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Enrique Rubio Royo

Social Networking: A Platform for Training New Managers Online? by Bill Brandon : Learn... - 0 views

  • Why consider a social network for manager training?
    • Enrique Rubio Royo
       
      también puede preguntarse...¿por qué considerar una red social para formación de formadores?, ¿no?
  • These are the workers who will be your new supervisors and managers
  • workers in their 20s and 30s expect to be able to use the latest IT applications in their workplace. They are used to social networking online, and to online learning, often preferring these to classroom instruction
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  • In addition, this also will encourage open communication between companies, employers, HR departments, owners, and managers.” 
  • Without appropriate technology tools and resources available in their work environment, they may look for help from non-work related services such as Facebook.com. Integrating social media into the development environment eliminates this potential challenge and at the same time increases the potential for success of the development effort and of the new managers. 
  • Can social networking provide a practical way to help prepare new managers for their duties? Considering the rapid growth of social networking adoption among younger workers, this is a question well worth asking
    • Enrique Rubio Royo
       
      Frente a la formación tradicional en las ORGs (planteamiento de formación en aula exclusivamente), se propone el Aprendizaje informal online.
  • Creating a curriculum for training new managers and supervisors is a common task that falls to instructional designers
    • Enrique Rubio Royo
       
      A lo largo de todo el artículo, estableceremos la aplicación de lo que se dice tanto a 'managers' (artículo en si mismo, y que es también nuestro interés en ORG 2.0) como a formadores, profesores (que es nuestro interés en Aula 2.0)
  • The typical approach for many decades has consisted of a combination of classroom events, each lasting from one to five days (or more). This default design has many problems, including travel expense and time away from the job for the managers. Not infrequently, there are severe mismatches between what is taught and the actual practices supported by the organization’s culture.
  • There is an increasing number of companies and online service providers who are convinced that social networking can help overcome at least some of the issues common to the classroom-only approach
    • Enrique Rubio Royo
       
      Frente a los problemas y dificultades asociados al planteamiento tradicional de 'solo Aula', estamos convencidos de la bondad de la interacción social online. Combinando formación formal de Aula y referencias online y apoyo al rendimiento, junto con 'coaching', 'mentoring' y aprendizaje informal online a través de redes sociales (social networking), un joven profesor o directivo puede alcanzar una sólida formación teórica, ayuda 'justín´time', y adecuadas aplicaciones.
  • By combining formal classroom instruction and online reference and performance support with online coaching, mentoring, and informal learning through social networking, a new manager can gain a solid theory foundation, just-in-time help, and culturally correct application pointers.
  • Informal learning, as an object of attention by researchers, is not a new topic. However, it only appeared on the radar screens of instructional designers less than ten years ago. The emergence of online social media has led to the notion of somehow tapping into the potential of this channel, that carries so much of the real learning that goes on in organizations.
  • In our current age, we have plenty of channels in which informal learning can take place: everything from microblogs (Twitter), to communities (LinkedIn Groups, discussion forums), to user-created content (wikis, Weblogs, YouTube), to social bookmarking (Delicious), and surely more to come.
  • But we also have plenty of examples of attempts at use of these channels in which the attempts failed. The virtual landscape is littered with the remains of abandoned wikis, content-less and comment-less Weblogs, and LinkedIn Groups where the spam has driven out the discussion and all but eliminated any possibility of learning.
  • Existing informal learning groups online include a surprising variety of formats
  • Jay Cross’ Internet Time Community,
  • Participants in the Twitter #lrnchat sessions also comprise an ongoing informal learning group
  • if informal learning is going to take place online, it must be self-sustaining
  • Focus
  • Focus
  • Dialogue
  • here are the factors that seem to drive participation and commitment by members.
  • What makes informal learning online work?
  • Focus
  • Payoff
  • Leadership
  • Membership
  • Process
  • If a group lacks focus, or focus is too narrow, if the group’s process is too complicated, if there are not enough members, and if there are no rewards for participation, the group will fail. Informal groups are a lot of work to establish and maintain, and the work falls equally on all members.
  • Setting up a social network for manager training
  • The first task is to establish a design for the social interaction. This must come before technology selection, so that the limitations of the technology do not drive or constrain the interaction.
Enrique Rubio Royo

Systems Thinking | Center for Ecoliteracy - 1 views

  • A systems approach helps young people understand the complexity of the world around them and encourages them to think in terms of relationships, connectedness, and context.
  • SHIFTS IN PERCEPTION
    • Enrique Rubio Royo
       
      Pensar de manera sitémica (brecha actual de la complejidad) requiere cambiar la manera mediante la cuál percibimos las cosas, las diferentes situaciones, el mundo. A su vez, dicho cambio en la manera de percibir las cosas que nos rodean, nos conducirá a enseñar de forms diferente, a organizar de manera distinta las instituciones y hasta la propia soociedad. Una mentalidad distinta, o mejor dicho una percepción distinta del mundo que te rodea. Dicha nueva percepción, procedente de un pensamiento sistémico, requiere diferentes desplazamientos, que a la postre nos conducirán a diferentes formas de enseñar, y a diferentes formas de organizar las instituciones y la sociedad.
  • Thinking systemically requires several shifts in perception
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  • which lead in turn to different ways to teach, and to different ways to organize institutions and society
  • From parts to the whole
  • From objects to relationships
  • From objective knowledge to contextual knowledge
  • From quantity to quality
  • From structure to process
  • From contents to patterns
  • With any system, the whole is different from the sum of the individual parts
  • By shifting focus from the parts to the whole, we can better grasp the connections between the different elements.
  • within the context
  • the culture
  • Similarly, the nature and quality of what students learn is strongly affected by
  • the whole school
  • from single-subject curricula to integrated curricula.
  • the relationships between individual parts may be more important than the parts.
  • In systems
  • ecosystem
  • collection of species
  • interacting with each other
  • and their nonliving environment
  • the "objects" of study are networks of relationships
  • In the systems view
  • this perspective emphasizes relationship-based processes
  • from analytical thinking to contextual thinking
  • Shifting focus from the parts to the whole implies shifting
  • project-based learning
  • teachers to be
  • facilitators and fellow learners
  • alongside students, rather than experts dispensing knowledge.
  • Western science has often focused on things that can be measured and quantified.
  • It has sometimes been implied that
  • phenomena that can be measured and quantified are more important
  • and perhaps even that
  • what cannot be measured and quantified doesn't exist at all.
  • Some aspects of systems
  • however
  • cannot be measured.
  • the relationships
  • more comprehensive forms of assessment than standardized tests.
  • Living systems
  • develop and evolve
  • Understanding these systems requires
  • a shift in focus
  • from structure to processes
  • such as evolution, renewal, and change
  • how students solve a problem
  • ways in which they make decisions
  • Within systems
  • certain configurations of relationship appear again and again in patterns
  • such as cycles and feedback loops
  • Understanding how a pattern works in one natural or social system helps us to understand other systems that manifest the same pattern
  • For instance, understanding how flows of energy affect a natural ecosystem may illuminate how flows of information affect a social system.
  • One lesson that nature teaches is that everything in the world is connected to other things.
    • Enrique Rubio Royo
       
      La naturaleza nos enseña que todo en el mundo está conectado a otras cosas. Un SISTEMA es un conjunto de elementos interrelacionados que constituyen un todo unificado. Cosas individuales, comop plantas, personas, escuelas, rios, o economías, son en si mismos sistemas y al mismo tiempo NO pueden ser completamente comprendidos separados de otros sistemas mas grandes en los que existen.
  • Systems thinking
    • Enrique Rubio Royo
       
      Un planteamiento orientado a sistemas (Pensamiento sistémico) nos ayudará acomprender la complejidad del mundo que nos rodea y nos ayudará a pensar en términos de relaciones, conectividad y contexto (cultura de la interdependencia). Pensamiento sistémico como parte esencial de la sostenibilidad. La brecha de la complejidad- necesidad de una nueva forma de pensar acerca del mundo que nos rodea, desde la complejidad, desde una perspectiva de sistemas, pensar en términos de 'relaciones', 'conectividad', y 'contexto'.
  • Individual things
  • is a set of interrelated elements that make a unified whole
  • system
  • are themselves systems and at the same time cannot be fully understood apart from the larger systems in which they exist
  • essential part
  • for sustainability
Enrique Rubio Royo

Less is more: A different approach to L&D in a world awash with information - 0 views

  • The message this sends for L&D is that our jobs as enablers of performance clearly need to change from being knowledge dispensers to becoming learning guides.
    • Enrique Rubio Royo
       
      Impacto de la sobreabundancia de INFO y generación de K sobre nuestra profesión... necesidad de cambiar de ser dispensadores de K a guias del aprendizaje.
  • A new focus for training: Forget the ephemera and get down to core skills
    • Enrique Rubio Royo
       
      Nuevo 'focus' en la formación: 'olvidemos lo efímero y centrémonos en las habilidades clave' (vs modelo eCompetencias).
  • L&D needs to move from providing detailed task-based information to helping people develop a core set of useful generic skills that will provide them with the tools to find, analyse and make decisions to act at the point in time they need to act.
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  • This is a very different world than one focused on producing modules, courses and curricula full of ephemeral information – detailed content that has a relatively short half-life and is unlikely to be remembered in any detail beyond a post-course assessment, even if to that point.
    • Enrique Rubio Royo
       
      Este es un mundo muy diferente de aquel centrado en producir módulos, cursos y curricula de INFO efímera-contenidos detallados que tienen una relativa corta vida media y que es poco probable que lo recordemos con cierto detalle mas alla de la evaluación del curso.
  • remember Herman Ebbinghaus' findings from 1885 - 125 years ago - that on average we will forget about 50% of what we've 'learned' within 60 minutes if the information has no context and we don't have the opportunity to reinforce it through practice.
    • Enrique Rubio Royo
       
      Recordemos aquello de que... 'olvidaremos alrededor del 50% de lo que hemos aprendido a los 60' si la INFO no está contextualizada y si no tenemos la oportunidad de reforzarlo con la práctica.
  • The core skills we need
  • So, what are the core skills we need to help people develop so they can operate in this ocean of information?
  • To be honest, I don't have a definitive list
  • a. Search and 'find' skills To find the right information when it's needed
  • b. Critical thinking skills To extract meaning and significance
  • c. Creative thinking skills To generate new ideas about, and ways of, using the information
  • d. Analytical skills
  • To visualise, articulate and solve complex problems and concepts, and make decisions that make sense based on the available information
  • e. Networking skills
  • To identify and build relationships with others who are potential sources of knowledge and expertise, within and outside the organisation
  • f. People skills
  • To build trust and productive relationships that are mutually beneficial for information sharing
  • g. Logic
  • To apply reason and argument to extract meaning and significance
  • h. A solid understanding of research methodology To validate data and the underlying assumptions on which information and knowledge is based
  • there will be other core context-focused skills that people need to learn
  • L&D will need to focus less on content and more on developing core capabilities and skills.
Enrique Rubio Royo

11 Ways To Explain Social Business Benefits - The BrainYard - InformationWeek - 0 views

  • What are the things that do matter?
  • People unfamiliar with the tools of this new social business space
  • almost always react poorly to initial messages that focus on the tools and how they will "revolutionize" business
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  • They freeze in their tracks
  • because they don't understand the language and the technology
  • Often they're people with years of expertise, who are knowledgeable about their work and aren't accustomed to feeling uninformed.
  • it's better to ask them if they'd like to cool off, relax, and enjoy the beautiful view from the harbor.
  • It's like asking someone who has never sailed to put in
  • You must motivate people in language that they understand before introducing new ways of doing business
  • Here are some approaches you can take to help people who are new to social tools understand them:
  • There are hundreds of small-use cases that could benefit from using networked communications environments
  • Start looking for ones that either result in a lot of lost productivity
  • or where the company spends a lot of money
  • to redesign your communications ecosystem
  • change one communications habit at a time.
  • Which you choose will depend on how much executive support you have, how culturally ready your company is, and how much budget is available.
  • regardless of your approach, the more specific you are about how these tools and processes will help people do their work, the more successful you'll be.
  • There are benefits and risks to both, but
Enrique Rubio Royo

Innovating the 21st-Century University: It's Time! (EDUCAUSE Review) | EDUCAUSE - 0 views

  • The transformation of the university is not just a good idea. It is an imperative
    • Enrique Rubio Royo
       
      Completamente de acuerdo. Universidad actual vs nuevo espacio social y global en RED, base de la mayor creación/compartición e intercambio de K y de difusión de información.
  • Now is also a time of great opportunity
  • and there is a steady stream of proposals for change
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  • change is required in two vast and interwoven domains
    • Enrique Rubio Royo
       
      La Univ. requiere cambios en 2 dominios: 1.- modelo de pedagogía (cómo se lleva a cabo el aprendizaje) y sustituirlo por el nuevo modelo de 'Aprendizaje colaborativo', y 2.- el modelo de producción de contenidos (producción colaborativa de K). Solo así la Univ. tiene la posibilidad de sobrevivir e incluso de desarrollarse vigorosamente en una economía global en RED.
  • First we need to toss out the old industrial model of pedagogy (how learning is accomplished) and replace it with a new model called collaborative learning. Second we need an entirely new modus operandi for how
  • (the content of higher education) are created.
  • Collaborative Learning: Reinventing Pedagogy
  • In the industrial model of student mass production, the teacher is the broadcaster
  • "In collaborative classrooms, the lecturing/listening/note-taking process may not disappear entirely, but it lives alongside other processes that are based in students' discussion and active work with the course material."
  • Collaborative learning has as its main feature a structure that allows for student talk
  • With technology, it is now possible to embrace new collaboration models that change the paradigm
  • This is not about distance learning
  • Rather, this represents a change in the relationship between students and teachers in the learning process.
  • Collaborative Learning Is Social Learning.
  • we need to focus not on what we are learning but on how we are learning
  • instead of starting from the Cartesian premise of 'I think, therefore I am,' . . . the social view of learning says, 'We participate, therefore we are.'"
  • the web provides powerful new tools and environments for collaborative learning
    • Enrique Rubio Royo
       
      Cómo posibilita la web el aprendizaje colaqborativo: 1.- Nuevas tools y entornos, como WIKIS y mundos virtuales como 'Second Life' 2.- Cursos online interactivos pueden liberar a los profesores de 'lecciones', consiguiendo tiempo para colaborar con los estudiantes. 3.- la web posibilita interaccionar con otros estudiantes independientemente del momento y del lugar 4.- la web representa un nuevo modo de producción del K, que cambia todo lo que tenga que ver con 'cómo' se crean los contenidos de los cursos de la Univ.
  • from wikis to virtual worlds like Second Life
  • However, the web enables social learning in other ways as well.
  • Collaborative Learning Embraces Discovery.
  • "The scandal of education is that every time you teach something, you deprive a [student] of the pleasure and benefit of discovery."14
  • Students need to integrate new information with the information they already have — to "construct" new knowledge structures and meaning.
  • Today, every college and university student has at his or her fingertips the most powerful tool for discovery, for constructing knowledge, and for learning.
  • the web
  • the web
  • seeing the web as a threat to the old order, universities should embrace its potential and take discovery learning to the next step
  • Rather
  • Collaborative Learning Is Student-Focused and Self-Paced.
  • the education model has to change to suit this generation of students. Smart but impatient, today's students like to collaborate, and they reject one-way lectures
    • Enrique Rubio Royo
       
      el nuevo modelo de educación debe adecuarse a la generación actual de estudiantes: inteligentes, impacientes, colaborativos y que rechazan las lecciones en una sola dirección. Quieren aprender, pero solo aquello que tengan que aprender, y desean aprender en un estilo que es el mejor para ellos'
  • "They want to learn, but they want to learn only what they have to learn, and they want to learn it in a style that is best for them."15
  • Collaborative Knowledge Production: Opening Up the University
    • Enrique Rubio Royo
       
      Hacia una emergente Red Global de Aprendizaje superior (Meta-universidad), a lo largo de 5 etapas: 1.- Intercambio de contenidos de cursos 2.- Colaboración en contenidos de cursos 3.- Co-innovación de contenidos de cursos 4.- Co-creación de K 5.- Conexión Aprendizaje colaborativo
  • The university needs to open up, embrace collaborative knowledge production, and break down the walls that exist among institutions of higher education and between those institutions and the rest of the world
  • To do so, universities require deep structural changes
  • in the open-access movement, we are seeing the early emergence of a meta-university
  • The Internet and the Web will provide the communication infrastructure, and the open-access movement and its derivatives will provide much of the knowledge and information infrastructure."
  • The emerging meta-university, built on the power and ubiquity of the Web and launched by the open courseware movement, will give teachers and learners everywhere the ability to access and share teaching materials, scholarly publications, scientific works in progress, teleoperation of experiments, and worldwide collaborations, thereby achieving economic efficiencies and raising the quality of education through a noble and global endeavor."17
  • For universities to succeed, we believe they need to cooperate to launch what we call the Global Network for Higher Learning
  • This network would have five stages or levels:
  • Level 1: Course Content Exchange
  • colleges and universities post their educational materials online, putting into the commons what would have traditionally been viewed as cherished and closely held intellectual property. MIT pioneered the concept with its OpenCourseWare initiative (http://ocw.mit.edu), and today more than 200 institutions of higher learning have followed suit.
  • Consider what a change this offers to a typical professor's life
  • Level 2: Course Content Collaboration
  • What higher education desperately needs is a social network — a Facebook for faculty.
  • Sharing materials is an important first step. But the course materials available freely online could also be constructed as a platform for users to collaborate and share experiences with the materials. As the Global Network for Higher Learning gains momentum, the volume of material being posted will become overwhelming, comprising not only text but also lecture notes, assignments, exams, videos, podcasts, and so on.
  • But it shouldn't be a standalone application; it should be integral to the Global Network for Higher Learning.
  • A little effort can yield large returns. For example
  • Level 3: Course Content Co-Innovation
  • the Wikimedia Foundation organized Wikiversity
  • The next level in the Global Network for Higher Learning goes beyond sharing and collaborating on course content to actually co-creating content. Professors can co-innovate new teaching material based on work already available and can then make this newly synthesized content available to the world.
  • For the ultimate course, teachers need more than course materials, of course. They need course software enabling students to interact with the content, supporting small group discussions, facilitating testing, and so on. Such software can be developed using the tried-and-true techniques and tools of the open-source software movement.
  • Sakai
  • Sakai.
  • Level 4: Knowledge Co-Creation
  • In the next level of the Global Network for Higher Learning, scholars move beyond course materials and collaborate to co-create all subject-matter-appropriate knowledge.
  • Knowledge from university-based research should be a public good.
  • Universities and academics need to embrace the Global Network for Higher Learning as the platform for collaboration in research, creation, communication, and exploitation of new knowledge. With the Global Network for Higher Learning, the current problems of academic journals would go away.
  • The traditional peer-reviewed academic journals would adopt a much more dynamic online process.
  • Level 5: Collaborative Learning Connection
  • How can we network the world's higher education institutions to go beyond the production of knowledge to the consumption of that knowledge by learners?
  • The 21st-century university will be a network and an ecosystem — not a tower — and educators need to get going on the partnerships to make this work for students.
  • Reinvention or Atrophy
  • he combination of the Internet, the new generation of learners, the demands of the global knowledge economy, and the shock of the current economic crisis is creating a perfect storm for universities, and the storm warnings are everywhere.
  • As the model of pedagogy is challenged, inevitably the revenue model of universities will be too.
  • Many will argue: "But what about credentials?
  • Others will argue: "What about the campus experience?
  • If institutions want to survive the arrival of free, university-level education online, they need to change the way professors and students interact on campus.
  • How, then, can universities reinvent themselves, rather than atrophy? What are the steps to be taken?
  • Adopt Collaborative Learning As the Core Model of Pedagogy.
  • Professors who want to remain relevant will have to abandon the traditional lecture and start listening to and conversing with students — shifting from a broadcast style to an interactive one
  • Professors should encourage students to discover for themselves and to engage in critical thinking instead of simply memorizing the professor's store of information. Finally, professors need to tailor the style of education to their students' individual learning styles.
  • The Internet and the new digital platforms for learning are critical to all of this, especially given the high student-faculty ratio in many universities.
  • Collaboratively Produce Higher Education Content and Knowledge by Launching the Global Network for Higher Learning.
  • Right now, universities around the world are embracing level one — course content exchange — of the Global Network for Higher Learning. But they need to move further in the next four levels.
  • Content should be multimedia — not just text. Content should be networked and hyperlinked bits — not atoms. Moreover, interactive courseware — not separate "books" — should be used to present this content to students, constituting a platform for every subject, across disciplines, among institutions, and around the world.
  • Build New Revenue and Collaboration Models between Higher Education Institutions to Break Down the Silos between Them.
  • we will need to build a collaborative revenue model and a new structure of transfer pricing.
  • Change Incentive Systems to Reward Teaching, Not Just Research.
  • If universities are to become institutions whose primary goal is the learning by students, not faculty, then the incentive systems will need to change. Tenure should be granted for teaching excellence and not just for a publishing record.
  • How can this be done?
  • Build the Infrastructure for 21st-Century Higher Education.
  • a new kind of infrastructure is required to realize the University 2.0.
  • The world needs a "Digital Marshall Plan."
  • Where is the University 2.0?
  • A powerful force to change the university is the students.
  • The Industrial Age model of education is hard to change. New paradigms cause dislocation, disruption, confusion, uncertainty. They are nearly always received with coolness or hostility. Vested interests fight change. And leaders of old paradigms are often the last to embrace the new.
  • Changing the model of pedagogy and the model of knowledge production is crucial for the survival of the university
  • Global Network for Higher Learning
Enrique Rubio Royo

Developing Online From Simplicity toward Complexity: Going with the Flow of Non-Linear ... - 0 views

  • The Web is a non-linear environment which opens up potential for new approaches to learning and teaching, approaches which in many ways more closely approximate naturalistic and authentic approaches to learning. Yet a large proportion of online courses which have been developed in higher education represent conversions of print-based resources into Web-based delivery formats, the majority of which have replicated traditional linear and directive pedagogy. Such development represents something of a ‘miss-match’, not only to the online teaching environment but to the emergent learning approaches of a younger generation who are ‘at home’ with the online environment. This paper discusses the benefits of maintaining complexity and non-linearity in online learning with reference to the development of one tertiary course in computer education for pre-service teachers. The theory of complexity is briefly explored and its relevance to online teaching and learning is highlighted. An action research undertaking conducted over a four year period is drawn upon to illustrate the importance of future teachers understanding and experiencing non-linear and complexity-based online learning, and the metacognitive processes that can support adult learners to adapt to such an environment.
    • Enrique Rubio Royo
       
      La Web es un entorno no lineal que abre posibilidades para nuevos enfoques para la enseñanza y el aprendizaje, enfoques que en muchos aspectos se aproximan más planteamientos naturalistas y auténticos para el aprendizaje. Sin embargo, una gran proporción de los cursos en línea que se han desarrollado en la educación superior representan la conversión de recursos basado en papel a formatos de distribución Web, la mayoría de los cuales han replicado la pedagogía tradicional lineal y jerárquica. Tal desarrollo representa una especie de 'miss-match', no sólo para el entorno de enseñanza en línea, sino para a los enfoques de aprendizaje emergentes de una generación más joven que están "en casa" con el entorno en línea. Este artículo discute los beneficios de mantener la complejidad y la no linealidad en el aprendizaje en línea en relación con el desarrollo de un curso superior en la enseñanza de informática de los futuros profesores. La teoría de la complejidad se analizan brevemente y su relevancia para la enseñanza y el aprendizaje en línea se resaltará. Una tarea de investigación-acción realizada durante un período de cuatro años se aprovechará para ilustrar la importancia de que los futuros docentes entiendan y experimenten el aprendizaje en línea no lineal y basado en la complejidad, y los procesos metacognitivos que pueden apoyar a los estudiantes adultos a adaptarse a tal ambiente
  • Web-based non-linear learning
  • a metacognitive approach
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  • the development of the course toward a complex, non-linear learning environment is the focus of this paper
  • relevance of complexity theories
  • The paper will describe
  • how complexity informed the structure of the course
  • how the metacognitive approach was used to provided explicit support for adult learners adapting to non-linear learning.
Enrique Rubio Royo

Why does information flow in networks? « Connectivism - 1 views

  • analysis of the impact of networks on society. Well before Baraba
  • analysis of the impact of networks on society
  • to understand how people connect
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  • how information flows through a network
  • our position in a network, and the overlap with other networks, influences the type of information and people that we can acces
  • While networks have always been the backbone structure of society and knowledge,
  • the experience of being part of a network was not fully conscious or even explicit
  • What mattered was who you knew and your role in society
  • overlooks an important question
  • Even the act of connection forming requires explicit activity from a person : “Follow X” or “Accept friend request from X”
  • The online formation of networks is more directive than the offline experienc
  • the connection seems more real, more intentional
  • The daily reality of being connected naturally raises questions about influence of an individual within a network and how information flows within that system
  • Klout analyzes influence
  • The prevalence of social network tools and the attention now devoted to analyzing the shape and attributes of those networks – and the evaluation of how information flows
  • Today, in contrast, our networks are explicit in tools like Facebook, Twitter, email, and LinkedIn.
  • Why? Why does information flow as it does? Why does a person decide to share information with her network?
  • Networks can be analyzed quantitatively to determine
  • I’m interested in the qualitative aspects of information flow
  • Why did you decide to post on your friend’s Facebook wall? Why did you decide to retweet a resource? Why did members of your network decide to retweet your comment?
  • What are the qualitative aspects of information objects that determine its likelihood of being shared or amplified within a network?
  • three elements
  • involved in addressing the question of
  • “why does information flow” in a network
  • 1. The individual.
  • how did the person get to have many followers?
  • He has 12000 followers.
  • Let’s look at someone like Alec Couros on Twitter.
  • He has posted over 55000 tweets (wow!).
  • qualitatively, how does Alec differ from others in his activities on Twitter?
  • because he posts more often?
  • Because he is talented at engaging with individuals?
  • because he replies to more of his followers
  • Does he participate in more network sub-clusters
  • Maybe he’s just a nicer person
  • Clearly, the activities of an individual plays a role in why information flows…
  • Context also influences why information spreads
  • 2. The Context.
  • 3. The Message.
  • This is really the heart of what I’m trying to understand.
  • What are the qualitative attributes of a message that influence why it is shared
  • Two attributes
  • -Relevance
  • a tweet about something happening today is more valuable than
  • -Resonance
  • this is a complex/fuzzy concept
  • When someone posts a link or comment on Twitter, and it resonates with me
  • fears, interests, beliefs
  • the prospect of retweeting is increased.
  • simple coding scheme of what types of messages people post on Twitter:
  • a) to express agreement b) to express outrage c) humour d) social grooming
  • e) self-promote f) raise awareness
  • what would you add?
  • If we have a coding scheme, we can randomly analyze the posting habits of people on Twitter
  • No doubt, the coding process would be better if it was automated
  • sentiment analysis is a big area of focus for social media firms
  • Not only are media firms interested in who is talking about GM or BP, but what are the emotions behind posts on Twitter/FB?
  • Educators are paying attention to social media.
  • Getting at the qualitative aspects of why information flows through networks is a more lucrative direction to consider in transitioning social media use for self and network awareness.
Enrique Rubio Royo

Learning with 'e's: The ripple effect - 0 views

  • When we post content to the social web we are performing our ideas to a vast and unseen audience. We create the opportunity for dialogue. We increase the likelihood for conversation. I don't know who will read this. But what I do know, is that anyone who reads this and has further ideas or alternative perspectives is free to post their comments to this blog for all to see. Who responds next is up for grabs.
    • Enrique Rubio Royo
       
      Efecto domino
  • The power of this ripple effect will inevitably increase as networks strengthen, and extend their reach.
  • social media phenomenon
  • ...5 more annotations...
  • Every time we publish information on the internet, we are effectively starting a conversation, because people can respond or react to it. However, we are also speaking to a vast, unknown audience and it is easy to get lost in the crowd.
  • That is why social networking tools are so powerful and if used appropriately, can have such a positive impact on learning
    • Enrique Rubio Royo
       
      hiperdistribución como característica clave de Internet
  • 'wisdom of the crowd'
    • Enrique Rubio Royo
       
      Hiperinteligencia
  • The power of the network
  • its ability to adapt or change its focus
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