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Sara Mohall

2014: the mobile SEO timebomb - 2 views

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    Over the last four months, Google has been ramping up its publicity of a more aggressive target for mobile site performance: sub one second page load times.
Fran Cavanagh

Graphing Likes - What Will Facebook's Graph Search Mean For Brands? - 0 views

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    "As with any new Facebook feature, one of the main questions that comes to mind is what Graph Search means for brands and marketers. One of the sources of information that Graph Search uses are brand 'likes', e.g. shops my friends like. This will encourage brands to make more engaging pages and get as many fans as possible, aiming to come up first in people's searches (sort of a Google SEO strategy)  However,  just because you like a brand, that does not mean that you engage with them or have bought / will buy their products."
Fran Cavanagh

Eli Pariser: Beware online "filter bubbles" | Video on TED.com - 0 views

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    Interesting talk on online "filter bubbles" and search/content personalisation.
stan mag

How Google's 'In-Depth Articles' feature could affect PR | Articles | Home - 0 views

  • envision PR firms dedicating resources and creating long-form news bureaus as a boutique product/service.
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    Why PR is SEO's best friend
stan mag

How To Use Twitter Data for Really Targeted Outreach - Moz - 0 views

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    I love the idea that our own target audience can tell us where they are, what they're sharing and what they love; all we inbound marketers need to do is be there. We're talking better content strategy, better content planning and outreach - and it's really targeted!
stan mag

Why Visual Assets > Infographics - Whiteboard Friday - Moz - 2 views

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    Rand talks about the differences between infographics and visual assets, and why the latter are far more effective in our efforts.
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