Why YouTube Adopting Creative Commons Is a Big Deal Online Video News - 0 views
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Youtube Creative Commons Commons Law Copyright Remix Culture
shared by Weiye Loh on 02 Jun 11
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Creative Commons-licensed videos can be found from within YouTube’s video editor through a special CC tab. These videos can then be trimmed, combined with other clips and synchronized to music, just like users have been able to do with their own uploads ever since YouTube launched its video editor a year ago. “It’s as if all the Creative Commons videos were part of your personal library,” explained Product Manager Jason Toff when I talked to him on the phone yesterday.
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YouTube’s catalog of Creative Commons clips is being seeded with more than 10,000 videos from partners like C-SPAN, Voice of America and Al-Jazeera. Users also now have the ability to publish any of their own videos under CC-BY simply by selecting the licenses as an option during the upload process.
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CC-BY only requires that users credit the original videographer, and YouTube is automating this process by adding links to the original work next to every mashup video. Toff said that the site might add additional Creative Commons licenses in the future if there was strong demand for it.
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Creative Commons has in the past been struggling with the fact that the majority of users tends to adopt more restrictive licenses. The organization estimated that two out of three Creative Commons-licensed works can’t be reused commercially, and one out of four can’t be reincorporated into a new work at all.
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CC-BY on the other hand allows commercial reuse as well. This doesn’t just open YouTube and its producers new revenue opportunities it also makes it possible to reuse these videos in a much wider variety of contexts. Wikipedia, for example, demands that any videos posted to its site can be reused commercially. Combine that with the fact that YouTube has been converting its entire catalog into the open source WebM format, and there’s little reason why tens of thousands of Creative Commons-licensed YouTube videos shouldn’t show up on Wikipedia any day now.