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Carr's article touched a nerve and has provoked a lively, ongoing debate on the net and in print (he has now expanded it into a book, The Shallows: What the Internet Is Doing to Our Brains). This is partly because he's an engaging writer who has vividly articulated the unease that many adults feel about the way their modi operandi have changed in response to ubiquitous networking.

Who bothers to write down or memorise detailed information any more, for example, when they know that Google will always retrieve it if it's needed again? The web has become, in a way, a global prosthesis for our collective memory.

easy to dismiss Carr's concern as just the latest episode of the moral panic that always accompanies the arrival of a new communications technology. People fretted about printing, photography, the telephone and television in analogous ways. It even bothered Plato, who argued that the technology of writing would destroy the art of remembering.

many commentators who accept the thrust of his argument seem not only untroubled by its far-reaching implications but are positively enthusiastic about them. When the Pew Research Centre's Internet & American Life project asked its panel of more than 370 internet experts for their reaction, 81% of them agreed with the proposition that "people's use of the internet has enhanced human intelligence".

As a writer, thinker, researcher and teacher, what I can attest to is that the internet is changing our habits of thinking, which isn't the same thing as changing our brains. The brain is like any other muscle – if you don't stretch it, it gets both stiff and flabby. But if you exercise it regularly, and cross-train, your brain will be flexible, quick, strong and versatile.

he internet is analogous to a weight-training machine for the brain, as compared with the free weights provided by libraries and books. Each method has its advantage, but used properly one works you harder. Weight machines are directive and enabling: they encourage you to think you've worked hard without necessarily challenging yourself. The internet can be the same: it often tells us what we think we know, spreading misinformation and nonsense while it's at it. It can substitute surface for depth, imitation for originality, and its passion for recycling would surpass the most committed environmentalist.

I've seen students' thinking habits change dramatically: if information is not immediately available via a Google search, students are often stymied. But of course what a Google search provides is not the best, wisest or most accurate answer, but the most popular one.

But knowledge is not the same thing as information, and there is no question to my mind that the access to raw information provided by the internet is unparalleled and democratising. Admittance to elite private university libraries and archives is no longer required, as they increasingly digitise their archives. We've all read the jeremiads that the internet sounds the death knell of reading, but people read online constantly – we just call it surfing now. What they are reading is changing, often for the worse; but it is also true that the internet increasingly provides a treasure trove of rare books, documents and images, and as long as we have free access to it, then the internet can certainly be a force for education and wisdom, and not just for lies, damned lies, and false statistics.

In the end, the medium is not the message, and the internet is just a medium, a repository and an archive. Its greatest virtue is also its greatest weakness: it is unselective. This means that it is undiscriminating, in both senses of the word. It is indiscriminate in its principles of inclusion: anything at all can get into it. But it also – at least so far – doesn't discriminate against anyone with access to it. This is changing rapidly, of course, as corporations and governments seek to exert control over it. Knowledge may not be the same thing as power, but it is unquestionably a means to power. The question is, will we use the internet's power for good, or for evil? The jury is very much out. The internet itself is disinterested: but what we use it for is not.

Physical means of amelioration, such as changing the planetary albedo, are the subject of other papers of this theme issue and I thought it would be useful here to describe physiological methods for geoengineering. These include tree planting, the fertilization of ocean algal ecosystems with iron, the direct synthesis of food from inorganic raw materials and the production of biofuels.

Tree planting would seem to be a sensible way to remove CO2 naturally from the air, at least for the time it takes for the tree to reach maturity. But in practice the clearance of forests for farm land and biofuels is now proceeding so rapidly that there is little chance that tree planting could keep pace.

Oceans cover over 70 per cent of the Earth's surface and are uninhabited by humans. In addition, most of the ocean surface waters carry only a sparse population of photosynthetic organisms, mainly because the mineral and other nutrients in the water below the thermocline do not readily mix with the warmer surface layer. Some essential nutrients such as iron are present in suboptimal abundance even where other nutrients are present and this led to the suggestion by John Martin in a lecture in 1991 that fertilization with the trace nutrient iron would allow algal blooms to develop that would cool the Earth by removing CO2

The Earth system is dynamically stable but with strong feedbacks. Its behaviour resembles more the physiology of a living organism than that of the equilibrium box models of the last century

For almost all other ailments, there was nothing available but nostrums and comforting words. At that time, despite a well-founded science of physiology, we were still ignorant about the human body or the host–parasite relationship it had with other organisms. Wise physicians knew that letting nature take its course without intervention would often allow natural self-regulation to make the cure. They were not averse to claiming credit for their skill when this happened.

The alternative is the acceptance of a massive natural cull of humanity and a return to an Earth that freely regulates itself but in the hot state.

Global heating would not have happened but for the rapid expansion in numbers and wealth of humanity. Had we heeded Malthus's warning and kept the human population to less than one billion, we would not now be facing a torrid future. Whether or not we go for Bali or use geoengineering, the planet is likely, massively and cruelly, to cull us, in the same merciless way that we have eliminated so many species by changing their environment into one where survival is difficult.

it is not quite true, even among tenured professors in the humanities, that idea-mongers can entirely ignore "external" checks. Even academics want to be respectable, which means they can't entirely ignore the realities that others notice. There were lots of academics talking about the achievements of socialism in the 1970s (I can remember them) but very few talking that way after China and Russia repudiated these fantasies.

THE MOST DISTORTING ASPECT of Sowell's account is that, in focusing so much on the delusions of intellectuals, he leaves us more confused about what motivates the rest of society. In a characteristic passage, Sowell protests that "intellectuals...have sought to replace the groups into which people have sorted themselves with groupings created and imposed by the intelligentsia. Ties of family, religion, and patriotism, for example, have long been rated as suspect or detrimental by the intelligentsia, and new ties that intellectuals have created, such as class -- and more recently 'gender' -- have been projected as either more real or more important."

There's no disputing the claim that most "intellectuals" -- surely most professors in the humanities-are down on "patriotism" and "religion" and probably even "family." But how did people get to be patriotic and religious in the first place? In Sowell's account, they just "sorted themselves" -- as if by the invisible hand of the market.

Let's put aside all the violence and intimidation that went into building so many nations and so many faiths in the past. What is it, even today, that makes people revere this country (or some other); what makes people adhere to a particular faith or church? Don't inspiring words often move people? And those who arrange these words -- aren't they doing something similar to what Sowell says intellectuals do? Is it really true, when it comes to embracing national or religious loyalties, that "the proof of the pudding is in the eating"?

Even when it comes to commercial products, people don't always want to be guided by mundane considerations of reliable performance. People like glamour, prestige, associations between the product and things they otherwise admire. That's why companies spend so much on advertising. And that's part of the reason people are willing to pay more for brand names -- to enjoy the associations generated by advertising. Even advertising plays on assumptions about what is admirable and enticing-assumptions that may change from decade to decade, as background opinions change. How many products now flaunt themselves as "green" -- and how many did so 20 years ago?

If we closed down universities and stopped subsidizing intellectual publications, would people really judge every proposed policy by external results? Intellectuals tend to see what they expect to see, as Sowell's examples show -- but that's true of almost everyone. We have background notions about how the world works that help us make sense of what we experience. We might have distorted and confused notions, but we don't just perceive isolated facts. People can improve in their understanding, developing background understandings that are more defined or more reliable. That's part of what makes people interested in the ideas of intellectuals -- the hope of improving their own understanding.

On Sowell's account, we wouldn't need the contributions of a Friedrich Hayek -- or a Thomas Sowell -- if we didn't have so many intellectuals peddling so many wrong-headed ideas. But the wealthier the society, the more it liberates individuals to make different choices and the more it can afford to indulge even wasteful or foolish choices. I'd say that means not that we have less need of intellectuals, but more need of better ones. 

In response, Google has promised continued improvements and outlined a multipronged strategy around the new licensing service to make piracy much harder. “A determined attacker who’s willing to disassemble and reassemble code can eventually hack around the service,” acknowledged Android engineer Trevor Johns in a recent blog post.  But developers can make their work much harder by combining a cluster of techniques, he counsels: obfuscating code, modifying the licensing library to protect against common cracking techniques, designing the app to be tamper-resistant, and offloading license validation to a trusted server.

Gareau isn’t quite as convinced of the benefits of code obfuscation, though he does make use of it. He’s taken several other steps to protect his software work. One is providing a free trial version, which allows only a limited amount of data but is otherwise fully-featured. The idea: Let customers prove that the app will do everything they want, and they may be more willing to pay for it. He also provides a way to detect whether the app has been tampered with, for example, by removing the licensing checks. If yes, the app can be structured to stop working or behave erratically.

The MIT researchers’ paper, however, suggests that the danger of information cascades may not be as dire as it previously seemed.

a mathematical model that describes attempts by members of a social network to make binary decisions — such as which of two brands of cell phone to buy — on the basis of decisions made by their neighbors. The model assumes that for all members of the population, there is a single right decision: one of the cell phones is intrinsically better than the other. But some members of the network have bad information about which is which.

The MIT researchers analyzed the propagation of information under two different conditions. In one case, there’s a cap on how much any one person can know about the state of the world: even if one cell phone is intrinsically better than the other, no one can determine that with 100 percent certainty. In the other case, there’s no such cap. There’s debate among economists and information theorists about which of these two conditions better reflects reality, and Kleinberg suggests that the answer may vary depending on the type of information propagating through the network. But previous models had suggested that, if there is a cap, information cascades are almost inevitable.

if there’s no cap on certainty, an expanding social network will eventually converge on an accurate representation of the state of the world; that wasn’t a big surprise. But they also showed that in many common types of networks, even if there is a cap on certainty, convergence will still occur.

people in the past have looked at it using more myopic models,” says Acemoglu. “They would be averaging type of models: so my opinion is an average of the opinions of my neighbors’.” In such a model, Acemoglu says, the views of people who are “oversampled” — who are connected with a large enough number of other people — will end up distorting the conclusions of the group as a whole.

What we’re doing is looking at it in a much more game-theoretic manner, where individuals are realizing where the information comes from. So there will be some correction factor,” Acemoglu says. “If I’m seeing you, your action, and I’m seeing Munzer’s action, and I also know that there is some probability that you might have observed Munzer, then I discount his opinion appropriately, because I know that I don’t want to overweight it. And that’s the reason why, even though you have these influential agents — it might be that Munzer is everywhere, and everybody observes him — that still doesn’t create a herd on his opinion.”

the new paper leaves a few salient questions unanswered, such as how quickly the network will converge on the correct answer, and what happens when the model of agents’ knowledge becomes more complex.

the MIT researchers begin to address both questions. One paper examines rate of convergence, although Dahleh and Acemoglu note that that its results are “somewhat weaker” than those about the conditions for convergence. Another paper examines cases in which different agents make different decisions given the same information: some people might prefer one type of cell phone, others another. In such cases, “if you know the percentage of people that are of one type, it’s enough — at least in certain networks — to guarantee learning,” Dahleh says. “I don’t need to know, for every individual, whether they’re for it or against it; I just need to know that one-third of the people are for it, and two-thirds are against it.” For instance, he says, if you notice that a Chinese restaurant in your neighborhood is always half-empty, and a nearby Indian restaurant is always crowded, then information about what percentages of people prefer Chinese or Indian food will tell you which restaurant, if either, is of above-average or below-average quality.

Google countered that trend with their big push for universal paid search in 2010. It was, perhaps, the most radical evolution to the paid search results since the introduction of Quality Score. Consider the changes:

New ad formats: Text is no longer the exclusive medium for advertising on Google. No format exemplifies that more than Product List Ads (and their cousin, Product Extensions). There is no headline, copy or display URL. Instead, it's just a product image, name, price and vendor slotted in the highest positions on the right side. What's more, you don't choose keywords. We also saw display creep into image search results with Image Search Ads and traditional display ads.

New calls-to-action: The way you satisfy your search with advertising on Google has evolved as well. Most notably, through the introduction of click-to-call as an option for mobile search ads (as well as the limited release AdWords call metrics). Similarly, more of the site experience is being pulled into the search results. The beta Comparison Ads creates a marketplace for loan and credit card comparison all on Google. The call to action is comparison and filtering, not just clicking on an ad.

New buying/monetization models: Cost-per-click (CPC) and cost-per-thousand-impressions (CPM) are no longer the only ways you can buy. Comparison Ads are sold on a cost-per-lead basis. Product listing ads are sold on a cost-per-acquisition (CPA) basis for some advertisers (CPC for most).

New display targeting options: Remarketing (a.k.a. retargeting) brought highly focused display buys to the AdWords interface. Specifically, the ability to only show display ads to segments of people who visit your site, in many cases after clicking on a text ad.

New advertising automation: In a move that radically simplifies advertising for small businesses, Google began testing Google Boost. It involves no keyword research and no bidding. If you have a Google Places page, you can even do it without a website. It's virtually hands-off advertising for SMBs.

Of those changes, Google Product Listing Ads and Google Boost offer the best glimpse into the future of paid search without keywords. They're notable for dramatic departures in every step of how you advertise on Google: Targeting: Automated targeting toward certain audiences as determined by Google vs. keywords chosen by the advertiser. Ads: Product listing ads bring a product search like result in the top position in the right column and Boost promotes a map-like result in a preferred position above organic results. Pricing: CPA and monthly budget caps replace daily budgets and CPC bids.

For Google to continue their pace of growth, they need two things: Another line of business to complement AdWords, and display advertising is it. They've pushed even more aggressively into the channel, most notably with the acquisition of Invite Media, a demand side platform. To remove obstacles to profit and incremental growth within AdWords. These barriers are primarily how wide advertisers target and how much they pay for the people they reach (see: "Why Google Wants to Eliminate Bidding In Exchange for Your Profits").

Mr. Stevens said that Web site owners, or publishers, as he calls them, get a small fee for each link, and the transaction is handled entirely over the Web. Publishers can reject certain keywords and links — Mr. Stevens said some balked at a lingerie link — but for the most part the system is on a kind of autopilot. A client pays Mr. Stevens and his colleagues for links, which are then farmed out to Web sites. Payment to publishers is handled via PayPal.

You might expect Mr. Stevens to have a certain amount of contempt for Google, given that he spends his professional life finding ways to subvert it. But through the evening he mentioned a few times that he’s in awe of the company, and the quality of its search engine.

“I think we need to make a distinction between two different kinds of searches — informational and commercial,” he said. “If you search ‘cancer,’ that’s an informational search and on those, Google is amazing. But in commercial searches, Google’s results are really polluted. My own personal experience says that the guy with the biggest S.E.O. budget always ranks the highest.”

To Mr. Stevens, S.E.O. is a game, and if you’re not paying black hats, you are losing to rivals with fewer compunctions.

WHY did Google fail to catch a campaign that had been under way for months? One, no less, that benefited a company that Google had already taken action against three times? And one that relied on a collection of Web sites that were not exactly hiding their spamminess? Mr. Cutts emphasized that there are 200 million domain names and a mere 24,000 employees at Google.

Unlike the drum language, which was based on spoken language, the optical telegraph was based on written French. Chappe invented an elaborate coding system to translate written messages into optical signals. Chappe had the opposite problem from the drummers. The drummers had a fast transmission system with ambiguous messages. They needed to slow down the transmission to make the messages unambiguous. Chappe had a painfully slow transmission system with redundant messages. The French language, like most alphabetic languages, is highly redundant, using many more letters than are needed to convey the meaning of a message. Chappe’s coding system allowed messages to be transmitted faster. Many common phrases and proper names were encoded by only two optical symbols, with a substantial gain in speed of transmission. The composer and the reader of the message had code books listing the message codes for eight thousand phrases and names. For Napoleon it was an advantage to have a code that was effectively cryptographic, keeping the content of the messages secret from citizens along the route.

After these two historical examples of rapid communication in Africa and France, the rest of Gleick’s book is about the modern development of information technolog

The modern history is dominated by two Americans, Samuel Morse and Claude Shannon. Samuel Morse was the inventor of Morse Code. He was also one of the pioneers who built a telegraph system using electricity conducted through wires instead of optical pointers deployed on towers. Morse launched his electric telegraph in 1838 and perfected the code in 1844. His code used short and long pulses of electric current to represent letters of the alphabet.

Morse was ideologically at the opposite pole from Chappe. He was not interested in secrecy or in creating an instrument of government power. The Morse system was designed to be a profit-making enterprise, fast and cheap and available to everybody. At the beginning the price of a message was a quarter of a cent per letter. The most important users of the system were newspaper correspondents spreading news of local events to readers all over the world. Morse Code was simple enough that anyone could learn it. The system provided no secrecy to the users. If users wanted secrecy, they could invent their own secret codes and encipher their messages themselves. The price of a message in cipher was higher than the price of a message in plain text, because the telegraph operators could transcribe plain text faster. It was much easier to correct errors in plain text than in cipher.

Claude Shannon was the founding father of information theory. For a hundred years after the electric telegraph, other communication systems such as the telephone, radio, and television were invented and developed by engineers without any need for higher mathematics. Then Shannon supplied the theory to understand all of these systems together, defining information as an abstract quantity inherent in a telephone message or a television picture. Shannon brought higher mathematics into the game.

When Shannon was a boy growing up on a farm in Michigan, he built a homemade telegraph system using Morse Code. Messages were transmitted to friends on neighboring farms, using the barbed wire of their fences to conduct electric signals. When World War II began, Shannon became one of the pioneers of scientific cryptography, working on the high-level cryptographic telephone system that allowed Roosevelt and Churchill to talk to each other over a secure channel. Shannon’s friend Alan Turing was also working as a cryptographer at the same time, in the famous British Enigma project that successfully deciphered German military codes. The two pioneers met frequently when Turing visited New York in 1943, but they belonged to separate secret worlds and could not exchange ideas about cryptography.

In 1945 Shannon wrote a paper, “A Mathematical Theory of Cryptography,” which was stamped SECRET and never saw the light of day. He published in 1948 an expurgated version of the 1945 paper with the title “A Mathematical Theory of Communication.” The 1948 version appeared in the Bell System Technical Journal, the house journal of the Bell Telephone Laboratories, and became an instant classic. It is the founding document for the modern science of information. After Shannon, the technology of information raced ahead, with electronic computers, digital cameras, the Internet, and the World Wide Web.

According to Gleick, the impact of information on human affairs came in three installments: first the history, the thousands of years during which people created and exchanged information without the concept of measuring it; second the theory, first formulated by Shannon; third the flood, in which we now live

The event that made the flood plainly visible occurred in 1965, when Gordon Moore stated Moore’s Law. Moore was an electrical engineer, founder of the Intel Corporation, a company that manufactured components for computers and other electronic gadgets. His law said that the price of electronic components would decrease and their numbers would increase by a factor of two every eighteen months. This implied that the price would decrease and the numbers would increase by a factor of a hundred every decade. Moore’s prediction of continued growth has turned out to be astonishingly accurate during the forty-five years since he announced it. In these four and a half decades, the price has decreased and the numbers have increased by a factor of a billion, nine powers of ten. Nine powers of ten are enough to turn a trickle into a flood.

Gordon Moore was in the hardware business, making hardware components for electronic machines, and he stated his law as a law of growth for hardware. But the law applies also to the information that the hardware is designed to embody. The purpose of the hardware is to store and process information. The storage of information is called memory, and the processing of information is called computing. The consequence of Moore’s Law for information is that the price of memory and computing decreases and the available amount of memory and computing increases by a factor of a hundred every decade. The flood of hardware becomes a flood of information.

In 1949, one year after Shannon published the rules of information theory, he drew up a table of the various stores of memory that then existed. The biggest memory in his table was the US Library of Congress, which he estimated to contain one hundred trillion bits of information. That was at the time a fair guess at the sum total of recorded human knowledge. Today a memory disc drive storing that amount of information weighs a few pounds and can be bought for about a thousand dollars. Information, otherwise known as data, pours into memories of that size or larger, in government and business offices and scientific laboratories all over the world. Gleick quotes the computer scientist Jaron Lanier describing the effect of the flood: “It’s as if you kneel to plant the seed of a tree and it grows so fast that it swallows your whole town before you can even rise to your feet.”

On December 8, 2010, Gleick published on the The New York Review’s blog an illuminating essay, “The Information Palace.” It was written too late to be included in his book. It describes the historical changes of meaning of the word “information,” as recorded in the latest quarterly online revision of the Oxford English Dictionary. The word first appears in 1386 a parliamentary report with the meaning “denunciation.” The history ends with the modern usage, “information fatigue,” defined as “apathy, indifference or mental exhaustion arising from exposure to too much information.”

The consequences of the information flood are not all bad. One of the creative enterprises made possible by the flood is Wikipedia, started ten years ago by Jimmy Wales. Among my friends and acquaintances, everybody distrusts Wikipedia and everybody uses it. Distrust and productive use are not incompatible. Wikipedia is the ultimate open source repository of information. Everyone is free to read it and everyone is free to write it. It contains articles in 262 languages written by several million authors. The information that it contains is totally unreliable and surprisingly accurate. It is often unreliable because many of the authors are ignorant or careless. It is often accurate because the articles are edited and corrected by readers who are better informed than the authors

Jimmy Wales hoped when he started Wikipedia that the combination of enthusiastic volunteer writers with open source information technology would cause a revolution in human access to knowledge. The rate of growth of Wikipedia exceeded his wildest dreams. Within ten years it has become the biggest storehouse of information on the planet and the noisiest battleground of conflicting opinions. It illustrates Shannon’s law of reliable communication. Shannon’s law says that accurate transmission of information is possible in a communication system with a high level of noise. Even in the noisiest system, errors can be reliably corrected and accurate information transmitted, provided that the transmission is sufficiently redundant. That is, in a nutshell, how Wikipedia works.

The information flood has also brought enormous benefits to science. The public has a distorted view of science, because children are taught in school that science is a collection of firmly established truths. In fact, science is not a collection of truths. It is a continuing exploration of mysteries. Wherever we go exploring in the world around us, we find mysteries. Our planet is covered by continents and oceans whose origin we cannot explain. Our atmosphere is constantly stirred by poorly understood disturbances that we call weather and climate. The visible matter in the universe is outweighed by a much larger quantity of dark invisible matter that we do not understand at all. The origin of life is a total mystery, and so is the existence of human consciousness. We have no clear idea how the electrical discharges occurring in nerve cells in our brains are connected with our feelings and desires and actions.

Even physics, the most exact and most firmly established branch of science, is still full of mysteries. We do not know how much of Shannon’s theory of information will remain valid when quantum devices replace classical electric circuits as the carriers of information. Quantum devices may be made of single atoms or microscopic magnetic circuits. All that we know for sure is that they can theoretically do certain jobs that are beyond the reach of classical devices. Quantum computing is still an unexplored mystery on the frontier of information theory. Science is the sum total of a great multitude of mysteries. It is an unending argument between a great multitude of voices. It resembles Wikipedia much more than it resembles the Encyclopaedia Britannica.

The rapid growth of the flood of information in the last ten years made Wikipedia possible, and the same flood made twenty-first-century science possible. Twenty-first-century science is dominated by huge stores of information that we call databases. The information flood has made it easy and cheap to build databases. One example of a twenty-first-century database is the collection of genome sequences of living creatures belonging to various species from microbes to humans. Each genome contains the complete genetic information that shaped the creature to which it belongs. The genome data-base is rapidly growing and is available for scientists all over the world to explore. Its origin can be traced to the year 1939, when Shannon wrote his Ph.D. thesis with the title “An Algebra for Theoretical Genetics.

Shannon was then a graduate student in the mathematics department at MIT. He was only dimly aware of the possible physical embodiment of genetic information. The true physical embodiment of the genome is the double helix structure of DNA molecules, discovered by Francis Crick and James Watson fourteen years later. In 1939 Shannon understood that the basis of genetics must be information, and that the information must be coded in some abstract algebra independent of its physical embodiment. Without any knowledge of the double helix, he could not hope to guess the detailed structure of the genetic code. He could only imagine that in some distant future the genetic information would be decoded and collected in a giant database that would define the total diversity of living creatures. It took only sixty years for his dream to come true.

In the twentieth century, genomes of humans and other species were laboriously decoded and translated into sequences of letters in computer memories. The decoding and translation became cheaper and faster as time went on, the price decreasing and the speed increasing according to Moore’s Law. The first human genome took fifteen years to decode and cost about a billion dollars. Now a human genome can be decoded in a few weeks and costs a few thousand dollars. Around the year 2000, a turning point was reached, when it became cheaper to produce genetic information than to understand it. Now we can pass a piece of human DNA through a machine and rapidly read out the genetic information, but we cannot read out the meaning of the information. We shall not fully understand the information until we understand in detail the processes of embryonic development that the DNA orchestrated to make us what we are.

The explosive growth of information in our human society is a part of the slower growth of ordered structures in the evolution of life as a whole. Life has for billions of years been evolving with organisms and ecosystems embodying increasing amounts of information. The evolution of life is a part of the evolution of the universe, which also evolves with increasing amounts of information embodied in ordered structures, galaxies and stars and planetary systems. In the living and in the nonliving world, we see a growth of order, starting from the featureless and uniform gas of the early universe and producing the magnificent diversity of weird objects that we see in the sky and in the rain forest. Everywhere around us, wherever we look, we see evidence of increasing order and increasing information. The technology arising from Shannon’s discoveries is only a local acceleration of the natural growth of information.

. Lord Kelvin, one of the leading physicists of that time, promoted the heat death dogma, predicting that the flow of heat from warmer to cooler objects will result in a decrease of temperature differences everywhere, until all temperatures ultimately become equal. Life needs temperature differences, to avoid being stifled by its waste heat. So life will disappear

Thanks to the discoveries of astronomers in the twentieth century, we now know that the heat death is a myth. The heat death can never happen, and there is no paradox. The best popular account of the disappearance of the paradox is a chapter, “How Order Was Born of Chaos,” in the book Creation of the Universe, by Fang Lizhi and his wife Li Shuxian.2 Fang Lizhi is doubly famous as a leading Chinese astronomer and a leading political dissident. He is now pursuing his double career at the University of Arizona.

The belief in a heat death was based on an idea that I call the cooking rule. The cooking rule says that a piece of steak gets warmer when we put it on a hot grill. More generally, the rule says that any object gets warmer when it gains energy, and gets cooler when it loses energy. Humans have been cooking steaks for thousands of years, and nobody ever saw a steak get colder while cooking on a fire. The cooking rule is true for objects small enough for us to handle. If the cooking rule is always true, then Lord Kelvin’s argument for the heat death is correct.

the cooking rule is not true for objects of astronomical size, for which gravitation is the dominant form of energy. The sun is a familiar example. As the sun loses energy by radiation, it becomes hotter and not cooler. Since the sun is made of compressible gas squeezed by its own gravitation, loss of energy causes it to become smaller and denser, and the compression causes it to become hotter. For almost all astronomical objects, gravitation dominates, and they have the same unexpected behavior. Gravitation reverses the usual relation between energy and temperature. In the domain of astronomy, when heat flows from hotter to cooler objects, the hot objects get hotter and the cool objects get cooler. As a result, temperature differences in the astronomical universe tend to increase rather than decrease as time goes on. There is no final state of uniform temperature, and there is no heat death. Gravitation gives us a universe hospitable to life. Information and order can continue to grow for billions of years in the future, as they have evidently grown in the past.

The vision of the future as an infinite playground, with an unending sequence of mysteries to be understood by an unending sequence of players exploring an unending supply of information, is a glorious vision for scientists. Scientists find the vision attractive, since it gives them a purpose for their existence and an unending supply of jobs. The vision is less attractive to artists and writers and ordinary people. Ordinary people are more interested in friends and family than in science. Ordinary people may not welcome a future spent swimming in an unending flood of information.

A darker view of the information-dominated universe was described in a famous story, “The Library of Babel,” by Jorge Luis Borges in 1941.3 Borges imagined his library, with an infinite array of books and shelves and mirrors, as a metaphor for the universe.

Gleick’s book has an epilogue entitled “The Return of Meaning,” expressing the concerns of people who feel alienated from the prevailing scientific culture. The enormous success of information theory came from Shannon’s decision to separate information from meaning. His central dogma, “Meaning is irrelevant,” declared that information could be handled with greater freedom if it was treated as a mathematical abstraction independent of meaning. The consequence of this freedom is the flood of information in which we are drowning. The immense size of modern databases gives us a feeling of meaninglessness. Information in such quantities reminds us of Borges’s library extending infinitely in all directions. It is our task as humans to bring meaning back into this wasteland. As finite creatures who think and feel, we can create islands of meaning in the sea of information. Gleick ends his book with Borges’s image of the human condition:We walk the corridors, searching the shelves and rearranging them, looking for lines of meaning amid leagues of cacophony and incoherence, reading the history of the past and of the future, collecting our thoughts and collecting the thoughts of others, and every so often glimpsing mirrors, in which we may recognize creatures of the information.

Morris also makes heavy use of the “taking a quote out of context” strategy favored by creationists. His quotes are often from secondary sources and are incomplete.

A more scholarly (i.e. intellectually honest) approach would be to cite actual evidence to support a point. If you are going to cite an authority, then make sure the quote is relevant, in context, and complete.

And even better, cite a number of sources to show that the opinion is representative. Rather we get single, partial, and often outdated quotes without context.

(nature is not, it turns out, cleanly divided into “kinds”, which have no operational definition). He also repeats this canard: Such variation is often called microevolution, and these minor horizontal (or downward) changes occur fairly often, but such changes are not true “vertical” evolution. This is the microevolution/macroevolution false dichotomy. It is only “often called” this by creationists – not by actual evolutionary scientists. There is no theoretical or empirical division between macro and micro evolution. There is just evolution, which can result in the full spectrum of change from minor tweaks to major changes.

Morris wonders why there are no “dats” – dog-cat transitional species. He misses the hierarchical nature of evolution. As evolution proceeds, and creatures develop a greater and greater evolutionary history behind them, they increasingly are committed to their body plan. This results in a nestled hierarchy of groups – which is reflected in taxonomy (the naming scheme of living things).

once our distant ancestors developed the basic body plan of chordates, they were committed to that body plan. Subsequent evolution resulted in variations on that plan, each of which then developed further variations, etc. But evolution cannot go backward, undo evolutionary changes and then proceed down a different path. Once an evolutionary line has developed into a dog, evolution can produce variations on the dog, but it cannot go backwards and produce a cat.

Stephen J. Gould described this distinction as the difference between disparity and diversity. Disparity (the degree of morphological difference) actually decreases over evolutionary time, as lineages go extinct and the surviving lineages are committed to fewer and fewer basic body plans. Meanwhile, diversity (the number of variations on a body plan) within groups tends to increase over time.

the kind of evolutionary changes that were happening in the past, when species were relatively undifferentiated (compared to contemporary species) is indeed not happening today. Modern multi-cellular life has 600 million years of evolutionary history constraining their future evolution – which was not true of species at the base of the evolutionary tree. But modern species are indeed still evolving.

Here is a list of research documenting observed instances of speciation. The list is from 1995, and there are more recent examples to add to the list. Here are some more. And here is a good list with references of more recent cases.

Next Morris tries to convince the reader that there is no evidence for evolution in the past, focusing on the fossil record. He repeats the false claim (again, which I already dealt with) that there are no transitional fossils: Even those who believe in rapid evolution recognize that a considerable number of generations would be required for one distinct “kind” to evolve into another more complex kind. There ought, therefore, to be a considerable number of true transitional structures preserved in the fossils — after all, there are billions of non-transitional structures there! But (with the exception of a few very doubtful creatures such as the controversial feathered dinosaurs and the alleged walking whales), they are not there.

I deal with this question at length here, pointing out that there are numerous transitional fossils for the evolution of terrestrial vertebrates, mammals, whales, birds, turtles, and yes – humans from ape ancestors. There are many more examples, these are just some of my favorites.

Much of what follows (as you can see it takes far more space to correct the lies and distortions of Morris than it did to create them) is classic denialism – misinterpreting the state of the science, and confusing lack of information about the details of evolution with lack of confidence in the fact of evolution. Here are some examples – he quotes Niles Eldridge: “It is a simple ineluctable truth that virtually all members of a biota remain basically stable, with minor fluctuations, throughout their durations. . . .“ So how do evolutionists arrive at their evolutionary trees from fossils of organisms which didn’t change during their durations? Beware the “….” – that means that meaningful parts of the quote are being omitted. I happen to have the book (The Pattern of Evolution) from which Morris mined that particular quote. Here’s the rest of it: (Remember, by “biota” we mean the commonly preserved plants and animals of a particular geological interval, which occupy regions often as large as Roger Tory Peterson’s “eastern” region of North American birds.) And when these systems change – when the older species disappear, and new ones take their place – the change happens relatively abruptly and in lockstep fashion.”

Eldridge was one of the authors (with Gould) of punctuated equilibrium theory. This states that, if you look at the fossil record, what we see are species emerging, persisting with little change for a while, and then disappearing from the fossil record. They theorize that most species most of the time are at equilibrium with their environment, and so do not change much. But these periods of equilibrium are punctuated by disequilibrium – periods of change when species will have to migrate, evolve, or go extinct.

This does not mean that speciation does not take place. And if you look at the fossil record we see a pattern of descendant species emerging from ancestor species over time – in a nice evolutionary pattern. Morris gives a complete misrepresentation of Eldridge’s point – once again we see intellectual dishonesty in his methods of an astounding degree.

Regarding the atheism = religion comment, it reminds me of a great analogy that I first heard on twitter from Evil Eye. (paraphrase) “those that say atheism is a religion, is like saying ‘not collecting stamps’ is a hobby too.”

Morris next tackles the genetic evidence, writing: More often is the argument used that similar DNA structures in two different organisms proves common evolutionary ancestry. Neither argument is valid. There is no reason whatever why the Creator could not or would not use the same type of genetic code based on DNA for all His created life forms. This is evidence for intelligent design and creation, not evolution.

Here is an excellent summary of the multiple lines of molecular evidence for evolution. Basically, if we look at the sequence of DNA, the variations in trinucleotide codes for amino acids, and amino acids for proteins, and transposons within DNA we see a pattern that can only be explained by evolution (or a mischievous god who chose, for some reason, to make life look exactly as if it had evolved – a non-falsifiable notion).

The genetic code is essentially comprised of four letters (ACGT for DNA), and every triplet of three letters equates to a specific amino acid. There are 64 (4^3) possible three letter combinations, and 20 amino acids. A few combinations are used for housekeeping, like a code to indicate where a gene stops, but the rest code for amino acids. There are more combinations than amino acids, so most amino acids are coded for by multiple combinations. This means that a mutation that results in a one-letter change might alter from one code for a particular amino acid to another code for the same amino acid. This is called a silent mutation because it does not result in any change in the resulting protein.

It also means that there are very many possible codes for any individual protein. The question is – which codes out of the gazillions of possible codes do we find for each type of protein in different species. If each “kind” were created separately there would not need to be any relationship. Each kind could have it’s own variation, or they could all be identical if they were essentially copied (plus any mutations accruing since creation, which would be minimal). But if life evolved then we would expect that the exact sequence of DNA code would be similar in related species, but progressively different (through silent mutations) over evolutionary time.

This is precisely what we find – in every protein we have examined. This pattern is necessary if evolution were true. It cannot be explained by random chance (the probability is absurdly tiny – essentially zero). And it makes no sense from a creationist perspective. This same pattern (a branching hierarchy) emerges when we look at amino acid substitutions in proteins and other aspects of the genetic code.

Morris goes for the second law of thermodynamics again – in the exact way that I already addressed. He responds to scientists correctly pointing out that the Earth is an open system, by writing: This naive response to the entropy law is typical of evolutionary dissimulation. While it is true that local order can increase in an open system if certain conditions are met, the fact is that evolution does not meet those conditions. Simply saying that the earth is open to the energy from the sun says nothing about how that raw solar heat is converted into increased complexity in any system, open or closed. The fact is that the best known and most fundamental equation of thermodynamics says that the influx of heat into an open system will increase the entropy of that system, not decrease it. All known cases of decreased entropy (or increased organization) in open systems involve a guiding program of some sort and one or more energy conversion mechanisms.

Energy has to be transformed into a usable form in order to do the work necessary to decrease entropy. That’s right. That work is done by life. Plants take solar energy (again – I’m not sure what “raw solar heat” means) and convert it into food. That food fuels the processes of life, which include development and reproduction. Evolution emerges from those processes- therefore the conditions that Morris speaks of are met.

But Morris next makes a very confused argument: Evolution has neither of these. Mutations are not “organizing” mechanisms, but disorganizing (in accord with the second law). They are commonly harmful, sometimes neutral, but never beneficial (at least as far as observed mutations are concerned). Natural selection cannot generate order, but can only “sieve out” the disorganizing mutations presented to it, thereby conserving the existing order, but never generating new order.

The notion that evolution (as if it’s a thing) needs to use energy is hopelessly confused. Evolution is a process that emerges from the system of life – and life certainly can use solar energy to decrease its entropy, and by extension the entropy of the biosphere. Morris slips into what is often presented as an information argument.  (Yet again – already dealt with. The pattern here is that we are seeing a shuffling around of the same tired creationists arguments.) It is first not true that most mutations are harmful. Many are silent, and many of those that are not silent are not harmful. They may be neutral, they may be a mixed blessing, and their relative benefit vs harm is likely to be situational. They may be fatal. And they also may be simply beneficial.

Morris finishes with a long rambling argument that evolution is religion. Evolution is promoted by its practitioners as more than mere science. Evolution is promulgated as an ideology, a secular religion — a full-fledged alternative to Christianity, with meaning and morality . . . . Evolution is a religion. This was true of evolution in the beginning, and it is true of evolution still today. Morris ties evolution to atheism, which, he argues, makes it a religion. This assumes, of course, that atheism is a religion. That depends on how you define atheism and how you define religion – but it is mostly wrong. Atheism is a lack of belief in one particular supernatural claim – that does not qualify it as a religion.

But mutations are not “disorganizing” – that does not even make sense. It seems to be based on a purely creationist notion that species are in some privileged perfect state, and any mutation can only take them farther from that perfection. For those who actually understand biology, life is a kluge of compromises and variation. Mutations are mostly lateral moves from one chaotic state to another. They are not directional. But they do provide raw material, variation, for natural selection. Natural selection cannot generate variation, but it can select among that variation to provide differential survival. This is an old game played by creationists – mutations are not selective, and natural selection is not creative (does not increase variation). These are true but irrelevant, because mutations increase variation and information, and selection is a creative force that results in the differential survival of better adapted variation.

The idea that increased energy efficiency can increase energy consumption at the macro-economic level strikes many as a new idea, or paradoxical, but it was first observed in 1865 by British economist William Stanley Jevons, who pointed out that Watt's more efficient steam engine and other technical improvements that increased the efficiency of coal consumption actually increased rather than decreased demand for coal. More efficient engines, Jevons argued, would increase future coal consumption by lowering the effective price of energy, thus spurring greater demand and opening up useful and profitable new ways to utilize coal. Jevons was proven right, and the reality of what is today known as "Jevons Paradox" has long been uncontroversial among economists.

Economists have long observed that increasing the productivity of any single factor of production -- whether labor, capital, or energy -- increases demand for all of those factors. This is one of the basic dynamics of economic growth. Luddites who feared there would be fewer jobs with the emergence of weaving looms were proved wrong by lower price for woven clothing and demand that has skyrocketed (and continued to increase) ever since. And today, no economist would posit that an X% improvement in labor productivity would lead directly to an X% reduction in employment. In fact, the opposite is widely expected: labor productivity is a chief driver of economic growth and thus increases in employment overall. There is no evidence, the report points out, that energy is any different, as per capita energy consumption everywhere on earth continues to rise, even as economies become more efficient each year.

If ideas of democracy and freedom emerged at the end of the printing-press era, it wasn’t by some technological logic but because of parallel inventions, like the ideas of limited government and religious tolerance, very hard won from history.

As Andrew Pettegree shows in his fine new study, “The Book in the Renaissance,” the mainstay of the printing revolution in seventeenth-century Europe was not dissident pamphlets but royal edicts, printed by the thousand: almost all the new media of that day were working, in essence, for kinglouis.gov.

Even later, full-fledged totalitarian societies didn’t burn books. They burned some books, while keeping the printing presses running off such quantities that by the mid-fifties Stalin was said to have more books in print than Agatha Christie.

Many of the more knowing Never-Betters turn for cheer not to messy history and mixed-up politics but to psychology—to the actual expansion of our minds.

The argument, advanced in Andy Clark’s “Supersizing the Mind” and in Robert K. Logan’s “The Sixth Language,” begins with the claim that cognition is not a little processing program that takes place inside your head, Robby the Robot style. It is a constant flow of information, memory, plans, and physical movements, in which as much thinking goes on out there as in here. If television produced the global village, the Internet produces the global psyche: everyone keyed in like a neuron, so that to the eyes of a watching Martian we are really part of a single planetary brain. Contraptions don’t change consciousness; contraptions are part of consciousness. We may not act better than we used to, but we sure think differently than we did.

Cognitive entanglement, after all, is the rule of life. My memories and my wife’s intermingle. When I can’t recall a name or a date, I don’t look it up; I just ask her. Our machines, in this way, become our substitute spouses and plug-in companions.

But, if cognitive entanglement exists, so does cognitive exasperation. Husbands and wives deny each other’s memories as much as they depend on them. That’s fine until it really counts (say, in divorce court). In a practical, immediate way, one sees the limits of the so-called “extended mind” clearly in the mob-made Wikipedia, the perfect product of that new vast, supersized cognition: when there’s easy agreement, it’s fine, and when there’s widespread disagreement on values or facts, as with, say, the origins of capitalism, it’s fine, too; you get both sides. The trouble comes when one side is right and the other side is wrong and doesn’t know it. The Shakespeare authorship page and the Shroud of Turin page are scenes of constant conflict and are packed with unreliable information. Creationists crowd cyberspace every bit as effectively as evolutionists, and extend their minds just as fully. Our trouble is not the over-all absence of smartness but the intractable power of pure stupidity, and no machine, or mind, seems extended enough to cure that.

Nicholas Carr, in “The Shallows,” William Powers, in “Hamlet’s BlackBerry,” and Sherry Turkle, in “Alone Together,” all bear intimate witness to a sense that the newfound land, the ever-present BlackBerry-and-instant-message world, is one whose price, paid in frayed nerves and lost reading hours and broken attention, is hardly worth the gains it gives us. “The medium does matter,” Carr has written. “As a technology, a book focuses our attention, isolates us from the myriad distractions that fill our everyday lives. A networked computer does precisely the opposite. It is designed to scatter our attention. . . . Knowing that the depth of our thought is tied directly to the intensity of our attentiveness, it’s hard not to conclude that as we adapt to the intellectual environment of the Net our thinking becomes shallower.

Carr is most concerned about the way the Internet breaks down our capacity for reflective thought.

Powers’s reflections are more family-centered and practical. He recounts, very touchingly, stories of family life broken up by the eternal consultation of smartphones and computer monitors

He then surveys seven Wise Men—Plato, Thoreau, Seneca, the usual gang—who have something to tell us about solitude and the virtues of inner space, all of it sound enough, though he tends to overlook the significant point that these worthies were not entirely in favor of the kinds of liberties that we now take for granted and that made the new dispensation possible.

Similarly, Nicholas Carr cites Martin Heidegger for having seen, in the mid-fifties, that new technologies would break the meditational space on which Western wisdoms depend. Since Heidegger had not long before walked straight out of his own meditational space into the arms of the Nazis, it’s hard to have much nostalgia for this version of the past. One feels the same doubts when Sherry Turkle, in “Alone Together,” her touching plaint about the destruction of the old intimacy-reading culture by the new remote-connection-Internet culture, cites studies that show a dramatic decline in empathy among college students, who apparently are “far less likely to say that it is valuable to put oneself in the place of others or to try and understand their feelings.” What is to be done?

Among Ever-Wasers, the Harvard historian Ann Blair may be the most ambitious. In her book “Too Much to Know: Managing Scholarly Information Before the Modern Age,” she makes the case that what we’re going through is like what others went through a very long while ago. Against the cartoon history of Shirky or Tooby, Blair argues that the sense of “information overload” was not the consequence of Gutenberg but already in place before printing began. She wants us to resist “trying to reduce the complex causal nexus behind the transition from Renaissance to Enlightenment to the impact of a technology or any particular set of ideas.” Anyway, the crucial revolution was not of print but of paper: “During the later Middle Ages a staggering growth in the production of manuscripts, facilitated by the use of paper, accompanied a great expansion of readers outside the monastic and scholastic contexts.” For that matter, our minds were altered less by books than by index slips. Activities that seem quite twenty-first century, she shows, began when people cut and pasted from one manuscript to another; made aggregated news in compendiums; passed around précis. “Early modern finding devices” were forced into existence: lists of authorities, lists of headings.

Everyone complained about what the new information technologies were doing to our minds. Everyone said that the flood of books produced a restless, fractured attention. Everyone complained that pamphlets and poems were breaking kids’ ability to concentrate, that big good handmade books were ignored, swept aside by printed works that, as Erasmus said, “are foolish, ignorant, malignant, libelous, mad.” The reader consulting a card catalogue in a library was living a revolution as momentous, and as disorienting, as our own.

The book index was the search engine of its era, and needed to be explained at length to puzzled researchers

That uniquely evil and necessary thing the comprehensive review of many different books on a related subject, with the necessary oversimplification of their ideas that it demanded, was already around in 1500, and already being accused of missing all the points. In the period when many of the big, classic books that we no longer have time to read were being written, the general complaint was that there wasn’t enough time to read big, classic books.

at any given moment, our most complicated machine will be taken as a model of human intelligence, and whatever media kids favor will be identified as the cause of our stupidity. When there were automatic looms, the mind was like an automatic loom; and, since young people in the loom period liked novels, it was the cheap novel that was degrading our minds. When there were telephone exchanges, the mind was like a telephone exchange, and, in the same period, since the nickelodeon reigned, moving pictures were making us dumb. When mainframe computers arrived and television was what kids liked, the mind was like a mainframe and television was the engine of our idiocy. Some machine is always showing us Mind; some entertainment derived from the machine is always showing us Non-Mind.

it's in these companies' hands to do this ethically--to build algorithms that show us what we need to know and what we don't know, not just what we like.

why would the Googles and Facebooks of the world change what they're doing (absent government regulation)? My hope is that, like newspapers, they'll move from a pure profit-making posture to one that recognizes that they're keepers of the public trust.

most people don't know how Google and Facebook are controlling their information flows. And once they do, most people I've met want to have more control and transparency than these companies currently offer. So it's a way in to that conversation. First people have to know how the Internet is being edited for them.

what's good and bad about the personalization. Tell me some ways that this is not a good thing? Here's a few. 1) It's a distorted view of the world. Hearing your own views and ideas reflected back is comfortable, but it can lead to really bad decisions--you need to see the whole picture to make good decisions; 2) It can limit creativity and innovation, which often come about when two relatively unrelated concepts or ideas are juxtaposed; and 3) It's not great for democracy, because democracy requires a common sense of the big problems that face us and an ability to put ourselves in other peoples' shoes.

Stanford researchers Dean Eckles and Maurits Kapstein, who figured out that not only do people have personal tastes, they have personal "persuasion profiles". So I might respond more to appeals to authority (Barack Obama says buy this book), and you might respond more to scarcity ("only 2 left!"). In theory, if a site like Amazon could identify your persuasion profile, it could sell it to other sites--so that everywhere you go, people are using your psychological weak spots to get you to do stuff. I also really enjoyed talking to the guys behind OKCupid, who take the logic of Google and apply it to dating.

Nobody noticed when Google went all-in on personalization, because the filtering is very hard to see.

Just as a robust economic system is one that encourages early failures (the concepts of "fail small" and "fail fast"), the U.S. government should stop supporting dictatorial regimes for the sake of pseudostability and instead allow political noise to rise to the surface. Making an economy robust in the face of business swings requires allowing risk to be visible; the same is true in politics.

Both the recent financial crisis and the current political crisis in the Middle East are grounded in the rise of complexity, interdependence, and unpredictability. Policymakers in the United Kingdom and the United States have long promoted policies aimed at eliminating fluctuation -- no more booms and busts in the economy, no more "Iranian surprises" in foreign policy. These policies have almost always produced undesirable outcomes. For example, the U.S. banking system became very fragile following a succession of progressively larger bailouts and government interventions, particularly after the 1983 rescue of major banks (ironically, by the same Reagan administration that trumpeted free markets). In the United States, promoting these bad policies has been a bipartisan effort throughout. Republicans have been good at fragilizing large corporations through bailouts, and Democrats have been good at fragilizing the government. At the same time, the financial system as a whole exhibited little volatility; it kept getting weaker while providing policymakers with the illusion of stability, illustrated most notably when Ben Bernanke, who was then a member of the Board of Governors of the U.S. Federal Reserve, declared the era of "the great moderation" in 2004.

Washington stabilized the market with bailouts and by allowing certain companies to grow "too big to fail." Because policymakers believed it was better to do something than to do nothing, they felt obligated to heal the economy rather than wait and see if it healed on its own.

The foreign policy equivalent is to support the incumbent no matter what. And just as banks took wild risks thanks to Greenspan's implicit insurance policy, client governments such as Hosni Mubarak's in Egypt for years engaged in overt plunder thanks to similarly reliable U.S. support.

Those who seek to prevent volatility on the grounds that any and all bumps in the road must be avoided paradoxically increase the probability that a tail risk will cause a major explosion.

In the realm of economics, price controls are designed to constrain volatility on the grounds that stable prices are a good thing. But although these controls might work in some rare situations, the long-term effect of any such system is an eventual and extremely costly blowup whose cleanup costs can far exceed the benefits accrued. The risks of a dictatorship, no matter how seemingly stable, are no different, in the long run, from those of an artificially controlled price.

Such attempts to institutionally engineer the world come in two types: those that conform to the world as it is and those that attempt to reform the world. The nature of humans, quite reasonably, is to intervene in an effort to alter their world and the outcomes it produces. But government interventions are laden with unintended -- and unforeseen -- consequences, particularly in complex systems, so humans must work with nature by tolerating systems that absorb human imperfections rather than seek to change them.

What is needed is a system that can prevent the harm done to citizens by the dishonesty of business elites; the limited competence of forecasters, economists, and statisticians; and the imperfections of regulation, not one that aims to eliminate these flaws. Humans must try to resist the illusion of control: just as foreign policy should be intelligence-proof (it should minimize its reliance on the competence of information-gathering organizations and the predictions of "experts" in what are inherently unpredictable domains), the economy should be regulator-proof, given that some regulations simply make the system itself more fragile. Due to the complexity of markets, intricate regulations simply serve to generate fees for lawyers and profits for sophisticated derivatives traders who can build complicated financial products that skirt those regulations.

The life of a turkey before Thanksgiving is illustrative: the turkey is fed for 1,000 days and every day seems to confirm that the farmer cares for it -- until the last day, when confidence is maximal. The "turkey problem" occurs when a naive analysis of stability is derived from the absence of past variations. Likewise, confidence in stability was maximal at the onset of the financial crisis in 2007.

The turkey problem for humans is the result of mistaking one environment for another. Humans simultaneously inhabit two systems: the linear and the complex. The linear domain is characterized by its predictability and the low degree of interaction among its components, which allows the use of mathematical methods that make forecasts reliable. In complex systems, there is an absence of visible causal links between the elements, masking a high degree of interdependence and extremely low predictability. Nonlinear elements are also present, such as those commonly known, and generally misunderstood, as "tipping points." Imagine someone who keeps adding sand to a sand pile without any visible consequence, until suddenly the entire pile crumbles. It would be foolish to blame the collapse on the last grain of sand rather than the structure of the pile, but that is what people do consistently, and that is the policy error.

Engineering, architecture, astronomy, most of physics, and much of common science are linear domains. The complex domain is the realm of the social world, epidemics, and economics. Crucially, the linear domain delivers mild variations without large shocks, whereas the complex domain delivers massive jumps and gaps. Complex systems are misunderstood, mostly because humans' sophistication, obtained over the history of human knowledge in the linear domain, does not transfer properly to the complex domain. Humans can predict a solar eclipse and the trajectory of a space vessel, but not the stock market or Egyptian political events. All man-made complex systems have commonalities and even universalities. Sadly, deceptive calm (followed by Black Swan surprises) seems to be one of those properties.

The system is responsible, not the components. But after the financial crisis of 2007-8, many people thought that predicting the subprime meltdown would have helped. It would not have, since it was a symptom of the crisis, not its underlying cause. Likewise, Obama's blaming "bad intelligence" for his administration's failure to predict the crisis in Egypt is symptomatic of both the misunderstanding of complex systems and the bad policies involved.

Obama's mistake illustrates the illusion of local causal chains -- that is, confusing catalysts for causes and assuming that one can know which catalyst will produce which effect. The final episode of the upheaval in Egypt was unpredictable for all observers, especially those involved. As such, blaming the CIA is as foolish as funding it to forecast such events. Governments are wasting billions of dollars on attempting to predict events that are produced by interdependent systems and are therefore not statistically understandable at the individual level.

Political and economic "tail events" are unpredictable, and their probabilities are not scientifically measurable. No matter how many dollars are spent on research, predicting revolutions is not the same as counting cards; humans will never be able to turn politics into the tractable randomness of blackjack.

Most explanations being offered for the current turmoil in the Middle East follow the "catalysts as causes" confusion. The riots in Tunisia and Egypt were initially attributed to rising commodity prices, not to stifling and unpopular dictatorships. But Bahrain and Libya are countries with high gdps that can afford to import grain and other commodities. Again, the focus is wrong even if the logic is comforting. It is the system and its fragility, not events, that must be studied -- what physicists call "percolation theory," in which the properties of the terrain are studied rather than those of a single element of the terrain.

When dealing with a system that is inherently unpredictable, what should be done? Differentiating between two types of countries is useful. In the first, changes in government do not lead to meaningful differences in political outcomes (since political tensions are out in the open). In the second type, changes in government lead to both drastic and deeply unpredictable changes.

Humans fear randomness -- a healthy ancestral trait inherited from a different environment. Whereas in the past, which was a more linear world, this trait enhanced fitness and increased chances of survival, it can have the reverse effect in today's complex world, making volatility take the shape of nasty Black Swans hiding behind deceptive periods of "great moderation." This is not to say that any and all volatility should be embraced. Insurance should not be banned, for example.

But alongside the "catalysts as causes" confusion sit two mental biases: the illusion of control and the action bias (the illusion that doing something is always better than doing nothing). This leads to the desire to impose man-made solutions

Variation is information. When there is no variation, there is no information. This explains the CIA's failure to predict the Egyptian revolution and, a generation before, the Iranian Revolution -- in both cases, the revolutionaries themselves did not have a clear idea of their relative strength with respect to the regime they were hoping to topple. So rather than subsidize and praise as a "force for stability" every tin-pot potentate on the planet, the U.S. government should encourage countries to let information flow upward through the transparency that comes with political agitation. It should not fear fluctuations per se, since allowing them to be in the open, as Italy and Lebanon both show in different ways, creates the stability of small jumps.

As Seneca wrote in De clementia, "Repeated punishment, while it crushes the hatred of a few, stirs the hatred of all . . . just as trees that have been trimmed throw out again countless branches." The imposition of peace through repeated punishment lies at the heart of many seemingly intractable conflicts, including the Israeli-Palestinian stalemate. Furthermore, dealing with seemingly reliable high-level officials rather than the people themselves prevents any peace treaty signed from being robust. The Romans were wise enough to know that only a free man under Roman law could be trusted to engage in a contract; by extension, only a free people can be trusted to abide by a treaty. Treaties that are negotiated with the consent of a broad swath of the populations on both sides of a conflict tend to survive. Just as no central bank is powerful enough to dictate stability, no superpower can be powerful enough to guarantee solid peace alone.

As Jean-Jacques Rousseau put it, "A little bit of agitation gives motivation to the soul, and what really makes the species prosper is not peace so much as freedom." With freedom comes some unpredictable fluctuation. This is one of life's packages: there is no freedom without noise -- and no stability without volatility.∂

there is one crucial difference between IQ and CQ scores. With intelligence, there is a phenomenon called the Flynn effect—each generation, scores go up about 10 points. Enriched environments are making kids smarter. With creativity, a reverse trend has just been identified and is being reported for the first time here: American creativity scores are falling.

creativity scores had been steadily rising, just like IQ scores, until 1990. Since then, creativity scores have consistently inched downward.

It is the scores of younger children in America—from kindergarten through sixth grade—for whom the decline is “most serious.”

It’s too early to determine conclusively why U.S. creativity scores are declining. One likely culprit is the number of hours kids now spend in front of the TV and playing videogames rather than engaging in creative activities. Another is the lack of creativity development in our schools. In effect, it’s left to the luck of the draw who becomes creative: there’s no concerted effort to nurture the creativity of all children.

Around the world, though, other countries are making creativity development a national priority.

In China there has been widespread education reform to extinguish the drill-and-kill teaching style. Instead, Chinese schools are also adopting a problem-based learning approach.

When faculty of a major Chinese university asked Plucker to identify trends in American education, he described our focus on standardized curriculum, rote memorization, and nationalized testing.

Overwhelmed by curriculum standards, American teachers warn there’s no room in the day for a creativity class.

The age-old belief that the arts have a special claim to creativity is unfounded. When scholars gave creativity tasks to both engineering majors and music majors, their scores laid down on an identical spectrum, with the same high averages and standard deviations.

The argument that we can’t teach creativity because kids already have too much to learn is a false trade-off. Creativity isn’t about freedom from concrete facts. Rather, fact-finding and deep research are vital stages in the creative process.

The lore of pop psychology is that creativity occurs on the right side of the brain. But we now know that if you tried to be creative using only the right side of your brain, it’d be like living with ideas perpetually at the tip of your tongue, just beyond reach.

Creativity requires constant shifting, blender pulses of both divergent thinking and convergent thinking, to combine new information with old and forgotten ideas. Highly creative people are very good at marshaling their brains into bilateral mode, and the more creative they are, the more they dual-activate.

“Creativity can be taught,” says James C. Kaufman, professor at California State University, San Bernardino. What’s common about successful programs is they alternate maximum divergent thinking with bouts of intense convergent thinking, through several stages. Real improvement doesn’t happen in a weekend workshop. But when applied to the everyday process of work or school, brain function improves.

highly creative adults tended to grow up in families embodying opposites. Parents encouraged uniqueness, yet provided stability. They were highly responsive to kids’ needs, yet challenged kids to develop skills. This resulted in a sort of adaptability: in times of anxiousness, clear rules could reduce chaos—yet when kids were bored, they could seek change, too. In the space between anxiety and boredom was where creativity flourished.

highly creative adults frequently grew up with hardship. Hardship by itself doesn’t lead to creativity, but it does force kids to become more flexible—and flexibility helps with creativity.

In early childhood, distinct types of free play are associated with high creativity. Preschoolers who spend more time in role-play (acting out characters) have higher measures of creativity: voicing someone else’s point of view helps develop their ability to analyze situations from different perspectives. When playing alone, highly creative first graders may act out strong negative emotions: they’ll be angry, hostile, anguished.

In middle childhood, kids sometimes create paracosms—fantasies of entire alternative worlds. Kids revisit their paracosms repeatedly, sometimes for months, and even create languages spoken there. This type of play peaks at age 9 or 10, and it’s a very strong sign of future creativity.

From fourth grade on, creativity no longer occurs in a vacuum; researching and studying become an integral part of coming up with useful solutions. But this transition isn’t easy. As school stuffs more complex information into their heads, kids get overloaded, and creativity suffers. When creative children have a supportive teacher—someone tolerant of unconventional answers, occasional disruptions, or detours of curiosity—they tend to excel. When they don’t, they tend to underperform and drop out of high school or don’t finish college at high rates.

They’re quitting because they’re discouraged and bored, not because they’re dark, depressed, anxious, or neurotic. It’s a myth that creative people have these traits. (Those traits actually shut down creativity; they make people less open to experience and less interested in novelty.) Rather, creative people, for the most part, exhibit active moods and positive affect. They’re not particularly happy—contentment is a kind of complacency creative people rarely have. But they’re engaged, motivated, and open to the world.

A similar study of 1,500 middle schoolers found that those high in creative self-efficacy had more confidence about their future and ability to succeed. They were sure that their ability to come up with alternatives would aid them, no matter what problems would arise.