User Expectations with Mobile Apps - 0 views
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bernard tan on 30 Mar 12mobile application design that developers should keep in mind: Users will not tolerate mobile apps that are perceived as slow to open or operate. Speed is even more important for apps than it is for websites on a computer. Users are often accessing these apps when they have only a few minutes of downtime, and so speed is paramount. Apps do not allow multi-tasking the way that browsers on a computer do, so users require instant gratification. Simplicity of functionality and organization are key to good mobile app design. Mobile apps should be linear in design-this is distinct from a typical website approach that offers multiple paths and options. Apps present you with menus, you do what you need to do, and you move out. Mobile app users do not want to be overwhelmed by too many choices and distractions when they are trying to access a feature. People want fewer choices in mobile, because if you put too many choices in mobile, users will give up.
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bernard tan on 30 Mar 12Nice read on mobile userability on the whole page. Advises and consideration into the UX experience before even jumping into development. one of the key to quality experience for our app users.