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This presentation is part information management, part online persona, and part marketing. It's intended to be an overview of what 21st century graduates should be aware of in terms of online behaviors and trends.

Content used for Mathieu's presentation in Brenda's class, Spring 2012.

"After the social networking sand settled with Facebook on top over the last half decade, the social behemoth seemed untouchable. Twitter, far behind in second place, wasn't a direct competitor for a while, since it focused on public conversation and Facebook mostly targeted private, friends-only conversations. Google+ entered the picture and managed to shake things up a bit, making both networks question their own identities, adding new features left and right to try to be everything to everyone. Here we are, at the Social Network Identity Crisis of 2012, and it isn't pretty."

Patti Hart, CEO of International Game Technology, says that all too often, executives try to avoid making mistakes. That is a mistake.