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What superficially looks like shifts in the technological capabilities are really transformations in how businesses organize and execute. The fifth shift in this case-after the mainframe, the departmental computer, the PC, and the Internet-I will reiterate is social business. I would say what it has changed is the base nature of how humans interact with each other. These other technologies are certainly fantastic innovations that will accelerate how we get or deliver messages. But consider this: having common languages across cultures certainly accelerated how we communicated with each other, but as we can still see, the real trick is the ability to convey meaning.

A UX strategy has four primary components: Where are you now? Define the value you're delivering to your users today, identify known issues, and explore ways your product can realize what the business hopes to achieve. Where do you want to be? Specify the purpose of what you're building and what needs it will address. Identify opportunities to enhance your product and the guiding principles that will inform product design decisions. Explore all phases of a user's interaction with your product to identify how all product components will fit together. how will you get there? Plan the development of your product to accommodate continual enhancements while maintaining cohesion across the experience. Translate your plan into tangible requirements. how will you measure success? Define what success looks like for your product and what methods will be used to validate your product's success.

The daily email deluge is the scourge of productivity, but how can you stem the tide? Over at Six Pixels of Separation, Twist Image president Mitch Joel offers his tips for handling email overload. His advice goes over some ground we've covered about before, such as using rules and folders/labels, but one tip really stood out to me: You should tell people in your emails how to work with you.

Guest Blogger How Zappos makes social media a part of its company culture By Guest Blogger on January 10, 2011 | 1412317 Commentshttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F2011%2F01%2F10%2FHow-zappos-makes-social-media-a-part-of-its-company-culture%2FHow+Zappos+makes+social+media+a+part+of+its+company+culture2011-01-10+13%3A32%3A19Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D14123 * * Share94 * * * Email * * Share94 * * * Email This post was written by SmartBrief technology editor Susan Rush. When it comes to social media, Zappos.com just gets it. Social media is not just a business strategy, it should be part of the culture, said Zappos' Thomas Knoll during the "Social Media in Action: Philosophies, Strategies and Tactics That Consistently Win" panel discussion at the International Consumer Electronics SHow on Friday. Knoll said too much emphasis is often put on the "media" part of social media, adding that he is "a much bigger fan of the social part." The goal of social media is to connect and build relationships with customers.

The AT&T Tech Channel is featuring a 1950′s Western Electric film on how to dial a telephone without out the assistance of an operator.

Chance favors the connected mind. That is what author Steven B. Johnson says to those looking for the next big idea. Johnson is the author of "Where Ideas Come From" a book that looks at the macro trends on how innovation evolves. Ideas are rarely created through a "eureka" moment. It may seem like Doc Brown fell off his toilet and invented the flux capacitor, but really the idea for time travel and how to do it were converging in his brain for quite some time before the blow to head. Instead of an "aha!" moment, Johnson believes that ideas are born of a "slow hunch" that are made possible through periods of technological innovation and evolution. If you are creating a startup, where do you get your ideas from?

Twittamentary explores how lives meet and affect one another on the fast growing micro-blogging phenomena that is Twitter. Twitter users have contributed stories on a single theme: how Twitter has affected your life and the lives of those around you. What's your Twitter story? The documentary is directed by Singaporean filmmaker and Tweeter, Tan Siok Siok

The White House loves Twitter, and Twitter loves the White House. How much? Last year, they grew their audience by over one-third, adding another 650,000+ followers to their 2M+ base.

New Post 20 hours ago KPMG's Lord Michael Hastings: Business Must Take Note of Occupy Wall Street New Post 23 hours ago Consumers Expect CEOs to Be Held Accountable and Take Action on CSR New Post 1 day ago Why Corporations With a Social Purpose Perform Better New Post 1 week ago American Ingenuity New Post 1 week ago Sustainable Consumption Is a Myth New Post 2 weeks ago Corporate Social Purpose: It's in What You Don't Sell New Post 2 weeks ago Finally, Occupy Wall Street Puts the Blame Where It Belongs: On Us New Post 2 weeks ago Occupy Wall Street: A Powerful Demand for Something New--Like This Comment 2 weeks ago Yet another point of view Paul: http://wp.me/p1IFEp-7h on Pre-Occupied With Corporate Social Responsibility New Post 3 weeks ago Pre-Occupied With Corporate Social Responsibility New Post 3 weeks ago Starbucks' Job Creation Plan New Post 3 weeks ago Stop Being Cynical About Breast Cancer New Post 4 weeks ago How Sameer Hajee Has Shed Real Light in Africa New Post 1 month ago Taking CSR to the Next Level New Post 1 month ago How A Serial Entrepreneur Found Success By Practicing Responsible Capitalism New Post 1 month ago Making Every Dollar Count: Investing for Impact and Return New Post 1 month ago The Next Global Debt Crisis New Post 1 month ago Thriving on the Value of Vice: Stop Making Too Much of CSR Comment 1 month ago Thanks for your comment. I also makes me think of the importance of [...] on A Higher Ambition for CSR: Corporate Social Purpose New Post 1 month ago A Higher Ambition for CSR: Corporate Social Purpose   *****   6   33     45   0   0   The Forbes 400 World's Billionaires Celebrity 100 World's Leading Companies more + The Forbes 400 is the definitive list of wealth in America, profiling and ranking the country's richest citizens by their estimated net worths. View complete list » #1 Bill Gates Latest News » #14 Mark Zuckerberg Latest News » #7 George Soros Latest News » #331 Stewart Rahr Latest News »

The constant stream of information we get through mobile and hand-held devices is changing the way we think. Matt Richtel, a technology writer for The New York Times, explains how the use of digital technology is altering our brains -- and how retreating

Many businesses have invested in multi-channel campaign management systems, giving them the ability to execute campaigns across e-mail, direct mail, and the Web seamlessly. We classify our campaigns as transactional, promotional, and experiential, among others. When we look at reports, we often compare campaign performance against previous campaigns or similar programs running in parallel. While this focus on campaign management has made e-mail one of the most profitable direct channels in the marketer's arsenal, it has clouded our view of something more important: relationship management. If e-mail marketers are focusing on campaign-level strategy and execution, who is left to focus on the broader relationship between the brand and consumer and how content, cadence, and channel preference all come together to create a relationship of trust between the brand and the consumer? Let's look at some examples of how a focus on the relationship changes the way we look at the programs we run and inevitably makes e-mail campaigns more effective.

Businesses who focus on numbers can easily end up privileging short-term profits over long-term sustainability, employee productivity over engagement, and exploitation rather than innovation. These actions can end undermine the organizational strategy, and even the overall mission. Rather than serving as the ends-what the business is all about-the numbers (and qualitative metrics as well) need to be used as a means to measure of how well the organization is achieving both its short-term and long-term strategic goals, and ultimately how well the mission is being accomplished.

If you didn't hear, yesterday Charlie Sheen joined Twitter. Today he very well may reach 1 million followers (as I type he's already passed the 900K mark). How did it happen?  Why all of a sudden did he wake up and decide it's Twitter time? And How was it that Charlie Sheen went from non-twitterer to hardcore twitterer overnight?  Short answer: he got a lot of help from a team of experts at Ad.ly, a small Beverly Hills start-up that focuses on celebrity endorsements via Facebook and Twitter.

Social media provides companies with new opportunities for customer service, research and marketing (within reason of course), but most respondents to a survey of C-level executive conducted by Harris Interactive for Capgemini aren't yet sure how to harness social media. The results are part of Capgemini's Executive Outsourcing Survey, and follows the firm's launch of its social media management service. Harris surveyed 302 senior executives at Fortune 1000 companies. More than half say that social media is a part of their company's customer care operations, but 64% of those said that the marketing department is solely responsible for social media marketing. Most (74%) executives in the study were simply unsure how many employees are dedicated to customer care via the social Web.

I was inspired by C.C. Chapman's post about how Ragu hates dads. He pointed out that the Ragu sauce Twitter account was out there spamming the heck out of dad accounts on Twitter. So, I looked around. I wondered, "Just how many other grocery shelf products are botching their chance to capture our attention on Twitter?"

In Innovation Deep Dive, Lisa Strausfeld from Pentagram has contrasted the drivers and the impact of innovation of various countries by way of an interactive line ranking. The visualization uses quite a large set of different datasets, ranging from Gallup and business schools reports, to the usual suspects like the UNESCO and the World Bank. The interface requires some trial-and-error to get used to (e.g. the data categories at the top are clickable), but creates a compelling overview of how different nations actually perform versus how their business executives perceive the same issue.

I will mourn the loss of thousands of precious lives, but I will not rejoice in the death of one, not even an enemy. Returning hate for hate multiplies hate, adding deeper darkness to a night already devoid of stars. Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate, only love can do that. Everything except the first sentence is found in King's book, Strength to Love, and seems to have been said originally in a 1957 sermon he gave on loving your enemies.  Unlike the first quotation, it does sound like King, and it was easy to assume that the whole thing came from him. So how did they get mixed together? Thanks to Jessica Dovey, a Facebook user, that's how.  And contrary to my initial assumption, it wasn't malicious.

How Social Business Leaders Lead: Interacting with their Network

I spoke with the exhibition's curator, Jim Boulton, and Abbie Grotke, the Web Archiving Team Lead from the Library of Congress. We discussed how web design trends have evolved over the years, along with the difficulties of archiving increasingly interactive and social content on modern websites. Indeed, we touched on the possible extinction of websites within the next few years!

Companies that build systems that people use have power. But they have to be very very very careful about how they assert that power. It's really easy to come in and try to configure the user through force. It's a lot harder to work diligently to design and build the ecosystem in which healthy norms emerge. Yet, the latter is of critical importance to the creation of a healthy community. Cuz you can't get to a healthy community through force.