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Rebecca May

Power Pinterest User Chosen to 'Live Pin' Event for Fashion Label - 0 views

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    Calypso is flying Martinez from California to St. Barth, France, this week to "live pin" a photo shoot for the label's 2012 summer look book.
Rhiannon Apple

WE'RE BLOWN AWAY: This Startup Could Literally Change The Entire Software Industry - 0 views

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    Numecent offers something it calls "cloud paging" and, if successful, it could be a game-changer for enterprise software, video gaming, and smartphone apps. Red Hat thinks so. It has already partnered with the company to help it offer Windows software to Linux users. "Cloud paging" instantly "cloudifies" any software, even an operating syste Read more: http://www.businessinsider.com/were-blown-away-this-startup-could-literally-change-the-entire-software-industry-2012-3#ixzz1oM8IGUAT
Paulette Chafe

Google Play celebrates 25 billion app downloads with 25-cent app sale - 0 views

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    By: Brad Reed | Sep 26th, 2012 at 09:15PM Yes, people still like mobile apps. Google ( GOOG) on Wednesday announced that its Google Play store had now served up more than 25 billion total app downloads, an impressive figure for a store that launched just four years ago.
Paulette Chafe

Mobile now accounts for more than 18% of Domino's Pizza Group's online sales - 0 views

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    Domino's Pizza Group, today announces its interim management statement for the 13 week period up to 23 September 2012. The document in its entirety might not be a tech news spectacular, but it does have a few threads that show how UK pizza lovers are also fans of convenience.
Paulette Chafe

Multichannel shopper stats 2012: the UK and US compared - 0 views

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    Last month Econsultancy surveyed 1,000 consumers in the UK and 2,000 in the US to investigate attitudes to multichannel shopping and service. The Multichannel Retail Survey, which accompanies our How the Internet can Save the High Street report, was a repeat of a study we ran last year and underlines the fact that attitudes to shopping are changing.
Ivy Chang

2012 Presidential & Vice Presidential Debates To Stream Live On YouTube - SocialTimes - 0 views

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    Starting on October 3 with the first Presidential debate you'll be able to watch Obama and Romney and Biden and Ryan face off live on YouTube. 
Simeon Spearman

LARGO, Fla., Oct. 1, 2012: Valpak® Integrates Local Coupons in New Apple® Passbook | PRNewswire | Rock Hill Herald Online - 0 views

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    Valpak adding Passbook support
Simeon Spearman

In-Game Advertising Still Not Drawing Ad Budgets | ClickZ - 0 views

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    "Sam Glassenberg, CEO of Funtactix, which develops social games for major motion pictures like The Hunger Games, said the in-game ad market presents both huge opportunities and new risks for brands and agencies. He cited statistics from NPD and said that there are almost 200 million online gamers out there who play games for an average of 13 hours a week. Yet, the majority of ad spend still goes to TV or banner ads and only a fraction to games, he noted. "How are we going to close that gap?" he asked. The discussion was organized by SponsorPay, a Berlin-based engagement advertising company whose application rewards users that watch an ad with virtual currency and other goodies. SponsorPay is one of a handful of companies out there including SocialVibe, Flurry and WildTangent seeking to help games developers monetize their product and brand advertisers engage consumers with such ads. Games entrepreneur Wilson Kriegel, formerly with Zynga, addressed this potential by discussing his involvement with mega-hit Draw Something, an online drawing game developed at his former company OMGPop, which Zynga acquired in March. The game allows people to draw things and share them with their friends. Since its launch early in 2012, it has seen over 90 million installs, 10 billion drawings created and was a top trending topic on Twitter.  Companies including McDonald's, Disney and Sprint have incorporated their ads into the game. Kriegel said that ad features including in-game banners, game features and in-game call to actions seen a clickthrough rate of 1 percent to 10 percent-unheard of in an industry where average CTRs are 0.7 percent."
Ivy Chang

MediaPost Publications 70% Of Mobile QSR Campaigns Use Location Targeting 05/30/2013 - 0 views

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    ased on a review of 100 campaigns run between January 2012 and March 2013, location-based mobile ad network Verve Mobile found those that included location targeting had twice the response rate of ones without location data, with an average click-through rate of 1.21% to .61%.
Ivy Chang

Report: Desktop Ad Spending Will Peak in 2014 - 0 views

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    The researcher predicts that U.S. desktop advertising will hit $35.39 billion in 2014, but then begin falling off in 2015. By 2017, the figure will be $32.51 billion, which is close to the amount posted in 2012. Meanwhile, mobile advertising will hit $11.76 billion in 2013, up from $7.65 billion this year.
Ivy Chang

http://www.jwtintelligence.com/wp-content/uploads/2012/05/TV_5-8.pdf - 0 views

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    JWT report highlighting second screen usage + executions
Ivy Chang

Instant Messaging Overtakes SMS Texts For The First Time | Ubergizmo - 0 views

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    Research firm Informa believes nearly 19 billion instant messages were sent per day in 2012 through chat applications, which has finally overtaken SMS texts which only 17.6 billion texts were sent in the same year. The 19 billion instant messages were spread across six of the most popular mobile chat applications: WhatsApp, BlackBerry Messenger, Viber, Nimbuzz, Apple's iMessage and KakaoTalk.
Ivy Chang

iPads as Cash Registers Are About to Go From Novelty to Norm | Wired Business | Wired.com - 0 views

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    Between 2011 and 2012, the number of "mobile point-of-sale" terminals registered by businesses worldwide more than doubled, according to U.K. industry research firm Timetric. The newly released report doesn't see such a dramatic rate of uptake to continue year after year. But researchers do project that the percentage of checkout counters using mobile point-of-sale systems such as those offered by Square, ShopKeep, Intuit and PayPal will jump from fewer than one-fifth last year to nearly half by 2017.
Ivy Chang

Google+ Passes Twitter to Become Second Largest Social Network, Study Finds - SocialTimes - 1 views

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    To come up with the numbers, the analysts compared internet users in 31 markets who have used or contributed to a social network in the past month. In December 2012, Google+ grew by 27 percent to 343 million active users, accounting for 25 percent of the global internet population.
Ivy Chang

Industry Statistics - Online holiday sales will increase 12% this year - Internet Retailer - 0 views

  • nline and offline holiday sales this year will increase 4.1% to $586.1 billion, the NRF says in its annual holiday spending report. NRF’s 2012 holiday spending growth forecast is higher than the 10-year average holiday sales increase of 3.5%, but lower than last year’s growth of 5.6%. The NRF uses factors including consumer credit, disposable personal income, and previous monthly retail sales releases for its holiday retail sales forecast.
Simeon Spearman

Bots Make Up Ten Percent of Online Traffic, Study Says - Technology Review - 0 views

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    "Based on a 20-month study, Solve Media found that a projected 10 percent of all online traffic isn't human. Between January 2011 and August 2012, the company observed 100 million unique visitors a month across 5,000 publishers and found that one out of every ten users wasn't a user at all, but a bot. "
Ivy Chang

Weight Loss App Encourages Dieting By Placing Bets On Success - PSFK - 2 views

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    Started in June 2012, the app allows users to create and join bets to lose 4% of their body fat during a four-week period. Featuring a few high-profile bloggers, authors and fitness coaches, the largest pot to date is a mammoth $150,000 - which would be split between users who manage to achieve their weight loss goal.
Abeeda Mahboob

Mobile Payments Still Tiny, Set to Explode in Next 4 Years | Digital - Advertising Age - 0 views

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    eMarketer:  The research firm estimates that the total transaction value for mobile payments in the U.S. will be $640 million this year, but that will grow to more than $62 billion in 2016 as a bigger segment of the population uses their phones to buy medium-ticket items, including fast-food restaurants. The average user of mobile payments will spend $62 a year with their phones in 2012, but that grows to $1,294 in 2016, according to eMarketer's estimate.
Simeon Spearman

Shopping Site Fab.com Courts Mobile Customers | ClickZ - 0 views

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    Since launching its mobile apps in October, mobile accounts for 25 percent of Fab orders on a daily basis. What's more, iPhone members purchase at twice the rate of web members and iPad members purchase at more than four times the rate of web members, Goldberg writes. In November 2011, nearly half of Fab's traffic came via its daily emails to members. However, in January 2012, direct visits overtook email-driven visits. Goldberg attributes the rise in direct traffic to: mobile visits; an increase in direct visits from members who don't want to wait around for the daily Fab emails that come out each day at 11 a.m. ET; and a tipping point in general awareness after Fab reached 2 million members.
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