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The article describes how hotels have been late in adopting the cross-selling and up-selling trip extras that airlines have been so successful with over the last decade or so. It also summarizes the results of research done by Phocuswright with iSeatz which found that the majority of business travelers surveyed are interested in purchasing additional on-site extras and off-site extras. The research also found that the hotels that were surveyed cite reasons such as a lack of technology and stretched resources at hotel level as barriers to implementation.

The author fails to recognize that the e-commerce platforms developed by the airlines over the past decade have been focused on selling unbundled extras, whereas until recently the hotel e-commerce platforms have been very focused on offering the customer bundled packages and only had limited capability for up-selling and cross-selling.

This article goes into detail on proximity marketing and beacon technology. It gives various pros of these technologies both for businesses and consumers.

This article discusses the importance of Green Computing and its impact that it has on our daily lives.

This article explains the Major Growth that Online delivery platforms will achieve by 2025. Delivery platfofms such as Uber Eats, Doordash, Postmates, Grubhub, and Dominos have changed the demand of online food ordering and the software to create a different type of industry fully online with fulfillment done by store-fronts.

The focus on sustainability or "going green" is quickly becoming a major trend. This article introduce 25 ways that hotels can use to develop sustainable economic. Supporting sustainable initiatives is important to the lodging industry as a whole. hotels need to continue to innovate and the future of technology in hospitality has to be green, or those brands that do not adopt to these emerging standards face being left behind.

The article discusses the definition of GDS and how important it is in the travel industry. As stated, the three main GDS systems involve Travelport, Amadeus, and Sabre with Travelport generating billions of dollars in travel sales. Upon explaining how important GDS is in the hotel and airline industry, it also explains its importance to travel agents as it points out reasons for why it has a bright future in the hospitality industry.

The Article talks about how important is the GDS in the travel industry. where some agents can access to scheduling and inventory for your hotels. it talks about three important GDS Systems like the Travelport, Amadeus and Sabre.

This article describes GDS as a network/platform that enables travel agencies and their clients to access travel data, shop for and compare reservations options and book travel. Agents can access scheduling and inventory of hotels, airlines, car rentals, and (some) railway and bus reservations - in real time. GDS links all those services across the three primary travel reservation sectors (airline, hotel, and ground transportation, i.e., car rentals), and activities. GDSs are very important to travel agents and they will continue to be used and will continue to evolve.

The article describes the travel industry's attempts at carbon-removal and allowing a way for travelers to feel involved in carbon-offsetting

This article details a number of green features that hotels can put into place, including several with an important tech factor. These include automated energy-saving measures (including in-room temp controls) and the use of solar or wind energy, Although not explicitly mentioned in the article, it's easy to see how even the "non-tech" measures would benefit from computerized controls and assessments: water-saving practices, waste disposal and recycling, local ingredient sourcing for the F&B department, and harmful chemical avoidance.

This article focus on using smart city technology to assist law enforcement with securing big city sporting events. The article highlights the need for seamless interconnectivity with local law enforcement technologies in order to streamline response time. Communication and video surveillance are all enhanced by the use of emergent security technology that allows for officers to work with other agencies and the community to keep large events safe.

This article depicts how AR (augmented reality) is being implemented in the hospitality industry to improve the physical environment and experiences the hotels are offering to the consumer. It provides a real time data feed to customers at the right time and place giving great customer service in the end result. Some examples how it is being implemented is that with AR you are able to transport the customer directly to the room they want to explore in real-time and in real retrospective as if they were there. With the creating of AR apps like "Pokemon Go" hotels can create similar games in which it rewards the customers with discounts and other incentives. So with the rise of technology we can definitely look forward to how technology can hep us prior to our choice of booking experience the outcome of what to expect without leaving the comfort of our living room.

After the terrorist attacks of 9/11 was when the TSA was created. Ever since this point in history security in airport sis a lot stricter and requires certain documentation to travel. Lines are longer, leaving travelers to arrive for their flights earlier. Overall, 9/11 heavily impacted the security world we live in today.

The article breakdowns how digital disruptions has ignited innovation especially in the travel space. Data is showing how travelers expect digital technology to help with enhancing their travel experiences. Using digital technologies such as artificial intelligence (AI) and the Internet of Things (IoT) you can deliver on these travelers expectations in technology.

This article is about the 11 upcoming innovations for this new year. Some of the innovations are already being used, like Service Automation, Facial Recognition Technology, Alexa voices, etc. But, this article explains how "There is no doubt that cutting-edge hotel technology is here to stay". A really cool innovation that caught my attention is robots. In Japan, there are hotels already fully staffed by mechanical marvels. As stated in the article "they will be used to supplicate human interaction as opposed to replace it altogether".

Some of the trends that are happening now in the hotel industry. The rate of change in technology is generally accelerating, which is worth noting. So things that change this year, could become obsolete in just a few years. Staying on top of these changes will be mission critical for those in the industry.

This article talks about the different technology cruise lines have implemented and the future technology they plan to include as they move for a more touchless approach to certain things.

The chosen article provides an overview of proximity marketing and its benefits for improved consumer satisfaction and loyalty. Particularly, the article suggests that proximity marketing helps to personalize the consumer experience and provide a sense of connectedness with the brand they are purchasing from. Businesses that manage from a specific location may issue coupons or offer discounts applicable to the consumers within a store to enhance purchasing experiences. Proximity marketing is commonly implemented by hospitality organizations, where various on-site events are arranged or individual purchase-based rewards are offered to consumers. Similarly, restaurants engage their consumers in fun activities and games as well as introduce new discounts and promotions while they wait for food. Real-estate businesses also use proximity marketing to create high-value where need and preference-based homes, office spaces, and rentals are offered. However, advertisers need to be aware of consumer preferences to offer useful and effective personalized services. Geo-targeting is an impactful proximity advertising technique where location data is used to tailor offerings as per the identified local trends and behaviors.

The article "Making Shipping More Efficient Through Disruptive Technologies" discusses the opportunity of using augmented reality and computer vision to improve efficiency within the shipping industry. Safetytech Accelerator in collaboration with CYENS and Oceanic will be assisting crews in the safe handling and storage of vessel provisions. The goal is to become efficient, safer, and sustainable through this process. For example, some of these projects include using technology to fight fires on container ships.