Best content in thehighcalling

RNS Feature: "Economic squeeze produces a new kind of seminarian" - 0 views

www.religionnews.com/index.php

ThologicalEducation

shared by Dan Roloff on 17 Dec 09 - Cached

Dan Roloff on 17 Dec 09

Interesting points about Theological education as preparation for other fields.

<div class="cArrow"> </div><div class="cContentInner">Interesting points about Theological education as preparation for other fields.</div>

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Using Social Media Strategically - eMarketer - 0 views

www.emarketer.com/Article.aspx

emarketer socialmedia

shared by Marcus Goodyear on 28 Dec 09 - Cached

Marcus Goodyear on 28 Dec 09

"Gaining maturity means improving the ability to tie objectives to specific metrics. Marketers in the strategic phase are significantly more likely than those in earlier phases of the process to measure their success across all objectives. An increase in Website traffic was the No. 1 objective targeted and measured by all marketers." "Defining specific objectives for a social marketing initiative is only half the battle. The other half is aligning those objectives with corresponding metrics," according to the report. "This alignment is important because it enables an organization to measure its progress in achieving the objectives and proving ROI." MarketingSherpa found that retail and e-commerce marketers were more likely than any other industry to be increasing their social media marketing budgets next year, followed by publishing and media. Education and healthcare lagged, with less than one-half of marketers in the industry planning to up social media spending in 2010. Most social marketing dollars (60%) next year will go toward staff salaries for activities such as blogging, content development and monitoring of social channels. Another two-fifths will be spent on outside help from agencies, consultancies and service providers.

<div class="cArrow"> </div><div class="cContentInner">"Gaining maturity means improving the ability to tie objectives to specific metrics. Marketers in the strategic phase are significantly more likely than those in earlier phases of the process to measure their success across all objectives. An increase in Website traffic was the No. 1 objective targeted and measured by all marketers." "Defining specific objectives for a social marketing initiative is only half the battle. The other half is aligning those objectives with corresponding metrics," according to the report. "This alignment is important because it enables an organization to measure its progress in achieving the objectives and proving ROI." MarketingSherpa found that retail and e-commerce marketers were more likely than any other industry to be increasing their social media marketing budgets next year, followed by publishing and media. Education and healthcare lagged, with less than one-half of marketers in the industry planning to up social media spending in 2010. Most social marketing dollars (60%) next year will go toward staff salaries for activities such as blogging, content development and monitoring of social channels. Another two-fifths will be spent on outside help from agencies, consultancies and service providers.</div>

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http://www.emarketer.com/Articles/Print.aspx?1007458 - 0 views

www.emarketer.com/...Print.aspx

socialmedia

shared by Marcus Goodyear on 11 Jan 10 - Cached

Participation in most of the social media and word-of-mouth activities was highest among younger adults, almost one-half of whom gave in-person advice based on online information. Respondents ages 18 to 24 were also more likely than older Web users to post ratings and reviews, share links, and have a blog.
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Forum participants were significantly more likely to take part in all the activities queried. Notably: 65% of forum contributors give advice offline based on information found online, compared with 35% of noncontributors. 66% of forum contributors post online ratings and reviews, compared with 16.8% of noncontributors. 43.6% of forum contributors share links to articles and reviews, versus 12% of noncontributors. 20.6% of forum contributors publish a blog, compared with 2.1% of noncontributors. Users of forums, who are already actively engaged in online social activity, make for “enthusiastic consumers and influential brand advocates,”
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Marcus Goodyear on 11 Jan 10

Users of forums exhibit all the activities of brand evangelists. Perhaps we should target some existing forums, get involved, and develop relationships?

<div class="cArrow"> </div><div class="cContentInner">Users of forums exhibit all the activities of brand evangelists. Perhaps we should target some existing forums, get involved, and develop relationships?</div>

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Personal Technology: A Review of Evernote - WSJ.com - 0 views

online.wsj.com/...4320104575015092125336842.html

cloud computing ; Evernote

shared by Dan Roloff on 21 Jan 10 - Cached

Dan Roloff on 21 Jan 10

Cloud computing through Evernote.

<div class="cArrow"> </div><div class="cContentInner">Cloud computing through Evernote.</div>

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How E-Books Will Change Reading And Writing : NPR - 0 views

www.npr.org/...story.php

kindle ereaders reading habits

shared by Dan Roloff on 25 Jan 10 - Cached

Dan Roloff on 25 Jan 10

Descibes how reading habits effected by the new media.

<div class="cArrow"> </div><div class="cContentInner">Descibes how reading habits effected by the new media.</div>

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Engagement on Social Networks Top Priority for Marketers - eMarketer - 0 views

www.emarketer.com/Article.aspx

emarketing

shared by Dan Roloff on 26 Jan 10 - Cached

Dan Roloff on 26 Jan 10

This appears to affirm our current strategy is in line with marketing experts.

<div class="cArrow"> </div><div class="cContentInner">This appears to affirm our current strategy is in line with marketing experts.</div>

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5 Reasons Google and Search Won't Dominate The Next Decade - 0 views

mashable.com/...google-search-wont-dominate

google

shared by Christy Richardson on 30 Apr 10 - Cached

Christy Richardson on 30 Apr 10

more food for thought....

<div class="cArrow"> </div><div class="cContentInner">more food for thought....</div>

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How the iPad is Transforming Web Design - 0 views

mashable.com/...ipad-web-design

ipad

shared by Christy Richardson on 01 Oct 10 - No Cached

Christy Richardson on 01 Oct 10

Just interesting.....

<div class="cArrow"> </div><div class="cContentInner">Just interesting.....</div>

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Entrepreneurship Initiative - About Ei - Steering Committee - Center for Faith & Work - 0 views

www.faithandwork.org/page1261.htm

interview entrepreneurship redeemer

shared by Marcus Goodyear on 18 Oct 10 - No Cached

Katherine Leary Alsdorf established the Center for Faith and Work in 2003. Prior to this role, Katherine worked for 20 years in high tech, both in New York and California. She served as President and CEO of Pensare, Inc., an online management education startup in Los Altos, CA. Prior to that she was President and CEO of One Touch Systems, Inc., a corporate communications hardware/software company, in San Jose, CA. In the early 90s she was President of Private Satellite Network in New York. She has also worked in numerous consulting, sales, and marketing roles primarily in the technology sector. 
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Marcus Goodyear on 18 Oct 10

Another potential interview?

<div class="cArrow"> </div><div class="cContentInner">Another potential interview?</div>

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How to Track Your Website's Content on Pinterest - 0 views

mashable.com/...pinterest-track-content

shared by Christy Richardson on 15 Mar 12 - No Cached

Christy Richardson on 15 Mar 12

Just an fyi - could be interesting to see how much of our info. is being pinned. And, if we decide to use pinterest more, maybe it would help us track folks who are big supporters of us in that medium..

<div class="cArrow"> </div><div class="cContentInner">Just an fyi - could be interesting to see how much of our info. is being pinned. And, if we decide to use pinterest more, maybe it would help us track folks who are big supporters of us in that medium..</div>

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Neighbors Online - Pew Research Center - 2 views

pewresearch.org/...monitor-community-developments

online research

shared by Marcus Goodyear on 15 Sep 10 - Cached

Barry L. Rowan Profile - Forbes.com - 0 views

people.forbes.com/...42504

interview

shared by Marcus Goodyear on 18 Oct 10 - No Cached

Marcus Goodyear on 18 Oct 10

Possible interview--he was at the Laity Lodge leadership retreat in Oct. 2010 with Terry Tigner and Dan Roloff.

<div class="cArrow"> </div><div class="cContentInner">Possible interview--he was at the Laity Lodge leadership retreat in Oct. 2010 with Terry Tigner and Dan Roloff.</div>

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Google Analytics Opt-out Browser Add-on Download Page - 0 views

tools.google.com/gaoptout

analytics google

shared by Christy Richardson on 19 Aug 10 - Cached

Christy Richardson on 19 Aug 10

Interesting.......wonder if it will take off.....

<div class="cArrow"> </div><div class="cContentInner">Interesting.......wonder if it will take off.....</div>

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Mr. Jack vanHartesvelt, Principal, Executive Vice President, Kennedy Associates Real Es... - 0 views

www.zoominfo.com/search

interview

shared by Marcus Goodyear on 18 Oct 10 - No Cached

Marcus Goodyear on 18 Oct 10

Another potential interview for TheHighCalling.org. Jack came to the LL leadership retreat in Oct. 2010.

<div class="cArrow"> </div><div class="cContentInner">Another potential interview for TheHighCalling.org. Jack came to the LL leadership retreat in Oct. 2010.</div>

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Pandora Brings Mobile Advertising to Small Businesses - 0 views

mashable.com/...pandora-mobile-small-business

pandora

shared by Christy Richardson on 21 Oct 10 - No Cached

Christy Richardson on 21 Oct 10

Interesting article in light of Marcus' Pandora idea for budget...

<div class="cArrow"> </div><div class="cContentInner">Interesting article in light of Marcus' Pandora idea for budget...</div>

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