Group items tagged

While Covid-19 has caused some major challenges to the hospitality industry, the industry is particulairy known for changing and adapting to an ever evolving world around it. Covid created a big push for hotels and large properties to begin to assess their technology stratagies moving forward and the industry is expected to continue to see a large push for new advances in technology that not only will help to create more sustainable properties but an overall better and more enjoyable guest experience. While this does potentially create an overall more enjoyable guest experience, the upfront capital expenditures for properties could cause potential impacts to the bottom line as well as disrupt the guest experience during renovation times.

This article on "Sustainable Hospitality Technology Made Possible" gives detailed tactics on how properties can lower their energy and consumption costs, and reduce waste which ultimately leads to protecting the environment. As explained in the article, this sustainability shift did not occur overnight, but rather through a progressive process that encompasses corporate social responsibilities and consumer sentiment.

Facial recognition and the use of biometrics are going to be essential in the future. This article outlines several ways it can impact the hospitality industry in a positive way. The most interesting has to do with F&B capabilities. This system linked with AI will be able to streamline restaurant ordering and payment.

The ability of proximity marketing will be able to reach markets based on location.

Proximity marketing is an exceptional way to target particular customers. Many companies have seen success by launching these marketing techniques.

I appreciate you sharing this article on "What is Proximity Marketing?" This article explains in details how "proximity-based marketing" or "mobile proximity marketing" use customers devices to entice them to make purchases whenever they are near locations that practices this type of marketing. Moreover, I understand why Proximity Marketing will gain momentum in the future. This is because a wealth of customer data is gathered through the type of technology used and the result of the same is beneficial to both the business and customers.

The article explores the concept of "Green IT" to help reduce the amount of energy and e-waste and make it more sustainable. The five principles mentioned in the article are to: Rightsize, consolidate, virtualize, measure and manage e waste, all used to be able to operate a better IT system that works efficiently to reduce energy consumption. Also providing a visual representation of an IT infrastructure to break down how it works and providing ways to reduce power and purchase of each structure. Some ways mentioned where to create a new data centres, installing new printers and purchasing energy-efficient equipment to reduce consumption and also cost of energy. The idea is to become more aware of how to start change and be able to control and monitor the IT used to make it more sustainable and minimize "ecological impacts." Based on the article and the quick evolution of technology, i don't think we can stop the use of IT systems but there are ways to reduce and monitor the amount of IT systems. One point that was not mentioned was "cloud computing" which seems to be an effective strategy set in place to reduce the amount of IT systems used within business. Not only does it reduces the hardware costs but also saves energy from having several systems to locate information.

This article focuses overall on the explanation of what is green computer science and several different ways for you to practice that very same thing. Green computer science is definite as "the study or practice of eco-friendly computing or IT." This type of computing, while growing around the world and being a large part of the overall energy consumption, the problems with that grow as well. With the e-waste that comes with computing, green or otherwise, it is becoming more important than ever to try and find other ways of eco-friendly computing in order to combat the a,punt of e-waste that is produced as a result of the computing. The article highlights 3 different ways of eco-friendly to make sure you are doing your part and it also includes a symbol or brand to look for to make sure that the computer you do use or plan to use is eco-friendly as well. The secondary ways are as follows: 1. Dynamic power scaling which is a technique that allows a drastic reduction in the working rate or frequency of a microprocessor or link interfaces to reduce energy consumption and generation of heat by the chip. 2. Virtualization is a modern IT paradigm which allows separation of technology implementations and computing functions from physical hardware, while cloud computing is virtualization of computer programs via the internet. 3. Using terminal servers is a green computing technique that allows multiple users to connect to a central server, which performs all the processing; however, each user experiences the system on his or her terminal. Finally, the brand or symbol to look for on the computer to make sure that it is eco friendly and consume less power is the Energy Star located on products. In addition, it's not just for laptops; it's for computer monitors, printers, and desktops as well.

The article discusses the pros and cons of the GDS. It also addresses the role it plays for helping smaller businesses in standing out to a large group of potential customers. Furthermore, the GDS has gone through many changes since the 1970's, but it is still thriving and overcoming new obstacles today.

This article talks about the current applications of 3 innovative technologies and how they are used in the hospitality industry.

Nothing ground breaking from what we have already heard. But the lack of response from the majority of the industry to implement is astonishing.

Rapid Check-in, Easy & secure payments, Personalized Guest Experience, Quick Payment all sounds really good but there's other uses, tracking employees.

This article talks about the biometrics in hotels. For example, In China, there is facial recognition to check into the hotel. Facial recognition can also be used as a "room key" as well.

Several states have implemented some form of biometric privacy laws, with the gold standard coming from Illinois. Illinois' BIPA allows for private enforcement, stiff fines, and paying of attorney fees. BIPA prohibits collection, capture, purchasing or receiving a customer's biometric identifier/information. Safeguarding this data is perhaps more important than any other because it cannot be easily changed, if at all. Current lack of federal law and a patchwork of local regulations means that businesses and employees must be knowledgeable of rules and rights that affect them.

It is very important for hotels to provide excellent security. It makes the customers feel safe and enhance their confidence and safety.Security officers patrolling the hotel's grounds can look out for suspicious activity.Security officers can prevent hotels from incurring property damage, particularly if officers are patrolling the hotel's grounds. They can also assist in incidents involving guests damaging their rooms.

This article basically gives tips about how to create a safe hotel. There are many ways you can ensure that your staff and hotel guests are protected.

This article is about steps a property can take in order to ensure the safety of their employees and guests. This includes: surveillance cameras, cybersecurity, mobile room keys, safes in rooms, among other things. - Be sure to invest in high-quality cameras that can pick up the little details, such as facial features and bill amounts. - Your Wi-Fi should be a secure network users must log in to before using. Make the username and password easy to find. - Mobile keys strengthen security and allow guests to bypass the front desk altogether. -Set up regular meetings with all employees to talk about guest safety. -In terms of profit-sharing, workers feel a sense of pride or ownership, they will keep their eyes and ears open for signs of waste, fraud or theft.

This article talks about hotel's safety and the usage of surveillance cameras, cybersecruity, mobile room keys, guest safety, staff training, and profit sharing. Each section talks about the procedures that should be taken to keep guest and staff safe.

This paper discusses the role of PMS, POS, and GDS in the hospitality and tourism industry. It identifies key digital literacy and employability skills that students and educators need to develop to better understand and negotiate the changing, digitally focused landscape of the hospitality and tourism sector.

This arctic is about what is a global Distribution System, history of the GDS, how does a GDS work and what benefits GDS offer.

A GDS or Global distribution system can come in handy for many different purposes. Some of these companies such as Expedia and Travelocity are know ones in the United States. It is important to weight pros and cons when deciding who to book with when choosing a hotel or an airlines especially since there are so many options. Depending on how you book especially when bundling with a GDS you could get a great deal.

This article evaluates the past and current roles of GDS in the travel and tourism industry. It is clear that the GDS has adapted and changed with the times and now is able to do even more than at its initial conception. However, as the article pointed out the all the functions of the GDS it is clear that OTA's ad websites are also able to provide a lot of these same functions. We discussed this week whether the GDS system is still currently a relevant system and most agreed that it is. However, as we look to the future it will be interesting to see what evolutions the GDS has yet to go through and how it will attempt to remain relevant in the ever changing tourism market.

The article highlights major points of the next one hundred years for disruptors and innovators in the hospitality industry during a keynote webinar among female leaders at Cornell Nolan School of Business. According to one of the keynote speakers, Professor Kim, there is a difference between innovator and disruptor. Innovators create "new products, processes, or business models to create value for customers or employees," while disruptors "significantly change how the industry works". We are all aware of the major disruptor to the hotel industry which is Airbnb; however, according to the article, there are other disruptors such as CitizenM, a modular hotel company and Sonder, a short-term rental company. However, these disruptors should not be seen as competition because most start-ups actually fail. Hotels should rather make space for the disruptors and focus on enhancing on their companies' strengths. It is recommended that hotels formalize specialized teams that can create new products to build on the hotel's strengths. Personally, I believe that it is possible for smaller hotels to work in partnership with local Airbnbs. To do this, they can offer a specialized program with reputable Airbnb owners to offer their place as a recommendation with the same hotel perks if the hotel is fully booked. In this way, the hotel can take a percentage of profits rather than losing all profits to another hotel. Nonetheless, the implementation of cell phones is a driving force for innovation and disruption in the hospitality industry creating more convenience for guests. Furthermore, the COVID-19 pandemic is still driving innovation such as contactless technology, work from home arrangements, Virtual reality and Metaverse. In conclusion, the panelists commented that future disruptions are unpredictable, and companies must look at both smaller and larger companies for changes.