline personnel are trained to anticipate, be proactive and responsive to guest needs. Technology teams are trained to anticipate, analyze and be responsive to machine and software needs. Integrating the two philosophies and approaches can lead to productive new strategies to benefit both employees and guests.
  • Now, with additional hi-tech duties and guest needs for immediate access to wireless and the ability to set up their hotel room office away from home as soon as they arrive, expectations are higher.
  • Understanding the big picture and all the sensitivities involved can be powerful to share with IT teams.
  • Providing a deeper understanding works both ways to create the most effective guest service strategies. IT teams can explain what it takes to analyze and solve problems to frontline teams. Frontline teams can explain to IT how guests react and what type of communication would be helpful to them and enhance service delivery. Developing effective working relationships between these two very different employee ‘cultures’ may seem obvious but is often neglected and that’s when misunderstandings occur.
  • Other areas impacted by the IT/frontline interface include the hotel’s website, customer loyalty tracking systems, data collection, meeting planner specs, reviews and responses to them and especially now social media.
  • Include and provide Guest Service training to all employees involved in IT or technology efforts. If any services are outsourced, make sure a representative of that company or key points of contact are integrated into the hotel’s guest service philosophy and standards
  • Design service standards for the IT team
  • Focus on internal communications between the IT teams and other parts of the hotel or business
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    This article describes the importance of investing in training between front of house personnel, and the IT department. While maintaining the efficiency of both of these departments is half the battle, it is also important to make sure they understand each others roles and needs in challenging situations. Cross training for both of these departments enhances the guest experience, and helps both teams understand the other more.
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Top 2015 Trends shows safety & security remains in the spotlight. ~ Wednesday, 14th Jan... - 0 views

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    Monisa Cline, senior vice president, CWT Energy, Resources & Marine, commented, "The 2015 Energy, Resources and Marine Forecast is a key tool for our clients as they plan for next year. With traveler safety & security top of mind, we want to support our customers and their travelers every step of their journey."
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    Carlson Wagonlit Travel is reporting on IT security issues that are occuring, especially in the international travel segment. They report that IT safety will remain at the top of their priorities. CWT handles large company travel for the likes of many Fortune 100 companies and has access to information which could be damaging should an IT security breach happen. I believe that additional travel agencies will also prioritize and make IT safety a top concern moving into the future.
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California's Green Chemistry Initiative: "Work Plan" basics and the 7 product categorie... - 0 views

  • Under the Green Chemistry Initiative, manufacturers of “Priority Products” – product/chemical combinations targeted by the DTSC – must conduct an Alternatives Analysis, evaluating the use of substitute chemicals with lesser environmental harm and reporting results to regulators.
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    This article is about California's newly implemented law called the Green Chemistry Initiative to "increase the regulation and oversight of consumer product chemical exposure". They are the first state to legally force companies to actually be aware of not only what their products are made of but also how it can be hurt the consumer once disposed. The best part is that they force the companies to provide a list of alternatives that will also be reviewed before a decision is made by the Dept of Toxic Control. at the moment there is a short list of products but California would like to expand this initiative. With expansion, my concern would be how many products actually being regulated and would there be enough funding and manpower to conclude these in-depth reviews for them to be accurate?
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6 Mega-Trends in Hotel Technology | News | Hospitality Magazine (HT) - 2 views

  • Mobile ubiquity.
  • To meet escalating guest expectations, 54% of hotels will spend more on technology this year, according to HT’s 2016 Lodging Technology Study. Their biggest priorities for technology spending, in order, are: payment security, guest room tech, bandwidth, and mobile engagement
  • Mobile solutions in particular will dominate the list of capital investments this year — six of the top new rollouts have a mobile component, ranging from mobile keys, to mobile payments, to location-based technology (see fig. 2 below). Also high on to-do lists are improving data accessibility and security.
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  • ntegrating mobile data
  • Enabling guestroom tech
  • Energy conservation
    • apate114
       
      Go Green! I read on an article that Starwood has made strong progress towards reducing their carbon emissions. They have invested in the HCMI (Hotel Carbon Measurement Initiative).
  • Beefing up security.
  • Security is garnering investment particularly as payment becomes increasingly mobile and new non-bank payment vehicles emerge. Providing for more secure payments and data is the top objective driving technology investments for the hotels in HT’s study.
  • Future-proofing networks
  • Fiber, or passive optical LAN, is quickly becoming the standard for new builds and retrofits, either all the way to the room or as part of fiber/copper hybrid networks. According to Corning (www.corning.com) and VT Group (www.vt-group.com), rather than running new cabling every four to five years, hotels can tap fiber’s high capacity to install once and gain huge increases in capacity and reach, since unlike copper, bandwidth is unlimited and does not degrade over distance. A single fiber optic cable can replace separate wiring for WiFi and cellular backhaul, building controls and triple-play networks, freeing up space and increasing performance while enabling parallel redundancy.
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    I found this article very interesting as it covers some of the next technological changes the hotel industry would see. Hotel companies and property owners are spending lots of money to ensure they are able to satisfy modern day traveler's needs. As technology advances and more and more studies show travelers prefer to use their own mobile devices, companies have to constantly improve their mobile platform. Sooner or later hotels will have mobile keys that work via a phone on the customers phone or tabloid. Features like mobile keys, check-in, and communications via a mobile app will all require significant amount of investments by major hotel chains. All of these new types of feature also require more advanced security to protect hotel stayers while using the hotels' mobile apps. Over the long run the investment will pay off for large hotel companies as they will gain tons of data and data is very powerful and useful. I am interested to see how this affects small-scale motels as the investment in mobile platforms may not be feasible for an independent motel.
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    This article discusses six of the new upcoming trends in the hospitality industry in regards to technology. The first is mobile ubiquity - meaning the amount of usability of guests using mobile devices to check in, make a reservation, or purchase. The second is integrating mobile data and the integration of such valuable data. Third would be the Enabling of guest room technology, such as on-demand content and room features. Fourth would be Future-proofing networks and ensuring safety from hackers or malwares. Fifth would be beefing up security. Sixth would be energy conservation to save money on wastes and energy consumption.
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    Future proofing or building a more robust network infrastructure is the backbone and the most important part of any network model. It seems that newer buildings will have an advantage as they will have fiber optic installed as they are constructed which would be cheaper than replacing an entire existing copper network. This trend, will enable companies that have newer hotels to offer more services and meet the technological demand that their customers now expect.
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Food for Thought: Time to Upgrade Your Hotel's Restaurant Technologies? | - 1 views

  • most notably, the introduction of tablets. Whether standard-issue, all-purpose models or devices specialized to the task at hand, tablets make it possible to put full POS terminal functionality in the palms of servers’ hands. Yet the benefits of POS mobility are certainly not the only reason that so many hotel operators are upgrading their restaurant technology capabilities. The growing need to accept new payment methods, including chip credit cards and e-wallet apps, also ranks as high priority in many peoples’ minds.
    • dstic005
       
      Tablets are being used at many hotels to make the data mobile. No longer is the staff restricted to the front desk to access the data, they can move freely thought the property and meet the guests with the necessary data to help them. In addition to having the data for guests, the newer technologies offer the ability for improved POS.
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    Article asks the question if you are utilizing the best technology for you business. Data and POS hardware and software upgrades. Movie from registers to Tablets
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3 Reasons Why Payment Security Should be the #1 Concern at Your Hotel - 1 views

  • the hospitality industry is the number 1 target for cyber criminals.
  • Most breaches in hospitality target the POS (91%), but other targets can include reservations procedures and unsecure integrations between software applications.
  • you are a potential target for hackers.
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  • Experiencing a data breach could cost your hotel an excess of $5 million dollars.
  • These are three simple reasons why payment security should be a top concern at your hotel. There are ways to minimize, or even eliminate, the risk of data breaches. First, make payment security a priority for every department of your hotel, not just the IT department. Ensure that all employees understand the risks involved with improper handling of credit cards through training and education.
  •  
    Although the article title says three reasons why payment security should be the number one concern at your hotel it goes into much more detail than three reasons. It truly explains all of the reasons to take PCI seriously. The hospitality industry is the number one target, it can cost you millions of dollars, most breaches occur in the pos system one of the most common systems in the hospitality industry. It also provides suggested solutions such as making sure not just IT is in charge of security, properly training staff, use encryption software, and staying educated on the subject.
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The Ultimate Guide to Email Marketing for Hotels | Hotel Online - 0 views

  • “Specials and Discounts” cannot be the only reason you send an email to your hotel database.
    • richardkutch
       
      Say this to any hotel sales exec and I'll bet they look puzzled.
  • It’s not practical or advisable to send out emails from your own server.
  • Instead, go with tools that let you send emails the right way, give you excellent analytics, and help you grow your list effectively.
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  • Measurement is crucial for all marketing success.
  • Just like your digital marketing, email marketing must be geo-targeted.
  • Sending emails in the user’s time zone is the best solution.
  • Email marketing is about two things: targeted segmentation and a high standard for content.
  • Smart hotels and brands have moved away from the mass broadcasting of spammy emails, and are now focusing on personalized, permission-based email delivery; and they are seeing their revenues go up.
  • marketers who put the least amount of effort into email marketing will end up using one of my least favorite sentences in hotel marketing: “It does not work for us.”
  • The most important and very first step is to segment and define your audience.
  • The more you segment, the better the outcome of your email campaign is going to be. Just like in life, you cannot be all things to all people, all the time. Proper segmentation parts the clouds and makes it easier for you to answer the next crucial question: What are you going to say?
  • Boring and uninteresting content will fail, no matter what medium you’re using.
  • Remember, it’s not just the click that matters. Once you manage to get someone to click through, make sure you give them a reason to stay. Poorly executed content and context will tank your campaign every single time.
  • A golden rule for writing email marketing content: If you have nothing useful to say, then don’t  say anything at all. Every campaign needs to be created with the user in mind. It has to be your #1 priority to reward the people who signed up. They cared enough about what you do to share their email address with you. But this can change with one click at the bottom of your next email.
  • Email marketing is not about standing on a pulpit and filling inboxes with marketing fluff. You have to earn the privilege of having access to people’s inboxes. You can never send bad content that does not benefit your guests in some way
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About Global Distribution Systems (GDS) and Travel - 0 views

  • Global distribution systems (GDSs) are computerized networks/platforms that centralize services and provide travel-related transactions. They cover everything from airline tickets, to car rentals, to hotel rooms, and more. Global distribution systems were originally set up for use by the airlines but were later extended to travel agents. Today, the systems allow users to purchase tickets from multiple different providers or airlines. Global distribution systems are also the back end of most Internet-based travel services.
  • To see how global distribution systems work, take a closer look at one of the largest—Amadeus. Amadeus was created in 1987 as a joint venture between Air France, Iberia, Lufthansa, and SAS and has grown considerably over the past twenty-five years.
  • There's no doubt that global distribution systems will play an important part in the travel landscape for many years to come, but their traditional role is changing and being challenged by all the changes taking place in the travel industry. Two important considerations impacting the role of global distribution systems are the growth of online travel websites that offer price comparisons and the increased push from airlines and other travel service providers to encourage consumers to make bookings directly via their websites.
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  • While such changes will definitely impact the future growth opportunities for global distribution systems, there will continue to be a role for them as they evolve to meet the needs of travel planners, travel websites, airlines and groups of individuals.
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    Global Distribution System (GDS) is a system operated by an organization that empowers automated exchanges between travel specialist organizations for mainly airlines, lodgings and vehicle rental organizations and travel agencies. Travel agencies generally depended on GDS for administrations, products and rates so as to provision travel related administrations to the end consumers. A GDS can connect services, rates and bookings uniting items and services over every one of the three travel segments: i.e., aircraft reservations, hotel reservations, vehicle rentals. The biggest global distribution framework is Amadeus. GDS is not the same as a PC reservations framework, which is a reservation framework utilized by the specialist organizations also known as vendors. Essential clients of GDS are travel specialists both online and office-based to reserve spot on different reservation frameworks kept running by the sellers. GDS holds no inventory; the inventory is hung on the merchant's reservation framework itself. A GDS framework will have constant connect to the merchant's database. For instance, when a travel office asks for a reservation on the administration of a specific carrier organization, the GDS framework courses the demand to the proper aircraft's PC reservations framework. This empowers a travel specialist with an association with a solitary GDS to pick and book different flights, lodgings, exercises and related administrations on every one of the merchants working in a similar course who are part of that GDS network. There's no uncertainty that global distribution frameworks will have an imperative influence in the travel landscape for a long time to come, yet their conventional job is changing and being tested by every one of the progressions occurring in the travel business. While such changes will affect the future development open doors for global distribution frameworks, there will keep on being a job for them as they advance to address the issue
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Marriott Hotels: Series Of Data Breaches Reveals Lack Of Security Awareness - 0 views

  • The data breach hitting Marriott Hotels Group was huge. The joint-second largest to have ever taken place, in fact, after Yahoo’s disastrous 2013 breach (and on par with Yahoo’s 2014 breach). While the amount of data that was taken from Starwood Hotels’ reservation systems (a company acquired by Marriott in 2016) was vast, what’s most staggering is the fact the breach went undetected for four years, and an acquisition also took place but the alarm still wasn’t raised. Since news originally broke of the release, it’s also been revealed that the hotel group’s own security team was hit by an attack in June 2017. Clearly something has gone amiss.
  • The issue is compounded by the fact that security is still not high enough up the list of priorities for business leaders. Despite well-known organizations frequently hitting the headlines for data breaches (in 2018 alone we’ve had Ticketmaster, Quora, British Airways, Under Armour and plenty more) and a ‘when not if’ warning  being peddled by the security industry for years, many businesses still haven't got to grips with just how critical proper security is. The fact that reviewing security may not have been part of the acquisition process of Starwood by Marriott – and if it was, not well enough – is further evidence of this apparent blindness to the impact of poor security. So, what’s going wrong? A research report from security company Bromium earlier this year suggested that the average large enterprise spends $16.7 million per annum on security, with the vast majority found to be on ‘the human cost of maintaining cyber security systems’. While most firms clearly aren’t 2,000 people sized enterprises, the research provides a good indication that spending on security isn’t the issue. Instead, it’s people.
  • We need to look at different approaches to skills development and, in many ways, imitate cyber criminals themselves who are continually iterating ideas to solve problems, rewarding perseverance and curiosity as well as encouraging further development. The ‘white hats’ need to approach their roles the same way – not rely on what they heard in a classroom six months previously.
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    The recent cyberattack at Marriott International Inc. has many hoteliers wondering what are the legal and business risks associated with security attacks? The recent breach at Marriott further proves the point that businesses should prepare now or be willing to pay for it later. In November 2018, the Bethesda, MD-based hotel company revealed there had been unauthorized access to the Starwood guest reservation database, which contained guest information relating to reservations at Starwood properties on or before Sept. 10, 2018. Businesses face a multitude of risk when looking at the potential consequences resulting from a cyberattack or breach. As we've seen recently with the Marriott breach, there can be significant impact to brand equity in the marketplace. This impact can be far reaching for publicly traded businesses, resulting in material impacts to businesses and business valuation, and long-term impact to user adoption. In addition to the downside risk from the market, businesses must also mount expensive defenses against litigation that increasingly takes the form of class actions. Reputation is important in every trade but is especially important in the hospitality industry. This, coupled with the fact that consumers are becoming more sensitive to privacy and security related issues, means that businesses in the hospitality industry must manage against these types of risk and allocate appropriate levels of funding toward information security. What should hoteliers learn from the Marriott breach? Pay attention. Marriott was aware that there was a potential issue shortly after it acquired Starwood, but did not, apparently, investigate in detail. Marriott may not have created the problem, but it bought the problem and didn't treat it with the seriousness that was necessary.
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Hospitality Digital Technology: Challenges, Priorities and Buzzwords - By Max Starkov - 0 views

  • Today’s hospitality is being transformed into a 100% digital technology-enabled industry powered by online, mobile, cloud, IoT, AI and blockchain tools and applications. Digital technology is making its way into every aspect of the industry: hotel operations, guest services, communications, revenue management, distribution, CRM and marketing.
  • Guest Engagement, Acquisition, and Retention Technology – these are technology applications focused on engaging and bringing the guest to the property, continuing the conversation pre-, during and post-stay and eventually turning the guest into a loyal and repeat guest. Guest Services Technology – these are on-property hardware devices and appliances, and software applications (on-premises or cloud-based) that provide or enhance guest services, improve guest comfort and satisfaction and enable customer service and communications.
  • Reluctance to invest in digital technology: This reluctance to invest in digital technology comes from the lack of understanding that we are serving technology obsessed travel consumers who demand a hotel technological experience be equal or better to what they have at home.
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  • Most of the time, CRM data is not being utilized to engage and retain past guests.
  • Hoteliers need to monitor, proactively inquire about and familiarize themselves with the Next Generation Technologies that are already making their way into hospitality, including Artificial Intelligence (AI), Internet of Things (IoT), Voice Assistants, Chat Bots, Robotics, and Blockchain.
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    The hospitality industry is showing signs of becoming a 100% computerized operation. Trends are showing that technology in hotels are directly correlated to its guest retention rate. There are many aspects to the growing technology capabilities in many hotel sectors. The sectors include: security improvements, guest interaction through AI, and automated self-serve kiosks.
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Important Factors to Consider When Getting a Property Management System for Your Hotel ... - 1 views

  • the heart that keeps the machine beating perfectly
  • integral to the functioning
  • security to be their top priority
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  • must be PCI compliant
  • must be protected at all costs
  • The best kind of technology is that which is absolutely easy to use
  • requires minimum training for people
  • Any PMS you consider should be able to connect and send information to mobile devices.
  • Secondly, a good PMS should be able to pull a guest’s history to discern what he likes and what his preferences were. This way, if a repeat guest has booked a room by the swimming pool in the past, the system will automatically book him the same room or something similar to that.
    • msoma003
       
      These are the small things that impact the guest
  • integrate it with any other solution
  • making low end decisions on behalf of the hotel
  • For instance, it should be able to auto assign rooms based on the guests’ preferences.
    • msoma003
       
      Never thought of this but this would be amazing!
  • Not only does this promote operational efficiency, your staff will also be able to deliver great guest service on the go.
  • property management system can automate this process, sending out emails related to confirmation of reservations, post-stay thank you’s, and everything else in between.
  • advanced reporting
    • msoma003
       
      This is essential
  • even revenue per available room.
    • msoma003
       
      Again these reports are essential for reservations and revenue teams
  • combines the best parts of workflow management and decision automation. It also displays a fair amount of intelligence, learning from external systems it’s integrated with, and delivering subtle insights that help improve guest relations.
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    The article discussed the factors to consider when choosing a PMS system. While they are some factors that were essential there were also some that i had never thought of. Mobility is something PMS systems have not traditionally offered in the past but it is something to consider now, the article did mention that it will enhance the guest experience, I wouldn't consider this a deal breaker. Reporting is a deal breaker the system needs to have advanced reporting and tracking to accurately forecast the future. One of the considerations was also auto function such as auto assigning rooms based on preference, this is actually a great function I never thought of. Overall the article did bring up some great points to consider.
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5 Reasons to Move Your Hotel PMS to the Cloud - StayNTouch - 1 views

  •  
    As the Internet has created value-added advantages in terms of PMS, the debate whether a company should migrate from a traditional PMS to a cloud based one continues to arise. This article, titled "5 Reasons to Move your Hotel PMS to the Cloud" explains that the advantages encompass saving time and effort, saving money, increased flexibility, increased security and becoming appealing to today's guests. With regards to saving time, migrating into a cloud based PMS avoids system crashes and failures, which relieves the burdens in these types of emergencies. Hotels can also save money with a cloud based PMS and lower costs with regards to running this enterprise software. The flexibility also has an appealing factor; rather than simply accessing the PMS on a desktop, hoteliers can view it on smartphones and tablets. There is also the factor of security, where the information can be stored confidentially within the cloud. This article further explains that, "According to the 2015 Lodging Technology Study, 22% of hotels surveyed said that migrating their on-premises technology to the cloud this year is a top priority". This shows how a cloud based PMS is a valued trend that is not only advantageous, but can offer long term benefits.
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The Impact of IT Investments on Profits - 0 views

  • What’s more, we found something very surprising: Investment in IT had a greater impact on a company’s profits than comparable spending on either advertising or R&D.
  • creativity and innovation.
  • enhance profitability more than others.
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  • In fact, IT investments had a marked positive effect on revenue growth; for example, a $1 increase in IT expenditures per employee was associated in our study with a $12.22 increase in sales per employee.
  • more competitive, the effect of IT on profitability increases.
  • A possible explanation for this finding is that services allow greater IT-enabled customization and personalization.
  • All other things being equal, executives should accord higher priority to IT projects that have the potential for revenue growth over those that focus mainly on cost savings.
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    This article talks about a study that analyzed over 400 companies regarding the positive impact and profitability of IT Technology investments. It was said that IT technology can offer more room for creativity and innovation. Two things crucial to stay on top in this industry. IT investments have shown to produce a positive impact on revenue growth as well. As competition continues to occur, IT investments will continue to increase profitability and managers should continue to invest in things that will help to provide for them financially.
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What are the advantages of Sustainable Building? | Syntegra Energy Consulting Ltd - 0 views

  • The practice of sustainable building has existed in one form or another for decades now, but it seems that its only in recent years that a drive for the construction of environmentally responsible, energy efficient and sustainable homes and commercial buildings has truly come to the forefront of the design, planning and construction industries.
  • The smart use of materials contributes greatly to reducing embodied energy in sustainable building projects.
  • Sustainable buildings generally require less maintenance than buildings without sustainability as a priority in their design and construction.
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    I found this article interesting for this week's topic, as it talks about the advantages to sustainable buildings. The article mentions the practice of sustainability has existed in some way for decades. However, now more than ever, there is a drive for responsible construction, for both homes and commercial buildings. Advantages to such buildings include lower costs, as sustainable designs offer energy efficiency. Which leads to the advantage of lower energy consumption, through the use of systems, such as solar panels, or wind energy generation features. Lastly, sustainable buildings can also require less maintenance, allowing for a longer lifespan, and less costly attention. 
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