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Whether your child plans to dress as a goblin, a ghost, or a ghoulie, ThredUp's Halloween Costume Swap is an easy alternative to a disposable store-bought costume. Throughout the month of October, the online clothing swap platform will help you and your child locate the perfect outfit--without a fright. And if you'd rather swap your costume in-person, take part in National Clothing Swap Day this Saturday, October 4, at a location near you. How it works: According to ThredUp, they have recycled over 50,000 pounds of children's clothing since their launch in spring of this year. The online swapping platform facilitates the clothing swap and takes care of all the details, so you don't have to.

Build a box of outgrown kids clothes and list it on thredUP.com. Include a costume and flag it as a "Halloween Box." When someone picks your box, send it free of charge (thredUP sends you empty flat rate boxes at registration and even schedules home pick-up!) To find a costume for your child, browse boxes of kids clothes marked as "Halloween Boxes" - pick one you'd like to receive. Pay only $5, plus shipping and the box is sent right to your doorstep!

J CREW launched an advertising campaign in September, featuring splashy print ads and a photograph of a well-dressed young man on its Web site, sitting atop a ladder. Surrounding him was an assortment of items: umbrellas, medicine balls, a retro-looking trailer, a slab of raw meat. All of those items were available for purchase. But J. Crew stood to profit only from the sale of its clothes. The other goods were merely recommended by J. Crew to its customers, with Web links to the purveyors of those goods. J. Crew saw a business opportunity in assuming the role of a sophisticated and self-assured friend, guiding customers through the infinite offerings of the Internet without pushing them to buy only its own wares. “What the world needs now is curators and filters,” said Anthony Sperduti of Partners and Spade, the New York advertising agency behind the campaign. “J. Crew is savvy enough to know that the Internet has changed our buying patterns.” J. Crew is hardly the only company trying to sell something by befriending you. The idea that social commerce — which mixes networking with online shopping — can win business has spurred companies to try to connect with customers through sites like Facebook and Twitter.