This article gives Oprah the name "queen of commercial endorsment." It talks about some of the different endorsements Oprah has made and how succesful they ended up. Not only does she do this with books but people also. I found this article intresting because it talked about how Oprah decided on her own what to talk about and which product, books, people, etc. to discuss. She gets no incentive or money from these writers or product makers. This could be a good explanation for why she is so succesful. People like to know that the recomendations they are getting are with good intentions not only becaus the person is getting paid. People really appreciate that in endorsments.

This article talks about the new electronic Kindle and how Oprah "boosts" it on her show. She talked about how much she loved the gadget and had a representative from Amazon come and talk about it. This article will be useful to me because it shows her diverse ways in which she promotes reading. She has been very succesful with her book club and encouraging people to read the books she has found and now she promotes the Kindle as well. Oprah will prove to be powerful in this area pertaining to reading as well. She is all about encouraging America to love reading.

This article discusses Oprah as 20 to 100 times more of a powerful influence than any other media personality. This is interesting to see how popular she really is with our country and how Oprah connects readers and sells books like no one has ever been able to do before. The article brings up her powerful line "Read this book." When she says this people do it! It will be a good article to get information out of about how people are affected.

This article brings up the cultural dynamic that Oprah has created. She has a huge following of every race and has brought many cultures together through reading. She has a large black and also white fan base in women. She has brought all of these people together with the love for reading good books. She is talked about again in this article as being a phenomenon. This is a good point that will be good for my paper because it is a different view. Not only does she send sales of books through the roof, she also brings groups of all different people together on one common ground.

This article is very interesting and useful for my research. It gives a week by week break down of the rankings of the books That Oprah has mentioned on her show. It shows how much it is still a factor in how America reads and what they buy. The 2007 list is very impressive just like when she began talking about books in the 90's. This will be a good thing that I can look at and draw some conclusions on about books and effects.

"This article gives a lot of background information on Oprah Winfrey and why she does the book club. It goes into detail about her past and the struggles she has overcome. Books were always her friends through the troubles and they mean so much to her. Because reading is a big part of Oprah's life she wanted to take her passion and share it with others and help other people by using books. There are many quotes from Oprah and useful background information that will be helpful when writing the paper.

This article shows another side of what Oprah is doing with her power. She had been so successful in making adult books popular and famous so she created a Kids list for books as well. This list is just as popular and the amount of people buying these books is still unbelievable. The article goes into again how easily Oprah can make people buy and read something. It will be helpful to me in my paper because it shows how Oprah is not just influential in one area of reading but all different age groups as well.

This article shows another example of how Oprah has had huge influence over what America is reading. Two new authors like Jacquelyn Mitchard and Wally Lamb, were made famous because of Oprah. Mitchard's book went from 100,000 sales to 900,000 when Oprah talked about it on her show. The new authors are very appreciative and surprised at the effect that Oprah has had on their careers. This is helpful because it gives another view of why she is successful in controlling what our country is reading. She has made nobody authors into successful and famous just by talking about their book on her show.

This article gives good information about the about of books that Oprah Winfrey has made successful. The 48 books that she promoted, at least 650,000 copies of each were sold. The point of this article was to talk about how crazy it is that people can be influenced so greatly by Oprah. It is helpful to me with my paper because it shows how much of a powerful person Oprah is and it cannot be denied! She is undeniably the most influential person on TV.

The authors of this article work to express how huge of a deal Oprah Winfrey is in our reading world. They point out how in the years that Oprah talked about her book club weekly on her show; all of the books were on America's top 150! This is a huge point to support my claim of influence that Oprah has over us. This article was extremely helpful also because there were a lot of graphs that showed the huge relationship between Oprah's announcement and ranking of book. The article gives many more stats and examples of influence and will be very useful to me in my paper.

In this article the authors give Oprah titles like "the saint of book sales" and the "O" effect. They talk about how the authors that Oprah has made successful owe their fame and success to Oprah. This article goes into how powerful Oprah's book club has been on the sales of books over the years. It will be helpful because of the statistics that it includes. The authors give a lot of credit to Oprah and this shows me how influential she really has been.

In this Article Minzesheimer discusses Oprah Winfrey's effect on the popular things to read in America. The best sellers have been influenced hugely over the years. The article discussing J.K. Rowling's influence and Oprah's influence all in the same article. This shows me how relevant Oprah has been in the reading of our country. To be put in the same category as the writer of Harry Potter, she must be making a big effect. The article mentions Oprah as being "publishing's darling" and goes into talking about the Oprah effect. This article gives good background information on the effects Oprah has made in reading over the years.

This article is about the "Oprah effect" and how much influence her book club has made on American reading habbits. It talks about how she has made reading popular again. This article has a lot of useful information about how exactly Oprah has effected American reading.