Apple Guilty in Ebook Price-Fixing Conspiracy - 1 views
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Mathieu Plourde on 11 Jul 13"Without Apple's orchestration of this conspiracy, it would not have succeeded as it did in the Spring of 2010," Cote wrote. "Apple and the Publisher Defendants shared one overarching interest-that there be no price competition at the retail level. Apple did not want to compete with Amazon (or any other ebook retailer) on price; and the Publisher Defendants wanted to end Amazon's $9.99 pricing and increase significantly the prevailing price point for ebooks. With a full appreciation of each other's interests, Apple and the Publisher Defendants agreed to work together to eliminate retail price competition in the ebook market and raise the price of ebooks above $9.99."