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Kevin Makice

Four ways brands engage customers on Twitter - 0 views

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    It's easy for early adopters and social media enthusiasts to get caught up in the latest and greatest tool available but many companies are still seeking a basic foundation. According to Harvard Business Review Analytic Services, only 12 percent of companies surveyed felt their organizations were using social media effectively.
Kevin Makice

Rights watchdog says mobile web would have changed Nazi Germany - 0 views

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    How important is Twitter in the political revolutions sweeping the Middle East? That was the topic of discussion on stage at the CTIA mobile and wireless convention today in Orlando, Florida and two very different, very strong opinions were voiced. "I don't think anyone in their right mind would say that sending a tweet is the equivalent of activism," said Twitter co-founder Biz Stone, "but it's another tool people can use." Kenneth Roth, executive director of of Human Rights Watch, one of the world's most respected human rights organization, framed things very differently though. He said on stage (above) that mobile technology in general would make it impossible today for something like Nazi Germany to unfold again the way it did historically.
Kevin Makice

The NYT social media strategy: 'Don't Be Stupid' - 0 views

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    Liz Heron, the social media editor at The New York Times, is refreshingly honest about her paper's policies about Twitter and Facebook. Or lack thereof, as the case may be. "We don't really have any social media guidelines," she told the audience at the BBC's Social Media Summit. "We basically just tell people to use common sense and don't be stupid."
Kevin Makice

Five myths about collaboration, via Gartner - 0 views

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    The five myths are: The right tools will make us collaborativeCollaboration is inherently a good thingCollaborating takes extra timePeople naturally will/will not collaboratePeople instinctively know how to collaborate
Kevin Makice

62% of information workers already work remotely (Forrester) - 0 views

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    According to a new report from Forrester, 62% of information workers in North America and Europe work remotely. The report says that many clients are approaching the firm for insight on creating best practices for remote, mobile workplaces assuming these changes are part of the remote future when in reality the change is already well underway. Previously, we looked at some of Forrester's research indicating that as much as 18% of the workforce used their personal smartphones for work, whether they were allowed to or not. That research showed only 29% of workers polled did work outside the office.
Kevin Makice

The White House social media survey - 0 views

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    We've recently conducted surveys of the White House's Facebook fans and Twitter followers asking for their feedback on our online programs. Between the two surveys, we received thousands of responses and thought we'd share some of the results.
Kevin Makice

Reduce email overload by telling people how to work with you - 0 views

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    The daily email deluge is the scourge of productivity, but how can you stem the tide? Over at Six Pixels of Separation, Twist Image president Mitch Joel offers his tips for handling email overload. His advice goes over some ground we've covered about before, such as using rules and folders/labels, but one tip really stood out to me: You should tell people in your emails how to work with you.
Kevin Makice

Free Coffee? A social experiment about consumption and altruism - 0 views

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    Give a penny, take a penny - that's the concept behind Jonathan Stark's new "experiment in social sharing." He has put a picture of his Starbucks card online so that anyone in the world can use his account to purchase a cup of coffee. Just save the photo on your smartphone, go to your local Starbucks, and scan the barcode. Simple as that. You'll have a free cup of piping hot coffee.
christian briggs

Designing for Social Norms (or How Not to Create Angry Mobs) via @zephoria - 0 views

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    Companies that build systems that people use have power. But they have to be very very very careful about how they assert that power. It's really easy to come in and try to configure the user through force. It's a lot harder to work diligently to design and build the ecosystem in which healthy norms emerge. Yet, the latter is of critical importance to the creation of a healthy community. Cuz you can't get to a healthy community through force.
Kevin Makice

25 social media case studies, by iMedia 25 - 0 views

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    The iMedia 25: Brands Redefining Social Media list recognizes the brands that have done the best job of engaging consumers through the myriad social media platforms. But beyond mere engagement, these brands have used big ideas, bold action, and smart thinking to leverage passionate online audiences in a channel that is still quite new. Collectively, these are the brands that move, shape, lead -- and listen to -- the conversations that define social media.
Kevin Makice

In times of unrest, Social Networks can be a distraction - 0 views

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    The mass media, including interactive social-networking tools, make you passive, can sap your initiative, leave you content to watch the spectacle of life from your couch or smartphone. Enlarge This Image Apparently even during a revolution. That is the provocative thesis of a new paper by Navid Hassanpour, a political science graduate student at Yale, titled "Media Disruption Exacerbates Revolutionary Unrest." Using complex calculations and vectors representing decision-making by potential protesters, Mr. Hassanpour, who already has a Ph.D. in electrical engineering from Stanford, studied the recent uprising in Egypt. His question was, how smart was the decision by the government of President Hosni Mubarak to completely shut down the Internet and cellphone service on Jan. 28, in the middle of the crucial protests in Tahrir Square?
Kevin Makice

"Boredom is easier to fix than an absence of belief"-@rands - 0 views

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    Much has been written about employee motivation and retention. It's written by folks who actively use words like motivation and retention and generally don't have a clue about the daily necessity of keeping your team professionally content because they've either never done the work or have forgotten how it's done. These are the people who show up when your single best engineer casually and unexpectedly announces, "I'm quitting. I'm joining my good friend to found a start-up. This is my two weeks' notice." You call on the motivation and retention police because you believe they can perform the legendary "diving save". Whether it's HR or a well-intentioned manager with a distinguished title, these people scurry impressively. Meetings that go long into the evening are instantly scheduled with the disenfranchised employee. It's an impressive show of force, and it sometimes works, but even if they stay, the damage has been done. They've quit, and when someone quits they are effectively saying, "I no longer believe in this company". What's worse is that what they were originally thinking was, "I'm bored". Boredom is easier to fix than an absence of belief.
Kevin Makice

A living factory: making manufacturing smarter and more agile - 0 views

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    The time it takes for new products to come to market is getting ever shorter. As a consequence, goods are being produced using manufacturing facilities and IT systems that were designed with completely different models in mind. Fraunhofer developers want to make factories smarter so they can react to changes of their own accord.
Kevin Makice

College students more connected than ever through their smart phones - 0 views

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    For the first time, more college students are using smart phones than traditional feature phones, reports a new study from Ball State University.
christian briggs

The Internet Has Always Been Social - 0 views

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    For most people I meet, the phrase "social media" evokes post-2004 web technologies: Facebook, Flickr, Twitter, Foursquare, … (The phrase came into widespread use around this time.) But since its earliest days, the internet has been a very social place.
Kevin Makice

Youth are more aware, able to manage online risks than parents think - 0 views

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    A new report on young people's use of social networking and cyber safety reveals that young people may be more aware and better able to manage online risks than their parents commonly think.
Kevin Makice

Twitter Powers of Ten - 0 views

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    I've been capturing the Twitter Public Timeline since late 2009.  I have now nearly 6 million records, each one containing the message, of course, but also the name of the user and their "Followers" and "Following" count at that point in time.  I started doing scatter plots of this data and was amazed at the detailed structure evident in the data, that illustrate some interesting ways in which Twitter is being used.  No single graph can show it all, so I'm giving you a series of charts, each one showing an area of the Following/Followers phase space 10ox larger.
christian briggs

Why Retail Workers Drive Customer Experience - Caitlin Kelly, Harvard Business Review (... - 0 views

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    As more shoppers arrive in stores with price and product data literally at their fingertips via smartphones, their interaction with sales associates - most still earning a risible $7-10 an hour in an era of $4-per-gallon gas - is more crucial than ever. A study conducted by the Verde Group and the Wharton School of Business found that the single most critical element in customer satisfaction was not billion-dollar branding, advertising or extensive use of social media, but the quality of those personal moments when a shopper chooses -or not - to become a paying customer.
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