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biancafavilli

How Cloud-based Hotel Software is Changing the Industry - 8 views

  • Couple that with the fact that in the next two to three years hoteliers are expected to invest seven to eight percent more on cloud technology
  • Additionally, increased accessibility, greater profitability, and user-friendly dashboards make cloud-based software enticing for hoteliers
  • For starters, cloud-based hotel software has the ability to host a property management system (PMS) from a remote location, allowing hoteliers to access their property data from anywhere in the world with an internet connection. This feature is unique to cloud-based software and eliminates the need for hoteliers to be physically present at their property to be able to check in on daily management operations.
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  • Cloud-based hotel software has been shown to boost productivity, efficiency, and cost-effectiveness
  • Additionally, through the centralization of operations, hoteliers can eliminate the need for on-premise servers at each property
  • In fact, the hotel group, Triple C Hotels and Resorts, reported a 60% savings on software costs when they switched to Cloudbeds’ cloud-based hospitality software
  • For example, Cloudbeds hospitality software implements periodic auto-logoff features that require users to re-enter their password, two-factor authentication for an added level of user verification, and automatic removal of guest credit card data after 14 days
  • The high-level security standards followed by cloud-based hotel software is due in part to its rigid compliance with PCI requirements.
  • Unlike locally installed software, one of the more attractive elements of using a cloud-based hotel software system is the ability to adapt, grow, and integrate with future trends
  • Unlike conventional hotel software models that require hoteliers to purchase licenses and hardware, cloud-based hotel software is sold as a service that enables clients to add on as many or as few tools and features as needed.
  • In fact, a study by Frost and Sullivan showed that businesses can cut IT costs in half by implementing cloud-based computing solutions to customer support.
  • ability to host a property management system (PMS) from a remote location, allowing hoteliers to access property data from anywhere in the world with an internet connection. This feature is unique to cloud-based software and eliminates the need for hoteliers to be physically present at their property to be able to check in on daily management operations.
  • Eliminate the need for manual data sharing and processing
  • Give staff more mobility and accessibility around the property
  • next two to three years hoteliers are expected to invest 7-8% more on cloud technology
    • cleon087
       
      This could be a determination if a hotel succeeds. It is important to not lag and instead adapt to the times.
  • an spend more time attending to guests
  • ransitioning to a cloud-based hotel software solution can seem like a daunting task at first
    • cleon087
       
      Not all bosses are even comfortable with technology to begin with so it would be difficult for them to spend the money to transition.
  • Accelerate hotel check-in / out
    • cleon087
       
      People value fast check in, especially someone that came to the hotel on a business trip and just wants to get to their room.
  • Eliminate the need for manual data sharing and processing
    • cleon087
       
      This saves a lot of time because you wont have to manually record data.
  • customizable
  • In an industry that is always changing, this kind of flexibility is priceless.
  • across multiple properties simultaneously
  • faster for operations, online booking and customer service.  
  • frequent security updates t
  • Cyber attacks and tighter regulations on privacy policies have made the need to protect guest information more important than ever. This topic is a main concern for those considering switching to a cloud-based PMS system since data servers are hosted off premises.
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    Cloud-based hotel software is able to host a property management system from a remote location which therefore allows hotel staff to access data from wherever they are in the world. It is showing positive signs of increased efficiency and overall cost-effectiveness.
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    Cloud-based software is the future of the entire hospitality industry. The benefits of having this software heavily outweigh the cons. It would allow employees to better assist guests with check-in/out processes and it would also give them increased mobility throughout the system, accelerating the services we can offer to our guests. In addition, cloud-based systems allow for better data storage, giving us the tools we need to be prepared for returning guests and their accomodations.
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    Providing the best customer service is the goal of any hotel. It is what attracts your guests to return and suggest your hotel to others. Imagine a software that eliminates the need for hoteliers to be physically present to check on daily management operations or even automate mundane daily tasks, allowing staff to spend more time attending to guests and improving the customer service experience. This software is known as cloud-based hotel software. This software is not sold as a product; it is sold as a service that allows hoteliers to add on as many or few features as needed, making it completely customizable. Cloud-based software is hosted by a vendor's server and gives hoteliers a scalable system that is flexible and easily updated across multiple properties simultaneously. A great key feature to this software is that the system is able to adapt, grow, and integrate with future trends. Flexibility is so important in this generation because new technologies are constantly being innovated and staying up with trends is a great way to satisfy your guests. Cloud-based software has shown to boost productivity, efficiency, and cost-effectiveness. What more could you ask for?
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    The cloud based hotel software is a great addition to he hospitality industry because it gives the hoteliers a chance to be flexible with their stay. It gives the staff member a more relief on updates of property housekeeping status. Cloud based technology gives advantages of moreover frequent updates and enhancements for hoteliers inquiring.
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    This article highlights the benefits of switching to Cloud-based hotel software. One of the highlights is the reduction in cost, by switching it allows employees to focus more on service then repetitive tasks. This is also an attractive deal for hoteliers because they're allowed to check on important data from their house. This software makes it more efficient and soon all hoteliers will have to invest in a innovative software.
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    A general trend is that hoteliers are considering to use cloud-based systems more. Data have proved that hoteliers will invest more in cloud technology. Cloud-based hotel software can provide its users with many benefits like cost-efficiency, increased accessibility, and user-friendly dashboards. Furthermore, it makes remote/offsite information sharing and real-time offsite management possible. With a cloud-based system, staff can spend more time on guests and improving service. For security issues, cloud-based systems upgrades often and therefore reduce the risk of being hacked. Cloud-based systems are also enough flexible to meet the future needs of users. In sum, cloud-based technologies can help the hospitality businesses to deal with the changes better.
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    Hotels are beginning to transition to cloud-based software because they are realizing the great impact it has caused on their business. The article mentioned, "in the next two to three years hoteliers are expected to invest 7-8% on cloud technology". This percentage exhibits how hotels are going to be ran in the future. Cloud-based software has brought positive impact to a hotel business such as "increased accessibility, greater profitability, and user-friendly dashboards". All of these benefits have caused hotels to run their business smoothly bringing back satisfied guests. This software allows check ins/out to be more quick and gives easy access to areas in the hotel for employees. Another gain received by using this software is that its cost-effective. It has been disclosed that a hotel has saved "60% on software costs". Using this software has saved a hotel a lot of money that can be used to satisfied guest more. Security on data is more secured using cloud-based software because the vendors take it seriously making it harder for hackers to retrieve information. Some hotels may halt to install new technology such as cloud-based software but with all the benefits it has given to other hotels, this is going to be the future for the hospitality industry.
ldevaul

Making the Move to a Cloud-Based Restaurant POS - 0 views

  • The beauty of the cloud-based POS format is how scalable and customizable it is—it can work for single-location full service and quick service restaurants, multi-location restaurants, and restaurant groups alike.
  • Most cloud-based POS systems also update with new features as technology improves across the industry—something you’re unlikely to get with a legacy POS system.
  • Cloud solutions facilitate faster, easier, and more extensive business insights, which can help you make strategic decisions. By connecting what’s happening in the back of the house to the front, restaurant operators get a holistic picture of how the business is running
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  • Real-time data means real-time solutions to situations before they become problems. Just think of the time and money you’ll save by identifying issues before they blow out of proportion
  • Instead of printing out lengthy reports for every shift, now you can access your insights from any smart device—such as your computer, phone, or tablet—and get updated sales, inventory, customer feedback, and more, no matter where you are. 
  • Legacy systems only allow on-premise access to data, which means you have to be in your restaurant in order to access the information on your POS system.
  • If you anticipate growth or change, a cloud-based POS system is better enabled to grow with you. 
  • While buying up all of the necessary technology to get a cloud-based POS system off the ground may seem expensive, they tend to have cheaper operating costs in the long run and some, like Upserve, offer free support 24/7/365. 
  • With a cloud-based restaurant POS, you have the ability to add on a mobile POS unit that provides a number of benefits.
  • That decrease in time spent waiting for their check or credit card to return to the table also increases guest satisfaction, boosting your reputation. A mobile restaurant POS also provides contactless payments with a built-in EMV reader, minimizing the exchange between servers and guests – something that is particularly important in this moment.
  • Cloud-based POS systems update automatically and for free, just like the apps on your mobile device, while traditional POS systems require manual updates that can be labor intensive and costly. 
  • The beauty of the cloud-based POS format is how scalable and customizable it is—it can work for single-location full service and quick service restaurants, multi-location restaurants, and restaurant groups alike. 
  • Whether it’s updating your menu on the regular, launching new or improved loyalty programs, or requiring more precise inventory tracking, the more your needs will shift over time, the more sense it makes to opt for cloud-based.
  • If the internet ever goes down, the system that your legacy POS relies on will be offline and non-functional. Luckily, on a cloud-based restaurant POS system you have the option of switching to offline mode as a back-up. You’ll stay up and running until the internet is able to connect again.
  • Thanks to the cloud and its encrypted online storage, there’s no risk of hardware or software incompatibility or failure, no viruses or driver hiccups, and no risk of a hard drive accidentally deleting a weekend’s worth of sales reports. It’s all backed up, automatically. 
  • Plus, younger generations of workers—think millennials and Gen Zs—will be able to get right on board with a cloud-based POS solution with little-to-no training.
  • Customers will feel good knowing their credit card information is secure and encrypted with the most up-to-date technology. 
  • No matter what type of establishment, your cloud-based POS can track every last drop of product, allowing you to spot discrepancies in an instant and fix gaps before they become problematic.
  • Hardware costs are separate from service, and maintenance and support services often come with a hefty fee. 
  • While traditional POS systems certainly have lower start-up costs, they tend to come with plenty of hidden costs that reveal themselves over time.
  • upfront costs are kept to a minimum and monthly subscription fees are lower. 
  • Best of all, instant free upgrades mean no lost revenue from downtime or inconvenient hardware upgrades as your business grows. Instead, plans can be upgraded or downgraded at will, and most providers don’t even charge a fee for the trouble. 
  • If you have existing setups in place, many third-party vendors have upgraded apps for cloud POS systems to help you maintain your current rewards and promotions planning. 
  • Most studies are showing that those who switched are sticking with a cloud-based solution, and that legacy POS systems will only decline moving forward.
  • After over three decades with a legacy POS system that only slowed them down, they made the move to a cloud-based POS to bring their restaurants into the future.
  • “Our restaurants are chef-driven, so we have specials that change every day. We need to add buttons every day. We change pricing every day. Having to stop and reset all the terminals because it’s not instantaneous was a headache.”
  • Not only did constant resets of the system create roadblocks for the team at Homegrown Hospitality, but service was also less than stellar and cost more than what it was worth.
  • We went through a lot of pain—our system would crash all the time, credit cards wouldn’t spool, and data would be lost. Our IT department would spend numerous hours a week just trying to recover data,” Simon explained.
  • “That was pretty much the breaking point: we were at the point where we needed to upgrade, but it would have cost us several hundred thousand dollars. So we decided to source something new. The functionality and capability of Upserve won us over.”
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    This article takes you through why your restaurant may want to switch to a Cloud-Based POS. There are many positive attributes associated with making the switch, such as; data accessibility, cheaper operating costs, easier upgrades, less frequent downtimes, increased security, and adaptability. If you are a growing business, the Cloud would grow with you.
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    Cloud based POS systems can be apprehensive at first, but we are always satisfied once we are able to se the technology work to keep the business safe, effiecient and also more profitable. Cloud based POS systems are speedy and saves a lot of time which frees up staff to do other things in the establishment.
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    This article discussed the benefits of switching from a localized POS system to a cloud-based restaurant POS. The article touched on how cloud-based systems provide real-time data and how that instant data could provide a management team real-time solutions. You can save so much time and money by identifying issues before they even arrive. I found it very interesting that with cloud-based systems you have the "ability to add on a mobile POS unit that provides a number of benefits." With this option, your servers do not have to run back and forth to a POS station. They simply have the option in the palm of their hands. It also decreases the time spent waiting for a check or credit card to return to the table. This not only increases guest satisfaction, but helps with table turnover. The article also touched on how cloud-based POS systems are "better enabled to grow with you." They are super adaptable and the article mentioned that restaurants can update their menu whenever, launch new loyalty programs, and help with more precise inventory tracking. This article also touched on setup, increased security, staff accountability, and the ability to make better business decisions due to the cloud software being able to provide extensive business insights. Finally, the article touched on POS cost and how " upfront costs are kept to a minimum and monthly subscription fees are lower." It also ended with a case study about Homegrown Hospitality Group and their switch from Aloha to Upserve Cloud-based POS. It was very interesting and I'd recommend everyone read the brief two paragraphs about how the switch changed their business trajectory.
nixalexa

What is Hotel PMS? | Oracle - 2 views

  • Traditionally, a hotel property management system (PMS) was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing
  • Traditionally, a hotel property management system (PMS) was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing.
  • Hotel PMS is now a critical business operations system that enables hoteliers to deliver a seamless guest experience. Hotel PMS now integrates to other onsite services that impact the guest's complete experience, including: Food and beverage operations Housekeeping and maintenance management Sales and catering execution for group bookings and event management Revenue management Distribution across multiple channels Spa management
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  • Faster innovation With cloud-based hotel PMS, hotels can bring new properties online more quickly. Each new release brings new capabilities to help deliver great guest experiences, improve operating efficiency, and increase employee productivity. Lower IT complexity and costs With cloud-based hotel PMS, hotels can lower upfront capital expenditure on software and hardware. By going above-property, hotels can also reduce IT complexity and IT costs. Increase in RevPAR and ADR With cloud-based hotel PMS, hotels can effectively manage rates and allocation of rooms to various distribution channels, helping to maximize occupancy, rates, and revenue. Enhanced customer lifetime value With cloud-based hotel PMS, hotels get a single customer master with comprehensive guest profiles that allow them to personalize and differentiate guest experiences.
  • Until recently, hotel PMS solutions were often managed on premises. On-premises solutions include hardware that can take up a lot of space. Resources were needed to manage the systems and software updates, upgrades, and patches needed to be scheduled and installed manually by onsite staff. Cloud-based, mobile-enabled hotel PMS platforms offer hotels an innovative way to engage with guests while enabling hotels to reduce IT costs and simplify their infrastructure.
  • ncrease housekeeping efficiency with instant updates on housekeeping mobile devices when customers check out, freeing up rooms for cleaning
  • is now a critical business operations system
  • that replaced time-intensive, paper and spreadsheet-heavy processes.
  • seamless guest experience.
  • Enhanced customer lifetime value.
  • Hoteliers are challenged with providing a personalized guest experience
  • olutions help hoteliers deliver the experience guests want, while efficiently managing their business.
  • Connect operations and financial processes by leveraging prebuilt integrations
  • Increase room occupancy and ADR through real-time rate
  • ster innovation.
  • Lower IT complexity and costs.
  • aditionally, a hotel property management system was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing.
  • rease in RevPAR and ADR.
  • OPERA Cloud hotel property management system offers hoteliers capabilities to enhance operating efficiency and deliver exceptional guest experiences. The platform integrates emerging technologies with ease, accelerating innovation to meet ever-changing demands. Hotel PMS Defined
    • sbaut010
       
      Opera, a traditional PMS provider has has invested in cloud computing.
  • With cloud-based hotel PMS, hotels can lower upfront capital expenditure on software and hardware. By going above-property, hotels can also reduce IT complexity and IT costs.
  • With cloud-based hotel PMS, hotels can bring new properties online more quickly. Each new release brings new capabilities to help deliver great guest experiences, improve operating efficiency, and increase employee productivity.
  • With cloud-based hotel PMS, hotels get a single customer master with comprehensive guest profiles that allow them to personalize and differentiate guest experiences.
  • The benefits of cloud-based hotel PMS solutions include:
  • With cloud-based hotel PMS, hotels can effectively manage rates and allocation of rooms to various distribution channels, helping to maximize occupancy, rates,
  • r
  • Hotel PMS now integrates to other onsite services that impact the guest's complete experience, including:
  • T
  • OPERA Cloud hotel property management system offers hoteliers capabilities to enhance operating efficiency and deliver exceptional guest experiences. The platform integrates emerging technologies with ease, accelerating innovation to meet ever-changing demands.
  • Provide anytime, anywhere service to your guests using a mobile-enabled cloud-based hotel PMS.
  • Centralize and secure customer data and improve the quality and accuracy of guest profiles with reporting and analytics.
  • Empower managers to improve ADR with extensive options for setting rates and advanced rate-management features for manual and semiautomated revenue management.
  • With a cloud hotel PMS, hotels get a single customer master with comprehensive guest profiles that allow them to personalize and differentiate guest experiences.
    • nixalexa
       
      PMS is Hotel Property Management Systems to help operate the day-to-day tasks in the hospitality industry, PMS has assisted the process with guests check in and checkout, assistance with assigning rooms, managing room rates and for billing guests, this article also explains how PMS has removed the unnecessary use of paper for these processes as well, which is environmentally friendly! When a guest leaves their room, PMS systems help inform housekeeping that there is an empty room that now needs to be cleaned for the next guest. The article by Oracle also mentions "mobile-enabled cloud-based hotel PMS" which tells the reader that internet is required to function the PMS properly and efficiently. PMS also assists hotels with keeping customer data in their systems so that managers within the property can keep track of guest spending, room rates, guests per night, week or month and help improve how accurate their information is instead of having to keep track of all of this data manually. When speaking of the cloud-based PMS systems the article also states that this helps customers keep track of their own information with a specific company. Like if a customer stays at Marriott hotels, with the Marriott app they will be able to keep track of their stays and reservations they have made in the past as well as existing reservations.
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    Property management systems (PMS) were originally only for front desk needs like booking reservations, checking guest in and out, charging accounts, and managing room assignments. The newer PMS systems have enhanced the check in and check out process, maintenance and housekeeping management, and accounts receivable management. The check in and check out process has been enhanced by the newer cloud based PMS systems by giving the front desk the ability to provide service anywhere and anytime. It is more accessible and can update room statuses in real time. As housekeeping cleans rooms the room statuses are updated through their mobile cleaning device into the PMS system. Also, the PMS system allows the front desk to communicate with the maintenance and housekeeping staff for last minute guest request and complaints. The cloud based PMS system also allows the front desk to have access to revenue management. This way the front desk can have access to accounts receivable and update it as payments come in from previous guest. This enables faster and more accurate billing for guest. As technology advances it is important for the hospitality industry to stay updated so that guest and employees needs are met. Keeping up with the technological trends allows companies to remain competitive.
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    MS technology changed a lot in the hospitality industry. A hotel property management system is a platform that enabled a hotel or group of hotels to manage front-office capabilities, such as booking reservations, guest check-in/check-out, room assignment, managing room rates, and billing. Hotel PMS now integrates to other onsite services that impact the guest's complete experience. Hotel staff provides a guest experience when operating an effective hotel business.PMS can help hotel staff to manage information more efficiently. hotel PMS can also let hotel employees gain insights into guest behavior and preferences, improving guest satisfaction and enhancing the quality of the guest experience. PMS will develop faster than now and implement their system more efficient. When customers book a hotel room through website hotel staff can know it immediately. It saves time and saves labor cost. Hotel staff doesn't need to write down the information now.
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    A hotel PMS is often defined as the software used to manage bookings, room rates, check-in/check-out times, and much more. However, through the years, hotels' PMS has evolved to better allow for a seamless guest experience. For example, with an advanced PMS, front desk is capable of directly notifying housekeeping employees what rooms need what service and any specifications they might have. In addition, PMS has evolved to be a cloud-based software. This means that hotels can keep up to date with the newest version of the PMS, they lower IT costs, they can more effectively influence room rates and better manage expenses along with income, and they allow them to keep track of all guests and their specific requests to keep the experience perfectly personalized for them each time they come to visit.
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    This articles talks about how the PMS programs are being redefined by new technologies that not only enhance the productivity of the hotel it self but has millions of positive effects, event towards a more ecological and eco friendly environment.
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    This article first introduces the definition of PMS. Traditionally, PMS was defined as a platform that enabled a hotel or group of hotels to manage front-office capabilities. But with the development of science and technology, the function of PMS has been extended. Hotels can get many benefits from PMS, such as improving room management efficiency, more convenient management of customer data, and so on. This article also introduces the advantages of cloud-based PMS over traditional PMS. Such as faster updates, avoiding excessive costs in the IT department. Cloud-based PMS may be an important development trend for PMS.
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    Hotel PMS is a critical business operations system which enables a seamless guest experience. PMS is not just limited to in house; cloud base PMS provides the same benefits with more features.
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    Hotel PMS is extremely important when it comes to hotel management. It provides a seamless experience for not only guests but employees. It provides easier guest check in and out, data that includes accounts receivable, and also helps with maintenance and housekeeping. PMS systems are cloud based and is expensive but will be worth it over time.
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    We look at how the software Oracle is beneficial to a Hotel's PMS system. This software is the middle man between the customer and proving service
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    This article tell us what is PMS and what benefits it can brings to the hotels operation. Automating daily operations and administrative tasks is an important part of achieving customer satisfaction as it helps provide reliable and quality service time after time. A hotel is a complex system that encompasses the activities of many departments, and every operation must be tracked
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    More than a "platform that enabled a hotel or group of hotels to manage front-office capabilities", modern PMS is "a critical business operations system that enables hoteliers to deliver a seamless guest experience" by integrating many other systems. PMS offers many kinds of benefits to hoteliers, including improving housekeeping services and revenue management. The deployment of PMS is also a consideration. While most PMS systems were on-premise, there do have cloud-based ones that reduces cost in an innovative way. It also helps in enhancing customer lifetime value and increase RevPAR and ADR.
noreen1

The Property Management Puzzle | Top Stories | | Hospitality Magazine (HT) - 0 views

  • The company is in prototype on a social media integration project that would, among other things, let guests book a room through Facebook and then send a confirmation text to their mobile device.
  • The company is in prototype on a social media integration project that would, among other things, let guests book a room through Facebook and then send a confirmation text to their mobile device.
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
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  • Over the long-term, the result is the same: a massive, impending re-architecting of how properties are managed.
  • . “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • . “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • The company is in prototype on a social media integration project that would, among other things, let guests book a room through Facebook and then send a confirmation text to their mobile device.
  • Over the long-term, the result is the same: a massive, impending re-architecting of how properties are managed.
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • Over the long-term, the result is the same: a massive, impending re-architecting of how properties are managed.
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • The company is in prototype on a social media integration project that would, among other things, let guests book a room through Facebook and then send a confirmation text to their mobile device.
  • The company is in prototype on a social media integration project that would, among other things, let guests book a room through Facebook and then send a confirmation text to their mobile device.
  • The company is in prototype on a social media integration project that would, among other things, let guests book a room through Facebook and then send a confirmation text to their mobile device.
  • What’s still not clear is the extent to which social media can and should be integrated into formal property systems, so that user-generated content can be stored, mined, analyzed and tracked.
  • What’s still not clear is the extent to which social media can and should be integrated into formal property systems, so that user-generated content can be stored, mined, analyzed and tracked.
  • “One of the promises of the cloud is that it becomes easier to integrate, so you can go more best-of-breed in your solution choice, but you still have issues with data structure and architecture.”
  • What’s still not clear is the extent to which social media can and should be integrated into formal property systems, so that user-generated content can be stored, mined, analyzed and tracked.
  • What’s still not clear is the extent to which social media can and should be integrated into formal property systems, so that user-generated content can be stored, mined, analyzed and tracked.
  • “One of the promises of the cloud is that it becomes easier to integrate, so you can go more best-of-breed in your solution choice, but you still have issues with data structure and architecture.”
  • “One of the promises of the cloud is that it becomes easier to integrate, so you can go more best-of-breed in your solution choice, but you still have issues with data structure and architecture.”
  • If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • Over the long-term, the result is the same: a massive, impending re-architecting of how properties are managed.
  • Over the long-term, the result is the same: a massive, impending re-architecting of how properties are managed.
  • Over the long-term, the result is the same: a massive, impending re-architecting of how properties are managed.
  • next year.
  • next year.
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,” says Nickelson, whose 2,000 acre property is located in North Carolina’s rural heartland. “If I look at it from a city hotel perspective, absolutely; there’d be no downfall to cloud.”
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • Over the long-term, the result is the same: a massive, impending re-architecting of how properties are managed.
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • The industry is also mid-stream in a massive replacement cycle, with 40% planning to upgrade their PMS by the end of next year.
  • Hotel management systems are shifting from on-property to cloud-based, from tethered to mobile, from data-heavy to insight-rich.
  • A significant chunk of hotel IT budgets -- 19% -- is spent on property management systems (PMS)
  • Some are ready to embrace cloud-based solutions; others want to expand their mobile capabilities; and others are excited about the possibilities rich data can provide in personalizing the guest experience
  • I think it’s really about the ability of the PMS to grow with the changing need. What we need today isn’t what we needed just two years ago
  • Both Nickelson and Yelley are experiencing different symptoms stemming from the same challenge: better integration between systems.
  • Every vendor and most of the hoteliers HT spoke to predicted that property management systems would eventually migrate to the cloud.
  • “We’re an hour and a half from a major metropolitan area. There are enough providers selling the bandwidth we’d need for redundancy in a true web-based cloud environment,”
  • “Just because they’re in the cloud doesn’t make it easier to integrate,
  • I agree, from a PMS standpoint, that I want to know everything about a guest when they show up at the front desk. I should be able to see that you’ve stayed with me, and if you posted about our hotel in our social space, and if it was a complaint.
  •  
    Hoteliers are expecting a lot more out of their PMS's such as data acquisition, integration with other systems, mobile capabilities, and social media. This article describes some of the different directions hoteliers are taking based on their specific focus and desired results. Some of the advantages and disadvantages of cloud based PMS's are discussed such as mobility, internet connection redundancy for rural vs. urban areas, and multiple system integration. The increasing role of social media is also explored and the degree to which it should be utilized by the hospitality industry. There are many possibilities including using social media posts to mine guest reviews, as well as the ability to book your hotel on Facebook and receive a confirmation via text. I apologize for the diminishing hi-lighting towards the end, my tool bar is having some issues!
marble_bird

CloudBasedvsDesktopBased_PMSHotels.pdf - 0 views

shared by marble_bird on 09 Jul 20 - No Cached
  • Even though keeping up with the modern developments in IT sector is crucial for the success and competitiveness of a hotel, it is usually very hard for new technologies to be accepted and implemented.
  • On the example of hotel property management system (PMS) and comparison between features of its older desktop-version and new web-based programs, this research aims at finding out at which stage and how effective is usage of cloud technology in hotels.
  • Constant innovation in hardware, software, and network developments and applications means that only dynamic organizations that can respond efficiently and effectively to these innovations, will be able to outperform their competitors and maintain their long-term prosperity.
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  • It is crucial for tourism and hospitality practitioners to proactively incorporate new technologies into their businesses as these will improve service quality and differentiate their products and services.
  • In order to be able to follow the increasing guests' requests for qualitative services, it is mandatory for hotel management to constantly work on improving its functions and operations. For this it is necessary to keep track of innovations in sectors outside the hospitality, like IT sector that works on creating, developing and introducing new technologies
  • Hospitality is one of targeted sector that is considered appropriate for application of cloud technologies and services. Hotel Management System or widely known as Property Management System (PMS) is one of the system where IT practitioners saw the chance for improvement by ''moving it to the cloud''.
  • Hotels will be forced to upgrade their current systems so that they can respond to various and changeable guests' habits and requirements. However, until today, there was not enough academic papers related to usage of cloud technology in hospitality industry even though this sector is under continuous changes caused by usage of new technologies which made search, evaluation and payment of the hotel rooms easier than ever.
  • After comparing the two groups of hotels, from which one was using desktop PMS and other group cloud- based PMS, the results of the research were derived and presented. In conclusion of the paper, challenges with which the hotels are facing and which affect their decision of starting to use cloud- based technology as well as recommendation for future work will be discussed.
  • As stated by the Sharif (2010), cloud computing is the latest technology that is being introduced by the IT industry as the next (potential) revolution to change how the internet and information systems operate. The term “cloud” was probably inspired by IT text books’ illustrations which depicted remote environments (the Internet) as cloud images in order to conceal the complexity that lies behind them (Sultan,2010).
  • The goal of a new computing world is to develop software for millions to consume by easily accessing it over a network. Cloud service providers are making profit by charging consumers for accessing these services.
  • Products offered via this mode include the remote delivery (through the Internet) of a full computer infrastructure (e.g., virtual computers, servers, storage devices, etc.); the building blocks of an IT enterprise.
  • Services provided in this category include CPU processing on demand, virtual Web hosting, and storage on demand. The most notable vendors are Amazon’s EC2, GoGrid’s Cloud Servers, and Joyent.
  • With cloud computing, services and applications that were managed locally in the past requiring hardware, operating systems, web servers, as well as teams of network, database and system management experts are now provided remotely by cloud providers under this layer.
  • Cloud computing services can be adopted by firms in three different forms (Goscinski and Brock, 2010):
  • Public clouds - online applications that are open to everyone for free, such as Google
  • Private clouds - involves firms deploying key enabling technologies, such as virtualization and multi-tenant applications, to create their own private cloud database
  • Hybrid clouds - mix of the previous two types that are emerging with the intention of providing clients with a level of “control” over their resources
  • The cloud offers enterprises the option of scalability without the financial commitments required for infrastructure purchase and maintenance.
  • Reallocating information management operational activities to the cloud offers businesses a unique opportunity to focus efforts on innovation and research and development. This allows for business and product growth and may be even more beneficial than the financial advantages offered by the cloud.
  • These investments and efforts for a new technology to be presented open a new progress circle of technology advancements and it continues in the same way.
  • When creating software or an application for a hotel, IT personnel have to possess a certain level of flexibility, openness and creativity. On the other hand, hotel employees are expected to have more insightful and openminded approach towards new ways of performing business operations, sometimes take risks and have experiences with using different programs and applications.
  • A hotel's PMS can gather and keep valuable information about hotel guests by incorporating business intelligence tools which help hoteliers organize and make sense of the gathered data. Regardless of whether room reservations come from Online Travel Agency, Global Distribution Systems or by telephone, all of them are gathered, stored and managed in the PMS.
  • low investment costs were main reason for hotels from Group B to decide in favor of cloud based version.
  • Business intelligence options provide hoteliers with a threedimensional view of guest data, which allows easily statistical reporting and increased hotel management efficiency.
  • The aim of this study was to investigate the difference in practical usage of the two types of PMS systems – cloud based and classical (desktop) ones.
  • On the question about the reasons for using the current PMS type in hotels, answers of Group A were based on usage of their current PMS for years and on the fact that employees in all hotel departments were used to work on it. As time passed by, hotels upgraded their system to new versions for several times and additional customization was implemented with regard to hotel preferences.
  • Hotels from Group B were consisted of relatively new boutique hotels that operate for more than a year and from those that were not using any kind of PMS solution (they were using Excel tables and creating reservation records manually). The reason why hotels from this group wanted to use cloud PMS was a desire to try the latest technology used in hospitality industry.
  • Other reasons for using it were: PMS could be reached from any place where Internet connection is available, simple but effective design with lots of visual solutions, more options to enter the important information and the fact that it is working not only on any PC but also on any mobile device due to its mobile applications.
  • Simplicity of the cloud based property management system allows it to be productive. Cloud based PMS's can operate on any advice that has a web browser and the companies are putting their efforts to make it even more friendly on smaller devices like tablets and smart phones.
  • The similar amount of initial investments were confirmed by the Group A. Being considered as great amount of money for newly opened and small sized hotels to invest, management decided to try out the cloud version which allows access to this system based on monthly subscription with very little or no investment cost, depending on the solution provider.
  • After initial investments in the system implementation, hardware, software and training of employees, every year hotel makes a one-year-based contract for additional support services and, if needed, extra training. Support is provided any time a hotel reports an issue or malfunction by directly connecting to hotel's computer through remote programs.
  • Changes are made either for each hotel at a time, or after releasing new version, when provider try to convince all the current users to upgrade to it. Upgrade is provided by the extra charge, so these costs should be also considered during planning investments in classical PMS.
  • Regardless of which type of system they used, all participants were very careful about and interested in the matter of data security.
  • However, it is totally different situation with cloud based system, which is mainly open system where all authorized users and providers from outside have access to. Of course, it is up to hotel management to whom the authorization rights will be given and being an open system it makes support, development and innovation activities much easier. Cloud based PMS are hosted on some of the world's best known servers so there is no need for additional computers to be used as servers.
  • Although there are some great differences in functions and way of managing regarding classical and cloud based system, both have their advantages from which hotels do not want to give up.
  • One of the biggest advantages of cloud based PMS for the Group B is the fact that this system can be directly integrated with hotel online booking engine. This is considered as a great advantage for the hotels that besides having functional web site, wish to maximize use of its online booking engine, receive more online reservations directly from the guests and gain more profit.
  • Such a functional connection between hotel’s PMS and online reservation system allow hotels to have a social media integration as well. This means that hotels are able to receive online reservation through their Facebook page as well as receive direct links to its page from the biggest review sites such as TripAdvior.com.
  • In this paper two different approaches and perspectives on usage of cloud based and classical hotel management systems were exposed. Hotels from Group B have shown a tendency for usage of new technologies and readiness to adopt and continuously learn about them.
  • Among factors, affecting why hotel prefers one system over another, are type and size of hotel, through which channels are guest reservations coming, previous experience with IT stuff and different programs, etc.
  • Cloud based program can help them in order to update prices and room availability information to hotel's booking engine. This prevents overbooking, provides easily management of CRM functions and information, with no first investment costs or extra expenses which results in revenue increase.
  • Hotels that use classical PMS pay a great attention to the security issue because they do not want to risk opening their hotel for external intervention. In recent years we can find in media lots of evidence of information linkage from system that had much higher security measures than an average hotel.
  • Measuring the performance of cloud-provided services is another challenge for the hotel management, primarily due to the lack of measurement standards.
  • While investigating the previous knowledge about the other system solutions, hotels in Group A have claimed lack of information about the cloud technology and its solutions.
  • Even though IT stuff in these hotels has some basic knowledge about it, it is still not enough to convince the other managers about its benefits. Therefore it may be concluded that, besides trying to overcome the above mentioned challenges, developers of cloud based solutions to hotels should also work hard on training the potential clients about the positive aspects and correct usage of cloud technologies.
  • Lack of measurement standards for cloud-provided services in general as well as for hotels is another important limitation due to which qualitative research was conducted. Authors’ recommendation is that academicians should focus more on topics of cloud computing, cloud solutions for other business operations and on defining measurements standards for cloud services.
  •  
    This article, published in 2015, covers a study performed in Turkey to analyze factors in hotels that lead management to prefer desktop-based PMS over cloud-based PMS or vice versa. The study uses qualitative research to determine the reasons for the usage of PMS and the advantages and disadvantage of either system. The study found that, among others, significant factors that contribute to the form of PMS implemented by mangement may include the size of the property, reservation channels, and prior level of IT experience.
bruss031

Cloud Based Restaurant Management Software Transforms the Industry - 0 views

  • Cloud based restaurant management software is changing the way restaurant operators can do business and how they make and manage technology investments.
  • In the past, in order to operate restaurant management software, each restaurant location was required to have servers “on-premise” which is technology-speak for “in the restaurant.”
  • Simply put, cloud based restaurant management software relies on a network of remote (off-premise) servers that are hosted on the internet to store, manage, and process data, rather than a local server or a personal computer.
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  • The shift to cloud based restaurant management software will make it fundamentally easier for restaurants to analyze sales, manage costs, and make data-driven decisions.
  • Access data anywhere
  • No hefty upfront technology investments or long-term contracts
  • Benefit from Flexible Payment Terms
  • Scale
  • Another benefit of cloud based restaurant management software is that you can quickly and easily scale up or down based on your needs.
  • Connect and integrate with POS systems
  • Improve data security
  • You don’t need an IT team
  •  
    As cloud computing software continues to become more powerful, restaurants may want to evaluate the potential swtich from on site servers to a cloud based restaurant management solution. Cloud based solutions allow data to be accessed from anywhere and make tracking sales trends and manage costs much easier. Most cloud based systems also include APIs that allow them to work in tandem with other cloud based softwares that a restaurant may need. Additionally, just like with any general cloud computing software, these cloud based systems are generally much cheaper to implement than purchasing physical equipment and cloud based solutions also offer an easy way to scale a business.
smajo003

Location-Based Marketing: The Ultimate Guide [2023] | GroundTruth - 1 views

  • around 83% of marketers say they can run more successful campaigns when they use location data.
    • teresastas
       
      This is because they feel like they understand what their customers need and they can deliver that.
  • more than 225 million American consumers, and 94% of all millennials, now own a smartphone. And they’re using them more and more.
    • teresastas
       
      This is important because location based marketing only works with a smart phone.
  • consumers now spend more time daily on mobile devices (3 hours and 43 minutes) than watching TV (3 hours and 35 minutes).
    • teresastas
       
      I would say that most people watching TV are still on their smart phones. It's clear that if you can advertise to someone's phone it's more effective than TV in this day.
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  • If you want to grab customers’ eyeballs, you need to market where they’re looking. That’s why using location-based  advertising to target mobile device users is a smart marketing strategy.
  • IP address marketing lets you use that location information to target your marketing.
  • GPS marketing lets you target promotions based on this location information.
  • geofencing marketing involves setting up a virtual location or radius so that you can market to people with in that area. Related to that, proximity marketing lets you target advertising and marketing campaigns to people who are within range of a geofence you have previously setup.
  • Beacon marketing or beacon advertising allows you to use physical devices called beacons within the premises of a business to target marketing to people who are within range of that beacon.
  • Blueprints create geographical boundaries around points of interest and locations.
  • Proximity targeting lets you reach your desired customers in real time in or near locations you have previously geofenced.
  • Weather targeting lets you use prevailing or upcoming weather conditions to target ads and marketing promotions.
  • Geoconquesting is about using location data to win business from your competitors.
  • Audience targeting lets you market to people based on location, online and offline behavior, demographics, interests, and more.
  • Location-Based Marketing Benefits
    • teresastas
       
      There are 4 major marketing benefits to location based advertising. 1. Location Targeting (target ads to customers within a range of your business or competitor). 2. Data Offerings (marketers can gain deep understanding of customers shopping behaviors). 3. Enhanced Targeting (personalizing ads to the consumer making conversions more likely and improving ROI on ad spends). 4. Cost Per Visit Performance Model (you only pay when the consumer clicks on the ad, visits the store, or hits a certain number of impressions)/
  • 1. Location Targeting
  • 2. Data Offerings
  • 3. Enhanced Targeting
  • 4. Cost Per Visit Performance Model
  • Location-Based Marketing Disadvantages
    • teresastas
       
      Four disadvantages of Location Based Marketing. 1. Opt-In Requirements (consumers must give permission for apps to access location data). 2. Non-Smartphone Users (although this is becoming increasing irrelevant consumers without smartphones can't be geotargeted). 3. Inappropriate Targeting (It's important to segment your audience properly to get conversions). 4. Ineffective Location Data (the effectiveness of geolocation marketing relies on accurate location data).
  • 1. Opt-In Requirements
  • 2. Non-Smartphone Users
  • 3. Inappropriate Targeting
  • 4. Ineffective Location Data
  • Location-based marketing is an extremely effective tool for getting the word out about your business. It’s had the most success in boosting in-store traffic and increasing brand awareness. It’s also a relatively cost-effective form of advertising compared with other advertising methods.
  • What is Location-Based Marketing?
    • teresastas
       
      This article covers location-based marketing, explaining that it is when we use location data from a consumers device to display relevant content to them. It also discusses the importance of location0based marketing and why we should be using it, citing that "consumers now spend more time daily on mobile devices than watching TV". We learn that there are many types of location-based marketing but the six key types are IP address marketing, GPS marketing, geofencing marketing, proximity marketing, beacon marketing and blueprints location-based marketing. The article also discusses how to use location-based marketing correctly and the benefits and disadvantages.
  • Opt-In Requirements Place-based advertising only works when users use the location technology on their phones AND give verified apps access to that data. However, many people don’t do this because of privacy concerns. Without their participation, there’s no way to use location targeting with this group of users.
  •  
    Opt-In Requirements When learning about location based marketing, I immediately thought about the opt-in requirements that many shoppers would not agree to. Because our phones are sued for everything, allowing such access can pose concern for privacy threats.
Jia Zhu

Independent Operators and Hotel Groups Seeking Cloud-Based PMS - 0 views

  •  
    Northwind, provider of a cloud based PMS and reservation software solutions announced that independent operators and hotel groups seeking cloud based PMS. Maestro Suite is the cloud based PMS which Northwind provide its' service. The system is have 20 integrated modules to give operators a guest-centric and 360-degree view of all guests.It makes the operators be free from system support duties, maintain the property's modules and provide a secure environment for property data. This benefits the operators that they can focus their attention on guest service and revenue generating instead of concerning their data security. Also new staff can also learn the system more quickly because they can train from their browser from any location. A major advantage of cloud-based PMS is the lower labor cost. The IT person will no longer need on staff. Plus, this system will have no impact about the power outages. Independent multi-property host the system from their corporate offices to support their hotel groups. Cloud based PMS enables them to cross sell all their hotels and oversee operations for their entire enterprise. Another major advantage to cloud-based PMS us the ability of managers to monitor property performance remotely. Operators can remotely track all the performance data to help manage operations. Also the system does not require a property-based server so that the hardware cost is reduced. In a word, the cloud based PMS like Maestro benefits the independent operators and hotel groups with free up staff, provides PCI compliant secure environment, reduces hardware expenses and drives profitability.
Ruoxi Wang

Pro and Cons of Web Based Versus Server Based Property Management Systems - 0 views

  • There are pros and cons to each, it depends entirely on your business needs and situation as well as your budget, and which property management system offers your business the best all round solution based on your business requirements.
  • Your business needs should have been determined prior or during the first stages of the system evaluation process. 
  • With Web based hosted solution property management systems now being readily available, reliable and proven, having a server based system with data located on-site may no longer be deemed an advantage.
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  • For both web and server based, if someone has unauthorized access to the property management system then your data/guest data is not secure.
  • There are both server based and web based systems that meet the Payment Card Industry, Data security standards so I can't say one is more secure than the other.  It would however be advisable that the property management system you decide to purchase meets the payment card industry data security standards.
  •  
    This article introduced what are web-based and server-based management system and the pros and cons of each. We can not say which one is better. But a hotel need to consider its specific business requirements and budgets when choosing one. Either one can cause security problem, and security is already not an advantage of server-based management system now. What the hotel should do is to ensure their management system meet the industry data security standards.
alexaperez14

Restaurant POS Systems Comparison: Cloud-Based vs. Traditional - 0 views

  • POS system. It’s the central artery of your operation, tracking everything from orders to employee hours and tips and practically everything in between, which means that the restaurant POS system you choose makes a major difference in how your business runs
  • While buying up all of the necessary technology to get a cloud-based POS system off the ground may seem expensive, they tend to have cheaper operating costs in the long run.
  • Think of it as Google Docs versus any documents you have saved on your desktop. Google Docs are stored on the internet while the things on your desktop are stored right there on your computer. On-premise POS systems are like things on your computer’s desktop—you can only access them in one place.
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  • do you want to have to be in your restaurant every time you need to access your POS system? Because that’s exactly what you’ll have to do if you opt for a legacy POS system.
  • If you’ve ever been to a bar, restaurant, or coffee shop and had your card swiped on an iPad and signed with your finger after the barista swiveled the tablet over to you, you’ve used a cloud-based POS system before.
  • cloud POS systems are significantly more digitized and technologically advanced than traditional POS systems and they typically bring a lot more functionality with them.
  • deciding between cloud-based or traditional, legacy, point of sale system.
  • legacy systems only allow on-premise access to data, which means you have to be in your restaurant in order to access the information on your POS system.
  • Cloud-based options, on the other hand, can be accessed from anywhere you can access an app, whether that’s in your living room or the other side of the country. All you need is some internet and a device that supports apps (aka any tablet or smartphone) to get the job done.
  • Cloud-based systems update automatically, while traditional POS systems require manual updates that can be labor intensive and costly.
  • if you anticipate changes or uncertainty, cloud-based systems are much more adaptable. Whether it’s updating your menu on the regular, launching new or improved loyalty programs, or requiring more precise inventory tracking, the more your needs will shift over time, the more sense it makes to opt for cloud-based.
  • Perhaps the best thing that legacy systems have going for them is that they operate on their own little system rather than the internet. If you’ve got a solid internet connection (and most places do), you shouldn’t have problems with a cloud-based POS
  •  
    This article mainly compares cloud-based POS versus traditional POS. While cloud-based systems are easier to access and are supported through any tablet or smartphone, it explains how traditional POS systems are more difficult to access if you are away from your restaurant. Cloud-based point of sale systems have made it easier for employees to access data from outside of the office, decreased operating costs, and have made it easier for system updates. Although, the only advantage that a traditional POS might have over a cloud-based POS is that it does not rely on the internet.
Linfan Cai

Three companies partner for hotel technology packages | Hotel Management - 1 views

  • Offering both cloud-based and premise-based property management solutions, AutoClerk’s software can accommodate corporate hotels, B&Bs, resorts, condos or timeshare hotels. In addition, they produce Point-of-Sale (POS) software and systems to manage marinas.
  • Voiceware by PhoneSuite is a server-based hotel phone system capable of running both administrative and guest room SIP phones, as well as standard, inexpensive, analog guest and common area phones. It can be hosted “in the cloud” as a service, or locally on a premise-based server.
  • new features such as group affiliation with voice message broadcast, voice mail and wakeup prompts (using the guest’s native language), and Interactive Voice Response (IVR)-based guest checkout are possible using PhoneSuite’s new Voiceware platform.
  •  
    The partnership of AutoClerk, Inc., Technology At Work, and PhoneSuite is changing the approach to technology packages for hotels. This technology addresses the issues of solely-based cloud based solutions by additionally offering "premise-based property management solutions". Its application for property management and phone systems is most compelling. The software extends its use to smaller boutique hotels, B&Bs, and larger corporate hotels with its variety in package solutions. For international guests, the use of Interactive Voice Response allows for the use of their own native language, tailoring the hotel experience to the individual and group needs.
  •  
    The three companies AutoClerk, Inc., Technology At Work and PhoneSuite. They provide complete techonology packages for hotels. The packages mainly include software, hardware, IP-based Private Branch Exchange phone system and network design. The package could use the same computer to run the hotel's Property Management system. It is able to offer could-based and premise-based property management solutions. The AutoClerk could interface to many standard systems, such as Internet reservations or restaurant Point-of-sale. The PhoneSuite developed a server-based hotel phone system called Voiceware. It coud run both administrative and guest room Session Initiation Protocol phones.It can be hosted "in the cloud" as a server.
Jing Huang

Property Management System- The Future of Hotel Industry - Tourism and Hospitality - Zi... - 1 views

  • They work completely on the web and are based on the cloud.
  • It is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium.
  • one of the major boons of Internet on the hotel industry has been the web based property management systems. Unlike previous applications which would burn a hole on the pockets, these online hotel software are user-friendly and do not need any additional hardware or software expenses. They work completely on the web and are based on the cloud.
    • Juan Du
       
      "Property Management System" play an important role in Hospitality management. Because the Internet plays a major role in improving the sales and customer relationship. The hotel need collect data to analyze the market and make the market plan. Property management system have a lot advantages. It is easy to make a reservation, the system can control the over booking. Use this system can keeping a check on the add-on services. Also PMS has its own system to operate the whole things. PMS is able to provide some basic function: enable guests to make reservations, enable guests to check-in/register when they arrive and check-out/pay when they leave, enable staff to maintain guest facilities. And it is easy to use, especially for employees.
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  • Property Management System- The Future of Hotel Industry
  • Property Management System- The Future of Hotel Industry
  • Property Management System- The Future of Hotel Industry
  • It is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium
  • Central Reservation System: One of the greatest advantages of using an online hotel software is that you do not have any more headaches about reservations.
  •   Numerous Point of Sale: Keeping a check on the add-on services your hotel provides can easily be done with the help of the numerous points of sales.
  • Sales and Marketing Console: To help popularize your hotel and make it known to people from across the globe, many PMSs have a dedicated sales and marketing console.
  • Travel Agents and Corporate Clients:It is also important that you properly deal with travel agents and corporate clients as they play a very important role in bringing in more guests to the hotel.
  • Connected to 1000s of Travel Portals: These property management systems  help you get connected to many travel portals like Travelocity, Tripadvisor and Expedia helping you reach more people. 
  •  
    This article particularly caught my attention because it points out the major advantages of web-based PMS, but it does not mention the risk of transfering such sensitive guest information over the unsecure and unregulated Internet. Surely there are great cost-related and operational advantages to web-based PMS and that alone often motivates hotels to upgrade in that general direction. Afterall, the reason why the hotel is operated is to generate revenues. However, is risking the identity of thousands of your guests worth the money you will save? That is what this article does not cover. As the title points out, web-based PMS is the future of the industry, but securing the identity of the biggest drivers behind all revenue for your hotel is arguably more important. Is the risk worth the reward? I believe the Internet needs to become a more secure highway of information before the industry can fully embrace this new technological advancement. My thoughts on considering an upgrade to web based PMS: Research and proceed with caution.
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    Karl- Valid point in saying is the "risk worth the reward", with all the viruses, glitches and hackers sensative information floating around in cyber world ready to be attacked and stolen. I feel its up to the cloud computing companies to set the security parameters to run their systems and for the industry to enforce them, so that we can embrace the growth of technology in hospitality.
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    This article shows a lot of advantages of using online hotel software. Better Reservation system can be found on a cloud based PMS. More factors of hotel can come out to be a famous feature when they all come online. Much easier for a hotel to deal with travel agents and corporate clients when they using a cloud-based PMS.  The cloud-base PMS can bring the hotel to more travel portals which will lead to more clients. 
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    This article focuses on the numerous advantages of a Property Management System. It summarizes the fact that it makes a business more proficient and how a company can save by not spending money on additional software or hardware expenses. The main benefits that this article gives attention to is the fact that it assists in the reservation process and point of sale process, helps market and target the correct people, positivity deals with travel agents, and connects to several travel portals. All in all, a Property Management System is a great tool and advantage in the hospitality industry because it facilitates in all operations and helps companies with daily challenges.
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    The hotel industry is crossing over to web based PMS and this article states that because it works off a cloud its less headaches and more user friendly. There are many reasons why a web based PMS can be beneficial and why the hotel industry is swithcing over. It can be used for multiple properties and reduce double booking. Another great feature is you can have numerous points of sales and it all interconnects. This is the future of our industry.
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    "Property Management System" play an important role in Hospitality management. Because the Internet plays a major role in improving the sales and customer relationship. The hotel need collect data to analyze the market and make the market plan. Property management system have a lot advantages. It is easy to make a reservation, the system can control the over booking. Use this system can keeping a check on the add-on services. Also PMS has its own system to operate the whole things. PMS is able to provide some basic function: enable guests to make reservations, enable guests to check-in/register when they arrive and check-out/pay when they leave, enable staff to maintain guest facilities. And it is easy to use, especially for employees.
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    This article indicated the importance of Internet for hotel industry and also assumed that web based property management systems will widely used in future. The author listed some advantages of web based property management system:1) Central Reservation System: One of the greatest advantages of using an online hotel software is that you do not have any more headaches about reservations.2)   Numerous Point of Sale: Keeping a check on the add-on services your hotel provides can easily be done with the help of the numerous points of sales.3) Sales and Marketing Console. With the help of this console, you can access the database of your customers get in touch with them notifying them of special offers and discounts. 4)Travel Agents and Corporate Clients:It is important that you properly deal with travel agents and corporate clients as they play a very important role in bringing in more guests to the hotel.5)   Connected to 1000s of Travel Portals: Web based PMS help you get connected to many travel portals like Travelocity, Tripadvisor and Expedia helping you reach more people. 
  •  
    t is the age of the Internet, the age when many businesses solely run on the Internet. From marketing to reaching new people, there is a lot that can be done with the help of this medium. The hotel industry too is not insulated from its effect. Almost all kinds of hotels, from inns to bed and breakfasts to resorts, everyone is trying to tap the energies of the Internet and make optimum use of the medium. The Internet plays a major role in improving the sales and customer relationship.
teresaricks

How the cloud is disrupting the hospitality industry | Lightspeed HQ - 2 views

  • back in the 40
  • first hotel management system Hoteltype
  • n the 90s
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  • first database management systems
  • The hospitality industry is at “a tipping point in terms of cloud adoption”, with hoteliers expected to invest 7 – 8% more in cloud technology over the next 2 to 3 years.
  • Cloud-based hotel management systems
  • hosted by the vendor’s server rather than the hotel’s
  • On-site hotel management software, managed by the hotel’s IT team, comes with considerable upfront, maintenance and running costs.
  • business can save 50% with cloud computing solutions
  • limitless flexibility to work with the vendors of their choice
  • cost of general operational and maintenance fees,
  • are part of the package and covered by the vendor
  • personalized experiences with the help of captured customer information
    • npate083
       
      Cloud based services will also allow the hotel to enhance the guest experience. The customer information can be captured and be shared through multiple outlets in a building to ensure the guest is receiving the best service possible.
  • With traditional software, hoteliers are limited to standalone software packages
  • Cloud-based applications are offered as software as a service (SaaS)
    • npate083
       
      Using cloud services will allow businesses to save on hardware installation cost as well as maintenance and running costs. According to this article, businesses can save 50% of their IT costs by switching to cloud services.
  • cloud-based hotel management systems are entirely scalable – they have an unlimited capacity to expand
  • One of the biggest strengths of a cloud-based hotel management system is that it can be easily connected to other software applications, even if these applications don’t share the same provider.
    • npate083
       
      Cloud services allows the flexibility of using multiple vendors of your choice, as opposed to traditional software that did not offer that type of flexibility.
  • The reality is that with traditional hotel management software, adding and removing resources is difficult and hoteliers are essentially stuck with one system until the license expiry date
  • The hospitality industry is at “a tipping point in terms of cloud adoption”, with hoteliers expected to invest 7 – 8% more in cloud technology over the next 2 to 3 years.
  • Cloud-based hotel management systems – or, simply put, systems hosted by the vendor’s server rather than the hotel’s – give hoteliers a single, scalable system from which to manage every aspect of their hotel business.
  • A Frost & Sullivan study showed that business can save 50% with cloud computing solutions. The apparition of the cloud and its flexible pricing has slashed businesses’ hardware costs, making it possible for even hotels with small budgets to run an advanced management system.
  • SaaS hotel management systems are pay-as-you-go. Therefore, rather than having to pay a large sum for a long-term commitment, hoteliers can pay smaller amounts on a regular basis.
  • The cloud lets hoteliers record this data – their preferences, transactions and behavior – every time the customer interacts in some way with their hotel, such as ordering room service, eating in the hotel restaurant or even booking a day trip or spa session.They can then use this data to make suggestions based on the customer’s preferences and behavior.
  • Secondly, they enable you to provide guests with the convenience and seamless experience they expect, even before they step into the hotel reception. Armed with a cloud-based system, you can give your guests the convenience they now expect from a hotel stay, such as booking rooms on their mobile phones or accessing their room from an app, to name a few examples.
  • with traditional hotel management software, adding and removing resources is difficult and hoteliers are essentially stuck with one system until the license expiry date. You’re in a contract, with very little wiggle room.
  • Cloud-based software gives hoteliers a hotel management system that facilitates rather than restricts business operations. Unlike their on-site predecessors, cloud-based hotel management systems are entirely scalable – they have an unlimited capacity to expand. They give hoteliers the agility and freedom to add or remove resources in line with their growth and scale their hotel management systems to the services they offer.
  • One of the biggest strengths of a cloud-based hotel management system is that it can be easily connected to other software applications, even if these applications don’t share the same provider.For hoteliers, this capacity and the possibilities that it brings are revolutionary. They now have limitless flexibility to work with the vendors of their choice and can bundle applications together thereby creating a truly customized management suite that meets their needs.
  • Cloud-based technology gives hoteliers the key to run smart businesses that are in tune with modern-day travelers, and more profitable.
  •  
    This article speaks on how cloud systems are changing the hospitality system in a BIG way. Listed below, are how it is doing so successfully: Due to Cloud-based applications being offered by a vendor, there is no expensive hardware to install which makes it a reoccurring system for smaller hotels to be able to use such an advanced system. They allow guests to maneuver through their stay stress-free and giving them the convenience of not having to go down to the front desk to ask questions or make any food orders and these cloud systems record their behavior which allows the hotels to give them suggestions on where to go, what spa treatments to get and of course, what food to order. It also allows hotels to integrate software with various vendors unlike the traditional ones being used. With this, hoteliers can now have a customized management suite to meet all of their needs.
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    Cloud computing software basically allows hotels to build their own IT infrastructure. Cloud computing is expanding in the trends of hospitality software allowing hotelier to operate their hotel management system with just a computer and a web browser wherever they are on real time. In addition one of the main advantage is the ability to integrate other vendor's software into their own opening a seeming less opportunity to work with whoever they desire. Cloud computing allows a cost reduction on the IT department as well as a better connectivity with guest demands and expectations.
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    This article summarizes the benefits of switching from a traditional software system to a cloud based system. Some of the benefits the article mentions are low costs, better guest experience, and more flexibility. The article highly suggests that in the next few years most hoteliers will be switching to a cloud based software system.
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    This article gives an in depth look at how cloud computing is enhancing the hospitality industry. It gives a variety of pros to cloud computing and compares cloud computing to traditional or older ways of using servers.
ahyla001

Chapter 2: How Do Restaurant Cloud-Based POS Systems Work? | CAKE - 0 views

  • If your restaurant uses email services, social media networking sites, or an online application like Google Docs, you are already using the cloud to store information. Instead of using a computer in your restaurant to process and store data, a cloud-based POS system processes and stores data online. Let’s look at data storage and security so you can see exactly how it works.
  • As a restaurant owner with a cloud-based POS system, you will not be working directly with data storage. You’ll be running a SaaS application on servers in your vendor’s data center.
  • Most cloud storage systems store the same data on multiple servers using different power supplies. This way, if the power fails, you can still access your data.
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  • Greater protection against data loss:
  • Less susceptible to viruses:
  • Monitored by IT professionals:
  • Security is a priority:
  • Encrypted data:
  • Authenticated and authorized:
  • A cloud-based POS can also be the better choice for lower startup costs because you won’t need to pay for installation, on-site maintenance, or a back-office server. Instead, a small restaurant can use these savings in other ways, such as hiring the best staff or marketing their new restaurant.
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    I chose this article because my paper will be on POS systems in restaurants and this article outlines a bit about Cloud-Based POS systems. It explains how the data storage works remotely through the vendors servers. It also outlines a list of reasons why Cloud-Based storage could potentially be more secure than local storage. I think that if I were opening a restaurant I would definitely use a cloud-based SAAS POS.
jbrit055

Cloud Computing: Explained for the Hotel Industry - 7 views

  • if you want a more efficient, streamlined back office and happier guests, then “the cloud” can help you meet your goals
  • cloud-based applications are usually a lot cheaper than traditional systems.
  • cloud computing is when you use programs, store files, or access data via the internet rather than on your hard drive.
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  • When an application is “cloud based” it means that it lives on third party servers.
  • Avoids costly and painful installations
  • Eliminates negative depreciation (in fact, the software gets better with age, since updates can be made at any time) 
  • Pushes software companies to consistently earn customer loyalty with innovation and great service
  • Hotels that use Cloudbeds log into it directly in a web browser like Internet Explorer or Chrome. This is a big advantage for hotels because you can access the application on any device.
  • No discussion of cloud computing in the hotel industry would be complete without mentioning Cloudbeds, the first property management system startup in years to serve 1 million beds with its software.
  • When a system is cloud-based, it can innovate faster because changes can take effect immediately.
  • Implementing cloud-based software can make your operations more efficient, save time for your employees, and create more positive guest experiences.
  • Another reason for Cloudbeds’ rapid growth is that their software can easily integrate with other tools. Cloudbeds has an extensive marketplace of integration partners, including Whistle, TrustYou, and Oaky, that it can connect to via an API. Because everything is located in the cloud, a hotel doesn’t need to download any programs or plug-ins to add a new integration. These add-ons can offer upgrades and analyze reviews, among other things, so you can improve guest service and even earn incremental revenue.
  • if you want a more efficient, streamlined back office and happier guests, then “the cloud” can help you meet your goals
  • if you want a more efficient, streamlined back office and happier guests, then “the cloud” can help you meet your goals
  • Implementing cloud-based software can make your operations more efficient, save time for your employees, and create more positive guest experiences.
  • “The cloud” wasn’t created overnight; instead, decades of technological evolution led to cloud computing.
  • a cloud based hotel software company like Cloudbeds might choose to rent space with a company like Rackspace to host their application (and yours) or alternatively they might use a service like AWS. 
  • Requires minimal upfront investment
  • One of the biggest misconceptions about cloud computing is that files and applications don’t live on physical storage servers.
  • AWS tends to be more scalable for fast growing applications but as end users your guests won’t notice the difference so it’s really a matter of preference.
  • If you use Microsoft Office, you might create a PowerPoint on your laptop (local storage), but when you save the file, it gets uploaded to your Microsoft OneDrive, which is housed in the cloud.
  • If you’ve ever edited a Google Doc or uploaded files to Dropbox, then you’ve leveraged cloud computing.
  • Benefits of Cloud Computing
  • lower switching costs for buyer
  • you can sign on securely via any web browser - even if you’re off-site.
  • t the same time, users can submit feedback to Cloudbeds about any bugs or glitches, which the Cloudbeds team can resolve quickly.
  • you may even save some money in your IT budget
  • your hotel can implement a new system seamlessly
  •  
    Cloud computing offers a more efficient way for hotels to keep up with data and programs for their company. When a hotel uses cloud computing, they are able to create more of a positive experience for their guests. It also is extremely helpful to use a cloud-based system because hotels could access their cloud-based application on any device. Cloud-based software also gets better with age because the updates can be made at any time so this will get rid of negative depreciation.
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    cloud computing is when you use programs, store files, or access data via the internet rather than on your hard drive One of the biggest misconceptions about cloud computing is that files and applications don't live on physical storage servers. When an application is "cloud based" it means that it lives on third party servers. Cloud computing provides several advantages over traditional computing: Avoids costly and painful installations Requires minimal upfront investment Allows software companies to focus resources on R&D/innovation Eliminates negative depreciation (in fact, the software gets better with age, since updates can be made at any time) Offers the ability to cancel at any time (plus has lower switching costs for buyers) Pushes software companies to consistently earn customer loyalty with innovation and great service integrate with other tools...These add-ons can offer upgrades and analyze reviews,PIE revenue management tool, a channel manager, a booking engine, and more operations more efficient, save time for your employees, and create more positive guest experiences
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    This article explains what cloud computing is, the evolution behind the technology, and how the hotel industry uses cloud computing. Cloud computing can benefit hotels because they can use any device to log into cloudbeds on web browsers.This type of technology can make everyday operations more efficient, save employee time, and create an overall positive guest experience.
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    This article explains what we've learned of Cloud Computing. The evolution to its upcoming may have taken a while but now it is here to stay. The use of Cloudbeds in the hotel industry has made operations more efficient, save time and money on employees and improves guest experiences. Cloudbeds has expanded its property management system to include: PIE revenue management tool, a channel manager, and more. The use of Cloudbeds is accessible through any web browser, this makes it efficient if you were working at home. Cloud computing is the next innovation we will see more of in the hospitality industry.
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    This article introduces you to cloud computing and its evolution. It also explains how the hotel industry can benefit from using cloud services. "Implementing cloud-based software can make your operations more efficient, save time for your employees, and create more positive guest experiences." Through the use of CloudBeds, a hotel employee can sign on and use property management software securely from any web browser.
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    This article talks about the use and benefits of cloud based software for the hotel industry. It gives a simple explanation of how the cloud works. The major point that I found interesting is the usage of this software and how it is easier for hotels to stay up to date because any update in the system happens in real life at the moment without having to update individually every terminal
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    The article discusses the hotel industry's adoption of cloud computing. By using cloud computing, you can use programs, upload files, and access data over the internet instead of storing them locally. Cloud computing and local storage are used together in some applications. In addition to hardware, software, training, and maintenance, IBM offered an extensive range of services. Due to Cloudbeds' ability to integrate with other tools, they have experienced rapid growth. Integrations can offer upgrades and analyze reviews, among other things, so you can provide better service and increase revenue. By implementing cloud-based software, hotels can stay ahead of the competition, save time for employees, and give their guests a better experience.
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    This article describes what cloud computing is, and what it isn't, so people understand how it can be seen in the industry. The storing of data on the internet has been a huge innovation as it expanded storage beyond the typical storage offered on a device. By switching to this new technology, businesses may minimize future investments as the technology tends to work for many years and only requires quick updates. By researching what your business and customers need, you can make the right choices on whether this investment is worth it or not for your property.
sosor012

Why we care about location marketing - 0 views

  • tailor marketing messages at the granular level, based on where your consumers are, in real time
  • you could send a discount offer on a product or service by text message when a customer enters a pre-defined location
  • Delivering offers to target customers is the key benefit of location-based marketing.
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  • . Advertising on mobile devices captured the largest share of digital advertising in 2022 at $34 billion. (Overall, spend on digital marketing was a staggering $77 billion.)
  • Location-based marketing (or “proximity marketing”) delivers ads and offers to potential buyers based on their location. There are two ways to identify the locations of potential buyers: 
  • three primary methods of location-based marketing
  • Location-based marketing works best for brands or businesses with retail locations
  • location-based marketing lets marketers to deliver highly targeted messages that reach consumers as they go about their daily activities. 
  • Geofencing: Reach them where they are
  • Geotargeting: Reach them where they’ve been
  • Geoconquesting: Get them to go somewhere else
  • increase foot traffic and improve customer experience,
  • boost customer retention and loyalty.
  • Privacy is also a concern.
  •  
    The article "Why we care about location marketing" discusses the pros and cons of location based marketing. Location based marketing delivers ads and offers to audiences based on their location by using 3 primary methods: geofencing, geotargeting, and geoconquesting. This in turn increases foot traffic, helps boost customer loyalty, and gives insight into what a customer wants; however there are certain concerns such as privacy concerns. All in all, in 2022 advertising via mobile devices captured the largest share of digital advertising at $34 billion.
Yudika Claude

Why Indian hotels are not riding the cloud - The Financial Express - 0 views

  • Though cloud based PMS is gaining momentum in the global hospitality market, it still has a long way to go in India as hotels are hesitant to adopt it.
  • Today PMSs have become more powerful, with features that enhance efficiency, improve control over processes, enable faster delivery of services, and engender guest loyalty. But among the biggest trends in PMS is cloud computing. The introduction of cloud based PMS has revolutionised the hospitality industry globally as it has opened up a vast array of features, allowing hotels to work in a new environment that is highly efficient, secured and technical, and minimises human errors. It also allows easy accessibility anywhere across the world and can be customised according to the hotel’s requirements.
  • despite the benefits, cloud based PMS still hasn’t been able to gain the much needed impetus in the India market. Concerns over internet connection loss and data security are the two consistent arguments against cloud-based PMS.
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  • current internet infrastructure is not yet robust enough to handle the requirement of property system in terms of speed, up-time and minimum delay.” Security is another issue. “It definitely is more viable but less secure as information is literally in an unknown electronic cloud. However, with this technology, access of information has become much easier and larger data can be stored and accessed at any given time,” mentions Apte. Though these are legitimate concerns, hotels need to find themselves a professional, dependable and trustworthy cloud PMS vendor.
  • Centralised PMS is a potential capital cost saving option for any property owner which will help him to minimise the entire project cost. The saving comes through many aspects like hardware cost, data centre space, electricity, air-conditioning, fire suppression cost in data center, etc.
  • emergence of cloud computing has made centralised PMS a reality. Definitely, hotels in the future would opt for a centralised PMS as even today we co depend on each other for information. Making it centralised would mean access to information at any given point for use in any part of the country. A definite time efficient system to opt for
  • As for Holiday Inn Mumbai International Airport, the OPERA PMS system in the hotel offers several modules including housekeeping, reservations and account receivable. “It is well interfaced and connected with the outside world for online reservation from different portals and our own website holidayinn.com
  • There were days when guests would enter the hotel and line up at the counters to get their room and compete the check-in formalities. With our mobile check-in app guests can now check in a day prior, get their allotted room and even complete basic check-in formalities such as ID or passport scan right from their smartphones,” reveals Apte. Another initiative on its way at the hotel is the mobile concierge. Guests would be able to order room dining, get their laundries ordered or even request for a dental kit from their smartphones. “High speed internet, smart TVs, mobile check-in, mobile integrated room controls, etc are some of the factors that each guest highly prefer. Guests even desire internet access and Wi-Fi in the hotel cars and we have provided each of these services. With our PMS solution you can set parameters important to your enterprise. It offers a friendlier user interface, while ensuring easy maintenance, faster updates and greater security
  • Interactive mobile PMS application and self check-in kiosks is going to be the future trend. This will help the hospitality industry to eliminate the fixed desk concept in the lobby area. Self check-in and in-car check-in will help guests to access his room in minimum time after exhaustive office hours and hectic travel
  • With such advancements, the hospitality sector is on its way to become a highly technology oriented sector where manual tasks and services are no longer required
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    This is a great article highlighting the cons of of cloud-based PMS. In India, the infrastructure is not developed enough for hotels to rely on a cloud-based PMS. While the hotel industry is slowly adopting things such as mobile check-in, there is great hesitation to adopt the cloud-based PMS. The Internet in India is not reliable therefore it would not be efficient for hotels to send all their data to the cloud. In the event of an outage, the hotels would not be able to operate. There are also many concerns over data security; Indian hotels are worried about transferring secure information to an "unknown" place. Yet, individualized properties are looking forward to centralizing PMS and perhaps embracing cloud-based PMS in the near future. Only time will tell how long it will take the Indian hotel industry to become more technology oriented. 
krehman

Three Ways to Overcome Hotel Accounting Challenges - 0 views

  • Managing payroll is a constant challenge, so it’s critical for hoteliers to have a way to monitor daily labor costs, manage overtime, oversee daily payroll transactions, and have access to simple reporting functions.
  • Adopting a cloud-based reporting system can offer seamless labor monitoring and management from clock-in to paycheck while giving hoteliers on-demand management of earnings to manage transactions in real time.
  • Hoteliers may have a difficult time deciphering what story the data is telling and which levers to pull to remedy an issue or to replicate success. Business intelligence and analytics tool can point to where efficiencies can be improved and how to best reduce expenses.
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  • Adopting an operations management platform that allows hoteliers to import data into one centralized dashboard combines critical accounting and performance data to aid hoteliers in identifying trends and making more informed decisions.
  • Hoteliers must expect the best but prepare for the worst and have a back-up accounting team in place ready to resume operations in the event of a disaster.
  • While increased corporate travel demand and a healthy economy paint a rosy picture for the hotel industry, the report also warns that the lodging ecosystem is vulnerable to threats from multiple fronts.
  • These unique challenges require hotels to be nimble, educated, and equipped with the latest technology to streamline processes and drive financial performance.
  • Hotels live or die on the ebb and flow of fluctuations in their business.
  • hotel-specific accountants can scale on demand to offer the needed expertise and ramp up quickly.
  • Because the hotel industry has a very specific set of needs, it is imperative for hoteliers have the right tools to navigate today’s challenges. The global travel industry shows no signs of slowing down any time soon, so hotels must incorporate cutting-edge technology to streamline operations, optimize labor management, and access critical data while preparing for the next unexpected event.
  •  
    This particular article on hospitality and tourism accounting states that the global travel industry is expanding at an accelerated rate. Although there are high demands in corporate travel and high level of satisfaction in the economy, the ever growing industry is vulnerable to many risks given by its consumers. Just as much as the guests utilizing these hospitality services are becoming more pressing towards great prices and expressing concern in the quality of service they receive, hotel businesses are adamant about increasing awareness in cost and profit. To balance all these exclusive challenges, hotels are insisting on being educated and equipped with the most up-to-date technological advances to keep up with the ever demanding industry. With this in mind, the article states three methods to conquer the challenges faced today. The first method is to utilize a cloud based system to keep track of all the innumerous activities present to keep the business running. Due to the fact that a hotel is run by an overflowing amount of employees, all with different jobs and tasks, all using different systems respective to their departments, and require several types of pay (part-time, full-time, tipped employees) methods, it is a challenge to keep things efficient without a proper system. This is the reason why the article recommends using a cloud based system to keep track of the daily labor costs, overtime management, daily payroll transactions, and incorporate easy accessibility to reporting functions. The cloud based system will be beneficial in keeping everything in record beginning from the moment an employees clocks in to the end where they receive their paycheck, as well as, the ability to manage transactions. The second method is to centralize all the various sources of data. Hotels have a countless amount of data being stored. That can range from guest satisfaction satisfaction survey and comment reports, PMS data, to financial reports. With all these busy ac
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    The hospitality industry today is said to be one of the fastest growing sectors in the world, as demands for travel accompanied by a healthy economy has pushed a flourishing industry. As the industry grows, businesses are having to become more cost/profit-conscious while maintaining an increased importance on price, quality, and level of service, all the while sustaining a profitable organization. The article states that business owners are relying more on financial data to ensure maximum efficiency and profitability out of each and every contract. The article goes on to discuss three new smart-technology accounting solutions for various industry challenges. Cloud-based reporting systems are beneficial as the hospitality industry has many different waged employees that make payroll challenging; cloud-based systems make monitoring and managing staff significantly easier. With all of the varying data that the hospitality industry finds necessary, it is often easy to be overwhelmed with data/numbers. Data from one source may indicate trends in one direction while data from another source may contradict. Operations management platforms can be put into play that can decipher through the data and find out the important details like what efficiencies can be improved and how to best reduce expenses. These platforms combine critical accounting and performance data to benefit business owners by identifying trends and aiding better informed decisions. Lastly, the article finishes with how the hospitality industry can be unpredictable and that back-up accounting teams may be necessary in times of distress.
  •  
    This article mentions way to overcome hotel accounting challenges. The article mentioned that technology has been helping the industry increase revenue, minimize cost, and maximize profit without affecting the quality of the service. One of the ways the author mentioned was to use cloud-based reporting for labor. Hotels have many employees working at all different times of the day and their pay rate varies, therefore it is much easier to monitor labor cost, have employees clock in electronically, and complete payroll having an electronic accounting system. Another way is to centralize multiple data sources. "Hoteliers may have a difficult time deciphering what story the data is telling and which levers to pull to remedy an issue or to replicate success. Business intelligence and analytics tool can point to where efficiencies can be improved and how to best reduce expenses." As a manager, its easier to monitor all your reports on one page making it easier to point out the areas that need improvement. Lately, having back-up accounting teams is a smart idea. Hotels are 24/7 hour establishments that host rooms for the needs of many people. In case of a natural disaster, the hotel must have a team ready to tackle the challenges on making room for those guests in need. "The global travel industry shows no signs of slowing down any time soon, so hotels must incorporate cutting-edge technology to streamline operations, optimize labor management, and access critical data while preparing for the next unexpected event."
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    MOD 9: This article is about how hotels are able to overcome accounting challenges within their industry. According to the article, the travel industry on a global scale is one of the fastest growing industries. While this is great news for the hospitality industry, the lodging sector is prone to vulnerability from trying to stay competitive while being cost and profit conscious and providing customized service. With these challenges, this article discloses three ways hotels can attempt to overcome them and they include cloud-based reporting for labor, centralize multiple data sources, and back-up accounting teams. When managing hotel staff, there are some challenges in overseeing that employees are compliant to their schedule, managing payroll and monitoring labor costs for each department. Implementing a cloud-based labor reporting system could help alleviate those challenges. A similar example would be like ADP, my own property uses this system to monitor labor costs as well as manage payroll and scheduling issues. With implementing multiple centralized data sources, it helps hoteliers to easily identify trends and help make more informed decisions based on the data shown from their data sources. With any property, it is always in their best interest to prepare for worst case scenarios which could be a natural disaster as an example. By establishing a back-up accounting team, hoteliers will be able to make more informative decisions with their back-up accounting team to match the changes of the industry after events like a natural disaster.
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    The article discusses how hotels can overcome accounting obstacles. Firstly managing payroll is cumbersome, so a cloud-based reporting system can provide an easy way to monitor labour and manage overtime, and daily payroll transactions. Secondly, hotels have a difficult time to read data as data can come from a huge variety of sources: STR reports, PMS data, satisfaction surveys, comments. Hotels need a centralized dashboard which combines all critical accounting and performance data to assist hotels in making better decisions. Lastly, the article talks about hotels needing a back-up accounting team in case of disasters. In-house accounting teams may not be able to tackle on one-time event disasters and there must be a back-up team in place in times of urgency. The author, Scott Watson, executive vice president of sales and marketing at a cloud-based financial platform, sees that hotels are becoming more "cost and profit conscious" and I agree with him. Technology solutions are what hotels are craving right now to increase revenue, minimize costs, and maximize profits without sacrificing service quality.
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    This article helps guides hotels in how to overcome challenges when it comes to the accounting department in any situation that deals with staff tracking, how to decipher intricate data, and what to do in emergencies. The article details the usefulness of the Cloud and keeping track of staff members that are FOH and BOH that are both hourly and salary. That the accounting department could simply look them up in the cloud rather than searching through paperwork to understand exactly what their role is in the hotel and pay them accordingly. The article also goes over how having multiple centralized data sources can help accountants understand information from reports, guest satisfaction questionnaires, and other forms of reporting to pinpoint exactly what needs to be changed to become more efficient in the company. Lastly, the article covers how having back up accounting teams could be a definite positive just in case of emergencies (i.e. weather) so accounting can still be in progress no matter what situation occurs and the hotel can run smoothly.
rderonville

Cisco Revenue Forecast Disappoints, Hurt by Networking Shift - Bloomberg - 0 views

  • Chief Executive Officer Chuck Robbins is trying to recast Cisco as a provider of networking services, seeking to reduce its dependence on hardware by offering more software and cloud-based products that provide predictable revenue.
  • Companies are ordering less equipment for installation on their own premises, according to Raymond James & Associates analyst Simo
  • Robbins is working to restore the kind of growth that made Cisco one of the world’s largest companies
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    "Cisco Systems Inc., is the biggest maker of equipment that runs the internet". This article highlights the disappointing revenue that Cisco Systems is facing currently. However, the CEO is pushing to have Cisco's networking services to be more cloud based than hardware based. Because their company is known for its hardware, they are taking a hit revenue wise in their transition to a cloud based system. Companies are buying less hardware and are relying on other alternatives to keep their business running efficiently. I believe that Cisco is identifying with the current trends that are apparent in the IT world. As stated in our discussions, a cloud-based software eliminates the use of bulky hardware, eliminates costs, and allows companies to scale up or down depending on their size. So Cisco can use this information to help develop their cloud system. The businesses see value in switching systems and Cisco is in the business of providing them with what they need. Cisco is being recasted as a networking system so it is taking time for companies to switch their view on Cisco. I believe that Cisco should not deter from this transition and be able to reinvent themselves as a cloud based network. Though their revenue is taking a hit, they should continue for now until they are able to establish themselves.
anonymous

Location-Based Marketing Explained | Airship - 1 views

  • Location-Based Marketing provides the ability to personalize content based on the context of the individual user, bridging the physical and digital context to provide actionable content at the moment when it can be used.
  • When it comes to mobile marketing, location-based marketing is the key to bridging the physical world with the digital world, providing contextually relevant content based on a user’s geolocation. Proximity Marketing is used to describe a more granular approach to location-based marketing, often using beacon technology to provide a more precise location of the user. Although both terms can be used interchangeably, a key difference is in the way location is determined.
  • Hospitality venues have a unique interest in applying location-based messaging strategies to keep their guests on-site where they will spend their time and money within the venue.
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    The article offers a breakdown of what is location base - marketing. It also explores Location-Base Marketing vs Proximity Marketing. The article further explained how the different industries are using these tools. In particular, Hospitality venues are using these strategies to entice guest to spend within the property.
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