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Roche2016_Article_RecreationalDivingImpactsOnCor.pdf - 0 views

shared by marble_bird on 07 Jul 20 - No Cached
  • Recreational diving on coral reefs is an activity that has experienced rapidly growing levels of popularity and participation.
  • the potential role of dive impacts in contributing to coral reef damage is a concern at heavily dived locations. Management measures to address this issue increasingly include the introduction of programmes designed to encourage environmentally responsible practices within the dive industry.
  • Coral reefs are a threatened, but globally important ecosystem, providing key services to local communities such as coastal defence, sediment production, and fisheries benefits
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  • The role of dive supervision was assessed by recording dive guide interventions underwater, and how this was affected by dive group size.
  • Over recent decades, tourism activities benefiting from the pleasing aesthetics and biodiversity of coral reefs, primarily SCUBA diving and snorkelling, have experienced rapidly increasing numbers of participants globally
  • We found evidence that the ability of dive guides to intervene and correct diver behaviour in the event of a reef contact decreases with larger diver group sizes. Divers from operators with high levels of compliance with the Green Fins programme exhibited significantly lower reef contact rates than those from dive operators with low levels of compliance.
  • Damage to corals on dived reefs often occurs as a result of skeletal breakage, particularly in branching species (Guzner et al. 2010;H a s l e ra n dO t t 2008). Tissue abrasion can also result from diver contact (Hawkins et al. 1999), and a recent study reported a higher incidence of coral disease in areas heavily used for recreational diving
  • It is possible that other diver characteristics such as qualification level or dive experience may affect the ability to respond to dive briefings, although several studies have failed to find a correlation between divers’ reef contact rates and experience
  • Due to the difficulties of effectively addressing global stressors, an emerging recommendation is the focus of coral reef management on local scales (e.g. Anthony et al. 2014). A frequent challenge facing managers and policy makers at local levels relates to the maximisation of tourism benefits whilst simultaneously reducing its environmental impacts
  • Alternatively, previous experience and possible affinity and attachment to a specific dive site may influence how closely divers follow pre-dive briefings and affect their behaviour underwater, as suggested by place attachment theory
  • The methodologies which have been developed to minimise the environmental impact of SCUBA diving on coral reefs can be summarised as follows: (1) managing or restricting diver numbers, (2) regulating the locations in which SCUBA diving activities occur, (3) regulating the types of equipment used, and 4) implementing programmes which seek to manage the methods used by the dive industry in providing their services. Restricting diver numbers is based on the concept of a reef dive site’s ‘carrying capacity’; a level beyond which diving impacts become readily apparent.
  • Restriction of SCUBA diving equipment has focused on banning the use of accessories believed to increase reef contacts within marine protected areas such as gloves, muck sticks, or underwater cameras; however, such regulations are often unpopular within the SCUBA diving community
  • Governments and reef managers seek evidence that the effort expended in implementing programmes translates into measurable benefits; however, research into the effectiveness of such programmes at influencing diver behaviour and reducing diving impacts is limited.
  • In this study, we focused on dive operators participating in the Green Fins diving programme at three major dive locations within the Philippines.
  • Nonetheless, levels of dive supervision underwater would intuitively appear to be linked to rates of reef contact, and when examined, the willingness of dive guides to intervene in correcting diver behaviour underwater has been found to significantly reduce diver contact rates
  • Malapascua Island, Moalboal, and Puerto Galera.
  • divers may have been aware that a Green Fins compliance assessment was taking place, but they were unaware that diver contacts with the reef were being specifically recorded. Green Fins environmental assessments and diver observations were conducted simultaneously.
  • Dive guides and guest divers from 44 dive operators participating in the Green Fins programme were followed
  • Diver characteristics with potential to influence underwater behaviour were categorised as the following factors: diver qualification level (three levels), dive experience (five levels), and previous number of dives at site (three levels).
  • Divers were assigned a unique diver number, and then followed and observed underwater for the entire duration of their dive.
  • If the overall group was very large such that the dive guide could not be seen from the rear of the group, the pair immediately behind the dive guide was selected.
  • Compliance with the Green Fins approach was determined by utilising diver contact rates and dive guide intervention rates as at the dependent variables of interest, and by defining dive operators according to those who had received a high score (above the median score) versus those with a low score (below the median score) on the most recent conducted Green Fins assessment
  • The part of the body or item of equipment making contact with the reef was recorded as follows: hand, fin, knee, camera, muck stick (a handheld stainless steel or aluminium rod approximately 30 cm in length) and equipment (e.g. tank, submersible pressure gauges, octopus regulator), and multiple (parts of the body and equipment simultaneously). The time during the dive at which the contact occurred was also recorded.
  • If observable damage (i.e. breakage, obvious physical damage, or injury) occurred as a result of the contact this was recorded, together with the apparent awareness of the diver to the contact, regardless of damage caused.
  • Interventions were defined as an event in which the dive guide intervened in diver behaviour through signalling or demonstrating correct behaviour in order to minimise or prevent contact with the reef.
  • A total of 100 SCUBA divers were observed at three diving locations within the Philippines (Table 1). The majority (72 %) of these divers were male, and diving experience ranged from those completing diving training to those who were instructors elsewhere with experience of hundreds of dives.
  • Following dive completion, divers that had been observed underwater were asked to complete a survey to determine diver characteristics.
  • Most contacts were made with fins (45.5 %, n = 261); however, hands (19.5 %, n = 112) and dive equipment (15.9 %, n = 91) were also major contributors to the total number of contacts
  • Contacts made with a camera (77.7 %) accounted for the highest proportion of contacts which resulted in damage, followed by contacts made with the knee (43.3 %), multiple body and equipment parts (38.2 %), equipment (30.7 %), fins (29.8 %), hands (24.7 %), and muck sticks (23.5 %).
  • A total of 81 interventions were observed (in comparison to 573 reef contacts—see Fig. 4 for the distribution of contacts and interventions);
  • Camera systems were carried by 55 % of divers; camera-wielding divers accounted for 52.7 % of the total contacts made with the reef. Of divers who utilised a camera, 35 % carried a non-specialist compact type and 20 % carried an SLR type within a specialist underwater housing.
  • Mean (±SE) dive time was 49.3 ± 0.42 min. A total of 573 diver contacts with the reef were recorded during all assessed dives.
  • The difference in the frequency of interventions was statistically significant (ANOVA, f = 4.81, P = 0.03)
  • although a significant portion (36 %) appeared unaware of the contact they made with the reef.
  • In addition to overall contact levels, some studies have also quantified reef contacts either as the mean number of contacts per diver over the duration of a dive or the diver contact rate per minute of dive time. The mean contact rates of 5.7 contacts per dive, or 0.12 contacts per min, which we observed at dive sites in the Philippines are lower than those previously reported
  • All divers observed within the present study were diving with operators participating to various degrees in the Green Fins environmentally responsible diving programme.
  • Identifying factors and policy measures which influence SCUBA diver behaviour underwater can help coral reef managers determine where to most effectively focus effort and funding with respect to dive management. In this study, we found that 88 % of the divers observed made at least one contact with the reef at some point
  • Divers who are more conservation aware and who contact the reef less may preferentially choose to dive with environmentally ‘accredited’ dive operators; indeed, this assumption partially drives dive operator participation in such programmes.
  • Underwater interventions by dive guides have been suggested to be the most successful deterrent to diver contact with reefs (Barker and Roberts 2004). In this study, there was no significant difference in the intervention rates between dive centres of high and low Green Fins compliance. Therefore, we cannot attribute the observed difference in diver reef contact rates to differences in intervention rates between these two groups.
  • Studies examining the effect of carrying camera equipment on the frequency of diver contacts with the reef have produced conflicting results.
  • Additionally, the administration of a pre-dive briefing can influence diver contact rates underwater (Medio et al. 1997). The Green Fins programme incorporates the use of a pre-dive briefing that emphasises the importance of refraining from contacting the reef, which would be expected to result in lower diver contact rates.
  • A concern amongst representatives of the diving industry is the use of muck sticks to manipulate animals unnecessarily—pushing animals out of holes for better viewing, stressing animals to show customers their stress behaviour (e.g. an octopus changing colour), and physically breaking hard coral to be used in photographs.
  • When examining the part of the body or dive equipment which made contact with the reef, we found that the majority of contacts were made with fins, in agreement with Krieger and Chadwick (2013) and Rouphael and Inglis (1998).
  • It has previously been noted that dive guides customarily perform different roles at dive locations globally; at some locations, they act primarily to lead the dive group around the reef, whilst at others, pairing with and closely supervising individual divers throughout the course of a dive
  • this suggests that dive guides carry out the closest supervision during the initial phase of the dive and then switch to a ‘dive leader’ role at the front of a dive group.
  • This study provides evidence that the effective implementation of environmentally responsible practices, via programmes designed to reduce diving impacts, may translate to reduced diver reef contacts.
  • Many diver characteristics which might intuitively be expected to impact reef contact rates, such as level of qualification and overall experience, were not significant influencing factors in this study, and high versus low levels of Green Fins compliance did not influence the number of interventions made by dive guides underwater.
  • For continued economic benefit and conservation of Philippine reef dive locations, we recommend that management measures facilitate high levels of compliance with environmentally responsible diving programmes to reduce the impact of diving on coral reefs.
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    This article discusses a study performed at various diving locations in the Philippines to determine whether or not measures taken by Green Fin diving guides were effective in reducing contact with coral reef systems. The study also recorded the average number of contacts with the reef during a dive, as well as the equipment or body part which came into contact with the reef most often, and which actions resulted in the most damage. The study finds that adherence to Green Fin standards or other policies may significantly impact diver behaviors and reduce the level of contact with sensitive coral reefs during SCUBA dives.
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E-Commerce Innovations With Applications for Hospitality - 0 views

  • With a variety of online visitor tracking tools out there, hotels and similar businesses can monitor individual customers when they visit their site, and tailor their offers and recommendations based on their behavior.
  • Almost every industry has their buyer personas, and the hospitality industry is no different. You’ve got your once-a-year family travelers, your regular businesspeople, and so on. Once these buyer personas are created, hotels and casinos can tailor their marketing efforts to reach one
  • the traveler’s journey is complicated, and can very from person to person. It means that there is much more competition online, and hospitality industries have to compete to get shoppers’ attention
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  • One such avenue is through retargeting. This is the process whereby shoppers who have visited a website are displayed adverts for that site even after navigating away from it. It can also be employed when a shopper adds a product or service to their cart, but then abandons it before paying.
  • With recent advances in 360-degree photography, hotel websites can now offer virtual tours of their rooms and venues. This lets any potential customers to see first-hand (almost) where they will be staying before booking.
  • one of the most simple tactics is to use ticker counters to denote how many rooms are available for certain dates, with the number steadily decreasing as they get snapped up. Urgency is a powerful motivator of action, and a countdown is perfect for conveying that.
  • As ecommerce grows ever more popular, online businesses are given more and more options to capitalize on psychological triggers to turn potential customers into sales. There are a number of these available out there, from storytelling, to building a sense of community.
  • Ecommerce is also a great medium for utilizing social proof. This is the leveraging of user-generated reviews and testimonials to convince dithering customers to commit to a purchase. By sharing customer sentiment in emails or on websites at the point of sale, brands can head off any concerns that shoppers might have with authentic testimonials.
  • The arrival of ecommerce has transformed the way thousands of industries do business
  • From retail and finance to construction and agriculture, more and more businesses are embracing the ecommerce boom
  • Ecommerce is opening up new avenues for businesses all over the world across a variety of industries. Hospitality has a lot to gain from adopting new technology and ecommerce innovations. Use smart tech to help you market experiences. And don’t forget to invest in data and personalization to drive up conversion rates
  • Ecommerce is opening up new avenues for businesses all over the world across a variety of industries. Hospitality has a lot to gain from adopting new technology and ecommerce innovations. Use smart tech to help you market experiences. And don’t forget to invest in data and personalization to drive up conversion rates.
  • Improved customer experience, targeted advertising, streamlined marketing processes — the benefits for brands are almost endless.
  • commerce is opening up new avenues for businesses all over the world across a variety of industries. Hospitality has a lot to gain from adopting new technology and ecommerce innovations. Use smart tech to help you market experiences. And don’t forget to invest in data and personalization to drive up conversion rates
  • Today’s consumers are increasingly demanding a more personalized service in their ecommerce experience.
  • London’s Strand Palace Hotel offers their guests such an experience, with the option of navigating through their restaurant, cafe, lounge, gym and more, all without ever even setting foot in the hotel.
  • VR is already being experimented with by a number of big-name brands.
  • Another innovation offered by ecommerce is selling to segmented buyer personas. These are imagined creations of your most common types of customer, built on consumer data that takes into account how and why they shop with you.
  • This is a useful technique employed by a number of online stores.
  • allowing them to target anyone who abandoned their cart before paying by displaying relevant ads and sending emails with special offers and discounts. By ‘chasing’ consumers as they browse the web, online businesses can ensure that they follow up on any missed sales.
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    This article provides a detailed account of the variety of ways that E-Commerce can be used within the hospitality industry. With the advent of the Internet and new and improved technology, it has become much more imperative for companies to remain competitive in this space. From VR to targeting, as well as online tracking, there are a variety of tools that hospitality firms can employ to attract customers via the Internet. As the Internet is the primary resource that people utilize to shop for hospitality products such as hotel rooms, airfare, etc... it is incredibly important for companies to remain on the cutting edge in regards to their marketing online and attracting and retaining customers.
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    This article talks about how e commerce is opening up new roads for organizations everywhere throughout the world for many different industries. The hospitality industry has a ton to pick up from embracing new technology and web based innovations such as e commerce. By utilizing such technology, this has helped hotels offer virtual tours, generate more reviews, and create more online businesses by marketing experiences. As applications such as TripAdvisor, Amazon, Expedia and many many more, these have created a more personalized hotel shopping experience and has aided in tracking a traveler's booking journey.
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    E-commerce as a standalone concept is one that has revolutionized all business done throughout the world. However, when it comes to hospitality, it becomes more and more intricate. Innovations within the scope of the hospitality industry have made it very easy to track a potential guest and lead them to our resort/hotel/theme park/restaurant, etc. If a guest is looking for a romantic getaway repeatedly on our site, then we can better tailor a search for them so they can enjoy quality time with each other. This is done through the use of what are called cookies. Cookies are small files that are saved on your browser when you first start searching on any given site. These files allow companies to use target marketing and aim at you, knowing what you like. Another great way that e-commerce has evolved for us here in the hospitality industry is that we can now offer our guests virtual reality tours of our rooms and commodities from the comfort of home. This allows us to show off our properties while the guests decide without having to make the trip beforehand.
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    Applications today has made the hospotality industry florish. It has given the industry several opportunities such as a better hotel shopping experience, selling to buyer personas, tracking buyer history, and virtual reality tour of the hotel.
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    The hospitality industry is faced with numerous responsibilities when it come to the satisfaction of guest. with the tremendous acts of growth within trends it is often difficult for vendors to keep up with the trends. some of the new trends that are being introduced include personalized features which is playing a major role today. Another major trend is now called virtual reality. I think this trend is a great addition to the industry because it allows customers to virtually place the item in their home to see if it fits their style. Also with the pandemic situations with can help with the idea of social distancing .
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    The innovations of e-commerce with application in hospitality is becoming a growth trend for this industry. Many more guests are interested in the experience of personalized attractions and the creativity of what brands has to offer. Many merchants are creating a tool that allows the software to remind shopper/guest about what left in the carts to reduce the number of missed sales.
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Sodexo Names Top Facilities Management Trends To Watch For In 2019 - 0 views

  • All are aimed at improving living experiences, which are key to helping achieve better personal and professional fulfillment.
  • The combination of talented people and technological advances are creating smarter, safer, more inclusive and sustainable environments that are responsive to the needs of people.  By understanding and anticipating these trends, Sodexo is able to focus its human-centered and experience-based solutions to most effectively boost client performance," said Jouane.
  • Engineers and technicians can use the augmented reality glasses to communicate in real time with experts, share instant live video, and get the guidance they need to solve a problem.
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  • New research has shown that shorter wave UV lights can be a safe and effective way to slow viruses, pathogens, mold, and bacteria in public places like hospitals, schools and nursing homes.
  • Providing apprenticeships for high school students through partnerships with schools and giving access to the latest technology are two options to engage younger hires.
  • Providing a path for career growth and leadership opportunities are key to keeping top talent.
  • A single service provider can inventory and aggregate data from the client's facility and equipment allowing the facilities management team to view the client's needs holistically. The data produced by this predictive technology gives FM professionals the information needed to predict how their equipment is maintained, repaired and/or replaced.
  • The most popular systems are fully customizable and can monitor and measure all major manufacturers' building controls equipment. They have the capability to analyze data from a variety of systems allowing data collection on benchmark performance, output and energy savings.
  • Green Buildings
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    This article takes a look at the future trends in facilities management. Including: technology, employee recruiting, data collection, & green buildings. All of which will create better solutions and client performance.
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Attended vs Unattended Payment Kiosks - 2 views

  • Self-service payment kiosks are growing in popularity with customers, with 40% of customers preferring to use self-service kiosks over human contact based transactions. Research has shown that by adding self-service, businesses could see a saving of $1-3 million in operational costs.
  • An attended payment terminal is where the sales assistant will activate the transaction.
  • An unattended self-service payment terminal is where the customer will activate the transaction.
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    More establishments are going to unattended payment kiosk. I remember a little over a year ago McDonald decided to install unattended kiosk. I thought it wouldn't work . Due to taking away from the staffing of the restaurant. This article talks about attended or unattended kiosk. Shaving off 1-3 million dollars off your book will certainly will help profit margins.
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    This article states the differences between an attended and unattended payment systems. The article recommends asking your businesses financial getaway or payment handler to advise as to whether your business requires an attended or unattended payment terminal.
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    This article explained the differences between attended and unattended POS. The major difference between these two is based on the people who activate the transaction. Attended payment terminals are reliant on a member of staff being present to activate the transaction, while unattended payment terminals are for environments where there will not be a member of staff to assist the transaction. The customer instead will be the one to activate the payment. The conditions for the two are also different. Contactless is also an issue in POS selection.
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How AI is Transforming the Event Planning Space One Conversation at a Time - 0 views

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    This article discusses the use of AI technology in the event planning sector, concluding that AI can be used as chatbots interfaces, data collection tools, and recommendation engines for event planners, to make the event planning process much faster and easier.
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    Used properly, AI technology can lead to enhanced experiences for guests and a more streamlined and efficient process for event planners, and extremely useful feedback data. AI technology is increasingly being utilized by many businesses and investments in smart technology is increasing across industries. The article states that by 2020, about 80% of business plans will include the use of chatbots and the event planning industry will do the same.
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    Here is why and how: --AI technology is easy to implement at a low cost --They are easy to "plug" in and incorporate and suitable for any size events --A chatbot is a great solution for engaging with guests easily at lower cost and complexity, although it seems the idea of creating a dedicated app for a smaller event may not seem necessary --Consider that a chatbot build for marketing purposes will cost small and medium sized enterprises about $3000-$5000 --However they can then be implemented for any event format within a particular business niche, so consider the investment may be worth it --Especially since they can be quickly trained to engage guests and answer frequently asked questions or to direct guests to the correct solution or person, 24 hours a day, so the need for support staff 24 hours a day is eliminated, or it allows a better experience if, for any reason, a guest needs help during non-business hours, and can even escalate guest situations at any time to management. --It can provide insightful information for guests, such as matching a guest with the best sessions for them, based on their interests, contacts, or any other useful information, taking away the need for the guest to analyze and plan their day based on an overwhelming complicated schedule --Eliminates the need for the guest to carry around a large schedule and try to plan their day accordingly --Not only can the AI technology automate recommendations for the guests, it can also automate recommendations for planners, taking away the need for planners to manually sift through a variety of sources, send outreach emails, etc.
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    On that note it makes it easier to match planners with appropriate vendors as well. Both of these are considered the AI matchmaking function. The chatbot can also unite fellow guests with similar interests or experiences and give them a place to virtually meet each other, and Facebook has launched chatbot extensions. A company called PubNub allows a business to build its own chatbots from scratch.
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    Instead of having to download yet another app, chatbots allow users to connect through apps they've already downloaded (like facebook messenger), or other popular apps. And of course all of this data and interaction is collected and can be analyzed by event planners to streamline and enhance business, increase revenue, and increase guest satisfaction based on recommendations from the AI technology.
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How is Point of Sale Software Changing in 2020? : Tech : Tech Times - 1 views

  • a retail POS system is like a Midas touch to your business; it enhances it and enhances it for good, adorning it with golden profits. 
  • The idea of POS software is simple. It excludes every chance of human errors and inconsistencies, holds back your company's loss, and increases the productivity of your checkout counter
  • It has been a high time since businesses have advanced from conventional cash registers and card swiping machines to cloud-based POS Systems. The very retail POS systems have proved to be a business bliss encouraging greater flexibility, brilliance, and control in business terms
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  • Some restaurants which have adopted such highly technical software have observed some fine changes in their business sales. For instance, a restaurant adopted a cloud-based POS system; this allowed the restaurant owner to split bills, quickly scan the items they are searching for in the menu, track server performances and process online orders, train employees, look for trends, and build customer directories. This obviously led to positive results and increased their overall sales by 30 percent. 
  • here are a few ways you might want to behold to believe that POS systems have changed in 2020 for the better
  • Integrating The Transactions Into One Through Shared Commerce
  • A Step Towards Cashless Business Schemes: Mobile POS
  • With revolving time and turning generations, most customers prefer to make payments through their mobile wallets. The statistics suggest that by 2025, 75 percent of all transactions will be cashless, assuming the hyped popularity of mobile wallet systems. Therefore, looking upon such predictions requires the businesses to notch up their technical sides and promote cashless transactions.
  • POS Systems Have Advanced To Feature CRM
  • The featuring of CRM has tended to increase sales, boost revenue, and help the business outgrow itself. Where the previous form, if POS systems only tend to provide general and basic data insights regarding customer behavior, the new integrated POS with CRM gives more advanced and clear visions on customer insights.
  • POS Systems With The Mighty Powers of Big Data
  • The big data feature tends to provide you insights on how the performances of your business, how many deals you closed, and how many sales you made. It also analyzes how wl you are doing on an annual level. It accounts for your profits to compare each month, thereby making you aware whether your performance is improving or degrading.
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    This article provides an overview of the ways POS systems are advancing and evolving in 2020. It goes on to explain the most important developments in POS.
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Industry Pros Predict What Event Catering Will Look Like in the Future Post-Coronavirus... - 0 views

  • mostly convert to small-plate, chef-attended stations.
  • or ready-made plates will be up for grabs along with individually wrapped silverware.
  • in general, is too popular with too many to totally disappear.
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  • industry to rise to the challenge to reinvent how we present and serve our menu items.
  • Wolfgang Puck Catering introduced its “vertical buffet.”
  • “Bento boxes would offer a fully curated meal for each guest that is appetizing for both the eyes and stomach. ...
  • passing hors d'oeuvres on large boards such as surfboards and pizza peels “so you don't come face-to-face with someone.”
  • more food trucks will be pulling up to events. “This protects both the kitchen, the staff, and the guests from cross-contamination.”
  • smaller groups in larger venues to accommodate that six-foot radius.
  • all types of events will require more spacing.
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    Food buffets will change, the amount of spacing required will change & social distancing will be in play; this will definitely play out in the events planning industry, as well.
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6 0cBenefits 0c 0cof 0c 0ca Food & Beverage 0cPOS 0c 0cSystem 0c 0c 0c - 1 views

  • An effective POS solution for restaurants, bars or food service at attractions, entertainment and leisure venues can streamline a restaurant’s activities, saving time processing orders and money due to potential human error and customer loss.
  • The great thing about restaurant, entertainment or fun center POS systems now is that as they revolve around cloud-based software, the costs to upgrade to update is much lower as the equipment is already there and ready to go.
  • Once you’ve set up your entertianment POS or fun center POS system you must transfer your menu into the POS software to enable your servers to quickly record the customer’s order and allow for the customer to be charged the correct amount. To make the most out of the inventory management you will additionally have to record existing levels of stock, and how much each item on your menu depletes the respective products within your inventory. This will also mean that you must consistently update the inventory levels when they are replenished.
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  • Waiters have continuous mobility around the restaurant, while clearly communicating and recording orders. This gives the customers the convenience of table side ordering, whilst also allowing the orders to recorded and distributed seamlessly.
  • Another great benefit of using a entertianment POS or fun center POS system is that it avoids a lot of human errors in the communication between the waiters and the kitchen or bar staff. The cloud based system means that the orders are clearly recorded for the staff, forgoing any potential penmanship or shorthand issues.
  • Inventory management is another great feature of the entertianment POS or fun center POS system and it will allow your business to keep up to date with its inventory levels and knowing exactly when to restock their goods.
  • Through the continuous tracking of your levels of inventory, you’ll be able to identify trends in how each of your individual levels of stock are used in specific times. Not only can this aid in the planning and managing of stock, but it will also identify which products are popular within specific times of the year. This is valuable information and can be effectively utilized through your promotion and marketing, enticing more people to your family entertainment centre.
  • A entertianment POS or fun center POS system with a modern payment processor can allow your business to stay up to date with the majority of businesses, accepting credit cards and allowing customers to use their tap and go cards or functions like Apple Wallet and Google Pay. A entertianment POS or fun center POS system will also greatly improve the overall speed of the checkout process, making hard copies of orders expendable and recording them digitally in real-time.
  • Theft control may not seem like a particularly pressing issue, especially if your products are behind the counter and require customers to order and pay for them before accessing them. Regardless, a entertianment POS or fun center POS system will make you aware of any potential issues of theft through tracking what is ordered and what is paid for.
  • It is important to have set measures for staff to follow in recipes, which allows you to see how much inventory is actually left compared to how much should be left based on the inventory management system.
  • it can also be utilized in the building of customer relationships. Collecting customer details, namely an email address, will mean that you can communicate with past customers after their visit.
  • Managing an entertainment business requires a great deal of organization throughout all levels of the business. POS systems offer a great range of benefits aiding in the simplification of many business processes, from inventory management to staff management.
  • Clearly managing time clocks, scheduling which employees work each shift, keeping payroll up to date are all tasks entertianment POS or fun center POS can potentially assist with.
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    In this article the food and beverage POS systems are described and discussed. The author explains why POS systems are important for the restaurants and entertainment centers, how to build those systems, how much would it cost to the businesses and what POS is exactly. Other than that, the benefits of installing POS systems are pointed.
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Pros and Cons of Using a POS System [Main Benefits] - 1 views

  • One of the most basic needs of any business is the ability to accurately track sales and other vital transactions.
  • POS (Point Of Sale) systems provide automatic record keeping solutions along with many other advantages that can help small businesses succeed in a competitive economy.
  • A POS system typically consists of software installed on a cash register terminal that communicates with another standard computer that stores transaction data and other vital information that is vital to maintaining a business’s bottom line.
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  • The POS market is very strong and increasingly profitable with an estimated market value of nearly $15 trillion, up from less than $10 trillion only two years ago
  • Advantages of POS System
  • A POS system allows a business to effectively track sales, analyze profits/expenses in detail, maintain inventory, analyze sale trends, as well as allow you to manage employees and other store operations.
  • POS Software
  • Item Information
  • Costs/Expenses
  • Payment Methods
  • Stock/Inventory
  • Purchase/Transaction Records
  • Employee Time Clocking
  • Tax/Discount Calculation
  • POS management software can assist a store manager by constantly collecting analytic data to produce detailed spreadsheet reports, eliminating the need for manually inputting formulas and data into a spreadsheet program.
  • This helps business owners and managers to determine the best way to maximize sales, determine what inventory restocked, easily and accurately do taxes, and other vital operations.
  • Web-based POS systems often feature very focused and on-demand customer support than traditional POS software, with more frequent updates and an easier method of delivering them.
  • Another one of the benefits of POS systems is that POS software is accessible on a number of different platforms. Instead of limiting your transactions and operations to a terminal that is in the store, you can also utilize the POS concurrently with a remote cash register in another location, a computer, a tablet or even a smartphone can all access and work with the software.
  • Furthermore, a multi-use tablet with a removable external card-reader is an ideal substitute for an expensive card reader unit from a POS developer, which will only serve one basic purpose.
  • Studies show that Web-based small business POS is becoming more popular, as the increased efficiency and availability of mobile devices make the need for mobile access more crucial, and allow personal devices like smartphones and tablets to double as financial hardware.
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    This article explains all the advantages of having a POS system, especially for a small business. It emphasizes the different benefits from constant software updates, and the ability for the hardware to be transposed into different electronics for easy access wherever you go! It also highlights the increase in market value within the last few years, and the continued growth it'll attract.
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    Item Information Costs/Expenses Payment Methods Stock/Inventory Purchase/Transaction Records Employee Time Clocking Tax/Discount Calculation Are the main functions that this article highlight about having the POS system. This system would have all the information in one centralized area that may be accessed by many coworkers. This keeps track of the inventory, transactions and much more. There may be times where manual labor would still be the primary go to but this system will make things easier.
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How to Keep Accounting Records for a Small Restaurant | Small Business - Chron.com - 1 views

  • operators of even the smallest restaurants can improve their odds of success by keeping careful accounting records
  • Good record-keeping can show you where you're doing well and where you aren't, even if you're more at home behind the grill than with a ledger, but you'll need to have an efficient system to record and track that information.
  • it frees up time you need to actually run your restaurant, and that has a definite value as well.
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  • Small-business accounting software: Popular small-business accounting programs such as QuickBooks, Sage or Xero work well for restaurants when they're set up with a suitable set of accounts. The accountant or bookkeeper you work with will probably already use a specific program and will set you up on it unless you have a good reason for using something else. 
  • Depending on your budget and personal preferences, there are many proven ways to keep your books.
  • You can think of your accounting system as providing two different kinds of information: Things you need to know periodically such as how much tax to remit and things you always need to know such as your food cost and labor cost and how they relate to your sales.
  • you can calculate the most important indicators of your restaurant's financial health.
  •  
    The article talks about the importance to keep accounting records. Which are the reasons to do that. The ways depending on the budget to keep the records. Accounting software is one of the ways.
  •  
    This article on Chron can be viewed as a general guide for people who are willing to improve accounting in their businesses, especially restaurants. It has discussed different ways and steps of keeping accounting records, along with some important indicators of the health of the restaurant.
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How Hotels can use Beacons to Improve Experiences | Beaconstac - 0 views

  • For an application, location is one of the most powerful triggers of action
  • technologies available have suffered from three significant limitations: accuracy, granularity and power consumption.This is where beacons come into picture
  • ibeacon, one of the most ‘disruptive’ technologies of 2014, is already making waves across various industry verticals for all the revenue opportunities and enhanced customer experience it offers businesses
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  • beacon’s micro-location capabilities to deliver specifically targeted personalized messages, alerts and more on mobile devices
  • iBeacons implements a Bluetooth Low Energy (BLE) profile for micro-location, which opens up new possibilities for hotels and resorts using geo-fencing
  • Hotel apps in combination with beacons can take away many of the hotel formalities and make aspects such as room service, contact with staff, and in-room entertainment more interactive. The app is thus, more than just a tool, it is a personal concierge in itself
  • Check-in
  • Passbook integration, the reservation details would pop up on the phone screen when the guest crosses the geo-fence threshold of a defined iBeacon location
  • Finding the room and indoor navigation
  • Using beacons, you can define targeted ‘micro-locations’ to trigger an alert, an offer, or a special discount for a beverage to a guest who is already at the ba
  • These can also be used to build an interactive tour of a hotel or a resort, where users’ attention is directed to specific exhibits as they walk freely within the building. This feature enables indoor navigation similar to GPS
  • Using beacons you can provide guests with virtual maps and turn-by-turn directions to their favorite destinations inside the premises of your hotel
  • Keyless entry into rooms
  • iBeacon picks up the guest’s phone when in close proximity and unlocks the room door, giving the guest a keyless entry to his room
  • In-room controls
  • Room service
  • Offers, Loyalty programs
  • One can enable a mobile user to navigate and interact with specific regions geo-fenced using beacons. These devices can be used to determine the position of a guest in a large hotel, and direct him to his room
  • iBeacons, you will be able to customize promotions to specific locations in the hotel premises and send them right to a user’s smartphone
  • Check-out
  • Upgrade and upsell
  • Analytics
  • Gain customer insights
  • measure dwell times, measuring how much time visitors spend at different locations of the hotel, or which areas are most popular, when guests walk around the property
  • Staff Productivity
  •  
    This article serves to showcase how beacons can serve as effective tools for hotels. The beacons deploy micro-location capabilities that allow for targeted personalized messaging. Utilizing Bluetooth Low Energy and a property's geo-fencing, beacons can transform the check-in and out processes, room and indoor navigation, keyless room entry and in-room controls, room service, loyalty offers, upgrades and analytics. The beacon technology can also used with staff to maximize productivity and evaluate where resources are able to be saved.
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5 ways COVID changed events and hospitality - 0 views

  • five examples of how businesses have pivoted their services to provide safe ways for people to connect, eat and be entertained
  • Taking conferences online:
  • Then the coronavirus hit and super-spreader events such as business conferences were suddenly off the cards.
  • ...15 more annotations...
  • Using conferencing platform Hopin, SaaStock can see how long attendees are tuning in for, which talks they’re watching and how many people they’re networking with via the platform’s chat roulette-style function.
  • Forging digital connections:
  • The events and social working space had been wildly popular from the get-go, with 275 members and a waiting list of more than 4,000.
  • Ethel’s now has the opportunity to go international. Since launching four months ago, there are now more than 1,000 digital members, stretching as far as Germany and the Netherlands.
  • Taking takeaway seriously:
  • For D&D London, the challenge was to make sure this experience was on par with what customers of hip haunt Bluebird were used to.
  • In June, the team decided to make the most of this and set up a rotisserie outside the restaurant, creating a sense of theatre and letting the smell waft down the King’s Road.
  • D&D plans to continue experimenting with at-home dining.
  • Leveraging live-streaming:
  • MelodyVR, a US company that creates virtual reality music experiences, has had to rethink how it does business.
  • MelodyVR launched its newly kitted-out, COVID-secure studio and an events series, dubbed Live From LA, featuring artists such as John Legend, Cypress Hill and Nelly.
  • Self-isolation stations:
  • European hospitality brand 25hours Hotels saw occupancy crash from 95 per cent to zero.
  • could book into a room with high-speed wifi, a work station and complimentary Nespresso coffee.
  • Marti says the office offering will stay until business is back to normal levels.
  •  
    This article looks at 5 ways that hospitality has changed to survive. It looks at 5 examples of how businesses have pivoted their services to provide safe ways for people to connect, eat, and be entertained by taking conferences online, forging digital connections, taking takeaway seriously, leveraging live-streaming, and self-isolation stations.
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Trends in Events and Meetings That Will Shape 2020 - By Lauren Hall, Founder & CEO, IVvy - 1 views

  • we’ve pieced together those innovations and trends across the event and event planning industry that are positioned to shape the next decade
  • it’s important to remember that the experience doesn’t begin and end with the stay or the event itself; instead, it starts before a planner books your venue, long before that first attendee checks-in.
  • When hotels and venue spaces utilize a venue management platform, they’re able to effectively market their space globally, while catering specifically to the needs and process of modern planners.
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  • In the modern world of events, it’s not just about large-scale experiences and conferences. In fact, meeting and small group travel make up a significant portion of the growing demand.
  • Ensure your venue space is equipped for events and meetings of various scale, and work closely with planners to ensure an attentive, personalized experience while bringing their event or meeting to life.
  • event planners are frequently opting for non-traditional settings for their events
  • Hotels should keep in mind that the nature of events may be “non-traditional” as well.
  • In that same breath, we’re witnessing the rapid rise in popularity of wellness-focused events, interactive live experiences, experiencing enhancing AI and VR components, Instagram-worthy backdrops, events centered around sustainability, and more.
  • event planners and venue owners are implored to leverage event technology in a way that strikes a balance between face-to-face and virtual elements. It’s not about using technology for every moment or touch-point, but about using new-age features and platforms to create a frictionless event, engage attendees on a deeper level, and create meaningful, memorable experiences.
  •  
    This article provides a concise overview of trends in event planning. First, the importance of the pre-stay experience is addressed, with a mention of venue management technology as an important tool in this regard. Secondly, being prepared to host events of various scales is discussed. Thirdly, alternative venue spaces and experiences are mentioned as fundamental aspects of the current event planning sphere. Finally, the balance between state of the art technology and a personal human touch is brought up as being a defining features of events going forward.
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10 Event Planning Software Options: Made Simple - 0 views

  • For event planners that are in the beginning stages of their event planning career, and who don’t have a large budget to purchase event planning software, there are (nearly) free options like Basecamp, Trello or Smartsheet (excel spreadsheets still work well, too!).
  • Paid Event Planning Software
  • Planning Pod –
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  • Etouches
  • Offering solutions for event registration, floor plans, timelines and task assignments, etouches is a great option for all cycles of your event.
  • Eventbrite
  • One of the most popular event planning software options for event organizers (professional planners and community organizers) looking to sell tickets and manage event registration is Eventbrite.
  • Evolero – With a free two week trial, Evolero was developed by an event planner and has all your event software needs in one place so you don’t have to switch between platforms – everything from managing event registration and websites, to ticketing, planning and promoting.
  • Cvent – A leader in the cloud based, event management systems, Cvent offers event planning software for mobile apps for events, email marketing and web surveys, targeted advertising, and online registration and venue selection.
  • Azavista – Planning an event of any size, Azavista may be a good option for you. Offering flexibility, their platform allows event planners to set up a new event within minutes.
  • Basecamp
  • Trello
  • Smartsheet
  • Evernote
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NYC Based eMenu Drives Restaurant Profits With iPad Menu Solution - Total Food Service - 0 views

  • The NYC based company makes the archaic experience of using traditional paper menus a thing of the
    • yvenisem
       
      definitely is starting to feel archaic in the 21st century
  • Patrons are given iPad menus and are still ordering through the server.
    • yvenisem
       
      Don't kow how this will still be able to work with COVID
  • restaurants can easily customize their menu to their own specifications and can make updates with a click of a button
    • yvenisem
       
      They can use this to modify restaurants according to their set audience, which can also serve to maximize revenue
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  • Among the more popular features of eMenu is the software’s ability to have multiple language options.
    • yvenisem
       
      Amazing feature that could be very beneficial for places like Florida where there are a lot of different languages being spoken
  • People eat with their eyes
    • yvenisem
       
      Many restaurants definitely lack a visual element. It's one thing to describe what is in the meal and another to see it and fantasize about eating it.
  • The fact that a steakhouse that is operating over 100 years decided just three years ago to work with eMenu speaks for itself
    • yvenisem
       
      Does seem very impressive. Good that people are moving with the times in order to stay relevant, no matter their success
  • No one will order another entree, but our eMenu strength is to entice people to order an appetizer, cocktail, side dish or dessert.
    • yvenisem
       
      The power of seeing food, I'll bet!
  • People with certain dietary restrictions can easily click a button and see options that are available for them.
    • yvenisem
       
      One of the best features in my opinon, especially since I'm eat more plant-based foods
  • A restaurant can use eMenu to feature and promote private rooms, catering packages, special events such as sports games, bands and more.
    • yvenisem
       
      Great for people to view while they are waiting for their food
  • Also, we offer a 3 month trial so restaurants can see results prior to making any long term commitment
    • yvenisem
       
      Very smart business move
  •  
    This article is about a company named eMenue International that offers a revolutionary way of allowing customers to order their food. Instead of the traditional paper menues, guests would be given iPads where they could view pictures and videos of the food that is available to order. This visual element was added in on the premise that people are more enticed by visual elements rather than descriptions of the meal. This technology was adopted by one of NYC's oldest steakhouses agter 100 years, which bodes very well for the business since checks increas by up to 9% after a couple of months. Some of the most valuable aspects of this new method of ordering is the ability for someone to view menue items in the native tongue, widening the range of customers restaurants can receive, increasing profits. Another thing to note is that this menue allows people to click on a tab that caters to their specific dietary needs. In terms of marketing, this could be great since it also offers the ability to showcase the different amenities in the restaurant whther that means meeting space or event packages.
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Smart Hotel Room; What Are the Benefits for Hotel Owners and Guests - 1 views

  • 5 Benefits of Smart Hotel Rooms
  • 1. Greater Personalisation
  • 2. Improved Sustainability
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  • 5. Faster and More Reliable Repairs
  • 3. Enhanced Customer Experience
  • 4. Remote Room Controls
  • A smart hotel room is a room that makes use of ‘smart’ electronic devices, powered by the Internet of Things (IoT).
  • another.
    • kmill139
       
      This is such a relevant topic in our society today. Having the ability to wireless and effectively transfer data between devices means an easier and stress-free experience.
  • Perhaps the single most important reason is because it can improve the actual experience of staying in a hotel, by enhancing the convenience aspect.
    • kmill139
       
      I personally have had a better experience at a hotel when there is technology present, so I can see how this is a thing.
  • This internet connectivity and communication capability allows devices to find information from the internet, and to interact with other devices in the nearby vicinity.
  • With that being said, smart hotel solutions has grown in popularity for other reasons, such as its ability to reduce some of the costs associated with running a hotel.
  • One of the main benefits of a smart hotel room is the ability to offer guests a greater level of personalisation.
    • kmill139
       
      This is a big thing. Guest like to have that "home-away-from-home" experience. Things like changing the temperature of the room, light setting, and even the water temperature can make the guest enjoy their experience more.
  • For hotel management, one of the biggest advantages of creating a smart hotel is the reduced costs that are often associated with the concept. This is primarily due to improvements to sustainability and energy efficiency within the hotel rooms, with certain devices only being used when they are actually needed.
  • Perhaps the most immediately obvious benefit of a smart hotel room is the improvement it can deliver in terms of the customer experience. A smart speaker, such as that provided through the Alexa for Hospitality service, assists with this by making it possible for TVs, lights, heating and other devices to be controlled through voice commands.
  • Another benefit of smart hotel rooms and the Internet of Things is the ability for hotel staff to access a variety of room controls from a remote location. This is especially useful when it comes to getting a hotel room ready for a new guest, improving the level of comfort they are greeted with upon checking in.
  • e advantage that is sometimes overlooked when it comes to smart rooms is the improved ability to anticipate technical issues with devices and make repairs swiftly. This allows hotels to intervene at the most timely possible moment, avoiding situations where the need for repairs hinders the customer experience.
  • While a growing number of owners are willing to embrace the idea of smart hotel rooms, many are unsure of how to go about actually implementing smart hotel systems. To help out, in the article “7 Ways to Transform a Hotel Room Into a Smart Room” you will find seven ways to transform a hotel room into a smart room.
  • Video: Example of a smart hotel room
    • kmill139
       
      Great video to see everything in a smart room.
  •  
    This article first introduced us to the definition of smart hotel rooms, and then explained the importance of smart room technology. From a customer perspective, smart hotel rooms can provide guests with a higher level of personalized service and enhance the customer experience. From an environmental point of view, smart hotel rooms are conducive to sustainable development. The consumption of lighting or heating in the room can be adjusted according to actual needs, which means that energy waste can be reduced. From the perspective of hotel management, smart hotel technology enables the front desk to remotely manage the room, improves management efficiency, and monitors the operation of equipment in the room through the Internet to achieve faster repairs.
  •  
    This article is great for anyone who would like to understand more about technology involved in the hospitality industry. Recommend this to anyone who is writing about technology.
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Impact of Artificial Intelligence in the Hospitality Industry - Djubo - 0 views

  • Artificial intelligence in the hospitality industry is quite popular among many prominent hotel brands.
  • The collection of your customer data, coupled with vast improvements in computer technology, simply means that AI can be used for improving the functions of the business.
  • Here’s how Artificial intelligence in the hospitality industry is growing
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  •     Improving hotel operations
  • By effectively training your staff to perform like robots, your service levels will decrease too.
  • Your front desk staff can comfortably answer guests at the front desk, while the chatbot takes care of online queries from potential guests
  • This means that both the tasks are being performed simultaneously without the hassle of adding extra stress on your staff.
  •     Effective revenue management
  • Moreover, a cloud-based property management system will give you numerous other benefits (hyperlink to our cloud-based PMP article).
  • Artificial intelligence in the hospitality industry has made it possible for your channel manager to compute complex data to give you the best rate.
  •     Personalization gets a whole new meaning
  • While a small hotel might be perfectly satisfied with a Facebook chatbot to drive additional sales, a hotel chain with hundreds of rooms at each hotel will need more than just a chatbot.
  •   Data analysis
  • AI technology can be used to quickly and efficiently categorize your guest data as per room preference, budget, amenities your guests use etc to lure them with attractive loyalty programs and offers for their next stay or perhaps even reach out to potential guests.
  • Multilingual booking experience
  • These chatbots are programmed to create a simulated conversation through natural language processing (text) and generation (voice) in your guests’ native language; the result being clear and concise interactions between the human and the machine.
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Why AI is the Future of Restaurant Sales | Hacker Noon - 0 views

  • Which food and beverages are selling best at your restaurant or bar? What should you order more of for Halloween? What should you order less of for a rainy week?
  • sales forecasting software works by using artificial intelligence technology to predict which menu items are more likely to be ordered based on historical weather, event, and holiday patterns.
  • knowing exactly what you need in stock is essential to optimizing sales and increasing your bottom line. 
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  • it can help you refrain from ordering foods that are going to go bad due to low popularity or seasonal changes. With this knowledge, you won’t have to worry about throwing away extra stock and thus, losing revenue. 
  • WISK recently updated their bar inventory app to include an analytics feature. In addition to inventory management, beverage costing, and bottle ordering, the app now allows users to forecast sales based on a variety of factors including the weather, events, and holidays.
  • artificial intelligence is quickly becoming the best tool for increasing sales in the hospitality industry and we must start to embrace it. 
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8 POS Trends & Technologies Shaping the Future of Retail - 0 views

  • A POS—or point-of-sale—system is an invaluable business tool that has replaced the traditional cash register with constantly evolving, tech-driven solutions.
  • mobile and cloud-based POS transactions enable businesses to make sales from anywhere.
  • Cloud-based POS technology: Today’s POS software is often cloud-based, meaning you can access your POS software and all of its data from any compatible device at any time.
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  • POS technology makes it possible for small businesses to accommodate these complex buying behaviors, letting them compete with larger companies with bigger budgets.
  • POS technologies continue to empower retailers to create a more seamless customer experience across all touchpoints.
  • mPOS systems: Many cloud POS options also have a mobile component, or an mPOS, so associates can meet customers where they are and make sales on the floor.
  • When you accommodate additional payment methods with a flexible, tech-forward POS, you can accommodate more customers—and encourage more sales in turn.
  • While credit and debit cards remain popular, usage is expected to decrease gradually as consumers access ever-expanding payment options
  • Having a POS that provides personalized shopping experiences is important
  • POS software captures valuable information with every transaction, so you can build customer profiles that help you learn more about your clientele. Over time, you can personalize automated campaigns through your POS, enabling your associates to access customer profiles at checkout or on an mPOS.
  • POS data is valuable for more than just getting to know your customers and their communication preferences. The metrics from your POS can also reveal information about your business’ staff, products, store layout, foot traffic, and returns rate—among other metrics.
  • Choosing a POS system that lets your customers subscribe to products or services makes it easy for them to keep their favorite products in stock while effortlessly maintaining brand loyalty.
  • many of the best loyalty program software options integrate with POS systems and make it easy for customers to sign up for rewards.
  • With increased mobility, data analysis, and security, POS technologies are becoming an integral part of every retail business.
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8 Disruptive Hotel Technology Trends to Watch in 2021 - 6 views

  • For those of us keeping an eye on technology in hotels, it can be difficult to discern what trends are here to stay and what trends are simply a marketing stunt.
  • Venture capitalists are finally starting to recognize the opportunity to invest in tools and platforms that allow hotels to capture new levels of hotel operations efficiency and revenue growth.
  • Cloudbeds offers an all-in-one suite of tools, including a property management system, channel manager, booking engine, and revenue manager, growing revenue and automating workflows at more than 20,000 properties.
    • ldevaul
       
      This is definitely something to look into. SaaS programs, nowadays, are super robust and offer so much data and opportunity for large and small businesses.
  • ...29 more annotations...
  • Despite being one of the largest and most dynamic segments of the US and global economy, penetration of cloud-based technologies in the segment remains incredibly low, and the vendor landscape remains tremendously fragmented on a global basis,” says Matt Melymuka, co-founder and partner at PeakSpan Capital.
    • ldevaul
       
      This is very interesting...one of the largest industries and they are the slowest to invest in cloud-based technologies. A lot of companies clearly prefer to print everything and leave an actual paper trail!
  • Hotels use Zingle’s messaging tools to deliver five-star service at scale; Medallia’s investment in Zingle gives hotels the opportunity to provide frictionless guest service and streamline time-consuming interactions, such as check-in.
    • ldevaul
       
      I'm sure companies who invested in this program during the height of pandemic were very thankful!
  • Life House, a tech-first hotel experience, shows proof-of-concept: that hotels that invest in technology drive higher revenue, better guest reviews, and a higher star-rating.
  • Hotels are catching on, adding convenience through streaming, voice activation, guest-room tablets, and food ordering tech.
    • ldevaul
       
      The guest room tablets that can order room service and manage the operating system in the room is a game changer. Hotel Mousai in PV Mexico has this installed in all of their suites and it was super impressive!
  • White labeling is a practice in which a product – in this case, hotel software – is manufactured by a third party and uses branding by the purchaser, or marketer, so that the end product appears to have been produced by the purchaser.
  • Oaky, one of the industry’s leading upselling tools, raised a Series A funding round of $9.5 million led by PeakScan Capital. Oaky’s appeal to investors stems from the app’s data-driven approach to driving incremental revenue. Their deep understanding of customer behavior makes Oaky one of the top-rated upselling tools on the market today.
    • ldevaul
       
      This would be great for hotels who are struggling to increase their revenue.
  • For instance, feeding data from your PMS into a business intelligence tool leads to real, operational data to analyze trends and provide recommendations for better marketing campaigns, smarter staffing decisions, seasonal trends, and market competition. Hotels that are comfortable using APIs can automate tasks that take up much of their employee’s time with manual data entry.
  • On-demand convenience dominates our lives, and guests expect this level of ease from their hotel experience as well.
  • An API, application programming interface, is simply a messenger of data between applications. APIs allow your various hotel technology tools and programs to work together, connecting your RMS to a PMS, or your PMS to your upsell software, or your business intelligence software to your PMS. An API makes your technology user-friendly and efficient; when your tools work together, you capture each platform’s full capabilities.
    • ldevaul
       
      This is super useful! When all of your software can speak to each other it improves productivity so much!
  • Hilton is taking a different approach, partnering with Netflix to allow guests to control their streaming straight from the Hilton Honors mobile app.
    • ldevaul
       
      This is genius! Definitely will be trying this at my next Hilton stay.
  • As far as voice-activation, Volara is leading the way in providing a thoughtful, Alexa-esque guest-room solution. Volara integrates with the most popular work order management systems so that guests can make requests and get confirmation when the item or service they need will be delivered.
  • And for savvy marketing managers, tablets provide a new channel through which to send targeted, automated messages generating $5,000 per month in additional revenue.
    • ldevaul
       
      This is great for hotel marketers! Proving their value and having the company invest in tech that shows an huge ROI. Love this!
  • 2nd Kitchen is a godsend for hotels without a kitchen on-site: guests can order room service from restaurants near your hotel, taking care of care of orders, menus, payment, fulfillment, and customer support for your property.
  • Hotels are a prime target for hackers. “Only about 25% of all U.S. businesses, including hotel operators, are fully compliant with current data security best practices. That means that three out of four are not and are potential disasters waiting to happen,” reported one cybersecurity expert.
    • ldevaul
       
      This is definitely worth exploring more!
  • Numerous high-profile malware attacks on the hotel industry have led to hundreds of millions of guests’ data being compromised and millions of dollars in damage. Just this February, MGM Resorts revealed they were the target of a massive data breach that compromised personal information for more than 10.6 million guests. Files leaked in the MGM attack included information on celebrities, chief executives of technology companies, reporters and government officials, according to Skift.
  • Expedia and Booking have taken some pretty big hits in recent months.
  • Why the dive in stock price? There are two factors outside Coronavirus that are impacting OTAs. First, hotels are getting better at capturing direct bookings. Hotel tech like direct booking platforms, metasearch ad managers, and messaging integrations help properties draw more visitors to their site and convert more direct bookings, circumventing the high OTA commissions in the process.
  • Secondly, Google has entered the travel market in a big way. Google has expanded from traditional AdWords to include hotels everywhere via its Hotel Ads product.
  • 5G may be getting all the buzz, but for property owners, WiFi 6 is much more relevant. WiFi 6 is the term used to describe the next iteration of Wifi, a faster, more efficient connection enabled through new technologies. WiFi 6 is about 30% faster than our current WiFi.
  • With WiFi 6, your property can leverage in-room technology to provide better service, driving positive guest reviews and repeat business. Smart thermostats, smart speakers, and smart locks will all perform better with the adoption of WiFi 6 over the next five years.
  • Investors in Oaky already recognize this next insight: data has become the world’s most valuable resource. The sooner you start to mine guest data for better customer insights, the better positioned your property will be against your competition.
  • Data can fuel smarter marketing campaigns, inform your pricing, and help you capture a higher market share than your competitors by knowing your guests on a deeper level.
  • Earlier this year, Revinate launched the hotel industry's first Guest Data Platform to aggregate, clean and deliver rich guest profiles for hotels and property groups of all sizes. The platform combines data from multiple sources to provide a complete picture of a hotel’s guests, delivering the information needed to increase guest satisfaction scores, direct bookings, and ultimately, profit.
  • Brands in the alternative lodging sector include Stay Alfred, Sonder, The Guild Hotels and to some extent groups such as Selina and OYO. 
  • The biggest distraction or barrier these next-gen hotels face is that they’re taking the wrong approach to tech. The companies that win will be the ones who stop acting like tech companies – using buzzwords like AI and virtual concierge – and focus on being more innovative and agile real estate businesses than traditional market players today. Those that succeed will be tech-enabled businesses; not tech businesses.
  • Smart hotel rooms use technology to allow guests to personalize their stay experiences.
  • Technology is becoming more important to hotel operations because it can deliver increasingly high value for hoteliers and guests.
  • The most important software in the hotel industry is the property management system, which acts as “mission control” for hotel operations. Hoteliers use a PMS to manage reservations, check guests in and out, and handle billing.
  • While exciting technologies present new options for hoteliers to enhance their offerings, these new innovations also mean hoteliers must focus on data security and continued training when implementing the technology that guests expect.
  •  
    This article takes a deep dive into the emerging tech trends in 2021. They briefly touched on how SaaS is slowly taking over the traditional PMS and how venture capitalist can't get enough of these programs. Another honorable mention in this article is the explosion of guest room tech such as streaming services, voice activation, and guest room tablets. OTAs that have traditionally been top dogs when it came to hotel bookings are slowly declining and big data is becoming super insightful to hoteliers. This article touches on so many avenues of tech and it's definitely a must read!
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