Web Strategy

Seems very reasonable for information product downloads and even hard-goods.

Barry makes two great points in this post you should look at if you are looking to develop a web strategy for your business.. He makes two great points that are very important for businesses to realize when crafting a social media or community building strategy. If you can engage an audience around your brand by providing them content where and how they want it - you will succeed online and see real conversions - whether it is leads or sales.

With more and more people flocking to social media sites, it is important that your audience can engage with your brand through as many channels as possible.

Cool new tool to compete with Google's Website Optimizer

It continues to baffle me why any small business wouldn't use the internet as an essential sales, marketing and customer relations tool. Establishing and maintaining a web presence is incredibly cheap and easy these days. And web advertising is much more powerful than most traditional print or broadcast advertising in that it enables the business owner to engage customers in a two-way conversation and gain valuable feedback on their products and services.

A recent addition to the Google Local Business Center enables companies to link directly to coupons listed on Google Maps. Links can go to all coupons or individual ones.

A recent addition to the Google Local Business Center enables companies to link directly to coupons listed on Google Maps. Links can go to all coupons or individual ones.

Jeb makes a great case for developing a web strategy for your business - and provides a seven step strategic plan that should work for you. I'm glad he mentioned something we are always preaching - "Analytics or Tweak and Repeat". Once you implement your strategy you should always be tracking it and honing it.

Is your business struggling to survive in the current economic environment? Are you seeing your cash reserves dwindle as new business drys up? Even if you are doing well I have the same advice- Use the web to save and grow your business.

Free 3d box action for Photoshop.

f you've ever been involved with planning website improvements, you know how hard it can be to decide what action to take. You've heard great potential lies in social media, adding product reviews to your site and search engine optimization (SEO) but which is the best to pursue? Luckily, estimating and measuring performance improvements is easy when you look at the numbers. Today, Big Picture Web brings you a special website planning worksheet that's sure to empower you to correctly select the big ticket items on your next web project.

This post will show exactly how one start-up improved their homepage conversion rate (visitor to sign-up flow) more than 20%, then 16% again, with a few simple changes and Google Website Optimizer.

This post will show exactly how one start-up improved their homepage conversion rate (visitor to sign-up flow) more than 20%, then 16% again, with a few simple changes and Google Website Optimizer.

In continuing with my series of quick social media tips (check out 5 tips for LinkedIn) I'm covering some tips for business use of Facebook here. I've actually written about some of these tips in great detail before, but this can act as a quick primer for folks who like their info snack sized like this.

In continuing with my series of quick social media tips (check out 5 tips for LinkedIn) I'm covering some tips for business use of Facebook here. I've actually written about some of these tips in great detail before, but this can act as a quick primer for folks who like their info snack sized like this.

S3 File and Folder Naming and Access Rules

There's something very straight-forward about Google's branding. It doesn't complicate the experience with flowery user design or site mascots. It offers exactly the type of experience you'd expect to receive from a company that showcases its name in mostly primary colors. However, when Google announced today's additions to the "Google Services for Websites" suite, it took us a minute to remember what the company blog post was referencing. In a world where even browser names conjure images of animals or finely tuned cars, the company's simply named "Google Services for Websites" is extremely useful but often easy to forget.

There's something very straight-forward about Google's branding. It doesn't complicate the experience with flowery user design or site mascots. It offers exactly the type of experience you'd expect to receive from a company that showcases its name in mostly primary colors. However, when Google announced today's additions to the "Google Services for Websites" suite, it took us a minute to remember what the company blog post was referencing. In a world where even browser names conjure images of animals or finely tuned cars, the company's simply named "Google Services for Websites" is extremely useful but often easy to forget.

With more than 120 million blogs in existence, how do people find YOUR content on the Internet? The key starts with great search engine optimization (SEO), which is an art and a science that helps search engines discover your content and understand how relevant it is to specific search queries.

With more than 120 million blogs in existence, how do people find YOUR content on the Internet? The key starts with great search engine optimization (SEO), which is an art and a science that helps search engines discover your content and understand how relevant it is to specific search queries.

In one of our most anticipated episodes of this internet business podcast we have our guest Brian Kaldenberg - President of Kaldenberg Consulting. Brian's company does e-commerce consulting and PPC campaign management. In this episode we talk about researching and managing effective PPC campaigns.

In one of our most anticipated episodes of this internet business podcast we have our guest Brian Kaldenberg - President of Kaldenberg Consulting. Brian's company does e-commerce consulting and PPC campaign management. In this episode we talk about researching and managing effective PPC campaigns.

3 Tips for Writing Findable Blog Posts

3 Tips for Writing Findable Blog Posts

New tool for Auto direct messages on Twitter, among other things. Still a little rough, but growing. Paul O'Mahoney (The Twitter King) is collaborating with the programmer setting this thing up and making it better.

Great tips on developing an organic SEO strategy - aka the BEST SEO STRATEGY

When you set out to build your site content, keyword research and educated guesses about keyword relevance are often necessary initial steps.

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