Moxie FutureX

Shoppers view various printed images pertaining to the Mizrahi brand through the viewfinder of the app on their smartphone and hidden content comes to life on the screen.

You order NFC cards from Moo, specifying what you want the NFC tag to do. It could just contain contact information, but it can also include actions like presenting a video, or an app download, or your latest tweets. When you hand someone your card, and they tap it with an NFC-enabled smartphone, the preprogrammed magic happens.

weekly

The Walgreens mobile app lets customers scan their mobile devices at the register to earn points and redeem awards without the need to carry a physical card. The app allows us to integrate Balance Rewards with other great mobile features, including in-store aisle maps so you can find the school supply or Band-Aid you need, and photo print services so you can send your pictures direct from a mobile device to our store for copies. LoyalBlocks, customers sign up through the app with their favorite stores that participate with the program. When they visit the store, the app communicates with the merchant's tablet, which automatically checks the customer in and sends them token rewards and deals.

update from march

burberry's strategy: The flagship, by Burberry's description, has seamlessly integrated technology throughout. Full-length screens wrap the store, transitioning between audio-visual content displays, live-streaming hubs and and mirrors. Radio-frequency identification (RFID) chips have been attached to certain clothes and accessories so that when a customer approaches one of the screens in a fitting room, specific content - say, information about a bag's stitching and craftsmanship, or a video showing how a skirt was worn on the catwalk - will appear.

encourage their readers to go from being a passive audience to an active community. The new Good.is is a place for people interested in creating change to spread awareness for different causes with a like-minded community - think change.org meets Facebook.

2 new options: The first is an activity stream that shows what articles your connections have liked on the platform. The other feature is called Trending, which highlights popular content in the StumbleUpon community.