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In an illustration more typical of Pinker's cultural taste, he quotes the opening scene of Woody Allen's movie Annie Hall, when the young Alvy Singer tells a psychiatrist that he won't do his homework because the universe is expanding. If the universe is going to fall apart, he says, what is the point of human existence? "What has the universe got to do with it?" his mother wails at him. "You' re here in Brooklyn! Brooklyn is not expanding!" That kind of reductionism is confusing two levels of analysis," Pinker says. "We have meaning and purpose here inside our heads, being the organisms that we are. We have brains that make it impossible for us to live our lives except in terms of meaning and purpose. The fact that you can look at meaning and purpose in one way, as a neuro-psychological phenomenon, doesn' t mean you can' t look at it in another way, in terms of how we live our lives." The collection of genes known as Steven Pinker made the point most forcibly in How The Mind Works, where he explained his own decision not to have children - which apparently runs counter to the demands of evolution - and says that if his genes don't like it, "they can take a running jump." http://www.guardian.co.uk/Archive/Article/0,4273,3926387,00.html Steven Pinker

How can you steer the primitive part of your brain toward hot, sweaty, monogamous contentment?

A lot of heavyweight thinkers have offered explanations of the irrationality of modern political behavior--you know, behavior like Medicare recipients at town halls screaming about the evils of government-run health care or otherwise reasonable people likening Obama's plan to Nazi eugenics. George Lakoff theorizes that conservatives interpret reality through metaphors and meta-narratives modeled after authoritarian family structures. Drew Westen argues that they interpret facts according to emotionally based investments in conclusions they already hold, bypassing cortical centers of reason altogether. These and other analyses are powerful and helpful. But they aren't satisfying to me because they aren't specific enough to account for the passionate urgency and self-destructiveness of the right-wing rejection of a program that will obviously benefit them.

The biased dope on learning styles

The more out of control we feel, the more likely we are to find patterns in chaos.

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It's a cool study, but who wants to sit at a computer all day, getting paid to "take a test". "In a real-life scenario, a student who stayed home to study and then learned he had missed a fun party would be less likely to study next time in a similar situation -- even if that option provides more long-term benefits." This only proves that our current education system fails. Ask any student if they like school, they'll all say no. Hell, I'd rather be working then studying or doing homework, at least I get paid for it. Ask any post-grad and most will say they aren't working in the career they went to college for. So why should I study for a test to pass a course that means nothing to my future? Our current education system fails to do many things, it's a shame it's still broken.

You know that phrase, "Ignorance is bliss"? There's a reason it's stuck around all these years. Because having the upper hand in intelligence might give you an advantage in some areas, like crossword puzzle solving and quantum physics-ing, but it also might just screw up your life forever.For instance, if you're smart ...

Data from a large survey of 1,561 professionals were used to examine the relationship between power and infidelity and the process underlying this relationship. Results showed that elevated power is positively associated with infidelity because power increases confidence in the ability to attract partners. This association was found for both actual infidelity and intentions to engage in infidelity in the future. Gender did not moderate these results: The relationship between power and infidelity was the same for women as for men, and for the same reason. These findings suggest that the common assumption (and often-found effect) that women are less likely than men to engage in infidelity is, at least partially, a reflection of traditional gender-based differences in power that exist in society.

A sense of the absurd sharpens your intellect: you find more meaning after you've been through something that makes no sense at all.

Pre Historic Puzzles: Rocking the Cradle of Civilization For more than a century, archeologists were convincing that the cradle of civilization lay in Greece, Egypt, and Mesopotamia. The learning of the advanced peoples of this region, it was thought, gradually moved west into Europe. But in the last few decades these theories have been overturned, thanks to Nobel Prize-winning physicist Willard F. Libby and a substance knows as carbon 14. Carbon 14 is a radioactive substance that exists in minute quantities. In the late 1940's Libby discovered that all plants and animals absorb it. When they die, the carbon-like all radioactive substances-begins to decay at a regular rate. Libby was able to measure this rate and could thus use carbon 14 as an archeological calendar. Today it is known that half of the carbon 14 in living organism disappears in 5,730 years, half of what remains in an additional 5,730 years, and so on. How old is old? Many of the items found at prehistoric sites are made of organic material. By measuring the amount of carbon 14 remaining in the shaft of an old ax or a piece of pottery, for example, scientists can accurately determine its age. Radiocarbon dating has proved to be phenomenally accurate: it can date to within 100 years going back to 50,000 B.C. It is particularly useful on wood because it can be checked against Dendron-chronology, dating by tree rings. A new ring forms every year in the trunk of a tree as it grows: counting the number of rings enables one to determine the age of any tree. Where did civilization begin?

How connected consumers feel (or don't feel) to their future selves impacts their spending and savings decisions, researchers at Columbia Business School and The University of Chicago Booth School of Business have determined. The researchers conducted a series of experiments that manipulated the degree to which subjects felt connected to their future selves. When discontinuity with the future self is anticipated, people behave more impatiently - speeding up the consumption of utility (in this case, gift cards) - more than when connectedness to the future self is expected. The researchers asked a group of college seniors - three weeks before graduation - to read a passage that described college graduation either as an event that would prompt a major change in their identities or as an event that would prompt only a relatively trivial change. Compared to students who read the passage describing graduation as a small change, those who read a description of the event as a major change were much more likely to make more impatient choices, choosing to receive a gift certificate worth $120 in the next week rather than wait a year for up to $240. Their work suggests that people can be motivated to hold onto their money, or make more prudent decisions by increasing their sense of connectedness to their future selves, the researchers said. Ref.: Daniel M. Bartels & Oleg Urminsky, On Intertemporal Selfishness: How the Perceived Instability of Identity Underlies Impatient Consumption, Journal of Consumer Research, 2011; [DOI: 10.1086/658339]

Hospital systems and hospital-owned clinics have an opportunity to connect with patients, potential patients and those who influence them like never before. Below is a list of 10 ways to do it, and please note none of these include spending more on traditional advertising.

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Would you like to be able to help people think outside the box and inspire them to dream big? If so, check out this free (and inspiring) interview with creativity and innovation expert, Paulina Larocca, and master hypnotist Igor Ledochowski. In this insightful interview, you'll discover: - The surprising link between hypnosis and creativity - Why innovation is critical in any field and how a "creative" hypnotist can offer a mindset shift to help companies foster innovation - The different phases of a creativity session and how you can go into a trance of opportunities - Why it's important to take people beyond their rational selves to help them dream up bigger and bolder ideas - The creative language Paulina uses to help open up the right state of mind To listen to this free interview (and to get those creative juices flowing!), visit the Hypnosis Training Academy today.

The skill of self-awareness is like driving a car. Everybody thinks they're great at it. But self-awareness is a double-edged sword. It can give you the insights you need to excel in life, and it can also make you miserable.