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Abby Agodong

How Foreign Languages Foster Greater Empathy in Children - 0 views

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    A new studysuggests that children who speak multiple languages are better at understanding other people. And not only those who are fluent, but those who are simply exposed to another language in their daily lives.
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    Here's the link to the original University of Chicago study referenced by the Atlantic article, published in The Economist: http://www.economist.com/news/science-and-technology/21652258-children-exposed-several-languages-are-better-seeing-through-others-eyes-do
Lara Cowell

8 Common Homophonic puns in Chinese Spring Festival - 0 views

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    Chinese New Year, known in China as Spring Festival, has an abundance of unique traditions associated with it. Some of these traditions are more widespread than others. Among the many New Year's customs are a few whose meaning is derived from puns of Mandarin words.
emckenna16

Swedish nursery to teach rare Viking-era language - BBC News - 2 views

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    A rare language from the Viking Age will be taught at a nursery in Sweden. The language is called Elfdalian and it will be the primary language that the children will be speaking.
mcomerford16

Social networking sites to help you learn a new language - 1 views

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    Learning a new language used to mean having to sit down with a book or attend a class, or if you were technologically advanced, listen to a language tape. Learning a new language now, however, is much more diverse with online language courses and even social networking sites dedicated to language learning, which seems like a great idea, because social media networking sites are becoming more and more popular.
Lara Cowell

Scientists have caught viruses talking to each other-and that could be the key to a new... - 0 views

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    Israeli scientists have discovered for the first time an instance of viruses leaving messages for other viruses. What makes the discovery remarkable is that scientists expect such communication systems to exist among other kinds of viruses. Rotem Sorek of Weizmann Institute of Science and his research team have found the protein that viruses used to communicate: arbitrium, which is Latin for "decision." Even though viruses are the most primitive form of life, they infect and harm millions of people every year. The possibility of tapping into viral communication has many scientists excited, because it offers new ways to build drugs that could defeat viruses.
Ryan Catalani

How Immersion Helps to Learn a New Language - NYTimes.com - 0 views

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    "Learning a foreign language is never easy, but contrary to common wisdom, it is possible for adults to process a language the same way a native speaker does. And over time, the processing improves even when the skill goes unused, researchers are reporting. ... the immersion group displayed the full brain patterns of a native speaker." Full study: http://www.plosone.org/article/info%3Adoi%2F10.1371%2Fjournal.pone.0032974
Parker Tuttle

New Study Shows Simple Task at Six Months of Age May Predict Risk of Autism - 1 views

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    A new prospective study of six-month-old infants at high genetic risk for autism identified weak head and neck control as a red flag for autism spectrum disorder (ASD) and language and/or social developmental delays.
Ryan Catalani

Multitasking may harm the social and emotional development of tweenage girls, but face-... - 17 views

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    "Tweenage girls who spend endless hours watching videos and multitasking with digital devices tend to be less successful with social and emotional development ... The girls' answers showed that multitasking and spending many hours watching videos and using online communication were statistically associated with a series of negative experiences: feeling less social success, not feeling normal, having more friends whom parents perceive as bad influences and sleeping less. ... The survey findings are bad news, given that the 8 to 12 age range is critical for the social and emotional development of girls, and because children are becoming active media consumers at an ever-younger age. ... Higher levels of face-to-face communication were associated with greater social success, greater feelings of normalcy, more sleep and fewer friends whom parents judged to be bad influences. Children learn the difficult task of interpreting emotions by watching the faces of other people, Pea said. ... For the negative effects of online gorging, "There seems to be a pretty powerful cure, a pretty powerful inoculant, and that is face-to-face communication," Nass said."
Ryan Catalani

Beckman Institute News - Speech Fillers Actually Improve Listener Recall - 1 views

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    "New research is showing that speakers shouldn't discard those "ums" and "ahs" and other speech fillers if they want to be understood by listeners. ... "One finding that we had is that if you're listening to a story or a speech, people remember the content better if the person says 'uh' and 'um' in it than if the story is completely fluent," Watson said. ... "This is speculation, but if the speaker doesn't know what they're saying very well, you pay attention more because you think you need to work harder to get it. One thing that disfluencies do is buy speakers more time. They are a signal to the person listening that I need more time."" Link to study: http://www.sciencedirect.com/science/article/pii/S0749596X11000234
Ryan Catalani

Powerful people think they are taller than they really are, new study finds | Newsroom ... - 7 views

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    ""Although a great deal of research has shown that more physically imposing individuals are more likely to acquire power, this work is the first to show that powerful people feel taller than they are," says Michelle M. Duguid, PhD ... In a series of three experiments, the researchers found a definite correlation between feeling powerful and feeling tall, and even suggest that future research may want to examine whether employers should consider placing short high-ranking workers in higher offices to raise their psychological sense of power. "Height is often used as a metaphor for power," Duguid says ... "These findings may be a starting point for exploring the reciprocal relationship between the psychological and physical experiences of power," Duguid says." Full study (free PDF): http://j.mp/yxfnPV
Ryan Catalani

Stanford technology helps scholars get 'big picture' of the Enlightenment - 0 views

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    "Researchers map thousands of letters exchanged in the 18th century's "Republic of Letters" ... According to Edelstein, "We tend to think of networks as a modern invention, something that only emerged in the Age of Information. In fact, going all the way back to the Renaissance, scholars have established themselves into networks in order to receive the latest news, find out the latest discoveries and circulate the ideas of others." ... "when you have a rich, dense and geographically expansive correspondence network," what exactly puts you at the hub? In other words, are you the leading light because you are a great thinker with provocative ideas? Or are you a good patron who can bring people together? Or is it that "you have goodies to give?""
Ryan Catalani

New social media? Same old, same old, say Stanford experts - 1 views

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    "Two scholars of the 17th and 18th centuries say the earlier era prefigured the "information overload," with its own equivalents of Twitter, Facebook and Google+. Social networks have been key to almost all revolutions - from 1789 to the Arab Spring." Also includes an short, interesting video interview with the researchers.
Ryan Catalani

BBC News - Digital tools 'to save languages' - 4 views

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    "Facebook, YouTube and even texting will be the salvation of many of the world's endangered languages, scientists believe. Of the 7,000 or so languages spoken on Earth today, about half are expected to be extinct by the century's end. ... Tuvan, an indigenous tongue spoken by nomadic peoples in Siberia and Mongolia, even has an iPhone app to teach the pronunciation of words to new students. 'It's what I like to call the flipside of globalisation' [said K David Harrison] ... 'Everything that people know about the planet, about plants, animals, about how to live sustainably, the polar ice caps, the different ecosystems that humans have survived in - all this knowledge is encoded in human cultures and languages, whereas only a tiny fraction of it is encoded in the scientific literature.'"
Lara Cowell

Responsive interactions key to toddlers' ability to learn language - 0 views

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    Responsive interactions are the key to toddlers' ability to learn language, according to a new study. Researchers studied 36 two-year-olds, who learned new verbs either through training with a live person, live video chat technology such as Skype, or prerecorded video instruction. Children learned new words only when conversing with a person live and in the video chat, both of which involve responsive social interactions, thus highlighting the importance of responsive interactions for language learning.
Jonathan Kuwada

Does Language Shape the Way We Think? - 2 views

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    In 2010, two articulate powerhouse linguists, Lena Boroditsky, of Stanford, and Mark Liberman, of U. Penn., squared off on the above topic. Boroditsky advanced the Neo-Whorfian position that language does indeed shape thought. Liberman countered, noting that thought also shapes our language we speak, and the way we live shapes both language and thought. When we encounter or create new ideas, we can usually describe them with new combinations of old words. And if not, we easily adapt or borrow or create the new words or phrases we need. As Edward Sapir once put it, "We may say that a language is so constructed that no matter what any speaker of it may desire to communicate … the language is prepared to do his work."
Lara Cowell

Can Babies Learn to Read? No, Steinhardt Study Finds - 0 views

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    Can babies learn to read? While parents use DVDs and other media in an attempt to teach their infants to read, these tools don't instill reading skills in babies, a study by researchers at New York University's Steinhardt School of Culture, Education, and Human Development has found. In their study, which appears in the Journal of Educational Psychology, the researchers examined 117 infants, aged nine to 18 months, who were randomly assigned to treatment and control groups. Children in the treatment condition received a baby media product, which included DVDs, word and picture flashcards, and flip books to be used daily over a seven-month period; children in the control condition did not receive these materials from the researchers. Over the course of seven months, the researchers conducted a home visit, four laboratory visits, and monthly assessments of language development. To test children's emerging skills in the laboratory, the researchers examined the capacity to recognize letter names, letter sounds, vocabulary, words identified on sight, and comprehension. A combination of eye-tracking tasks and standardized measures were used to study outcomes at each stage of development. Using a state-of-the art eye-tracking technology, which follows even the slightest eye movements, the researchers were able to closely monitor how the infants distributed their attention and how they shifted their gaze from one location to another when shown specific words and phrases. No discernible differences were observed between the results of the experimental group vs. the control; yet parents of the infants in the experimental group perceived that their children were, in fact, acquiring words. :-)
Lara Cowell

The Brain App That's Better Than Spritz - 0 views

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    A new speed-reading app, Spritz, premiered in March 2014. Its makers claim that Spritz allows users to read at staggeringly high rates of speed: 600 or even 1,000 words per minute. (The average college graduate reads at a rate of about 300 words per minute.) Spritz can do this, they say, by circumventing the limitations imposed by our visual system. The author of this article argues that your brain has an even more superior "app": expertise, which creates a happy balance between speed and comprehension. In their forthcoming book, Make It Stick: The Science of Successful Learning, researchers Henry Roediger III and Mark McDaniel (along with writer Peter Brown) liken expertise to a "brain app" that makes reading and other kinds of intellectual activity proceed more efficiently and effectively. In the minds of experts, the authors explain, "a complex set of interrelated ideas" has "fused into a meaningful whole." The mental "chunking" that an expert - someone deeply familiar with the subject she's reading about - can do gives her a decided speed and comprehension advantage over someone who is new to the material, for whom every fact and idea encountered in the text is a separate piece of information yet to be absorbed and connected. People reading within their domain of expertise have lots of related vocabulary and background knowledge, both of which allow them to steam along at full speed while novices stop, start, and re-read, struggling with unfamiliar words and concepts. Deep knowledge of what we're reading about propels the reading process in other ways as well. As we read, we're constantly building and updating a mental model of what's going on in the text, elaborating what we've read already and anticipating what will come next. A reader who is an expert in the subject he's reading about will make more detailed and accurate predictions of what upcoming sentences and paragraphs will contain, allowing him to read quickly while filling in his alrea
Lisa Stewart

Figures of Rhetoric in Advertising Language - 9 views

  • the discipline of rhetoric was the primary repository of Western thinking about persuasion
  • The principal purpose of this paper is to contribute a richer and more systematic conceptual understanding of rhetorical structure in advertising language
  • Rhetoricians maintain that any proposition can be expressed in a variety of ways, and that in any given situation one of these ways will be the most effective in swaying an audience.
  • ...33 more annotations...
  • the manner in which a statement is expressed may be more important
  • a rhetorical figure occurs when an expression deviates from expectation
  • With respect to metaphor, for instance, listeners are aware of conventions with respect to the use of words, one of which might be formulated as, words are generally used to convey one of the lead meanings given in their dictionary entry. A metaphor violates that convention, as in this headline for Johnson & Johnson bandaids, "Say hello to your child's new bodyguards," accompanied by a picture of bandaids emblazoned with cartoon characters (from Table 2)
  • listeners know exactly what to do when a speaker violates a convention: they search for a context that will render the violation intelligible. If context permits an inference that the bandaid is particularly strong, or that the world inhabited by children is particularly threatening, then the consumer will achieve an understanding of the advertiser's statement.
  • every figure represents a gap. The figure both points to a translation (the impossibility in this context of translating "Say hello to your child's new petunias" is the key to its incomprehensibility), and denies the adequacy of that translation, thus encouraging further interpretation.
  • metaphors that have become frozen or conventional: e.g., the sports car that "hugs" the road.
  • an important function of rhetorical figures is to motivate the potential reader.
  • Berlyne (1971) found incongruity
  • (deviation) to be among those factors that call to and arrest attention.
  • "pleasure of the text"--the reward that comes from processing a clever arrangement of signs.
  • Berlyne's (1971) argument, based on his research in experimental aesthetics, that incongruity (deviation) can produce a pleasurable degree of arousal.
  • Familiar examples of schematic figures would include rhyme and alliteration, while metaphors and puns would be familiar examples of tropic figures.
  • Schemes can be understood as deviant combinations, as in the headline, "Now Stouffers makes a real fast real mean Lean Cuisine."
  • This headline is excessively regular because of its repetition of sounds and words. It violates the convention that sounds are generally irrelevant to the sense of an utterance, i.e., the expectation held by receivers that the distribution of sounds through an utterance will be essentially unordered except by the grammatical and semantic constraints required to make a well-formed sentence. Soundplay can be used to build up meaning in a wide variety of ways (Ross 1989; van Peer 1986).
  • Many tropes, particularly metaphors and puns effected in a single word, can be understood as deviant selections. Thus, in the Jergens skin care headline (Table 2), "Science you can touch," there is a figurative metaphor, because "touch" does not belong to the set of verbs which can take as their object an abstract collective endeavor such as Science.
  • For example, a rhyme forges extra phonemic links among the headline elements.
  • "Performax protects to the max," the consumer has several encoding possibilities available, including the propositional content, the phonemic equivalence (Performax = max), and the syllable node (other words endin
  • Because they are over-coded, schemes add internal redundancy to advertising messages. Repetition within a text can be expected to enhance recall just as repetition of the entire text does.
  • The memorability of tropes rests on a different mechanism. Because they are under-coded, tropes are incomplete in the sense of lacking closure. Tropes thus invite elaboration by the reader. For example, consider the Ford ad with the headline "Make fun of the road" (Table 2). "Road" is unexpected as a selection from the set of things to mock or belittle. Via
  • This level of the framework distinguishes simple from complex schemes and tropes to yield four rhetorical operations--repetition, reversal, substitution, destabilization.
  • s artful deviation, irregularity, and complexity that explain the effects of a headline such as "Say hello to your child's new bodyguards," and not its assignment to the category 'metaphor.'
  • The rhetorical operation of repetition combines multiple instances of some element of the expression without changing the meaning of that element. In advertising we find repetition applied to sounds so as to create the figures of rhyme, chime, and alliteration or assonance (Table 2). Repetition applied to words creates the figures known as anaphora (beginning words), epistrophe (ending words), epanalepsis (beginning and ending) and anadiplosis (ending and beginning). Repetition applied to phrase structure yields the figure of parison, as in K Mart's tagline: "The price you want. The quality you need." A limiting condition is that repeated words not shift their meaning with each repetition (such a shift would create the trope known as antanaclasis, as shown further down in Table 2).
  • the possibility for a second kind of schematic figure, which would be produced via an operation that we have named reversal. Th
  • rhetorical operation of reversal combines within an expression elements that are mirror images of one another.
  • The rhetorical operation of destabilization selects an expression such that the initial context renders its meaning indeterminate. By "indeterminate" we mean that multiple co-existing meanings are made available, no one of which is the final word. Whereas in a trope of substitution, one says something other than what is meant, and relies on the recipient to make the necessary correction, in a trope of destabilization one means more than is said, and relies on the recipient to develop the implications. Tropes of substitution make a switch while tropes of destabilization unsettle.
  • Stern, Barbara B. (1988), "How Does an Ad Mean? Language in Services Advertising," Journal of Advertising, 17 (Summer), 3-14.
  • "Pleasure and Persuasion in Advertising: Rhetorical Irony as a Humor Technique," Current Issues & Research in Advertising, 12, 25-42.
  • Tanaka, Keiko (1992), "The Pun in Advertising: A Pragmatic Approach," Lingua, 87, 91-102.
  • "The Bridge from Text to Mind: Adapting Reader Response Theory to Consumer Research," Journal of Consumer Research,
  • Gibbs, Raymond W. (1993), "Process and Products in Making Sense of Tropes," in Metaphor and Thought, 2nd ed
  • Grice, Herbert P. (1989), Studies in the Way of Words, Cambridge, MA: Harvard University Press.
  • Leigh, James H. (1994), "The Use of Figures of Speech in Print Ad Headlines," Journal of Advertising, 23(June), 17-34.
  • Mitchell, Andrew A. (1983), "Cognitive Processes Initiated by Exposure to Advertising," in Information Processing Research in Advertising, ed. Richard J. Harris, Hillsdale, NJ: Lawrence Erlbaum, 13-42.
caitlingreen15

New Jersey is Right to Require World Language Instruction - 0 views

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    New Jersey now requires it's students to learn a foreign language. They are starting instruction at a younger age, in the hopes of having it be more effective. The state is basing it's decision on studies that show acquiring more than one language boosts brain function in children, and leads to success in standardized tests. They are also hoping to end a shortage of bilinguals needed in the workforce.
amywestphalen15

WaitChatter Helps You Learn A New Language While You Wait For IM Replies - 1 views

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    Learn a new language while you instant message!
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