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this could potentially be something worthwhile for research, is it worth setting up a call? i wonder if you would be able to use this tech for other purposes than research... what do you guys think.

The company is an ad-matching service that's based on the idea that people will sit through Web video ads to get a reward like a coupon or discount from the brand.  Founded in 2009, AdGenesis is announcing today that it has linked up with newspaper insert Parade, which it hopes will be the first of many publishers to white-label the service. The way it works: The consumer signs up for the service on Parade.com, where it's called Parade Video Rewards. When she meets the criteria of a participating advertiser based on buying habits she's shared, she gets an e-mail containing a link to the video ad (typically a 15- or 30-second ad) on the host's site. Once she verifies that she's watched the ad, she gets a reward, at which point the advertiser is also charged. The partner site gets traffic and a cut of the ad revenue.

Ad was banned in the UK because it's called Belle d'Opium.  Now the ad is online. If it was not intentional, they just fell backwards into a bunch of publicity.

the home apparel company posted some insensitive old ads and replied to commenters with a suggestion to call the 800 number.

 For the launch of the latest Tom Clancy game, Splinter Cell Conviction, UBISOFT teamed up with Layar to create the worlds first AR game on the popular Augmented Reality iPhone platform called Layar.

Essentially, it's the people and culture that make a service win or lose. Similar to what we say about user base over good features.

Musician and ex-Golden Silvers frontman Gwilym Gold has released his first solo single, "Flesh Freeze," on a new downloadable app format called Bronze. Founded on an algorithm that fluctuates the sections of a song around a waveform, Bronze is the first releasable format that alters the musical components of a song on each listen.

Cause marketing/resource app for handling emergencies. Walks you through the process of deciding whether to call 911, answers common medical questions, etc.

Mentos phone call-in campaign, part of a larger social thing.

This seems like a big deal. Maybe clients could do calls to action encouraging users to tag the brands in photos. 

face detection ability on ios5.  touches on an augmented reality app called Recognizr.

Cool digital signage mirror with face recognition. People walk by and the database finds the person they most resemble out of a database of 250 faces of notorious celebrities. The mirror then calls out loud who you look like so everyone else can hear it.

bloomingdales campaign - NBC teamed up with AR app GoldRun to let you pose with virtual characters from the new NBS lineup called "THe Playboy Club"

Shareable.net's Mary Fallon has a nice article called "Should Products Be Designed for Sharing?" that explores the current state of design for items that are intended for use by multiple people (such as shared-use short-hire bicycles)

Nike is looking for a new Fellow to open up the company's data and make it more accessible to developers, designers, and activists to create more sustainable solutions. Called the "Code for a Better World Fellowship at Nike" and "will help Nike determine the steps needed to open our sustainability data to communities of data-obsessed programmers, visual designers, and researchers."