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So Apple is making it a pain in the ass to sell subscriptions to magazines over iTunes, basically forcing publishers into a micropayment model until an alternative strategy is in place.

Birchbox- pay a fee and get sent products every month, earn points each month, get discounts for purchasing full-sized items they try with a discount of $10 for every 100 points they earn. earn points for referring friends or buying products. gives tips and tutorials on the site "curated sampling"

daily 10.15

Reasons: The views still drive up ad revenues People tend to buy subscriptions once they are in the habit of reading it. How will the habit start if they can't access for free? 20 articles isn't much. Students and unemployed people will eventually be in a position to pay.

Came across this randomly on Grooveshark. Free 1 year subscription to Grooveshark to each person who submits a video entry. So that's a minimum cost per acquisition of $6, plus whatever media buy they had to make within grooveshark (if at all).

"Subscription-based e-commerce models are white hot right now" Discusses Birchbox (which works with Redken) and similar services across different verticals.

Web apps developed in response to Apple subscription changes.

Music and fashion party - subscription platform that sends subscribers info on one new band and one emerging fashion brand each week. 

Sony liked the original, longer piece of web video, which portrays the hazards of running out of "skips" on your music subscription service, and asked Break for a 30-second cut. But it didn't say it was going to swap it in as a TV spot during the finale of "Jersey Shore," seen by an average of 6.6 million viewers a few weeks ago, and save itself at least a couple hundred grand in agency fees in the process.