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On page 216 of the Shift, Gratton mentions that the internet is increasingly being used to help entrepreneurs find funding for their projects. This made me think of something I had seen in passing a couple of times, called 'crowdfunding'. Crowdfunding refers to sites that allow you to raise money for a certain idea, company, start-up etc. These sites charge a fee (usually percentage of money raised) and provide certain services to customers (PR, coaching etc). Some sites allow only certain types of ventures (creative ventures, Bands only, T-shirts only, non-profit/charity only), while others are open to everyone. Sites typically offer a "Keep-Everything" policy (where you keep the money regardless of getting the goal), or an "All-or-nothing" policy (where you only get to keep the money if you reach the goal). This article provides some of the top platforms for crowdfunding, however in my preliminary research I was able to find sites that were not on this list such as "GoGetFunding" and "Patreon" and "GiveForwards". It seems that these sites are popping up all over the internet! Definitely something to keep an eye on!

Interesting article written in April 2013, when RBC was outsourcing jobs and there was much hype in the media about it.  The author makes some interesting points which I have highlighted for you to read.  Firstly, commenting on the fact that Indian workers are actually as well qualified or more qualified than Canadian workers to get the job done.  Friedman mentions this in his book when talking about his visits to Bangalore.  She notes that when businesses boost profit this is good for the economy because it means they will invest it. However, it was noted by Stanford in Economics for Everyone, that this is not always the case, and the amount of profit being spent on luxury goods rather than investment is currently increasing.  Interesting note the author makes about us vs them.  She mentions that if the jobs had been moving somewhere else in Canada, would the reaction have been just as passionate?  It is important to ensure that we are looking at cultural and racial issues here and taking these into account.   Lastly, she comments that on how we have to allow "the natural forces of capitalism to work".  Stanford also mentions how economists will often refer to capitalism as "natural" and that this is not true.  It is one economic system (which has been created by man) which we currently use, but it is not the only one that can exist, and it certainly did not exist before man did.  It is not natural like the seasons.  

This article related to chapter 6 of the The Shift, where Gratton outlines how Gen Y-ers like John and Susan seek social engagement over personal financial success. It also discusses a recent rise in 'social entrepreneurship', where young graduates are creating their own social change start-ups as a way to fulfill both their need for employment and sense of social responsibility.

Is there a trade-off between meaning and money? According to the author of this article there definitely is. It is up to the individual to create a life where there is no trade-off and where meaning plays a role in a life well lived.

"The World is Flat" chapter 6 reveals that less young people are interested in science compared to the 'race to land on the moon' era which is really interesting, This website offers statistics on the most occupied college majors and business is overwhelmingly #1. People seem to want to make as much money as they can and the university I went to (Laurier) was very business dominated - so much they are building their own business building across the street!

Average household expenditures in Ontario in 2012 was $78,495 whereas the total median income of Ontario census families in 2012 was $74,890. This can be seen in this second link: http://www.statcan.gc.ca/tables-tableaux/sum-som/l01/cst01/famil108a-eng.htm This relates to chapter 9 of Stanford's book as he states "most households spend essentially all their income on consumption, and hence their savings are non-existent" (114). This can be seen with the two figures above. If you take the two numbers, households are actually spending more than they are making.

Interesting article about trends among Generation Y workers

I chose this article as it suits the idea of trends that can shape the type of field you major in at school and or the type of business you choose to start. The trends help you get an idea if your business will potentially be a success and also if your major will be able to land you a career down the road.

As I was reading through some of The Shift textbook for the case study assignment, I was reminded of the importance of simplicity- of not following all the latest technology trends, trying to live more sustainably, lessening spending/ consumerism/ money driven focus. I came across this post about ideas for living life more simply and thought I'd share.

In the Shift, Gratton mentions globalization and the increased shift of jobs overseas. This link (it's actually an audio podcast) speaks to what Gratton states is the increase of jobs to Asia and India and information on this practice. It is interesting that they note that outsourcing does not have to simply be done overseas - a firm can outsource anything if it gives it to another firm - and it also speaks to how offshoring jobs isn't always the best option and can even end up costing the business more money. It also provides an outline of the benefits of sending jobs overseas, but also the benefits of keeping certain parts of the business in country and why large businesses may actually refute what Gratton is proposing .

In "The Shift", Gratton mentions 'the traditional deal at work: to be paid, to consume stuff and bring happiness'. In the future, we need to make choices to live a more balanced life. Our experiences will bring us more satisfaction and happiness than buying things with money. This guide may help us see the benefits of owning and wanting less.

This grant program runs across Canada and provides up to $45,000.  Grants are available in many different forms and with special grants for new immigrants, transitioning Canadian Forces members, and existingentrepreneurs.  

Great resource for returning students to start their own business over the summer.

A short article on how to think in terms of a career carillon instead of a single career curve.

This is a video from a TV show called The News Room. ** There is some bad language. A girl asked the panel "Why is America the best country in the world?" I feel his answer epitomizes the idea of a shift. A lot of what he says reflects on how our economy only cares about money and making the most profit and not the person anymore. I know this is not the typical article we reflect on, but I feel we can benefit from listening to this. We might be Canadians but we can listen to this and understand. Our education is not the best; we do not have the most well-off middle class. We can all learn from this. Jillian

I thought this was a particularly interesting website as it touches on a lot of things that Friedman has mentioned in his book; including the focus on this weeks readings on education and a knowledge-based economy. It has articles outlining how China is overtaking the U.S in terms of how much money is spent on science and technology funding for example, showing how the developing countries are catching up with us in terms of their high-skilled, more innovative work.

This is a short article from the Globe and Mail addressing the concerns of "Cloud Computing" in the business world, which is relevant as one of Friedman's flatteners. It also links to chapter three through the second topic in terms of horizontal business where you are able to do more yourself, the same principle is true with cloud computing - more can be done in-house with its use limiting the need for other tech/people.