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Kimberly McCoy

Fighting the Darkness: My Secret Battle with Depression - 2 views

fightingthedarkness.blogspot.com

shared by Kimberly McCoy on 12 Jul 11 - Cached
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      What I like about this site are the soothing colors.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      This appeals to pathos.
  • Change is in the air
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      Logos is achieved by the wording of hope, for me.
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      The red against the green background caught my attention.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      Red seems to be an urgent color and so I believe Pathos was achieved.
  • ...11 more annotations...
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      I find the site to look enlightened even as depression is discussed. Also, encouraging in it's attempt to provide for someone ways which they can fight depression
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      Although the video does appear to bring life to the page I don't see how it contributes to the site.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      I suppose Pathos can be credited because it is a lovely ride down a beautiful mountain in and on a mountain top.
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      This site caught my attention immediately. It looked soothing, it is easy to read and it deals with a delicate subject that affects many people. I think the colors of the page accomplished what it probably set out to do, which was create calm. Let's not forget, we are dealing with depression. This subject means something to me as I suffer from it on occasion. I can associate with this personally. The subject is not so much a controversial one, however, those who don't suffer from depression have been known to say, "Get over it!", which can be a negative experience for one in the throws of depression. I think the writers' purpose here it to inform and explain the symptoms of the disease as experienced by those it affects. I believe it also provides a forum for those who simply want to explain where they are at in their depression and to encourage others to understand that this is real and it affects many. It also serves more than one purpose as it provides suggestions on how to deal with it.The thesis, or the overall main point is basically to let the disease speak for itself and allow others to comment on the subjectThe tone of the text is relaxed and does not create feelings of unrest. It provides answers and links to all issues surrounding the subject of depression. I really liked the graphics of what appears to be grass. I imagine laying down in it and breathing in the fresh air. I also took a shine to the dandelions on the right side and I specifically liked the "I'm done hiding" at the top of the page. Many people hide the depression as they are embarrassed.  The highlighted areas are stand out texts for me.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      Logos is achieved as the words are logical. Pathos is achieved as it appeals to my emotions because I have first hand knowledge of this sickness called depression. Ethos is achieved because I trust and believe the written word.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      This full length essay is in google docs with access to you. Was unsure where you wanted this.
  • I'm done hiding.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      What I like about these 2 highlighted texts is that it appeals to ethos because I experienced these two statements. Ethos was achieved by what it says.
  • I hid my battle
  • Mountain Biking and Depression
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      This line appeals to my Pethos as I consider it emotional to have "Mountain Biking" and "Depression" in the same sentences. It affects my emotions by making me think.
  • I'm Drowning
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      Again, ethos and Pathos is achieved because I know how it feels to feel this way.
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      I don't feel the logo of Facebook contributes to the site at all.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      It did not appeal to my Pathos.
  • I can't breathe
    • Kimberly McCoy
      Kimberly McCoy on 12 Jul 11
       
      Again, this affects me by Pethos as it brings memories that are unpleasant.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      The dandelions appeal to my pathos. They are innocent and carefree.
    • Kimberly McCoy
      Kimberly McCoy on 16 Jul 11
       
      The simplicity of the page appeals to ethos, logos and pathos. It is carefree and uncluttered and feels like a safe place.
eliza ediger

The Morgan Horse - 2 views

www.albertamorganhorseclub.com/morgan_horse.htm

shared by eliza ediger on 17 Feb 12 - No Cached
  • Beginning in 1789 from a single stallion, Justin Morgan, today’s Morgan continues to carry the features of its founding sire.
    • eliza ediger
      eliza ediger on 17 Feb 12
       
      the first paragraph of this site tells a little about the Morgan horse. It also discribes the horse, making it sound like a well built horse, that can be used for any riding type. Finally they end the first paragraph, telling us that once you have one Morgan you would most likely like another.
    • eliza ediger
      eliza ediger on 02 Mar 12
       
      This paragraph appeals to character, since the first morgan horse was so willing and strong the Morgan today should carry some of the originals personality.
  • A short broad head, small sharp ears, a long laid-back shoulder, deep body and straight, clean-boned legs, make the Morgan the choice of both casual rider and the earnest professional. Once you have owned one Morgan, you will want another.
    • eliza ediger
      eliza ediger on 17 Feb 12
       
      Black and white picture, show the old roots of the Morgan horse breed, this lets you feel comfortable if someone wants to learn more or thinks of buying a Morgan horse.
  • ...8 more annotations...
  • Agility, athletic ability and stamina, make the Morgan and ideal working horse - whether it is used for stock horse events, competitive trail riding, or jumping. The in-bred ground-covering trot make the Morgan the first choice as a driving horse, for pleasure or show.
    • eliza ediger
      eliza ediger on 27 Feb 12
       
      What types of riding the morgan horse is used for and is good at is described in short paragraph, showing how much the horses can do and how useful this horse can be.
  • The Morgan Horse     Athletic, Agile and Active For Sport, Pleasure and Show Alert, Intelligent and Kind
    • eliza ediger
      eliza ediger on 27 Feb 12
       
      This website has a kind of slogan for the morgan horse, this would apeal to emotion.
    • eliza ediger
      eliza ediger on 27 Feb 12
       
      The website colours are shades of green and white. The white is useful for contrast between the words and pictures making the words easy to read and pictures standout. Altrough the green looks good on the title banner and menu bar, the green colour around the page seems not to go good with the website.
    • eliza ediger
      eliza ediger on 27 Feb 12
       
      The title banner has show pictures of morgan horses and some morgans relaxing. This banner's green shade is relaxing and comforting, it makes the Alberta Morgan Horse Club seem like it will be a comfortable environment to learn about the activities of the Morgan horse.
  • And did someone mention Verstatile?
  • The finest and oldest of North America’s light horse breeds     The Horse with a Future     Elegant, Willing and Versatile
    • eliza ediger
      eliza ediger on 02 Mar 12
       
      Appeals to pathos, by saying that his horse has a future and has had a historicla past.
  • Sales of Alberta-bred Morgan horses throughout Canada and the United States attest to the high quality of stock produced
    • eliza ediger
      eliza ediger on 02 Mar 12
       
      This appeals to logic beacause if some one is buying a morgan horse to breed or show, they would want a "well-bred" horse. And this site is saying that the horses bred in Alberta are sold in Canada and the United States. So if you want a horses they say you could get a good one from Alberta.
    • eliza ediger
      eliza ediger on 02 Mar 12
       
      All the pictures of the morgan horse doing different disciplines, shows and pleasure riding shows how the horse is verstatile. These pictures appeal to emotion because the rider who gets a morgan could use them for anything. And logic because they may want a hore that is willing to do whatever discipline they want to pursue.
J.Randolph Radney

Seth's Blog: Really Bad Powerpoint - 0 views

sethgodin.typepad.com/...really_bad_powe.html

powerpoint presentation presentations howto sethgodin design communication presenting

shared by J.Randolph Radney on 16 Jul 12 - Cached
  • Four Components To A Great PresentationFirst, make yourself cue cards. Don’t put them on the screen.
  • Four Components To A Great PresentationFirst, make yourself cue cards. Don’t put them on the screen.
  • Second, make slides that reinforce your words, not repeat them.
  • ...5 more annotations...
  • Third, create a written document.
  • Fourth, create a feedback cycle.
  • Here are the five rules you need to remember to create amazing Powerpoint presentations: No more than six words on a slide. EVER. There is no presentation so complex that this rule needs to be broken. No cheesy images. Use professional stock photo images. No dissolves, spins or other transitions. Sound effects can be used a few times per presentation, but never use the sound effects that are built in to the program. Instead, rip sounds and music from CDs and leverage the Proustian effect this can have. If people start bouncing up and down to the Grateful Dead, you’ve kept them from falling asleep, and you’ve reminded them that this isn’t a typical meeting you’re running. Don’t hand out print-outs of your slides. They don’t work without you there.
  • Powerpoint could be the most powerful tool on your computer. But it’s not. Countless innovations fail because their champions use PowerPoint the way Microsoft wants them to, instead of the right way. Communication is the transfer of emotion.
  • Four Components To A Great PresentationFirst, make yourself cue cards.
pardeep tiwana

Ladies Only Fitness: Welcome - 5 views

ladiesonlyfitness.ca

shared by pardeep tiwana on 02 Mar 12 - No Cached
  • We encourage you to come into the facility and one of our friendly staff will be happy to give you a tour
    • pardeep tiwana
      pardeep tiwana on 03 Mar 12
       
      (pathos)Ending the text using words like " friendly staff will be happy to give you a tour" is both welcoming/comforting for the readers.
  • Balance, Strength, and Empowerment
    • pardeep tiwana
      pardeep tiwana on 03 Mar 12
       
      logos: The words balance,healthy, happy, empowerment, and beauty are used numerous times in the text.
  • Location1055 Victoria StreetKamloops, BCV2C 2C3 Phone Number(250) 374-1220 ladiesonly2005@hotmail.com
  • ...1 more annotation...
  • Living a balanced, healthy lifestyle not only physically, but mentally and spiritually is the key to reaching your full potential and living a happy , fulfilled beautiful life.
    • pardeep tiwana
      pardeep tiwana on 05 Mar 12
       
      This paragraph is using logs to persuade the readers
  • pardeep tiwana on 02 Mar 12
     
    The color yellow was choosen in regards to pathos, it implies postive emotions along with symbolizing a well balanced mentally healthy life style. Along with the color yellow, there is also a picture of a women showing her strength, again capturing emotions regarding to health and wellbeing which result in positivity. It is important to note the size of the picture, it is the first thing you see on the page. The company uses "18- years in business " to start their text; this is to suggest to the viewers that the bussiness has been runing for many years which makes this credible. These appeals to ethos
Breanne Lapointe

Home - This Recording - 0 views

thisrecording.com/...teghan-beaudette

shared by Breanne Lapointe on 04 Mar 12 - No Cached
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      The author is stating how she will be organizing her ideas in this article; by using a list.
  • Being in constant contact via Facebook, Twitter, Tumblr, texting and very rarely an actual telephone call makes it hard to not completely get sick of someone or immediately see what glaring social flaw they have that is the reason for them being single.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Author is arguing based on emotion (pathos). She believes that using social media has a negative impact on trying to find the right person because everything is public and you don't have any mystery about learning about a someone new, as compared to meeting someone face to face.
  • ...25 more annotations...
  • He was just eating pizza and wheezing. Needless to say, I put my half slice down, walked up the stairs and never came back. I couldn’t even bring myself to break up with this guy in person after a couple months of dating.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      The suthor is trying to persuade her attitudes about turn off's, based on her feelings. Here, she is using the example of breathing loudly while eating to focus on negative emotions.
  • Turn Me Off
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Basic Title, not very creative or persuasive.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Picture of what appears to be a couple, not to sure about the significance of this particular photo. Perhaps using pictures that follow the bullets on the list would be more effective.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      The author is arousing the reader's involvement with the use of her words and sentences to convery information in order to persuade the reader to take the author's point of view.
  • Truth be told, breathing loudly while eating was only one of this guy’s many major problems. I overlooked many of them because he was a Brazilian god who worked in my campus restaurant and used to talk about amazing directors when he served me. But when I look back on the couple times that we had sex and the couple more times that we went out on real dates all I can remember is him huffing and puffing while he shovelled sushi into his mouth.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Here the author has switched from giving a brief explanation of her turn off's to a point form list of her turn off's. The author is emphasizing ideas here and is making it reader friendly, instead of having to read a million paragraphs.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Throughout the essay, the author has effectively used white space between paragraphs to seperate texts using the chunking technique. Good use of access, helps the reader understand importance of each point she has on her list.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      The author organize's this article by usinging a larger font on some of her "turn off's" on her list.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Embarassing myself in front of them - The author is clearly stating why she would end it with a guy. She then gives proof with examples in the following body.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      The author is using graphics of couple's as visual appeal.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Either the author, or the the website layout is using the color read for the heading of the article. It makes it stand out a little bit better than black would but the font size is still pretty small.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Again, the author is trying to emotionally persuade the reader to what she believes are turn off's in men. She has no ethical or logical grounds, she is arguing emotionally.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      The comments - There are many comments that refute what the author is saying. They are giving a contrary, emotional view to the authors. Her arguments themselves are one-sided because they are just her views. The comments add to this article because it shows an opposing view and allows for alternatives.
  • 61 Comments
  • ONLY
  • ONLY
  • ASKING
  • ONLY
  • ONLY
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      The author using caplocks is emphasizing the importance of the words she is using.
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Name of Website - Not very appealing to the eye because of color and size. You focus more on the ad beside it than on the website title itself.
  • I recently made a giant list of turn ons and turn offs in a notebook
    • Breanne Lapointe
      Breanne Lapointe on 04 Mar 12
       
      Using icons and having the ability to share articles = effective because then it increases total views of page.
jenna swift

Charitable Gift Giving that Makes a Difference | Heifer International - 4 views

www.heifer.org/...b.183217

business charity

shared by jenna swift on 28 Nov 10 - No Cached
    • jenna swift
      jenna swift on 28 Nov 10
       
      Heifer Logo is consistently in this location to allow easy access to the home screen from any linked page.
  • Heifer International, 1 World Avenue, Little Rock, AR/USA 72202 (800) 422-0474 | 501(c)(3
    • jenna swift
      jenna swift on 28 Nov 10
       
      Company's identification information.
  • Contact Us
  • ...14 more annotations...
    • jenna swift
      jenna swift on 28 Nov 10
       
      The home page is lacking an informative introduction which explains the corporations purpose.
    • jenna swift
      jenna swift on 28 Nov 10
       
      This horizontal navigation bar is handy and consistent on each linked page. The titles are informative but could use some colour to make them more obvious.
    • jenna swift
      jenna swift on 28 Nov 10
       
      Colour coding each title with its subsequent link would make this website more interesting and increase accessibility.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The drop down menus under each title are also very convenient. This means you can find what you are looking for faster, without having to filter through information you don't want. In addition, you can easily move between the linked pages.
    • jenna swift
      jenna swift on 28 Nov 10
       
      These changing graphics give the viewer an overall sense of the organizations purpose (if they wait for the five sequences to shuffle through). They provide pictures of hope and a few words of information, seeking to appeal to the viewer's feelings.
    • jenna swift
      jenna swift on 28 Nov 10
       
      A few of the messages also persuade the viewer logically and ethically, giving strong facts and personal testimonies.
  • Sign up for Heifer's email updates:
    • jenna swift
      jenna swift on 28 Nov 10
       
      This is the organizations way of telling you even more about the charity and reminding you by sending regular e-mail updates. This seems like a good idea for any business.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The text is easy to read with lots of whitespace. The black lettering on white background is consistent throughout the website but it's a bit boring.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The highlighting techniques are appropriate; hyperlinks are underlined and headings are in red or blue.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The site uses pronouns throughout to engage the viewer.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The writing style throughout this website is serious yet personal.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The corporation's message is obvious: please donate! There are numerous links on this page for the viewer to click to contribute, making it an easy process.
    • jenna swift
      jenna swift on 28 Nov 10
       
      Heifer wants to spread the word about their charity. These links provide a way to tell the people you know about this great organization.
  • Contact Us
    • jenna swift
      jenna swift on 28 Nov 10
       
      Conventional search bar.
    • jenna swift
      jenna swift on 28 Nov 10
       
      This picture is a great use of pathos. Unlike an organization such as World Vision, Heifer influences its viewers by giving positive images of success and happiness.
    • jenna swift
      jenna swift on 28 Nov 10
       
      The video does not require an add-on that needs to be downloaded and does not play immediately when this page opens. The video must be clicked on to play it, meaning it won't slow down the site once you navigate here.
  • Story Of Hope
    • jenna swift
      jenna swift on 28 Nov 10
       
      The "Contact Us" page does not actually provide information for getting a hold of anyone at Heifer. This link would be more appropriately titled "Questions".
  • Pierre Ferrari, Heifer's CEO, addresses web visitors in this short video.
    • jenna swift
      jenna swift on 01 Dec 10
       
      This video provides the website with a strong ethical argument. The CEO informs the viewer that this organization is trustworthy and credible; it has been increasing sustainability in needy villages for 66 years!
  • jenna swift on 28 Nov 10
     
    Jenna's Rhetorical Analysis Assignment
ivanhartling

ING DIRECT Canada: Savings Accounts - 2 views

www.ingdirect.ca/...index.html

shared by ivanhartling on 03 Dec 10 - No Cached
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      Business logo provides a quick and easy link to the home page.
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      Not having any writing on the sides of the page makes the page more simple and the reader does not have to scan and search the whole page to find information.
    • J.Randolph Radney
      J.Randolph Radney on 15 Dec 10
       
      There is also a simple seasonal element to the background.
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      The orange background, tabs, and writing reinforce brand recognition.
  • ...6 more annotations...
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      "I'm a Client, let me in!" and "Sign me up!" envoke more of an emotional response than just a login and sign up tab.
  • You'd be surprised at just how little it takes to save with ING DIRECT – especially since we don't use words like 'minimum balance' or 'fees'
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      By talking about words that ING does not use they are looking create an emotional response.
  • The product that started the revolution
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      Invoking previous knowledge of the company and relying on its reputation appeal to ethos.
  • 1.50%
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      Putting in the interest rate applies to logos
  • The product that started the revolution is now even better. Save your money and earn tax-free interest considerably higher than the average of the big banks. With no minimum balances, no service charges, and now with high tax-free interest, all the money you put into your Tax-Free Investment Savings Account will grow like never before. Yet it's still there, when you need it.
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      Uses deductive reasoning to show why to use this account.
    • ivanhartling
      ivanhartling on 03 Dec 10
       
      Links on the side provide quick navigation to each account, so users do not have to scroll down if they know what they are looking for.
trehbein

Peace River Coal | Careers - 0 views

peacerivercoal.com/careers.html

shared by trehbein on 07 Mar 11 - No Cached
  • to  succeed
    • trehbein
      trehbein on 07 Mar 11
       
      Too many spaces between words.
  • opportunities.
    • trehbein
      trehbein on 07 Mar 11
       
      Repetition: Through the use of the word 'opportunities' multiple times on this page, it encourages the reader (and potential employee) that workign for this company is, in fact, an opportunity, and something that should be acted upon.
trehbein

Peace River Coal | Peace River Coal Safety - 1 views

peacerivercoal.com/peace-river-coal-safety.html

shared by trehbein on 07 Mar 11 - No Cached
  • At Peace River Coal Safety is Paramount
    • trehbein
      trehbein on 07 Mar 11
       
      Could be made more readable, such as: At Peace River Coal, Safety Is Paramount.' By putting a comma in, and ending with a period, it might make a bolder, more thought-out looking statement.
  • zero harm policy
    • trehbein
      trehbein on 07 Mar 11
       
      If this is the name of an actual policy, it could be capitalized to emphasize it's importance.
  • same, non-negotiable rules
    • trehbein
      trehbein on 07 Mar 11
       
      Should not be a comma after 'same', as it isn't really a listable descriptive term as used here.
  • ...6 more annotations...
  • Ensure that all of our operations have fundamentally safe, well designed plant, equipment and infrastructure
    • trehbein
      trehbein on 07 Mar 11
       
      The grammar here isn't quite correct. It's difficult to read 'All of our operations have... well designed plant,..'
  • Compliance with legislative and other requirements placed upon us, including those to which we voluntarily subscribe, is fundamental to the way we do business. 
    • trehbein
      trehbein on 07 Mar 11
       
      This is a long and potentially confusing sentence that could be re-worded for readability.
  • Rescue team
    • trehbein
      trehbein on 07 Mar 11
       
      'Rescue Team' should possibly all be capitalized, or be all lower-case, unless the team is just called 'Rescue'.
  • On September 18, 2009 Peace River Coal celebrated achieving the milestone of One-year Lost Time Injury Free operation.
    • trehbein
      trehbein on 07 Mar 11
       
      Again, could be re-worded, to something such as "...Peace River Coal operation celebrated the achievement of One-year Lost Time Injury Free." Or, "..celebrated achieving the 'One-Year Lost Time Injury Free' milestone.
  • successful recipients of the "Best and Overall First Aid Award" at the Regional Mines Rescue Competition - July 2009
    • trehbein
      trehbein on 07 Mar 11
       
      Ethos: Exemplifying this proud moment causes the reader to see more respectability in the company. This is not exactly using the company's pre-existing reputation to make a point believable, but it is making a believable point about how the company should be respected by using examples that appeal to the reader's view of the company overall.
  • We recognize that our strength as a company resides in the men and women who contribute to our business.
    • trehbein
      trehbein on 07 Mar 11
       
      Logos: The logical statement here implies that happy, healthy workers contribute more strength to the company itself than unhappy, injured ones, so this statement clearly states that it's in the best interests of the company to keep everyone safe. This is something that the reader can take and agree with at face value because it's an honest, logical statement.
John Boulton

Bachelor of Commerce | Haskayne School of Business | Undergraduate Programs | Universit... - 0 views

haskayne.ucalgary.ca/...bcomm

shared by John Boulton on 08 Mar 11 - No Cached
  • John Boulton on 08 Mar 11
     
    Example of the strike through words
Kristina Moller

SMART SET - Collection - TOPS - 2 views

www.smartset.ca/tops.aspx

tops collection fashion

shared by Kristina Moller on 16 Feb 12 - No Cached
  • APPAREL TOPS View all CARDIGANS SHAWLS SWEATERS BASICS BLOUSES FASHION TOPS T-SHIRTS TANKS & CAMIS BASICS BLAZERS & JACKETS DRESSES
    • Kristina Moller
      Kristina Moller on 16 Feb 12
       
      The background is most likely white to make the clothing stand out more against the background
    • Kristina Moller
      Kristina Moller on 16 Feb 12
       
      The picture labeled "Tops" at the top of the page- this picture uses attractive females who look happy and look like they're having fun. What the company is trying to say is that if you buy these clothes, you will look and feel like these women as well.
  • ...7 more annotations...
  • APPAREL TOPS View all CARDIGANS SHAWLS SWEATERS BASICS BLOUSES FASHION TOPS T-SHIRTS TANKS & CAMIS BASICS BLAZERS & JACKETS DRESSES BOTTOMS View all BERMUDAS AND SHORTS CAPRIS PANTS SKIRTS DENIM DENIM SHOP SPECIAL SIZES TIGHTS, LEGGINGS AND SOCKS ACTIVEWEAR SMART DEALS SALE
    • Kristina Moller
      Kristina Moller on 16 Feb 12
       
      The Apparel is listed in a clear and easy to access way to make it simple for customers to skip around and look at each different clothing department. If it were difficult to do so, customers would get frustrated and give up.
  • SALE
    • Kristina Moller
      Kristina Moller on 16 Feb 12
       
      The word SALE is in large pink capital letters to draw peoples attention to it immediately. People see sale and they think "save money, spend money"
    • Kristina Moller
      Kristina Moller on 16 Feb 12
       
      Smart Set encourages you to "like" them on Facebook. This is so they can be always popping up on your news feed and therefore have more advertising
  • Sign up for updates
    • Kristina Moller
      Kristina Moller on 16 Feb 12
       
      "Sign Up for Updates" at the bottom of the page. If they get your email they can be constantly emailing you about their sales and new products and again, have more free advertising.
  • CHUNKY KNIT SWEATER $48.00 $14.99
    • Kristina Moller
      Kristina Moller on 16 Feb 12
       
      "Cunky Knit Sweater"- I would never buy this sweater online just because of the name its under. To me, that says this sweater will make you look heavy set.
Marcus Ramirez-Santoyo

What's Wrong with Abortion - the case against abortion - 3 views

www.davidmacd.com/...abortion_general.htm

shared by Marcus Ramirez-Santoyo on 28 Feb 12 - Cached
  • ul II writes:
  • The common outcry, which is justly made on behalf of human rights -- for example, the right to health, to home, to work, to family, to culture -- is false and illusory if the right to life is not defended with maximum determination.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is an appeal to religion (since the authors quote a religious authority figure) as well as to morality. Without providing any kind of evidence, the authors attempt to convince people by telling them that it is their duty to oppose abortion.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  •  Abortion ruined my life and the woman I was involved with. We chose abortion to "save our careers" but it ended up costing everything.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is a personal argument based on the author's own personal experience. Although it shows what can happen, the author makes it seem as though it is an inevitable result of abortion. However, it cannot be generalized as other people may have had different experiences and feel differently about the issue.
  • ...24 more annotations...
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      These pictures try to persuade people by making them believe that God does not condone abortion. It is also a reference to our 'playing God', which happens to be a common religious argument against scientific advancements. Furthermore, the depiction of children serves to demonstrate that children are an essential part of 'God's plan' and must, therefore, be protected. They also look weak and defenseless, which elicits an emotional response also known as the mother's / father's instinct.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos & pathos
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is a picture of a 14-week old fetus. It, too, is supposed to elicit an emotional response, or a protective instinct. Since the 'baby' is fully recognizable as a 'human being' (due to the fact that it certainly looks like one), it serves to reinforce the argument that abortion is murder.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The aborted fetus is supposed to make one feel disgusted and devastated as well as angry and sad. However, this is an 11-week old fetus (as opposed to the 14-week old fetus). It may be the case that there is a fundamental difference between an 11-week old and a 14-week old fetus in terms of their development into an actual human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos & attempt at logos
  • I'll call this girl "Sara."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      By giving the fetus a name and referring to it as "girl", the authors emphasize that it is (in their opinion, that is) a human being.
  • Sara could not protect herself while the "doctor" cut her head off with fore snips. This is what abortion looks like.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This brutal description of what happened to the fetus in the picture once again elicits a strong emotional response. In addition to that, the author also fails to mention that there may be more to abortion than the 'killing' of 'human beings'.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Sara will never learn how skip or play hopscotch. She will never experience her first date or the prom.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is an appeal to emotion. The authors make the readers recall certain significant past events such as their prom or their first date. By doing so, the reader is forced to think about what it would have been like if it had been him or her and the authors successfully make it a very personal issue.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Sara has been denied the right to vote, the right to freedom of speech, the right to work. All these things that women have worked so hard to achieve have been denied to Sara.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors then go on to argue that abortion is not only morally wrong but also politically wrong as it takes away several rights from a 'human being'. Furthermore, they compare it to feminist issues (which is also why they chose to call the fetus "Sara" and refer to it as a "girl"), thereby appealing to women and especially to feminists (whether they be male or female).
  • This first question we must ask ourselves when considering our opinion on abortion is this: "Is something being killed?" Everyone familiar with biology will answer yes. The next question is "What is being killed?" A simple way to answer this is to ask "Does it have DNA? The answer is yes. What kind is it? Human. The DNA at 5 minutes after conception is identical to the DNA 85 years after conception.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors try to argue deductively. However, they assume that everything they say is based on nothing but facts even though they never prove that everything that 'has human DNA' is in fact a fully developed human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • Every major abortion rights organization and doctor admits it is a human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors present this as a fact even though it is still a very controversial issue.
  • "Jane Roe" in the case has since said it was the worse mistake she ever made. How come you never hear that in the main stream media? She was a puppet for an abortion agenda, another example of the abortion industry's abuse of young women.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors try to persuade the readers that the women who decide to get an abortion are actually victims. Surely, some of them regret it but there are also women who do not regret it. By taking one example and presenting it as a general rule of thumb, the authors redirect the reader's anger toward the authorities and the institutions that support abortion.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • Abortion is not the first time this word game of personhood vs. humanity has been played with human life. During the slave trade, it was acknowledged that black people were human beings, but not "persons". During the Holocaust, Hitler acknowledged that Jews were human beings. That's why he performed horrible experiments on them, but he did not acknowledge their "personhood."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      By comparing abortion to slavery and to the Holocaust, the authors once again elicit a strong emotional and moral response that leads to the readers thinking about the wrongness of the act. Abortion is thereby inevitably depicted as a crime (or even genocide), which is an attempt to make people want to oppose it.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      It seems like the authors are trying to make it look like an appeal to logos rather than pathos.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this picture's purpose is to convince people that fetuses are fully developed human beings and that nothing really distinguishes them from any of us.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      However, just because the fetus is comprised of 46 chromosomes does not necessarily mean that a fetus is the same as a newborn baby.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • A newborn is not as well developed as a toddler. I am more developed than toddler.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This comparison is invalid since the real question is whether a fetus is "alive" yet. Toddlers and the authors are without a doubt alive. Yet, the authors' use of an analogy is quite interesting as it seems to be an attempt to appeal to logic.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logs
  • Yes the unborn baby lives in a unique environment. But I do not cease becoming a human when I travel to work, or home. Environment does not determine personhood.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this analogy is invalid. One's workplace and one's home are both situated in a world outside of the womb whereas a fetus is not a part of 'our' world yet.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • In the last 30 years approximately 21,500,000 women have died violent deaths in the United States. They have had their arms ripped off, they have had their legs ripped off, they have had their heads cut off. These women were defenceless, they could not speak out to defend themselves. They remained silent as they were brutally murdered. These women were not fully grown. They were waiting to be born. These women died from abortion. Most abortionists are men who say that they are in favour of women's rights and they say they shun violence against women. Obviously, they are not in favour of the rights of women in the womb.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, the authors appeal to feminism and claim (without any evidence) that abortion is, indeed, murder. They are thereby taking the peripheral route rather than the central route to persuasion as they focus on the emotional rather than the factual / logical aspects of the matter.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Half of women carrying babies have a little boy inside them with a penis. Is that penis a part of her body? That would be a first.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors' use of sarcasm is quite effective in this case as it helps make a point regarding the difference between a woman's body and the fetus's body.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Logos
  • The abortion industry is a multi billion dollar industry and Planned Parenthood is now exporting this industry to countries around the world like a McDonald's franchise.  I just attended a summit on "Population Control" in Ottawa. It is scary to think that we are now trying to export abortion to countries around the world the way we export wheat. Much of this is being paid by our governments.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Making it seem as though abortion is but a business distracts from other aspects of it such as 'abortion as a result of rape' etc. and redirects anger toward the institutions that support it. Hence, people's desire to put an end to abortion grows (if they do not critically reflect on it, that is). 
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • I believe that as Christians we are obligated to step in. The Bible makes it clear that it is wrong to stand by as innocent blood is shed. (Deut 21:5, 7-9; Ezk 22:3-4, Is 1:15-16, Lev 18:21. ) Ruben rescued Joseph (Gn 37:21-22), Hebrew midwives rescued baby boys from the infanticide of Pharaoh (Ex 1:17) The solders of Saul rescued Jonathan from murder (1 Sam 14:45), Obadiah rescued 100 prophets from Jezebel. Esther risked her life to save her people from genocide.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this is an approach to religion and morality and abortion is depicted as murder and genocide. This also elicits an emotional response.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • 23,000 couples in Canada and 230,000 couples in the US want to adopt children. Many go overseas to find babies because North Americans abort the majority of our unwanted babies.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors distract from the real issue at hand and even blame women who decide to have an abortion for the hardship of couples who wish to adopt a child. This might actually help win them over, too.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Logos
  • "Oh Lord give us the strength to not only experience our horror at this holocaust but the courageously stand up and be counted and to follow the heroes who brought down the slave trade and those who saved Jews from the Holocaust."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The repetition of a previously mentioned idea only re-emphasizes its importance and elicits the same emotional response again (and perhaps even a stronger one than before).
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • after the Genome project
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Mentioning the Human Genome Project makes the authors' claim seem more factual and believable.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • Fertilization is the miracle moment, and all 46 chromosomes are coming together. It's when life begins. It is new human life.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The description of the process ('a miracle') once again adds a religious or a spiritual aspect to it. Claiming that it is in fact a 'new human life' ignores the actual controversy around the issue and effectively introduces the next and final argument.
  • It is the killing of an innocent human. Lord Jesus, let Your prayer of unity for Christians become a reality, in Your way we have absolute confidence that you can bring your people together we give you absolute permission to move Amen
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Repeating the main statement (it is murder) and ending the discussion with a 'prayer' emphasizes the wrongness of the act as well as the religious aspect of it. We should not play God because 'in Your way [God's way] we have absolute confidence', meaning that if God wanted it to happen it would happen naturally (by itself). Furthermore, ending the discussion the same it started is also very effective as it demonstrates that it is now 'complete' (like a 'vicious' cycle that one cannot escape).
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos & ethos
  • I do not come to the Pro-life movement for some altruistic reason, I come through my own experience and suffering.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      The authors are trying to establish credibility (ethos).
anonymous

Products > Lindt & Sprüngli, Maître chocolatier suisse depuis 1845 - 0 views

www.lindt.com/products

shared by anonymous on 01 Mar 12 - No Cached
  • Experience luxuriously smooth Excellence chocolate bars, exquisite Lindor truffles or extravagant praline masterpieces, created by the passion of Lindt’s Maîtres Chocolatiers.
    • anonymous
      anonymous on 01 Mar 12
       
      use of emotional words before each product title
anonymous

Home > Lindt & Sprüngli, Maître chocolatier suisse depuis 1845 - 0 views

www.lindt.com/home

shared by anonymous on 01 Mar 12 - No Cached
    • anonymous
      anonymous on 01 Mar 12
       
      the use of gold accents on the page give off a sense of luxury and play on the viewers emotional desires to indulge themselves
    • anonymous
      anonymous on 01 Mar 12
       
      the visual of a chocolatier in a crisp white uniform sets a tone of reassurance that they are professionals and high class
    • anonymous
      anonymous on 01 Mar 12
       
      "160 years of passion for one moment of yours" shows reason for their skills in making great chocolate because of how long they've taken to perfect it. It also uses the audiences feelings by including them and their desires in the statement.
  • ...4 more annotations...
    • anonymous
      anonymous on 01 Mar 12
       
      The blue and gold in the logo hint at feelings like "award winning" and "quality" as they resemble the colour of a blue ribbon. 
  • Maîtres Chocolatiers
    • anonymous
      anonymous on 01 Mar 12
       
      The use of French words to ensure credibility in being a Swiss company that provides Swiss chocolate
    • anonymous
      anonymous on 05 Mar 12
       
      The picture of chocolates placed perfectly with good lighting, instead of just photographed plainly, appeals emotionally by showing the chocolate at it's best. This gives subconscious feelings that the products will offer luxury and satisfaction in flavor.
Antonia Gujinovic

Heart and Stroke Foundation of Canada - Homepage - 0 views

www.heartandstroke.com/...Home.htm

shared by Antonia Gujinovic on 05 Mar 12 - Cached
    • Antonia Gujinovic
      Antonia Gujinovic on 05 Mar 12
       
      This is a Canadian website, but the Heart and Stroke Foundations recognizes that heart disease can affect anyone and that Canada is a multicultural country. So they have included resources in other languages to accommodate more readers. (ethos)
    • Antonia Gujinovic
      Antonia Gujinovic on 05 Mar 12
       
      This box of info is an appeal to emotions. Not only is it stating what the #1 killer of women is, but it is listing what women are. Grandmothers, mothers, wives, daughters and sisters. This takes the reader from thinking about a woman in general to making the reader think of their own mother, sister, wife, daughter or grandmother.
    • Antonia Gujinovic
      Antonia Gujinovic on 05 Mar 12
       
      The three short words "Make Death Wait" are very impact-full. Just the name of the campaign appeals to the emotions before even knowing what the campaign is about. We all know death is inevitable and that for some it happens sooner than it should. So the thought of making something inevitable wait gives hope.
romie_mui

Reading in a Whole New Way | 40th Anniversary | Smithsonian Magazine - 5 views

www.smithsonianmag.com/...eading-in-a-Whole-New-Way.html

shared by romie_mui on 06 Sep 10 - No Cached
    • Elias Rumley
      Elias Rumley on 17 Nov 10
       
      Right away, skimming the page, I feel that there needs to be more pictures. E-readers struggle to keep their attention to text for an extended period, so pictures will help break the monotony.
    • J.Randolph Radney
      J.Randolph Radney on 17 Nov 10
       
      This is a great idea, Elias. Do you have some particular pictures in mind?
    • Jordan Turgeon
      Jordan Turgeon on 17 Nov 10
       
      The picture provides a good visual that precedes the actual topic
  • American prosperity and liberty grew out of a culture of reading and writing.
    • Elias Rumley
      Elias Rumley on 17 Nov 10
       
      Very strong statement. Perhaps a tad over-reaching, but it is effective in demonstrating the writer's belief that literacy is key in culture.
  • ...11 more annotations...
  • As digital screens proliferate and people move from print to pixel, how will the act of reading change?
    • Jordan Turgeon
      Jordan Turgeon on 17 Nov 10
       
      Clearly states the general topic in a simple and easily understood manner right away
  • Books were good at developing a contemplative mind. Screens encourage more utilitarian thinking. A new idea or unfamiliar fact will provoke a reflex to do something: to research the term, to query your screen “friends” for their opinions, to find alternative views, to create a bookmark, to interact with or tweet the thing rather than simply contemplate it.
    • farouk hamood
      farouk hamood on 17 Nov 10
       
      interesting
  • In ancient times, authors often dictated their books. Dictation sounded like an uninterrupted series of letters, so scribes wrote down the letters in one long continuous string, justastheyoccurinspeech. Text was written without spaces between words until the 11th century. This continuous script made books hard to read, so only a few people were accomplished at reading them aloud to others. Being able to read silently to yourself was considered an amazing talent. Writing was an even rarer skill. In 15th-century Europe only one in 20 adult males could write.
    • Jordan Turgeon
      Jordan Turgeon on 17 Nov 10
       
      An interesting summary of reading and writing during the ealier times
  • The first screens that overtook culture, several decades ago—the big, fat, warm tubes of television—reduced the time we spent reading to such an extent that it seemed as if reading and writing were over. Educators, intellectuals, politicians and parents worried deeply that the TV generation would be unable to write.
    • Elias Rumley
      Elias Rumley on 17 Nov 10
       
      It's interesting to see that, at one point, professionals believed writing would become a rare skill and the rarity of literacy would regress back to ancient times.
  • Pixels encourage numeracy and produce rivers of numbers flowing into databases.
    • Elias Rumley
      Elias Rumley on 17 Nov 10
       
      Very strong imagery, that effectively contrasts the pixels (which are small and humble) produce a river (usually powerful and comparitively large) of information.
  • Books  
  • But screens engage our bodies. Touch screens respond to the ceaseless caress of our fingers.
  • The most physically active we may get while reading a book is to flip the pages or dog-ear a corner.
    • romie_mui
      romie_mui on 17 Nov 10
       
      interesting point
  •  The most physically active we may get while reading a book is to flip the pages or dog-ear a corner.  But screens engage our bodies. Touch screens respond to the ceaseless caress of our fingers.
  • or dog
  • pages or dog -ear a corner.   But screens
Carly Madsen

BC Human Resources Management Association - 2 views

www.bchrma.org/index.htm

shared by Carly Madsen on 17 Nov 10 - No Cached
    • Carly Madsen
      Carly Madsen on 17 Nov 10
       
      Nice and simple header for every page of the website
    • Carly Madsen
      Carly Madsen on 17 Nov 10
       
      Nice layout of different areas of the website
    • J.Randolph Radney
      J.Randolph Radney on 17 Nov 10
       
      What are the specific elements of this that make it nice?
    • Carly Madsen
      Carly Madsen on 17 Nov 10
       
      the use of the site is an easy accessibility with the toolbar right across the pages so that the user can easily jump from one page to another without confusion
    • Carly Madsen
      Carly Madsen on 17 Nov 10
       
      Maybe more pictures could be added to catch the eye of the viewer instead of majority words
  • ...6 more annotations...
    • Carly Madsen
      Carly Madsen on 17 Nov 10
       
      Too much white space isn't always a good thing especially when half the page is blank
  • BC certifying body of the Certified Human Resources Professional (CHRP) designation
    • J.Randolph Radney
      J.Randolph Radney on 17 Nov 10
       
      Notice the tech. definition.
  • BC Human Resources Management Association
    • J.Randolph Radney
      J.Randolph Radney on 17 Nov 10
       
      Author of the pages.
  • BC HRMA is your source for Human Resources information and services in the province. BC HRMA, committed to providing leadership in HR excellence, is the foremost professional association for HR practitioners and those involved in the business of people.
    • Carly Madsen
      Carly Madsen on 17 Nov 10
       
      Good opening sentence to tell the viewer who/what the site is about
    • Carly Madsen
      Carly Madsen on 17 Nov 10
       
      The majority of the sites information is on the initial view, the viewer doesn't have to scroll down to find the important information of the site
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