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James Hodgins

HOW TO: Improve Engagement on Your Brand's Facebook Page [STATS] - 0 views

mashable.com/...facebook-engagement-data

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shared by James Hodgins on 06 Apr 11 - No Cached
  • Facebook engagement has three peaks: early morning (7 a.m. EST), after work (5 p.m. EST) and late at night (11 p.m. EST).
  • Thursday and Friday have 18% more engagement than other days of the week
  • Retail: Sunday is a big day for engagement on the shopping and retail front, but only 5% of entertainment posts go up on Sunday. The industry’s posts lean heavily toward Friday, which has below-average engagement.
  • ...1 more annotation...
  • Posts with 80 characters or less — the length of a short tweet — garnered 27% more engagement than posts that were more than 80 characters.
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