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Enrique Rubio Royo

Students 2.0 - Drive Your Own Learning - 0 views

www.students20.com

students network autonomia redes_sociales socialnetworks jovenes eaprendiz eaprende education

shared by Enrique Rubio Royo on 28 Apr 10 - Cached
  • Enrique Rubio Royo on 28 Apr 10
     
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Enrique Rubio Royo

Why does information flow in networks? « Connectivism - 1 views

www.connectivism.ca/?p=311

gsiemens redes_sociales howto SNA ARS

shared by Enrique Rubio Royo on 09 May 11 - No Cached
  • analysis of the impact of networks on society. Well before Baraba
  • analysis of the impact of networks on society
  • to understand how people connect
  • ...56 more annotations...
  • how information flows through a network
  • our position in a network, and the overlap with other networks, influences the type of information and people that we can acces
  • While networks have always been the backbone structure of society and knowledge,
  • the experience of being part of a network was not fully conscious or even explicit
  • What mattered was who you knew and your role in society
  • overlooks an important question
  • Even the act of connection forming requires explicit activity from a person : “Follow X” or “Accept friend request from X”
  • The online formation of networks is more directive than the offline experienc
  • the connection seems more real, more intentional
  • The daily reality of being connected naturally raises questions about influence of an individual within a network and how information flows within that system
  • Klout analyzes influence
  • The prevalence of social network tools and the attention now devoted to analyzing the shape and attributes of those networks – and the evaluation of how information flows
  • Today, in contrast, our networks are explicit in tools like Facebook, Twitter, email, and LinkedIn.
  • Why? Why does information flow as it does? Why does a person decide to share information with her network?
  • Networks can be analyzed quantitatively to determine
  • I’m interested in the qualitative aspects of information flow
  • Why did you decide to post on your friend’s Facebook wall? Why did you decide to retweet a resource? Why did members of your network decide to retweet your comment?
  • What are the qualitative aspects of information objects that determine its likelihood of being shared or amplified within a network?
  • three elements
  • involved in addressing the question of
  • “why does information flow” in a network
  • 1. The individual.
  • how did the person get to have many followers?
  • He has 12000 followers.
  • Let’s look at someone like Alec Couros on Twitter.
  • He has posted over 55000 tweets (wow!).
  • qualitatively, how does Alec differ from others in his activities on Twitter?
  • because he posts more often?
  • Because he is talented at engaging with individuals?
  • because he replies to more of his followers
  • Does he participate in more network sub-clusters
  • Maybe he’s just a nicer person
  • Clearly, the activities of an individual plays a role in why information flows…
  • Context also influences why information spreads
  • 2. The Context.
  • 3. The Message.
  • This is really the heart of what I’m trying to understand.
  • What are the qualitative attributes of a message that influence why it is shared
  • Two attributes
  • -Relevance
  • a tweet about something happening today is more valuable than
  • -Resonance
  • this is a complex/fuzzy concept
  • When someone posts a link or comment on Twitter, and it resonates with me
  • fears, interests, beliefs
  • the prospect of retweeting is increased.
  • simple coding scheme of what types of messages people post on Twitter:
  • a) to express agreement b) to express outrage c) humour d) social grooming
  • e) self-promote f) raise awareness
  • what would you add?
  • If we have a coding scheme, we can randomly analyze the posting habits of people on Twitter
  • No doubt, the coding process would be better if it was automated
  • sentiment analysis is a big area of focus for social media firms
  • Not only are media firms interested in who is talking about GM or BP, but what are the emotions behind posts on Twitter/FB?
  • Educators are paying attention to social media.
  • Getting at the qualitative aspects of why information flows through networks is a more lucrative direction to consider in transitioning social media use for self and network awareness.
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