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lamia elachchabi

POS Software Trends 2012 | Top Stories | | Hospitality Magazine (HT) - 10 views

  • In 2011, many POS software developers focused on launching new options to help mobilize operators, connect them directly with their customers, and allow more visibility across the enterprise. Social media, cloud computing and mobile solutions dominated this year, and most vendors report these trends only growing stronger in 2012. Their input is covered in the “Vendor Innovations & Predictions” section.
  • This year’s survey also suggests that hospitality operators may be growing tired of waiting for the vendor community to develop acceptable tableside ordering devices, and are considering mobile phone-based POS as an alternative.
  • . When comparing 2012 purchasing plans to last year’s survey results, a trend emerges: more investment in the year ahead.
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  • Hospitality operators were also asked to share their POS purchasing plans for the year ahead . When comparing 2012 purchasing plans to last year’s survey results, a trend emerges: more investment in the year ahead. This is positive news for industry, as it shows that purse strings have loosened for IT budgets. In fact, it’s also a full reversal of the results of this survey from one year ago when, across the board, hospitality operators reported far less POS investment plans
  • The point-of-sale has undergone something of an identity shift over the past several years, as hard-wired, all-in-one units are being replaced by a variety of mobile devices.
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    For recent years, the operators in the hospitality industry are looking for the suitable solutions that allow them to break down the tableside ordering barriers, such as the mobile phone-based POS. In the annual report analysis for the POS Software Trends, the hospitality industry takes a look at industry-wide innovation priorities for this system. Among the talking with the developers for the enhancements for POS software in 2011, many developers focus on launching new options for mobilize operators.In this year, social media, cloud computing and mobile solutions are the three top and will continually growing in 2012. A trend for 2012 POS purchasing plan is, more investment in the year ahead. It is a full reversal of the results of this survey. Greatest number of operators plans to add new functionality and features to their current POS software in the year ahead. A third of operators plan to expand the installation base of the POS software they currently use. Researching and testing new POS solutions for possible future deployment will be the focus for 20.5% of hospitality industry.
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    I ran across this article while I was researching for my paper. It's pretty interesting and it gives you a sense of what changes could be coming to your favorite restaurants. I'm not surprised to see online and mobile POS systems being the most in demand. Those systems are pretty cost effective and have the potential to really increases sales.
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    Maybe in the future, smart phone can do everything.
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    This article focuses on the topics of POS Software Trends 2012 in hospitality industry. In the past several years, the POS has been changed from hard-wired, all-in-one units to a variety of mobile devices. Hoteliers are looking for the POS which is industry-tailored and affordable. According to the annual POS Software Trends report, enhancements and plans has been pointed out. In 2011, social media, cloud computing and mobile solutions are the main R&D aspects. They plan to pay more attention to Vendor Innovations & Predictions in 2012. HT has also pointed out the trends from the POS Software Reader survey. Firstly, from the POS features in demand, the top three are online ordering, mobile phone-based POS applications, and interesting innovation. What's more, mobile phone-based POS would be possibly replaced the tableside ordering devices. Secondly, from the POS purchasing plans aspect, more investment will be occurred in the next year. But in fact, hoteliers reported far less POS investment plans. The top three plans are to add new functionality and features to the current POS software, to expand the installation base of the POS software they currently use, and to develop and/or deploy a POS for use on a mobile device.
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    In the few years, the hardwires are replaced by a plenty of mobile device. For example, Motorola mobile companys retail the enterprise tables to the hotel operators. The hotel operator should pay for the enterpeise tables. The annual POS Solftware Trends report fingers out that the hospitality technology takes a look at industry-wide innovation priorities for POS software. POS features has a high demand in the hospitality industry.
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    Great Post! There are some companies that are working on a new products that would allow guests to simply wave their room key on the POS system and the system will register their room key information versus charging to manually to the room with just the room number. One of the biggest issues in the industry is making sure that the POS system in the hotel interfaces with the PMS system. Without the interfacing, hotels face balance check variance and possible loses.
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    This article introduces the trends of POS in hospitality industry. It lists some data to show the hospitality operators consider mobile phone-based POS instead of tableside ordering devices. It also list the information about the hospitality operators plans to add new functionality and features to their current POS software.
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    The points of sale have changed over the years. The hard wires, all in one unit are being replaced by mobile devices. As the article mentions, hospitality operators have been looking for solutions to break tableside ordering barriers. After motorola released a tablet, the software community has been working in developing applications for both consumers and employees. The POS software developers are been asked about the improvement happening in the technology. Social media, cloud computing and mobile solutions are growing trends. Hospitality operators were asked which POS platform innovation are they looking for. The POS features in demand are: Online POS Mobile phone based POS ordering Enterprise wide centralized POS Table side POS ordering Cloud computing Software as a service Open source There is an increase in investment for POS development. The POS features purchasing plans: Add new functionality features and modules to POS Test and research new POS solution for possible implementation after 2011 Install POS on a wireless network.
smgarcia

Video Conferencing Event Management Keeps You in Control - VC Daily - 0 views

  • the job requires you to be onsite, in-person, and everywhere all the time. Dozens of stakeholders need your attention and few, if any, share a location.
  • That’s why video conferencing event management is for you.
  • you can give people their personal facetime and supervise their progress
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  • You can even inspect the site of your next sales event halfway across the country
  • You can’t be in two places at once, but with video conferencing event management you can be in six successive locations without leaving your office.
  • Your video conferencing salvation resides in the cloud–the same cloud computing you’re probably already using to access project and event management software
  • all your varied information is stored in one location and accessible from all your devices
  • in place of your CRM, provisional schedules, marketing collateral, and venue plans, is a single video conferencing portal you can use from your desktop, smartphone, or tablet.
  • this cloud-based meeting platform can be integrated into your everyday workflows.
  • With the right video vendor, you can move from a spreadsheet to email to internal video call to phone call and on to a client face-to-face sit-down with all the effort it takes to click between browser windows.
  • The goal is that every contact you make with both the internal and external elements of your working life become channels within the same workflow.
  • All the data you collect on a client, all the information you have about venue capacities, all the voice of the customer lessons you’ve ever learned are stored and analyzed here as well.
  • you can combine all your existing event management needs with a digital communications arm that lets you turn that knowledge into a flexible and persuasive way of keeping all your stakeholders happy.
  • Since you’re now traveling by video, the three back-to-back meetings you have with stakeholders across the city don’t involve leaving the office, which gives you time for a quick pre-meeting huddle room catch-up with your marketing team.
  • You can even remain at your desk to join the call, while your team in another part of the building meets together in the huddle room. Your notes from this meeting can be pinned to the project file for your upcoming external face-to-face, along with all the relevant data from your integrated event management app.
  • At all times, you can be adding notes to each respective file, sending chat messages to your team, taking photos and recording video, and presenting multimedia examples of some event planning do’s and don’ts.
  • You can’t be in two places at once, but with video conferencing event management, your entire working life can be based in the same platform.
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    Video conferencing is making event management that much easier. Not only does it make meeting to make final decisions and plans regarding an event more convenient, but video conferencing can also be used within an event for out of town participants. In a digital age, apps that can bundle all the facets of planning with meetings is a competitive edge.
rakiasimon

To Cloud or not to Cloud the PMS???? - The Micros Man - 0 views

  • I have battled with the same decision myself on several occasions. Especially with smaller hotel properties with limited I.T. support staff and resources. Should we consider an internet cloud based PMS system? Which to recommend?
  • We all know the benefits associated with such a move. No hardware to maintain, no backups to worry about, no hardware costs, versatility and greater accessibility.
  • With the internet and our reliability on it expanding day to day, businesses are finding the connection to the virtual world critical to their operations.
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  • I guess what an operator needs to look at are the pros and cons of the two and formulate the plan that best fits their organization.
  • Security is always a concern.
  • Access outside the hotel
  • Access anywhere from the internet
  • Does it cost less? Or are those cost now rolled in to the cloud hosting costs?
  • This is great, but it does come at a cost $$$. Internet service providers charge a premium to business customers. We are talking thousands per month. Not the fast cheap connection you get at home.
  • Lose the internet or the host based cloud and you now have many locations dead in the water instead of just one.
  • Where are these internet cloud PMS/POS providers securing your data? How are they securing your data? Any organization can hobble together a data center and host their applications from it. But how much time have they spent on securing it from the outside world
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    As discussed this week in class there are numerous pros and cons to cloud PMS Systems. Hotel owners and Hotel management battle with the decision, "should they cloud or not cloud the PMS"? The main concern here is how will it affect the business and will it be a favorable one. They all want what is best for the company and for the customers. The main issue at hand with going to the cloud PMS is the possibility of losing Internet or the Internet slowing down. What would happen to your hotel then? It paralyzes and slows down your staff and the customers suffer. As we all discussed the pros and cons to cloud PMS may or may not out weigh the regular systems (PMS) but there are still many things to consider. The cloud will continue to evolve and maybe a hybrid of the both will eventually solve all the issues.
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    I agree that the hybrid option would be best for hotels. Working with them every day, I see advantages to both of these and feel if the system worked on both fronts it would really be great for hotels.
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    This article is an opinion piece on whether or not a PMS should be run from the cloud. The article lists and examines the pros and cons to the use of the cloud for a PMS. Overall, it was very insightful and definitely gives you something to think about.
Ted Rood

Maestro Launches the New Face of Hotel Operations; Mobilizes Staff with Xpress iPad Check-In to Extend a Great Customer Experience - 1 views

  • Maestro iPad Xpress Check-In app
  • Xpress Check-In app lets properties use iPads and other tablet devices for personalized mobile check-in and check-out services
  • enables staff to perform all the system check-in and -out functions of a wired front desk terminal anywhere a wireless signal is available.
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  • supercharge guest service and optimize revenue and productivity
  • Credit card paymen
  • group conference check-in
  • encode magstripe and RFID room keys from the iPad
  • NORTHWIND is recognized in the hospitality industry for its standard-setting Diamond Plus Service and robust integrated Maestro resort hotel software technology
  • Xpress Check-In is ideal for processing large groups quickly and conveniently to keep the lobby operating smoothly.
  • Entire tour groups may also be registered, their credit cards processed, and keys encoded
  • Curbside or lobby wireless check-in and check-out
  • unique services that drive revenue and increase productivity;
  • Maestro PMS, the industry's most robust and flexible resort software and boutique hotel software solution empowering leading full-service hotels,
  • and distributed while still on their bus for greater convenience.
  • With the portability, large screen and long battery life of the iPad, it is suited very well for the round-the-clock hotel industry. The Maestro Xpress iPad solution
  • Personalized upsell and room-change capability with real-time availability access
  • Remote
  • and room blocking
  • Xpress Check-In registers entire groups from meeting rooms and conference spaces Maestro
  • We worked with IJWS to create our iPad Xpress Check-In app that integrates with Maestro PMS to register guests in the lobby or curbside for the ultimate in personalized service and upsell capabilit
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    This article discuss how both new software and hardware is being utilized in the hospitality industry to expedite the process of guests checking in and out of hotels. The article is about NORTHWIND, a company well known for having developed "Maestro" a property management software suite that enables hotels, resorts, and multi-property organizations to manage their facilities. Specifically the article mentions how NORTHWIND is introducing "Xpress Check-In" an tablet specific software that will increase the speed and ease with which guests are able to enter and exit the hotel. This goes to show how the company is keeping abreast with the recent and growing trend of portable tablet/touch screen hardware devices. This software and hardware combination enables desk agents to operate away from their desk allowing for more intimate and personalized service with guests. I think the most unique and amazing feature of this system is that it will allow hotel agents to check in and process large groups such as conference attendees quickly and efficiently. The "Maestro Xpress Check-In" system can not only check guests in, but also encode their room key card, as well as process credit card transactions and capture their signature. All of these things can be completed even before conference attendees disembark from the bus and enter the hotel. I believe that hotels who choose to invest and employ technologies like this will distinguish themselves from other establishments because their service will be much better and smoother, both for guests and the hotel. These unique services will also be key in driving revenue and increasing productivity. NORTHWIND is well recognized in the hospitality industry for providing real-time technology solutions that help users control and manage their business effectively.
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    Maestro, a company specializing in property management and hotel software is launching a new face in property management productivity by introducing the Maestro Ipad Xpress App. With the popularity of tablet computers such as IPads and android platform tablets rising, Northwind has decided to launch a system through Maestro to make the check-in and check-out process in a hotel as simple and efficient as possible. Northwind ultimately hopes that the Xpress check-in app will not only be more efficient for guests but also optimize revenue and productivity in the hotel. The new app allows guests to complete the check-in and check-out process anywhere a wireless signal is available. Lets say for example, a large group of employees are attending an out of state conference and when they arrive at the hotel, there are over fifty of them that have to go through the check-in process. With the Xpress check-in app, these individuals could check in on their way to the hotel and by the time they get there they will save time and effort by not having to wait in line and go through the entire check in process one by one. For this reason the Maestro Xpress Check-In App is perfect for handling large groups of people arriving at the same time. The Xpress app creates a more personalized service for the customer making the entire check-in and check-out process much more convenient for the guest and productive for the hotel. 
Ling Xiang

Recent technology trends in Event Management " Event Registration and Management Software Blog | Eventzilla - 2 views

  • attendees can ask questions to the speaker via tweets or Facebook comments real time during an event.
  • FIFA World Cup
  • cool application that had been created especially for the World Cup that highlighted the real time schedule of the games and results as they took place. This event alerted us to the huge potential that has hardly been scratched.
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  • The drastic improvements in the Audio-Video equipments, staging and lighting instruments have made sure that you need to make your event stand out.
  • Technology has made sure that geographical impediments no more stop you from attending an event half way round the world. The webinars and live meetings are the newest venues for events the world over.
  • Social networking sites like Facebook and Twitter have completely altered the way we think about event promotion.
  • Recently – online registration for events has taken the center stage with a lot of small players like Eventzilla. 
  • Now the event attendees can ask questions to the speaker via tweets or Facebook comments real time during an event. With the world tweeting away night and day, there is no doubt that technology has changed our life completely
  • The barriers have been stomped down and the walls have fallen.   Technology has made sure that geographical impediments no more stop you from attending an event half way round the world. The webinars and live meetings are the newest venues for events the world over.
  • The drastic improvements in the Audio-Video equipments, staging and lighting instruments have made sure that you need to make your event stand out. No more can you pass off an event with just a great speaker. Even with the best of the content and ingredients, you need to upgrade the stage show to make sure that the attendees are left wonder struck.
  • The FIFA World Cup this year was a lot of fun for us. And we are not talking about football. Our excitement was because of this cool application that had been created especially for the World Cup that highlighted the real time schedule of the games and results as they took place. This event alerted us to the huge potential that has hardly been scratched.
  • has made sure that geographical impediments no more stop you from attending an event half way round the world. The webinars and live meetings are the newest venues for events the world over. Planners and
  • No more can you pass off an event with just a great speaker. Even with the best of the content and ingredients, you need to upgrade the
  • stage show to make sure that the attendees are left wonder struck.
  • The barriers have been stomped down and the walls have fallen.  Technology
  • Social networking sites like Facebook and Twitter have completely altered the way we think about event promotion.   Letters are antiquated and emails outdated. Nowadays, you ‘tweet’ and ‘poke’ your way around the events
  • Social networking sites like Facebook and Twitter have completely altered the way we think about event promotion.   Letters are antiquated and emails outdated. Nowadays, you ‘tweet’ and ‘poke’ your way around the events
  • With the advent of the iPhones, Androids and Blackberrys, smart phone applications have become the next-gen platform for event management. From charting an event to locating it on the map, you can do it all on your mobile. 
  • With the advent of the iPhones, Androids and Blackberrys, smart phone applications have become the next-gen platform for event management. From charting an event to locating it on the map, you can do it all on your mobile.
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    The event today is not only between planner and organization; it's more like the communication and interaction among attendees. The technology assists the needs and expectation of attendees, which allows them to engage more during meetings and events. Besides, App or other online software facilitates attendees to get full knowledge of location, content and activity in one event. In addition, Audio-Video equipment mentioned in article also emphasized that lighting plays an important role to make one event stand out. In another words, creating great experience is definitely what technology is for.
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    This article talks about how technology has changed the world completely, especially Event Management. For example, the FiFa world cup puts out cool application so people could know the highlight, real time schedule of the games and result. Some other example are the stage show, this drastic change improved in the Audio - video equipment, stage and lighting. Technology has change in Live Meeting. Live Meeting webinar and live meeting are use halfway around the world. Also, the Social Explosion like facebook and Twitter is the big thing around the world. Even the Mobile Application are used now in iPhones, Androids, and Blackberrys has become the next -gem platform for Event Management
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    Now the event attendees can ask questions to the speaker via tweets or Facebook comments real time during an event. With the world tweeting away night and day, there is no doubt that technology has changed our life completely.
Panpan Xie

How IT Can Go Green | Top Stories | | Hospitality Magazine (HT) - 2 views

  • In the world of information technology (IT), the green movement is taking shape. There are numerous opportunities for IT professionals to take leadership roles in helping their organizations to adopt sustainable practices. Technology is a tool to provide solutions, but regrettably, technology can also be a source of the problem due to factors like energy consumption and the environmental impacts when disposing of obsolete or broken technology (i.e., e-waste). Therefore, we will need to look at situations and technology usage via multiple lenses to try to assess the net impact to determine if the outcomes are truly desirable and positive versus negative. This often requires asking tough questions and looking for possible unintended consequences before decisions are being made
  • Like any business initiative, green IT projects will require strong commitment from an organization’s top management and investment in time and resources at all levels.
  • In order for tourism to prosper, we cannot afford to let our environment erode.
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    Green information technology(IT), referred to as green computing, is a term used to describe the application of automated resources in an efficient manner. Green IT originates with system manufacturers producing environmentally friendly products and encouraging users to adopt eco-friendly practices such as reducing paper usage through minimal printing, operating more efficiently with power management,and exercising proper recycling habits.As global information technology environmental standards continue to expand, it is highly likely that guidelines governing product life span, power consumption and recyclable resources will be in the forefront.
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    This article shares how IT is going green in several areas including hospitality. It speaks to digital marketing, e-waste, and appealing to employees to aid in using technology responsibly. The use of energy saving techniques and energy star products.
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    As our natural resources are being depleted rapidly and technology is changing faster than ever resulting in mountains of "e-waste", I believe the IT industry should focus a vast amount of their efforts in the area of sustainability or going green. In the hospitality and tourism industry maintaining natural resources and cutting down on the consumption of water, energy and paper is an IT issues that we can all support. The focus of this article was about revealing opportunities where IT can go green. Sustainability is good for the environment, the viability of the hospitality industry, the guests, and the bottom line. According to the article, IT leadership needs to take "a leadership role in helping their organization to adopt sustainable practices". Some of the areas where IT can look at going green are as follows (information taken directly from the article): * Using IT responsibly and effectively to reduce energy, water and paper consumption * Deploying effective technology practices such as Energy Star compliance to power down computers automatically after periods of inactivity and server virtualization * Tackling e-waste and deploying recycling technologies to reduce environmental waste and impacts * Digital marketing practices * Marketing strategies to report and promote green practices A commitment of time, money, and resources will be required from all levels of leadership in order for green IT projects to work. Companies have to educate their employees and guests to create awareness, implement practices such as energy audits, device shut downs to force people to use media, and give rewards to get the buy in. Even though the payback of green initiatives may take a long time, the upside is that you are being environmentally conscious and doing the right thing.
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    I highlighted in blue the sections I was most interested in, I found the passage about reducing faxing and photocopying to be most interesting. There is no reason to be so reliant upon these when you can send attachments through your smart phone. Hotels and other properties can unplug these machines to save money on the electric bill. There are otherways to be paperless, for example.The article I spoke of was about how hotels can limit the need to priint itemized bills and reciepts, all charges can be posted right to the mobile app on the smart phone. The mobile app on the smart phone will even unlock and lock your room doors and allow enterance to the spa and fitness center. There won't be a need for plastic room keys anymore either.
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    In hospitality industry, IT technology brings many benefits to us, but it is also a source of pollution when disposing of broken technology. There are many advantages of green IT movement such as reducing energy, water, paper, environmental waste and impacts, etc. Although it has many benefits, green IT projects need support from company's top leaders in both time and resources. The ROI of green IT is a little bit longer than other types of projects, but it has upside potential and intangible benefits. Green IT practices are not contrary with making money, so hoteliers should take measures to lead the organization on its journey to green action.
rhoff019

Hospitality Upgrade | Maestro PMS Direct Booking Metrics Show Growing Recovery for Independent Properties - 0 views

  • Hospitality solutions provider Maestro PMS reported a 21% increase in online reservations from June 8th to 15th 2020 over the same period in 2019 from multiple independent properties.
  • average increase based on reservations for the last several weeks from hundreds of properties
  • We have created multiple options that help users deliver a more contact free guest experience
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  • mobile pre-check-in, online payment portal, digital signature capture and express mobile check-out, and streamline front office processes eliminate unnecessary points of physical guest contact
  • additional touchless operations such as mobile key, kiosks, SMS/text messaging and more
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    Maestro reported a 21% increase in online hotel reservations from June 8 to June 15 of this year. This was an increase that was seen at multiple properties that use Maestro. Maestro is also creating many new options for contactless services that the hotels can offer such as mobile key, kiosks, and text messaging.
anonymous

What Is IT Security? - Information Technology Security - Cisco - 0 views

  • Although IT security and information security sound similar, they do refer to different types of security. Information security refers to the processes and tools designed to protect sensitive business information from invasion, whereas IT security refers to securing digital data, through computer network security.
  • Network security is used to prevent unauthorized or malicious users from getting inside your network. This ensures that usability, reliability, and integrity are uncompromised. This type of security is necessary to prevent a hacker from accessing data inside the network. It also prevents them from negatively affecting your users’ ability to access or use the network.
  • Internet security involves the protection of information that is sent and received in browsers, as well as network security involving web-based applications. These protections are designed to monitor incoming internet traffic for malware as well as unwanted traffic. This protection may come in the form of firewalls, antimalware, and antispyware
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  • Endpoint security provides protection at the device level. Devices that may be secured by endpoint security include cell phones, tablets, laptops, and desktop computers. Endpoint security will prevent your devices from accessing malicious networks that may be a threat to your organization. Advance malware protection and device management software are examples of endpoint security.
  • Applications, data, and identities are moving to the cloud, meaning users are connecting directly to the Internet and are not protected by the traditional security stack. Cloud security can help secure the usage of software-as-a-service (SaaS) applications and the public cloud.  A cloud-access security broker (CASB), secure Internet gateway (SIG), and cloud-based unified threat management (UTM) can be used for cloud security.
  • With application security, applications are specifically coded at the time of their creation to be as secure as possible, to help ensure they are not vulnerable to attacks. This added layer of security involves evaluating the code of an app and identifying the vulnerabilities that may exist within the software.
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    IT security is a set of cybersecurity strategies that prevents unauthorized access to organizational assets such as computers, networks, and data. It maintains the integrity and confidentiality of sensitive information, blocking the access of sophisticated hackers. IT security includes Network security, Internet security, Endpoint security, Cloud security, and Application security.
rhoff019

Council Post: Cybersecurity As We Know It Is About To Change - 0 views

  • the global cybersecurity market is set to increase to $270 billion by 2026. This signals the priority boardrooms have placed on cyber risk management even as digital transformation takes place en masse.
  • COVID-19 has become the catalyst to trigger change in the ways we manage and operate technology.
  • Virtual desktops emulate a computer system so that IT can control access as such adding input/output devices as well as software and applications. This could become an important control point when remote workers are operating outside the safety of a corporate network.
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  • Telecommuting Is The Only Way Of Working For Many
  • With swift digitalization, security controls will shift to data sources, similar to the trend witnessed in IoT.
  • With millions of employees working from home, hackers’ focus has shifted from enterprise to remote working individuals. To handle the menace that exists in cyberspace, decentralized cybersecurity will rise where greater emphasis will be placed on data sources such as actual remote employees themselves.
  • User access controls have largely revolved around single or two-factor authentication. These methods rely on “something you know (username)” and “something you have (password).”
  • This means identity protection will be a top priority, and the best defense should involve building authentication systems that focus on “who you are.” This would require advanced biometric solutions such as fingerprint/thumbprint/handprint, retina, iris, voice and other facial recognition technologies.
  • The current state of privacy regulations is designed around the enterprise network and building the proverbial wall to keep sensitive data out of prying eyes.
  • With the remote working concept taking center stage, re-evaluation of these policies is needed to address the new cyberthreats.
  • From a risk management perspective, global privacy policies will need to encapsulate standard operating procedures regarding BYOD, GDPR compliance and state privacy laws.
  • The shift to cloud services offers employees, customers, suppliers and everyone else across the ecosystem a seamless and frictionless way to access data and applications. Remote access by various users would compound security challenges and present many new potential attack vectors. In the post-pandemic world, IT resources could shift toward data, particularly keeping data secure across cloud platforms.
  • This will facilitate cybersecurity teams to apply varied access controls and demarcate data storage to minimize the risk of cyber intrusion and data breach.
  • Innovative technologies such as ML/AI and AR/VR will see greater adoption. As we have already witnessed, video conferencing applications will continue to rise as non-contact interactions surge.
  • Sectors such as retail, hospitality and manufacturing will layer their adoption of robotics with added AR/VR capabilities.
  • Cybersecurity teams that are saddled with an events-based approach will be overly burdened with triages when a cyber breach occurs. By embracing an intelligence-driven approach, businesses can digitalize confidently with external threat intelligence as the guiding beacon.
  • Social engineering techniques to trick untrained and unsuspecting employees, third parties and contractors into releasing confidential information or letting an intruder into a corporate network will also intensify accordingly.
  • Cybersecurity awareness training for people across the entire supply chain and ecosystem will prevail.
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    By 2026, the investment in cybersecurity will increase to $270 billion globally. After the COVID-19 pandemic companies will need to reevaluate their cybersecurity systems to adapt to telecommuting as many companies will have some of their employees working from home. Biometric security such as a fingerprint or iris scan will become more common as the typical password will no longer be as secure as it once was.
jamigovaerts

Capturing Travel Agent GDS Bookings in Challenging Times - 2 views

  • While the travel industry faces ongoing challenges from COVID-19, travel agents will play a key role in connecting hotels and travelers, especially given the flexibility and changes that may be required of travelers in the coming months.
  • To best capture the travel agent audience, use global distribution systems.
  • Even through this period of uncertainty, global distribution systems have consistently remained one of the highest ADR channels. And travel agents have some excellent reasons to keep booking hotels through these systems:
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  • They earn a commission
  • It’s more convenient.
  • It’s more efficient.
  • Optimizing your presence on the gds and boosting your visibility is essential to connecting with and winning bookings from the travel agent audience.
  • That includes rates on your website, metasearch, all gds, and online travel agencies. Rate parity is important to 89% of travel agents worldwide – if they see a better rate elsewhere, they’ll actively book away from your property.
  • Make sure your property is correctly geocoded or indexed.
  • Evaluate your photos.
  • Update any modified or additional hotel services and amenities
  • Revise cancellation, flexible rate, and rebooking policies for impacted travelers.
  • List your commission policy.
  • What is most important to travel agents booking hotels on global distribution systems?NORAMLATAMEMEAAPACProperty rating and photos59%57%53%58%Hotel Services57%54%52%51%Hotel Amenities65%45%45%46%Policy information53%36%43%30%Attractions/Points of Interest28%34%33%45%Other12%15%8%10%
  • GDS isn’t the only type of marketing that can help.
  • Ad spend via global distribution systems is only used when an impression is delivered to a travel agent actively searching for a property in your market.
  • Identify and target your top source markets
  • Select promotion dates that are 90 days in the future: 
  • Focus messaging on cleanliness and safety:
  •  
    Module 3: This article focuses on the importance of GDS systems during the challenges of COVID-19. With an emphasis on travel agents using the GDS, hotels will be able to continue to thrive and survive. According to the article, " travel agents will play a key role in connecting hotels and travelers, especially given the flexibility and changes that may be required of travelers in the coming months." This article provides insights for hotels to best optimize using a GDS for travel agents to find them. The article states, "Rate parity is important to 89% of travel agents worldwide - if they see a better rate elsewhere, they'll actively book away from your property." I believe using a GDS will be the only way in the future to continue to travel and save money. Tripadvisor is my go to when it comes to finding out about a resort and which website has the best rate for the same room.
teresaricks

Artificial intelligence is reshaping the hospitality industry | Strongbytes - 0 views

  • With the help of AI, businesses operating in the hospitality industry can upgrade their services, processes and improve customer experiences.
  • AI systems, more specifically chatbots, have proved to be extremely effective when it comes to direct messaging and online chat services. Chatbots are able to understand and respond to simple questions or requests almost instantaneously. And they can do this 24 hours a day, seven days a week.
  • Apart from discussing with customers, AI-driven chatbots can help hotel guests with a wide range of tasks, including ordering meals or drinks, controlling room temperature and lighting, managing evening reservations, as well as taxi booking and itinerary planning.
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  • Most accommodations collect a lot of information about current or potential guests and AI systems can sort through these large amounts of data and draw important conclusions that will help businesses adjust their services and strategies.
  • Machine learning based techniques such as natural language processing and sentiment analysis can help you extract key customer data, like certain positive or negative phrases from a voice chat, an instruction to an AI-powered assistant from your hotel or a discussion in the review section of your website. This information will allow you to customize your offer or rewards program for certain guests.
  • Introducing AI-based features into websites can reduce friction and provide customers personalized experiences, while also freeing up staff who can handle more complex tasks.
  • Regarding occupancy, an AI system can help businesses by providing relevant insights into the occupancy patterns of the area they're located in. In addition, it can dynamically adjust pricing rates from day to day.
  • Furthermore, AI can parse multiple sources of information and identify if there are any upcoming events that might influence your occupancy rate or might determine the price to go up.
  • airports are benefiting from AI-powered robots too. These robotic assistants can help passengers by carrying out a series of tasks including providing information in different languages, performing check-in activities, etc
  •  
    This article discusses the various ways that AI is being integrated into the hospitality industry and the positive effects it has had in the industry.
ovila009

Proximity Marketing Examples: 28 Retail Companies Nailing it with their Campaigns | Beaconstac - 0 views

  • Unacast’s latest Q4 Proxbook report confirms that beacon deployments are on track and the numbers align with ABI Research’s forecast of 400 million beacons to be deployed by 2020
  • we bring you a comprehensive list of 28 retail companies that are making a mark with their proximity marketing campaigns via beacons.
  • Eat touted this move as a “strategic pillar” in its communications because it allowed the company to access more information about customer behaviour and drive business intelligence to make precise decisions about how consumer behaviour can be influenced.
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  • As a part of this program, the chain tapped a popular Turkish loyalty app called Shopping Genie, to target customers while they were around the premises of a local McD Café.  Customers got mobile coupons, via the app, which prompted them to purchase a coffee and receive a beverage from the new drink line for free. This proximity marketing campaign via beacons helped McDonald’s achieve 20% conversion rate with 30% of users who received the promotion!
  • Bluetooth beacons were deployed at the point of purchase, where customers were waiting in line to pay or just moving around.
  • These beacon notifications offered two Red Bull cans for $4! Apart from making a profit out of campaigns, Red Bull also monitored the entire campaign in real-time and captured customer behaviour.
  • The retail giant used GE light bulbs to house beacons and send push notifications of specials and discount coupons to in-store customers. These beacon-equipped LED bulbs can track shoppers within a store by using the beacons hidden inside them
  • Carrefour has extensive iBeacon networks in all 28 of its hypermarkets in Romania through which the retail chain offers its consumers a simple, intuitive, and fun app for orientation inside hypermarkets from area to area
  • The retailer’s beacon-enabled app automates the commercial content delivery and collects essential data about in-store consumer behaviour. Its proximity marketing campaign keeps consumers informed about the products, services, and actual special offers from each of the store departments.
  • Popular convenience store group Nisa piloted iBeacon technology to track its shoppers by attaching Bluetooth Low Energy (BLE) beacons to trolleys and baskets
  • These sensors picked up the signals emitted by beacons and collected location data which was then fed to a cloud-based server for analysis.
  • used iBeacon technology to gamify the Ladies’ Night event with brands providing offers, discounts, freebies, and prize giveaways. Many retailers such as Hotel Chocolat, Krispy Kreme, Cath Kidston, and House of Fraser, participated in the event
  • The event was highly successful as it saw more than 500 app downloads within the first three hours, with over 500 offers redeemed. All 120 hotspot offers were redeemed within the first 52 minutes of the event.
  • Best Buy implemented a beacon strategy to help boost sales and improve personalisation of experience. The retail giant chose to use their own application as well as Shopkick retailing app to offer rewards to shoppers, simply for stepping foot in the door.
  • Hammerson rolled out beacons across their shopping centres to improve personalisation of consumers’ shopping experience. Their beacon-enabled Plus app was initially trialled at Les Terrasses du Port in Marseille and it ranked among the top 10 lifestyle apps in France.
  • The app also allows a consumer to call for assistance. A member of the staff receives the request informing them that a customer is waiting for help
  • UK supermarket Waitrose started using iBeacon technology at its relatively new experimental Swindon store to deliver price promotions to consumers when they were near a particular aisle or food counter
  • UK supermarket giant Tesco launched its “biggest trial” of iBeacon technology, in partnership with consumer goods company Unilever, by deploying beacons in 270 stores across London. They launched the ‘Mpulse app’ as a part of the Pink and Black marketing campaign
  • using beacons to target passers-by based on their interest. They change campaigns based on distinct seasons including prom season at colleges
  • Oscar Mayer worked out an interesting deal with the supermarkets which would allow them to place beacons at the deli counter. This location helps them convince shoppers to buy the specials of the week while waiting at the counter.
  • Amazon, the retail giant started a new convenience store in Seattle, U.S. in Jan 2018. Amazon Go is an 1800 sq feet mini market filled with food and technology. They have deployed an array of cameras, beacons and other proximity sensors to make the store one-of-a-kind
  • World-famous brands such as Hamleys, Armani, Longchamp, and Hackett form the 80% of the retail companies that have deployed beacons in their Regent Street stores with the aim of pushing exclusive and personalised marketing messages to customers via iBeacon technology. Shoppers receive alerts and tailored content about everything, from new in-store promotions to exclusive offers only available for visitors to Regent Street, as they pass
  • Neiman Marcus, the high-end retail chain, piloted beacons at three stores—Austin, TX, Walnut Creek, CA, and San Antonio.
  • Rite Aid has installed beacons in over 4,500 US stores for retargeting and personalization of user experience. This large-scale beacon deployment by the Pharmacy chain is the largest beacon installation program in a retail setting till date. In fact, it has even surpassed the one undertaken by the famous Macy’s
  • a collection of beacon-level proximity data to strategize their retargeting plan and achieve personalization capabilities similar to those that have been used in e-commerce
  • Walgreens has innovated considerably in the mobile retail space by using iBeacon and other technologies at over 7000 locations.
  • leveraged iBeacon technology at ten of its stores to boost its loyalty program.
  • Target, the second largest general merchandise retailer in the US, announced that it will start testing beacon technology in 50 of its stores nationwide.
  • The recommendations may appear both as push alerts and in-app updates on the Target app’s “Target Run” page, which is designed like a social media news feed offering deals, top-pinned items on Pinterest, and more
  • beacons to bridge the gap between online shopping and in-store experience. Their beacon-enabled app notifies consumers if any item in their mobile shopping bag is in stock,
  • The store has deployed beacons with individualized campaigns for each department, which makes the customer experience interesting and focussed
  • Macy’s expanded its beacon program to all stores nationwide, by installing more than 4,000 beacons. This step was a part of the retailer’s efforts to make bigger investments in omnichannel retail technologies. This Thanksgiving, Macy’s also used a beacon-triggered mobile app game at its 700 stores, to engage shoppers
  • Urban Outfitters announced that they will be rolling out beacons at 15 of their stores located in Philadelphia, Boston, New York, Atlanta, New Jersey, and Delaware, more than a year ago. The US multichannel fashion and homewares retailer decided to take a different route unlike the conventional route of using aggressive promotions.
  • Kenneth Cole is using beacons to create more compelling, personalized customer experiences with an aim to “provide value and offer at the time of need when customers are in the store
  • launched beacon networks in more than 100 of its top-performing stores located in states such as Chicago, Dallas, Miami, New York, and San Francisco. The idea was to implement iBeacon technology at the stores with the highest traffic levels and best traction with Shopkick.
  • Supermarket giant Woolworths successfully completed a beacon trial with one store using iBeacon technology to improve customer service around click-and-collect. Thereafter, the chain announced that they are looking to roll out beacons across all of its 254 click-and-collect stores with the aim of allowing consumers to place their order online and pick them up in-store
  • it has decided to distribute free BLE beacons to about 150,000 gas-station convenience stores in the United States and Canada
  • Alex and Ani used beacons in all of its 40 stores to optimize store layouts and product placement. Contrary to popular belief that beacons are only for ‘pushing’ ads, the popular Rhode Island-based jewellery brand used beacons differently in its trial period without using them to promote flash sales and other discount promotions.
  •  
    the article gives examples of retail stores and how they use proximity marketing to promote their products
anonymous

article_32_vol_5__1_.pdf - 1 views

shared by anonymous on 05 Jun 20 - No Cached
  • Much has changed in the business world since the birth of technology and the subsequent discovery of the world wide web (www) in 1989.
  • Much has changed in the business world since the birth of technology and the subsequent discovery of the world wide web (www) in 1989.
  • According to South African Tourism (2015), more than 180 million bed nights were sold in 2015, making the hotel industry an attractive client of e-commerce.
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  • suppliers and customers meet in a virtual space to perform transactions using Internet technology as it has the potential to add substantial value to business operations and competitiveness of a business.
  • scene of the famous lion-buffalo-crocodile battle watched more than 75 million times on YouTube)
  • e-commerce has not only
  • changed the way business is conducted, but has increased the revenue of organisations tremendously, in particular that of the travel and tourism industry.
  • The top three visited travel sites include Booking.com, Expedia.com and Hotels.com.
  • online travel booking is the specific business-to-consumer (B2C) transaction in the context of online tourism
  • right: © 2016 A
  • understand how the various online sales platforms interconnect.
  • the internet consumer of today assumes all businesses worthy of trade have a website;
  • it is not enough for hotels to rely on their web pages alone for room sales.
  • An aspect of e-commerce revolves around how social media affects a hotel’s online presence, and how it is used as a tool for gaining a notable share in the e-commerce market for hotel room sales.
  • In an increasingly competitive market place, tourism products require an effective distribution strategy for a firm to reach its target tourists and local markets
  • Although the statistic does not identify the specific modes used to make room reservations, it can be presumed that electronic sales made up a considerable percentage as sales method.
  • The Internet is an ideal platform for the tourism industry
  • 1) they are intangible, 2) their production and consumption cannot be separated, 3) they are perishable, and 4) they are seasonal
  • survey conducted in Hong Kong of 249 leisure travellers, 80% searched for hotel information using Web tools, with more than half making their bookings through hotel host websites or third-party websites
    • anonymous
       
      They wouldn't be able to gather this information on technology unless they had the proper technology to do so.
  • Social commerce should be considered broader than the act of sharing shopping experiences with others, as it has challenged and redefined traditional vendor-push business models and marketing strategies (Gonçalves Curty & Zhang, 2013:260-261).
  • E-commerce allows the tourism consumer to purchase tourism products and packages online and act as his or her own travel agent by building personalised travel packages and eliminitaing the need for traditional processes
  • From a hotel business perspective, e-Procurement is a good example of the innovative use of technology in the lodging industry
  • 2B
  • E-procurement can be defined as a business-to-business (B2B) tool that supports the buying process
  • implementing e-procurement has become an important enabler for achieving a flexible and responsive supply chain.
  • An example of e-procurement or a business-to-business transaction would be a hotel selling its rooms to OTAs on a wholesale or commission basis.
  • e-commerce in the modern tourism and hospitality industry is important because the Internet is the lowest cost hotel-booking channel, most travellers research hotel reservations on the Internet, and social media and online hotel reviews are an increasingly important decision factor.
  • there are three most common retail sales channels – brick-and-mortar, catalogue and the Web – across the elements that characterise the shopping and business ownership experience
  • Travel services are categorised into Accommodation and Airlines, as these two components constitute a large part of the hospitality industry.
  • This research study is focused on room sales, therefore the distribution channels used for this purpose will be explained, namely, Online Travel Agents (OTAs) and merchant sites.
  • Today, e-commerce focuses on profitability.
  • challenge for retailers is to attract the attention of the digital natives (consumers who have grown up in the digital world) and persuade them to spend more, as well as to attract digital immigrants (consumers who are presumed to resist new technology or at least have trouble accepting it) to this way of shopping.
  • Social media can increase communication for a website and create brand awareness.
  • a social network is a virtual community, profile site or website on the Internet that brings people together in a central location, to talk, share ideas and interests or make new friends.
  • platforms such as social network services (
  • is one of the main reasons for advancement in Web 2.0 technologies and developments in e-commerce.
  • social commerce providers started their businesses by combining group-buying with selling discount coupons offered from their partners over the Internet.
  • E-commerce mainly helps in the generation of leads, presenting information about the tourism product to the customers, and facilitating the transaction process electronically
  • consumers have become the storytellers and are the new brand ambassadors.
  • social media is driven by word-of-mouth and if done properly can improve positioning in the market
  • e-commerce is still new. Getting (2007), maintain that most online communities are free and are growing at a rapid rate.
  • An online rating site is a system of ranking places, products and services via customer reviews based on past experiences.
  • TripAdvisor is classified as a meta-search engine, which is defined by Webopedia (2015) as a search engine that queries other search engines and then combines the results.
  • the prevalence of traveller reviews had a significant impact on the online sales of hotel rooms and that hotel managers should seriously consider the impact that online reviews of their hotels on these websites have on the consumer.
  • Online channels allow the potential customer to see the location details and compare hotel prices easily, as well as read online reviews which have a wider reach and are less ephemeral than traditional word-of-mouth reviews.
  • Figure 1 further illustrates the direct booking channel guests have to hotels via the Internet.
  • Reservation System (CRS) in the 1960s to the Global Distribution System (GDS) in the 1980s and the advent of the Internet in the early 1990s, the tourism industry has always been confronted with the rise of new technological developments
  • rapid growth of online travel agencies caused traditional indirect distribution channels through tourism intermediaries to decline
  • The Internet has become an integral part of everyday life. In order for businesses to be sustainable, they need to have an e-commerce presence
  • it is a service that can be readily offered to global markets and it can become a trade platform joining suppliers and buyers from around the world
  • with technological advancements, firms are increasingly reaching out to their customers through a variety of channels such as e-commerce, m-commerce and brick-and-mortar establishments. Heinemann and Schwarzl (2010:1) contend online retail today is taking place at a higher level of evolution than in the initial years of e-commerce.
  • there are technical and non-technical aspects associated with e-commerce
  • How can hotels compete in a digital world and what will their future business models look like?
  • an intranet as a private network, operated by a large company or organisation, which uses internet technologies, but is insulated from the global Internet by a firewall (a system designed to prevent unauthorised access). An extranet, however, is an intranet that is accessible to some people from outside the company
  • studies in the tourism and hospitality arena have indicated that ICT is a tool particularly suited to this industry for a variety of reasons.
  • The Internet has become an integral part of everyday life. In order for businesses to be sustainable, they need to have an e-commerce presence
  • The hospitality industry is an ideal trade for making use of e-commerce and the social web.
  • Reputable booking sites such as Booking.com, Expedia.com and Tripadvisor are visited by over 300 million online visitors each month.
  • Internet users have become demanding in their expectations of company presence online.
  • “if I can’t find enough information on your hotel it’s probably not a good choice.”
    • anonymous
       
      BOTTOM LINE
  • E-commerce is expected to reach global sales of $1.5 trillion by 2018 (Statista, 2016), and therefore hotels in CT will need to increase their presence on the internet, not only on booking sites, but also on the social web in order to receive a sizable share of electronic sales.
  •  
    This article talks about where the internet has brought us in the business world and where it is taking us. There are other articles included to support the idea that hospitality businesses need the internet inorder to successfully reach out to and market toward customers. Along with the idea that if a business does not have an online presence,that, is an untapped stream of revenue. As well as the combined business efforts that go into delivering a flawless product to its customers via the web. There were two case studies that took place in order to understand the role e-commerce has played and will potentially play in the hospitality industry.
irinadolgopolova

Are You Leveraging the Benefits of Hotel PMS Integrations? - 0 views

  • hotel property management system is not an integrated one. This means, as a standalone application, the Hotel PMS you have adopted is doing a great job by bringing in the much-needed higher degree of automation. But it lacks integration capabilities with a host of operationally imperative third-party hospitality technology solutions like channel manager, online reputation management solutions and many more.
  • #1 – Channel Manager Integration
  • The two-way integration between the Hotel PMS System and the channel manager software helps you update all the OTAs with your rates and inventory in real-time. reservations made on any OTA will reflect in your Hotel PMS in real-time, making sure that there is no discrepancy on the availability of rooms on various channels. Similarly, this integration updates reservation cancellations/modifications on all the sales channels.
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  • Hotel PMS that is integrated with online reputation management solution
  • #2 - Reputation Management Solution Integration
  • Benefits- Real-time and automatic update of inventory & rates across multiple OTAs- Increased online visibility of your hotel leads to more booking coming from OTAs- No more overbooking/double booking- Save time
  • #3 - Booking Engine Integration
  • Benefits- Collect personalized feedback from your guest- Analyze guest sentiment, understand their concerns and serve them better- Read and reply to reviews from 150 plus platforms- Effectively increase your online score and rating
  • The Hotel PMS System automatically sends out the email to the guest seeking their feedback on your services. This process helps increase your chances of getting more reviews from your guest and displays latest reviews online. All these help you to generate more bookings.
  • The Hotel PMS Software and Booking Engine integration turns your hotel website into a source of driving more direct bookings. Moreover, see if your Hotel PMS partner can help you with a booking engine that can be integrated with your Facebook page. This helps you get more bookings from your Facebook page.
  • It helps you turn lookers into bookers on your TripAdvisor page. Here too, you can save on hefty OTA commission fees.
  • Benefits- Get more direct bookings- Lower your dependency on OTAs- Save significantly on huge OTA commission- Earn more room revenue and increase your profitability
  • #4 – Revenue Management Integration
  • it is advisable to adopt a hotel property management system that comes integrated with a host of smart and intuitive revenue management tools
  • The PMS captures all types of discounts and refunds given on orders created at the POS in real-time and also captures category-wise POS details, so that sales are posted on appropriate account heads. Moreover, the integration also enables you to accept payments in multiple ways including cash, credit card, debit card, cheque, coupons, via online transfer methods like wallets, etc.
  • Benefits- Ensures efficient and streamlined billing process- Zero billing discrepancies, no loss of revenue- Get insights on performance of all the POS outlets at your hotel
  •  
    Using the PMS that integrates with different operational processes in the hotel can extremely benefit the managers, as they will have more time to work on improving the guests' experience, rather than supervising the operations related to PMS and other hotel departments' interactions. In this article, the different types of PMS integrations are described, along with the benefits of implementing those integrations.
anaslip

10 Examples Of Customer Experience Innovation In Hospitality - 1 views

  • When a guest feels the hotel understands them, they are 13% more likely to stay there again. The majority of hotel visitors want to experience new technology
  • Marriott is testing the technology at its hotels in China, which shortens check-in time from three minutes or more to less than one minute.
  • InterContinental Hotels Group is creating AI smart rooms in its hotels in China. The rooms allow guests to use voice control technology and speak naturally to get personalized assistance for both business and personal travel.
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  • Aloft Hotels uses Botlr, a robot butler, to deliver items to guests around the clock.
  • Guests at New York’s Yotel can have their bags stored with Yobot, a robotic luggage concierge. Robots aren’t entirely replacing humans, however—a lesson learned by the Henn-na Hotel in Japan, which fired half of its all-robot staff to employ more humans.
  • More hotels are moving away from traditional room keys to leverage RFID technology through guest wristbands. The technology is popular at resorts like Disney World and Great Wolf Lodge.
  • The Cosmopolitan in Las Vegas has Rose, an AI concierge who can help guests book spa services and restaurants and offers insider information like secret menu items at the hotel bar. Four Seasons Hotels uses Four Seasons Chat for 24/7 chat service that is powered by humans, not AI, for a more personal touch and responds to messages in 90 seconds or less.
  • . Hilton Hotels has introduced mobile check in for rewards guests to seamlessly check in, choose their room and unlock the door through an app. 
  • ach room at the CitizenM Hotel in Amsterdam comes equipped with a MoodPad tablet, which allows guests to change the temperature, TV, window blinds, alarm and lighting in one place. Some Marriott hotels have smart shower doors where guests can jot down their ideas while in the shower and then email the image to themselves for future use. 
  • A number of hotels and resorts, including Radisson and Omni, offer the service and have seen improved customer satisfaction and online booking rates. 
  • Hilton uses location-based services at some of its resorts to alert guests to events and activities that might interest them based on where they are on the property.
  • The wall of each room at Hub by Premier Inn in the U.K. includes an AR map of the local area. When guests point a smartphone at the map, they can learn about local attractions and get recommendations for the best things to do and see.
  •  
    This article tells us about 10 new innovations in the hospitality world. Mostly it is talking about some innovations in the hotel industry such as face recognition at the registrations, voice-controlled rooms, and smart amenities.
marble_bird

ContentServer.pdf - 0 views

shared by marble_bird on 07 Jul 20 - No Cached
  • The development of technology has made it easier for the traveller to book hotel rooms by the website. The number of online websites that provide services for the hospitality industry is on the rise.
  • According to Quinby and Jain (2012) (which research the OTA market in Australia, China, Japan, India, Indonesia, Malaysia, New Zealand, Singapore and Thailand), the Asia Pacific’s online travel booking on 2011 is estimated to be US$ 1,6 billion/year and predicted to rise 30% to 40% on the next periods
  • In the hotel industry, the internet has had a big impact on the evaluation of the distribution channel, which pushed the industry from a traditional operation (offline) to an online operation system
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  • The use of the internet has changed the hospitality industry by helping organize, promote and market tourism products and services, as well as helping communication, online transaction, and distribution systems for hoteliers and consumers
  • With the growing number of hotels in Indonesia, the number of online websites which offer hotel rooms also increases.
  • this study examines the process of online hotel decision making by focusing on the effect of website quality on the customers’ e-Trust.
  • The two key issues we wish to examine are: (1) whether customer’s perception of the website’s usability influenced e-Trust; and (2) whether customer’s perception of the website’s ease of use influenced their e-Trust.
  • Nowadays there are more travellers than ever that search the internet medium for information of the tourist destination and the process of booking the trip, as evidenced by the increase of information access through the search engine and social media and also online hotel booking
  • A hotel’s website is not only an information channel but also a trading form, where it not only provides news and data, creates a brand image but also works
  • as a sale tool. But this ease does not come without a weakness. Communication by the internet creates uncertainty and risks have become an intrinsic attribute of e-commerce from them complexity and anonymity of online purchase.
  • A good website must be easy to use, understandable, and navigate well (Aziz, 2014). The easiness of using the website’s features can influence the customer’s interest in using the online service and push their booking intention
  • Because OTAs are such an important channel for hotel distribution, the industry should pay close attention to the way hotels are presented on OTA web pages.
  • The level of usability of a website will determine whether a user will stay or leave to find another website
  • website quality becomes the main factor in e-commerce because the perception of the website quality will trigger the customers’ purchase intention directly.
  • The ZEN Rooms website effectively delivers information and adopted a good interaction design to make sure consumers can easily navigate the website and find useful information.
  • Usability refers to whether a hotel’ s website can provide sufficient information about the product and the service, while ease of use showed the level of which a hotel’s website is easy to navigate and customer-friendly.
  • e-Trust is the consumer’s trust or confidence that the seller will not abuse the consumer’s vulnerability .
  • Sparks and Browning (2011) found that consumers depended on the easiness of information processing while evaluating a hotel based on online reviews.
  • risk-taking behaviour based on consumer’s positive expectations of a hotel’s website was called e-Trust. E-Trust plays an important role in online booking because of the risk that comes with online service
  • A hotel’s website that has good usability has a significant result on the consumer’s e-Trust. This finding is in line with previous study from Bai et al. (2008) and Wang et al. (2015) which also stated the significant impact between the usability variable towards online booking intention, where the higher a website’s usability was, it automatically affected customer’s e-Trust and willingness to make an online hotel booking.
  • The effect of usability of the website and ease of use of the website on e-Trust among participants of this research is elaborated upon in Table 1. The data in this table display the outcomes of a multiple linear regression analysis.
  • The other variable in this study, which is the ease of use, did not have any significant result on consumer’s e-Trust. This finding is different from previous studies conducted by Shen and Chiou (2010) and Venkatesh and Agarwal (2006) which stated that a website’s ease of use could help consumer’s online booking intention.
  • There is no significant impact between genders and e-Trust. The findings of this research propose that gender does not play a significant role in the attention of guests toward e-Trust and both genders are highly confident of having online booking purchase of hotel rooms.
  • The current study is not without limitation, such as the scope of the research. Future studies could conduct similar research but through a mobile application instead of the website. The internet keeps developing and there are changing platforms from website to mobile application so the use of mobile in the hotel industry is unsurprising and expected
  • The importance of having information towards the relationship between a website’s usability and consumer’s e-Trust is essential to help maintain the attributes of a website’s quality to keep consumer’s e-Trust of the hotel.
  •  
    This article covers an Indonesian study performed to study factors that influence online bookings of consumers. The main factors considered in the study were the perceived usability of the website and the ease of use. The study found that perceived usability influenced the decisions of the consumer, while the actual ease of use did not.
irinadolgopolova

A Look at Cloud Computing in the Food and Beverage Sector | Charles Phillips - 0 views

  • Today, everyone from individual restaurants to giant F&B manufacturers is reaping the benefits of cloud computing.
  • Cloud computing gives F&B entities the support that they need to extract critical reporting data and use it to their advantage. At the manufacturing level, organizations can use the built-in analytics resources of the cloud to mine the necessary data to make and execute business decisions in a timely manner.
  • Using cloud platforms, those in the F&B sector can access information about their inventory purchases, learn how long it has been since they purchased certain items, and make additions to their stock. This allows them to more easily manage the flow of their inventory and determine if and when they must make changes to inventory protocol.
  • ...4 more annotations...
  • In the cloud, for example, F&B businesses can greatly mitigate the risks surrounding the potential loss of data. Instead of using an internal system, they will rely on POS software that they access through the Internet. Since an outside vendor maintains this system on their behalf, they do not need to worry about losing their data if their on-premises hardware should fail.
  • If a glitch causes their in-house system to go down, they can rest assured that they can still access their payment system online.
  • Cloud computing is critical for F&B organizations with structures like these because it allows them to consolidate these various locations into a single enterprise cloud platform. This gives them the ability to oversee all infrastructure—from pieces of equipment to digital systems—from a central location and integrate these disparate resources efficiently.
  • F&B businesses can also leverage cloud platforms to facilitate innovative marketing campaigns through customer interactions. For instance, restaurants can deploy loyalty programs that link with customer information, allowing them to engage with their audience outside of the brick-and-mortar establishment.
  •  
    An article describes the ways in that F&B companies can benefit from using cloud computing. The streamline options, great security offered by cloud computing providers, the abilities to work with all size enterprises, and ways to improve customer experience are discussed.
rhoff019

Breakdown of Lufthansa and Sabre Deal Signals New Risks for Corp Travel - Skift - 0 views

  • Lufthansa Group on Tuesday informed its travel agency partners that its fares would soon be removed from the global distribution system Sabre.
  • Sabre had terminated the distribution agreement with its airlines
  • This dispute won’t go down well with those corporate travel agencies, or their clients, holding thousands of unused tickets, potentially worth tens of millions of dollars.
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  • The termination also affects Abacus, Sabre’s Asia-Pacific booking system.
  • Lufthansa Group is the leader of the pack in Europe when it comes to New Distribution Capability
  • The absence of a renewal reflects Lufthansa’s push towards selling directly — although Lufthansa told Skift it wanted to reiterate Sabre cancelled the agreement, not the airline group.
  • With the contract due to end soon, one industry observer believes the distribution deadlock is simply a negotiating tactic.
  • Many airlines have had time to weigh up distribution strategies over the past few months, but with the no real end to the crisis in sight, it would make little sense to limit their options.
  • Southwest, for example,  recently placed its full family of fares on Travelport’s Apollo and Worldspan global distribution systems.
  • Sabre in particular is having a hard time, with net airline bookings falling 111 percent in March.
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    Sabre has canceled its distribution agreement with all airlines from the Lufthansa Group. These include Austrian, Swiss, and Brussels Airlines. Flights have also been removed from Abacus, which is Sabre's Asian booking system. Lufthansa sets the standard in Europe when it comes to distribution, and Lufthansa is currently working on a redeveloped distribution platform of its own.
abroo041

10 ways smart technology is reshaping the hotel industry | Hotel Management - 2 views

  • In many ways, the hospitality industry is leading the charge in the adoption of smart business technology.
  • Smart energy-management systems can reduce hotel energy costs by up to 20 percent and generate some of the fastest payback periods in the industry (between 12-24 months).
  • smart technology will continue to make it possible for hotels to predict and personalize several guest services based on previous visits and aggregated guest data.
  • ...18 more annotations...
  • As we move toward 2020, we can expect to see more hotel properties leveraging a variety of smart tech to reduce operational costs, improve guest experience and exploit new sources of revenue.
  • From operations to guest experience to marketing, smart hotel technology offers a variety of cost savings and revenue opportunities, and it is enabling hotel owners to reach new levels of profitability.
  • One of the main benefits of smart technology is how it aggregates data and makes it actionable.
  • Smart Reserved Parking
  • Smart Roomservice
  • A single leaky toilet can cost as much as $840 per year. Add to that the cost of water damage that occurs until the leak is detected.
  • Not only can guest data be used to help better accommodate guest needs, but in conjunction with occupancy sensors, it can also be used to automate guest interactions throughout their stay, reducing both friction points and labor costs
  • “Big data is great when you can use it to take action—whether that’s tackling a new market segment or adjusting your rate plans to compete against your competitors. However, the biggest concern around big data and the necessary data harboring is the safety around it.
  • Hotels now can use smart sensors and hotel apps to allow guests to reserve parking spots in advance of their visit and to have their space assigned upon arrival.
  • will save hotels the labor cost of manually managing parking inventory and it will give guests a smoother experience
  • By enabling guests to check in remotely through their mobile device, hotel owners can better predict/manage their staffing needs and save considerably on labor costs.
  • offer appropriate upgrades/upsells, and provide them with a more personalized guest experience
  • saving costs from printing environmentally harmful plastic keycards and its eliminating the hassle of managing keycard inventory that is prone to loss and demagnetization.
  • Smart occupancy sensors will also help hotels push menu notifications to smartphones at optimal times when the guests are in their rooms
  • Data opportunities of smart technology offer hotels a more complete picture of their guests than ever before. Hotels that leverage data insight are the ones that will continue to succeed in the face of increased competition from Airbnb
  • A hotel’s online ratings can not only help predict future bookings, but they offer owners valuable insight into how well a property delivered on guest expectations.
  • The successful properties will be the ones that invest in collecting and analyzing it in an actionable fashion.
    • abroo041
       
      This article discusses the different technological advances that are making major impacts in the hospitality industry. Some of the things discussed are very common, such as mobile check-ins, and have already been implemented in most hotels. Some of the advances, however, are recently making their way into hotels worldwide. For instance. smart energy management. This is when older lighting and HVAC systems are replaced with more energy-conscious, electronic-based ones. This not only saves the hotel thousands in the long run, but it also helps to protect the environment and reduces harmful waste.
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    This article includes ten ways smart technology is reshaping the hotel industry. Smart energy management, predictive maintenance, smart guest experience, big data protection, smart reserved parking, remote check in and check out, mobile room keys, smart room service, smart marketing practices, and online reputation management technology are all highlighted in this article.
  • ...2 more comments...
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    This article talks about how smart technology has lead hotels to adopt new trends that have helped reduce costs and improve services. Trends such as smart energy management systems and online reputation management has enhanced operational efficiency and customer experiences. Both customers and businesses have benefitted from IT technology as it improves communication, reservation and guest service systems.
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    This article outlines 10 smart technologies used in the hotel industry to become a "green" hotel. They list and explain smart energy, predictive maintenance, smart guest experiences, big data, smart reserved parking, remote checkin/check out, mobile room keys, smart room service, smart marketing and online reputation.
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    This article is about 10 ways that smart technology can help and reshape the hotel industry that would be beneficial in the long run.
  •  
    This article explains 10 ways of smart technology in the hospitality industry. 1- Smart Energy 2- Predictive Maintenance 3 - Smart Guest Experiences 4 - Big Data and Big Data Protection 5 - Smart Reserved Parking 6 - Remote Check-in/Check-out 7 - Mobile Room Keys 8 - Smart RoomService 9 - Smart Marketing Practices 10 - Online Reputation Management Technology We all know most of these, but Smart reserved parking caught my attention because I've only seen this once where hotels now have smart sensors and hotel apps that allow to reserve parking spots in advance and it reduces labor since there's not really a valet person assigned. It proves guests a smoother experience from the moment they pull in.
obrediajones

Sustainable Hospitality: Eco-Friendly Industry Trends and Tips - 1 views

  • “A large section of the hospitality industry is joining the unprecedented mobilization across the globe in mitigating negative environmental impacts and facing the many societal challenges ahead.”
  • key eco-friendly hotel industry trends
  • Cutting down on food waste
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  • Minimizing water usage beyond the hotel room
  • Eliminating plastic
  • Conserving energy
  • Creating a paperless hotel
  • Integrating sustainability into the hotel architecture
  • Eco-friendliness is evolving from a nice-to-have, on-trend hotel commodity to a must-have priority for a growing number of environmentally and socially conscious travelers.
  • In fact, 66% of global respondents (up 11% from the previous year) would “pay more for products and services from companies committed to positive social and environmental impact” (Nielsen, 2015).
  • a TUI global survey found that two-thirds of holidaymakers are willing “to make lifestyle trade-offs to benefit the environment” (TUI, 2017).
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    This article outlines key trends aimed at reducing the hospitality industry's negative impact on the environment. Ranging from the creation of paperless hotels, the "three-zero-concept", energy conservation, and the reduction of food and water waste. Showing how these combined efforts help to entice socially conscious travelers.
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