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fairbloommarketing

Cleaning Industry Latest Trends | Clean Calculator - 0 views

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    "The Latest Trends in the Cleaning Industry In the cleaning industry, we can see more than a dozen things that require regular cleaning like windows, desks, carpets, garbage compartments. We see a kitchenette with a tile flooring, equipment and dishes. We examine a lounge and see a complex room with upholstered furniture, lamps, hardwood floors, decorative carpets, window hangings and more. A strong cleaning service takes in all the parts that make up the whole picture, every detail that needs a specific type of attention to clean properly. Cleaning services including maid and janitorial companies are in a bidding war to get the best opportunities available. These opportunities include cleaning offices, homes, stores, medical facilities, schools, warehouses and more. General cleaning services, and especially residential services, are fantastic for freeing up your time to focus on more important activities.  The cleaning service industry includes residential cleaning, commercial services, special cleaning and laundry / dry cleaning services. The cleaning industry is vulnerable to the economic downturn. During the most recent recession,  revenue in the cleaning industry declined by 5.3% in 2008 and 6.1% in 2009. Since the recession,  the cleaning industry recovered much of the economic power it enjoyed pre-recession.In 2015, it generated $ 51 billion in revenues. This recent growth can be attributed to both unemployment and office vacancy rates . In other words - people have more money to spend on cleaning services. This means more business for the cleaning industry and more competition for the best contracts. Clean Calculator is one tool that any type of cleaning company should have in their arsenal. It simplifies bidding and back of office tasks from a single application. Opportunities in the Cleaning Industry The best franchise opportunity is likely to be in specialty cleaning services. Specialty cleaning service franchises have more opportunity to s
fairbloommarketing

Why You Need Cleaning Job Estimating Tools | Clean Calculator - 0 views

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    "Using estimating tools for your cleaning business provides numerous benefits that will simplify the management process, saving hours of your valuable time and putting money back into your pocket. With an innovative cleaning application, you can stay on top of all management duties with ease, from cleaning CRM to cleaning invoicing and more.   Considering the vast amount of innovative technology available to cleaning business managers today, there's no reason why you should have to calculate quotes or send invoices the old-fashioned way. Computer-generated clean estimates are not only super-fast, but also reliable and accurate. Continue reading for more information on how an estimating tool will take your cleaning company to the next level.   ESTIMATING TOOLS IMPROVE ACCURACY AND PROFESSIONALISM   There are many factors to consider when calculating cleaning estimates. If you're making those calculations by hand, you may easily leave out an extra laundry charge or the cost of cleaning windows by accident. You're only human, after all. With an automated estimating tool, quotes will be calculated accurately, each and every time. The online calculator is consistent and precise    to bring greater professionalism to your business.   To use a cleaning application or janitorial management application for generating quotes, you'll input information for individual jobs to ensure that each charge is fair. The calculator for a residential estimate differs for a commercial, or janitorial, estimate so you can calculate costs depending on the type of cleaning company you operate.   For all estimates, you'll make changes in these sections to ensure accuracy for all quotes:   The square footage of the space to be cleaned The frequency of the job, whether it's a one-time clean, weekly, twice weekly, monthly, etc. The type of clean, whether it's move-in or move-out, spring cleaning, etc.   For a residential estimate, you'll make selections in
fairbloommarketing

Why You Need a Professional Cleaning Business Website | Clean Calculator - 0 views

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    "For cleaning companies, a professional cleaning business website is essential to achieve growth and success. When a website is put together well, it provides numerous benefits that will direct customers toward your janitorial services and bring greater recognition to your brand. A website for your cleaning business will give you the edge that you need to prosper in today's economy.   Read on for an explanation of the perks a website can bring to your cleaning business, as well as helpful tips to remember during the development process.   A website for your cleaning company will offer these benefits:   The site will act as a place for new customers to learn about you, the cleaning services you offer, and how to contact you. With all this important information stored in one easily accessible place, more people will be able to discover your company. You can use the website to display your service offerings and explain what sets you apart from competitors in the field. Consumers have many choices when it comes to cleaning services, and janitorial companies must do everything they can to stay ahead of industry competitors. A website is a perfect place to tell potential customers why they should choose you. A professional and well put together website will build your janitorial company's reputation. Especially if your business is on the young side, building credibility can be a difficult task. A sleek, efficient website gives a great first impression to consumers and other professionals in the field. In addition, a website of your own is a step toward developing a recognizable brand for your cleaning company.   As you begin the process of creating a cleaning business website, keep these tips in mind:   You'll need to register a domain, enlist a hosting service, and use a website builder to develop a modern, functional, and professional-looking website. These components are essential to generate website traffic and keep your site up-to-date. Consider g
fairbloommarketing

Cleaning Articles Round-Up 7/17/2018 | Clean Calculator - 0 views

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    "HERE ARE SOME OF OUR FAVORITE CLEANING ARTICLES FROM JULY SO FAR   FROM: TIPS TO DEFEND CLEANING COSTS, CLEANLINK A reader writes: "I just started with a company that has an older contract that has been renewed several times. The new manager of the account wants justification for the current charges. Any help would be appreciated."…Read More   The tips in this and similar cleaning articles are definitely helpful, but this process could be streamlined by using an estimation tool that incorporates the variables of cleaning costs. Cleaning business owners are always on the go, so they need the ability to consistently provide accurate estimates and invoices for clients from any device. FROM: STRATEGIES FOR LAUNCHING A CLEANING BUSINESS, CLEANLINK We often get asked for tips on how to start a cleaning business when also working a day job. Granted, it is a challenge. However, there are ways to start your commercial business part-time. Smaller accounts are normally cleaned once a week, usually on the weekend. They may only bring in $300 to $400 a month, but several of them can add up. Pursuing small accounts in your local area is a good place to start… Read More Another good tip is to invest in cleaning management software from the beginning. Many cleaning articles promote tips just like this regarding the logistics and tools needed to run a cleaning business but often neglect the tools that would make things simpler for a business owner. Although it may seem like spending the money on a software platform is a waste before you have many clients, it is actually a smart business move because you start out on the right foot from the beginning. With the right tools, you can keep your clients, contracts, estimates, invoices, and employees organized so you can spend your time growing your business. FROM: CLEANING ACCREDITATION BOOSTS GROWTH, CLEANLINK In order to legally practice, a lawyer must pass the bar exam and complete a set number of continuing legal educ
fairbloommarketing

4 Toxic Social Media Traps for Businesses - 0 views

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    Social media is a fantastic way to get in front of your target audience but it is absurdly easy to fall into toxic social media habits that alienate your fans. Avoid these traps to improve your social media presence. "Set it and Forget (about) it" - This is one of the biggest social media traps companies fall into - they open a social media account, post a few times then never touch it again. These accounts get very little attention and are quickly forgotten by the target audience. This trap is especially dangerous when combined with paid advertising where those looking at your ad will ultimately visit your social media account and dismiss your efforts as fake. "Unattended Autopilot" - The next social media trap for companies comes from the allure of automation. Many businesses use tools like Hootsuite or Buffer to schedule their posts and simplify their marketing flow. The pitfall here is to go so deep into automating social media posts that you remove the human element entirely. We've all seen these accounts - spamming content at all hours to every platform without commentary or relevance to their own product with the sole purpose of driving up the number of posts. Unfortunately, this behavior typically leads people to the unfollow button. "Guess Who Posted" - This happens when a company does not establish a cohesive brand voice across all media but often have multiple people posting on behalf of the company. It results in an inconsistent message across social platforms and decreases brand authority with the audience, which is typically the opposite effect you want from your social media efforts. "Its All About ME!" - If your goal is to chase away customers and annoy your audience, making every post an advertisement for how great your company is would be a fantastic way to achieve that goal. Although pretty self explanatory, those who fall into this trap treat social media as a way to broadcast free advertising to the masses, ultimately alienating the people the
Nate Riggs

Haiti, iPad, and Obama: The Top 10 Twitter Trends This Week - 0 views

  • Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
  • Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
  • Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
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  • Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
  • Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
  • Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
  • - Sadly, at #9 is “RIP Johnny Depp,” a hoax celebrity death that picked up steam and fooled way too many people.
  • - Sadly, at #9 is “RIP Johnny Depp,” a hoax celebrity death that picked up steam and fooled way too many people.
  • - Sadly, at #9 is “RIP Johnny Depp,” a hoax celebrity death that picked up steam and fooled way too many people.
  • - Sadly, at #9 is “RIP Johnny Depp,” a hoax celebrity death that picked up steam and fooled way too many people.
  • - Sadly, at #9 is “RIP Johnny Depp,” a hoax celebrity death that picked up steam and fooled way too many people.
  • - Sadly, at #9 is “RIP Johnny Depp,” a hoax celebrity death that picked up steam and fooled way too many people.
  • 15Share email share var shared_object = SHARETHIS.addEntry({ title: "Haiti, iPad, and Obama: The Top 10 Twitter Trends This Week", url: "http://mashable.com/2010/01/30/top-twitter-topics-jan-30/" }, {button:false,onmouseover:false}); shared_object.attachButton(document.getElementById('st_sharethis')); shared_object.attachChicklet('email', document.getElementById('st_email')); Out of all the social media tools out there, the one that people go to in order to figure out what’s hot on the web has to be Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
  • cs, it’s easy to find out what’s happening right now.
  • Out of all the social media tools out there, the one that people go to in order to figure out what’s hot on the web has to be Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it’s easy to find out what’s happening right now.
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    Out of all the social media tools out there, the one that people go to in order to figure out what's hot on the web has to be Twitter. With millions of tweets crossing its servers and constantly updated trending topics, it's easy to find out what's happening right now.
James Mensah Seshie

how to create awareness for your product and make money using facebook - 0 views

Introduction to Facebook (http://fb.flexyguitar.com) Do you have a business? If you are an entrepreneur with a conventional business, you no doubt have friends who took their business online. And y...

facebook

started by James Mensah Seshie on 26 Aug 11 no follow-up yet
Nate Riggs

First Take: What Google Buzz Means « Web Strategy by Jeremiah Owyang | Social... - 0 views

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    * Google continues its prime directive. At the high level, this is a strong move for Google, they continue to aggregate other people's social content, and become the intermediatry. This helps them to suck in Twitter, Flickr, and any-other-data type as the APIs open up, giving them more to 'organize'. This is Google acting on it's mission to the world. * Privacy woes will scare consumers -yet adoption will continues upward. For consumers, the risk of privacy will continue to be at top of mind. Although the features allow for sharing only with friends or in public. expect more consumer groups to express concern. Overtime, this will become moot as the next generation of consumers continues to share in public. * Buzz could have faster adoption rate than Twitter. For consumers, this could potentially have more adoption than Twitter as Gmail has a large footprint Google told me it's tens of millions (active monthly unique). Of course, most Gmail users likely aren't Twitter users, but there could be a large platform to draw from. * Physical businesses lose more control over search strategy. For small busineses and retailers, this will impact their search engine results pages, as a single top 'buzzer' could cause their content to be very relevant, if that person was relevant, then their influential content could show at top of SERP pages. Expect Google to continue to offer advertising options now around buzz content -fueling their revenues. * A direct blow to Facebook, they must accelerate go to market. To Facebook, this is a direct threat, these features emulate Friendfeed and the recently designed Facebook newsfeed. Expect Google to incorporporate Facebook connect, commoditizing Facebook data as it gets sucked into Google and displayed on Google SERP. * Great for Twitter now -yet painful in the long term. This is good for Twitter in the short term, as it'll amplify tweets, and suck them into a new system and give additional
Nate Riggs

Social scientists build case for 'survival of the kindest' - 0 views

  • The study, led by UC Berkeley graduate student Laura Saslow and Sarina Rodrigues of Oregon State University, found that people with a particular variation of the oxytocin gene receptor are more adept at reading the emotional state of others, and get less stressed out under tense circumstances.
  • While studies show that bonding and making social connections can make for a healthier, more meaningful life, the larger question some UC Berkeley researchers are asking is, "How do these traits ensure our survival and raise our status among our peers?" One answer, according to UC Berkeley social psychologist and sociologist Robb Willer is that the more generous we are, the more respect and influence we wield. In one recent study, Willer and his team gave participants each a modest amount of cash and directed them to play games of varying complexity that would benefit the "public good." The results, published in the journal American Sociological Review, showed that participants who acted more generously received more gifts, respect and cooperation from their peers and wielded more influence over them. "The findings suggest that anyone who acts only in his or her narrow self-interest will be shunned, disrespected, even hated," Willer said. "But those who behave generously with others are held in high esteem by their peers and thus rise in status." "Given how much is to be gained through generosity, social scientists increasingly wonder less why people are ever generous and more why they are ever selfish," he added.
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    ""Human beings have survived as a species because we have evolved the capacities to care for those in need and to cooperate. As Darwin long ago surmised, sympathy is our strongest instinct."
Nate Riggs

New Research: Top 10 Ways Buyers Find Professional Services Providers - 0 views

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    The survey was conducted by RainToday.com and included more than 200 buyers from companies of all sizes, responsible for more than $1.7 billion in professional services purchased, such as accounting and financial services; architecture, engineering and constructions services; human resources consulting; IT consulting and services; legal services; management consulting; marketing, advertising, and public relations; and training services.
Nate Riggs

HOW TO: Build a More Beautiful Blog - 0 views

  • Here are a few resources that you can browse in your search for the perfect design. Not sure which platform to set up your blog on? Hopefully some of the designs cataloged on these sites will inspire you in one direction or another.
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    Whether you're blogging for business or pleasure, now is the time to take your little corner of the web to the next level. Social media makes your blog more visible and valuable than ever, and the amount of resources available to beautify and streamline your blog is enormous, and ever growing.
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    Whether you're blogging for business or pleasure, now is the time to take your little corner of the web to the next level. Social media makes your blog more visible and valuable than ever, and the amount of resources available to beautify and streamline your blog is enormous, and ever growing.
Nate Riggs

How has the Internet Changed the Way You Think? - O'Reilly Radar - 0 views

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    Before the Internet, I made more trips to the library and more phone calls. I read more books and my point of view was narrower and less informed. I walked more, biked more, hiked more, and played more. I made love more often. The seductive online sages, scholars, and muses that joyfully take my curious mind where ever it needs to go, where ever it can imagine going, whenever it wants, are beguiling. All my beloved screens offer infinite, charming, playful, powerful, informative, social windows into global human experience.
Nate Riggs

9 Killer Tips for Location-Based Marketing - 0 views

  • So-called “lo-so” networks like Foursquare (), Loopt, and Gowalla () enable any business with a physical location to not only communicate with customers online, but actually get more of them to walk in the door — and that’s exciting.
  • Learn the Platforms
  • Determine Your Goals
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  • Establish Your Presence
  • Customize
  • Engage With Your Customers
  • Implement Compelling Promotions
  • Track Everything
  • Foursquare just released a slick analytics dashboard for venues to track their stats.
  • Don’t forget to monitor activity. Carroll points out, “Chances are if someone has a gripe or praise with their check-in, it’s a real-time thing: The patron is probably still there … so the business has a chance to make the experience even better.”
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    "9 Killer Tips for Location-Based Marketing" Social networking has finally become something valuable for brick-and-mortar businesses. Smartphones and location-based social networks allow users to interact, share, meet up, and recommend places based on their physical coordinates. This real-world connection to social media can mean more foot traffic and profits for business owners.
Nate Riggs

The Social Impact of Friendships and Lies | Social Media Marketing | Social Media Consu... - 0 views

  • But, a new study by Edelman (whose digital arm features social media and ebusiness genius David Armano) claims that bond is eroding. A survey of 4,875 adults (500 U.S.) world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies – a decline of 20% since a similar analysis in 2008.
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    But, a new study by Edelman (whose digital arm features social media and ebusiness genius David Armano) claims that bond is eroding. A survey of 4,875 adults (500 U.S.) world-wide shows that just 25% of respondents said their friends and peers are credible sources of information about companies - a decline of 20% since a similar analysis in 2008.
Nate Riggs

Social Media Marketing: How Pepsi Got It Right - 0 views

  • The Pepsi Refresh Project and the DEWmocracy campaigns are part of a crowdsourcing effort that’s part of the larger PepsiCo plan to more closely integrate consumers with the brand. “Driving consumer interest and engagement takes imagination and often a certain amount of reinvention, so it’s fair to say we’re rethinking everything we do from product development to marketing campaigns across our entire portfolio,” said Bart Casabona, a Mountain Dew spokesman
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    Social media marketing campaigns are proving to be goldmines rich with customer engagement and insight that companies wouldn't likely have otherwise. Companies like PepsiCo are going to extensive lengths to foster this type of collaboration with fans, and the payoff has been big.
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    Social media marketing campaigns are proving to be goldmines rich with customer engagement and insight that companies wouldn't likely have otherwise. Companies like PepsiCo are going to extensive lengths to foster this type of collaboration with fans, and the payoff has been big.
Nate Riggs

Take Off the Social Media Blindfold | social crm | Social Media Consulting - Convince &... - 0 views

  • Remember, there is a REASON they spend their time within the social ecosystem on Yelp and not Facebook – because that’s the community they PREFER.
  • Dear Marriott: Pay Attention Consider this horrifying example for Marriott. I did a quick check of Google Sidewiki (a plug-in for Firefox and Internet Explorer that lets you comment on Web pages, and those comments are “stuck” the Web page like a Post-It note). I found this solitary post, ripping Marriott for not removing this guy from their email newsletter list. I’m not sure what’s worse, the company not paying attention to secondary and tertiary layers of the social Web and thus not finding this, or knowing about it and not leaving a reply. Either way, their silence is deafening.
  • Do millions of people use Sidewiki? Not yet, but since it’s a Google project, there’s a fair chance it will take off. And for the people that are already using Sidewiki, doesn’t this impact how you perceive Marriott? And now I’ve shared it with all of you, so a comment on a “minor” social outpost continues to fester, unabated.
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    Article by Jay Baer about looking beyond the big five on social media.
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    I like Jay's stuff. He brings up an interesting point. It seems that most monitoring systems only pull back data from more popular networks. What do you do to monitor your brand or your own name on other less popular web properties?
Home Improvement and Remodeling

Home remodeling & Renovation - 0 views

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    Home remodeling and renovations is an opportunity to change the overall look of your home and making it even more stunning. browse experts advise on home improvement, remodeling and renovation industry.
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    Home remodeling and renovations is an opportunity to change the overall look of your home and making it even more stunning. browse experts advise on home improvement, remodeling and renovation industry.
cydo_media

Top Web Design And Development Agency In United States - cydomedia - 0 views

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    If you're looking out for the best and fantastic web design and development agency in the US, then you're at the right place! Many web design and development agencies claim themselves to be the best in town. However, very few know the quality of their offered work to the customers.
meheksharma

Self Induced Constructive vs. Destructive Thoughts - Road To Collateral Gain Or Loss - 0 views

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    We as an human are thinking round the clock.We face issues which impacts our daily life in positive or negative way. The clear vision and mission of one's life set the tone of your thought process. We are also aware that every humans goes through up's and down which lead us to a situation of growth or loss of confidence. We are habitual of developing perceptions and subsequently react to situation but miserably fails to look our inner thought process as humans tends to be partial. Thought process posses vitamins which may kick-start any activities in positive or negative manner. In our professional or personal life, we tend to develop perception about work to employees to family members that lead us to self induced thought process. Self Induced thought process can be of positive which I called as Constructive and Destructive.
Nate Riggs

Marketing Tips for Using Google Buzz - 0 views

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    Yesterday Google announced a new social media service called Google Buzz. This new service combines a number of different social media tools into one: (a) friends, commenting and rich media (photos, videos) like Facebook, plus (b) simple, public status updates like Twitter, and (c) location based updates like FourSquare. Google Buzz also adds two more new and interesting things: (a) curated recommendations of what updates are likely to be most interesting to you, and (b) easy access to the social network through a tool 175 million people use... Gmail. If you want to know more about how Google Buzz works, read the official Google Blog article announcing it. This article is about the marketing implications of Google Buzz.
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