Group items tagged

Been reading up on big data since the first mashup and found this article on big data being our generation's civil rights issue. Personalization is being touted as the future but, as this article states, is it just another word for discrimination as well?

Based on today's Mashup, an article on big data privacy invasion as a business model for companies. Our data is moving more and more out of our control.

Interesting discussion after last week's Procom Mash-Up and the discussions about Big Data. This article is looking at the positive sides of big data.

This article speaks to how direct marketing concepts can be altered and applied to the digital realm. I thought the paragraph about real-time data flow was the most relevant to our course work.

Facebook is thinking of getting rid of its policy of allowing users to vote on changes to major governance policy. It also notes that a vote is only binding if 30% of users participate - a number they didn't reached in their last two votes.

Here's a great challenge - free data and a chance to win. 

These data shed additional light on access and use.

A look at the complex technologies/software built to help reelect Obama.

A lot was done on what drove his election in 2008, interesting to read an compare the differences in 2012

Related to issues of privacy and selling information we tweet. This issue has now reached debate in court.

An interesting court case that concerns privacy over user data in social media. It also draws on the importance of social media policies in the workplace.

Story about buying 1 million Facebook data entries for 5$. The information in this list has been collected through our Facebook apps and consists only of active Facebook users, mostly from the US, Canada, UK and Europe.

Interesting source of information about the spread of the internet world-wide.

As more people turn to brands on Facebook, it's important to know why they do-or don't-click "like." Consider these new findings. I find this surprising. Maybe because I don't "like" brands on Facebook to avoid a cluttered page and newsfeed. Personally, seeing a brand's post all the time would turn me away from the brand. I'm not sure why, but I still seem to have this mentality that Facebook brand pages aren't as "legit". But that's just me. Check out the infographic.

This is really fascinating article that follows Grey Poupon's marketing strategy of applying memberships standards to Facebook, an inclusive platform.

Another article showing how social media has responded to major events.

Recollect essentially saves your entire digital social media trail so you never lose any post, photo, check-in or anything else all in one handy dandy place. It's like a massive dropbox for your entire social media history. What does this say about us as users that we can't stand the thought of losing anything online. This massively gives me the creeps.

I think this is a new aspect in the reporter/journalist vs. citizen journalist debate. Really interesting how there is already a policy in place regarding live-tweeting from the athletic department at the University of Washington. "Social media has irreversibly altered the media landscape, and the power relationship between big content brands, individual reporters and fans. But the major money makers - ad-rich TV and radio, in particular - will always, or at least for the foreseeable future, remain in the control of the powerful. So it's best for them to lay off the micromanaging, and accept some bit of change."

This infographic by MBAOnline.com shows tech use by different generations during the day. Slightly suspicious of the amount of radio use.

This article is about how social media can influence a company or brand's reputation negatively or positively. The author gives examples of social media backlashes based off of a misguided tweet or one customers posted grievance.