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Leslie Rogers

The Deloitte CFO Survey - 0 views

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    CFOs say they're keen to start rehiring!
Leslie Rogers

UK mobile consumers have less appetite for mobile ads than those in South Korea and China - 0 views

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    Chris Williams, telecommunications partner at Deloitte, adds: "Our data revealed a mixed reception to mobile advertising in different countries. In the UK, 88% of mobile phone owners ignored the mobile phone adverts they received and only 9% cent took any action. This is in stark comparison to South Korea, where of the 18% who took action, the most common positive response (45%) was to research for more information. In China, respondents had an even stronger reaction and almost a fifth of those who responded bought the product or service advertised."
Fran Cavanagh

Get Up, Start Up! - Brightside - 0 views

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    - Business planning workshops developed by global professional services agency Deloitte - 1:1 feedback on your plan from our business experts - Inspirational speakers sharing the secrets of their success - Opportunities to network with other entrepreneurs
Louise Barfield

How Salesforce and Deloitte used Gamification for Employee Engagement - 2 views

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    Forbes.com story on Badgeville example - has useful stats
Leslie Rogers

Deloitte CrowdIN: Social Media Strategy & Delivery - 0 views

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    Great PPT preso about Deloitte's corp SM strategy
Matt Pepper

St Ives acquires Amaze for up to £24.3m | The Drum - 0 views

  • ting Coca Cola, Odeon, Toyota and Unilever among its clients.
  • "Like an LBi or AKQA, Amaze has strength across the entire digital stack from marketing strategy through to solution design and implementation. This relatively unique combination of the creative mind set of an agency coupled with robust technology implementation skills has enabled it to develop a strong position in global eCommerce and eCRM implementations and has helped drive recent impressive growth. "Amaze is, in many respects, positioned more closely to the large strategy and business consulting firms such as IBM Interactive, Deloitte Digital and Accenture than a traditional digital agency. "Following the high profile LBi and AKQA deals of 2012, there is a shrinking pool of sizeable independent digital agencies. This transaction demonstrates that there is still considerable appetite for such agencies, particularly those with international reach, and strong capabilities in eCommerce, eCRM, mobile, social media and technology. "For St Ives the acquisition of a sizeable digital asset of this calibre is a vital building block in its strategy to develop its integrated marketing services offering."
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    Amaze, who provide back-end digital fulfilment for at least two of our clients, have been bought by St.Ives the printer. Interesting diversification!
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