Customer service on Twitter - 0 views
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Greg Steen on 08 Mar 11An example of it done by a person compared to an example from an automated system that interprets messages and automates responses.
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Mentos Gum's Dial-In Number Gives You Plenty of Options - 0 views
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Mentos is launching a new gum called UP2U, which includes two flavors in the same pack - The Martin Agency put up a couple of billboards in Chicago (the site of the annual Sweets and Snacks Expo) urging people to call (800) 304-UCHOOSE. an automated voice asking you to choose from a spoken menu of options-but the questions get odder and odder. "What is your favorite color?" then leads to "Where do you think grandpa is hiding?" and then to "What would be a good name for a Mongoose farm?" And on and on from there. Eventually the voice says: "Thank you, friend, for your choices and the hard work you put into choosing all of them. After analyzing your responses, it appears that Mentos UP2U gum is the perfect gum for you. Please buy some and visit us at facebook.com/up2u."
Converse All Star Pixels [Video] - PSFK - 0 views
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They turned the converses into pixels for a backdrop, and they move in response to the music.
when should you publish that facebook update? - 1 views
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analysis of general best practices for response
Cats Improve Facebook Ad Response 78 Percent - 0 views
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he agency ran several ads on Facebook touting the usual stuff agencies do. Then, as an experiment, they ran an ad that featured a cat named Cous Cous. The ad read, "This ad features a cat. It has nothing to do with Red Square Agency, but we hope you'll click on it anyway." People did. 78 percent more than they did the "regular"ads.
"Trash Tycoon" Brings Eco-Responsibility to Social Gaming - 0 views
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Social game about recycling
kill your inbox - 0 views
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Created by productivity guru, Merlin Mann, The Email Game app turns blowing through your emails fun by rewarding points for deleting, filing, and responding to emails. And, the faster you do it, the more points you earn. It even deducts points if you take too long to write a response.
Google's Click-To-Call Spurs Big-Ticket-Item Buying Spree | Fast Company - 0 views
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Success of google's click-to-call ads for mobile. Many advertisers seeing great response rates include car insurance companies and cruiselines.
Slovakian Publishers' Paywall Appears to Be Success - 0 views
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When nine of Slovakia's leading news organizations went behind a collective paywall in May, the world's eyes turned on this small eastern European country and waited impatiently for the public's response. Now we know. Unique visitors to most of the publications' sites have actually increased since the paywall went up, and Piano Media, the company behind the venture, claims to have met its subscription target within two days of launching the system.
Mail - john.rich@moxieusa.com - 1 views
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Here are our thoughts regarding VR:VR will gain mass adoption regardless of the speed of hardware and content development. It's inevitable, no medium ever created is more powerful. Two dimensional screens are abstractions that we have adapted to but we are three dimensional beings. VR renders 3D experiences that induce cognitive and physiological responses because it convinces our brains the we are having "real" experiences. These immersive, persuasive and empathy-inducing experiences are irresistible.With that said, while content and tech are highly synergistic, we would give content a slight edge in importanceFor mass adoption hardware needs to crack the code of: Powerful, Simple and Cheap. So far, the most successful “high end”hardware is the PSVR which is simple and cheapAs part of the "simple" criteria, hardware will also need to be mobile and non-tethered (we are getting close in headsets - Oculus Go - and 5G networks will be key to delivering powerful, non-tethered content)Inexpensive headsets will drive adoption, great content will keep people coming back.Content needs to move beyond gaming and deliver amazing experiences for general entertainment, social engagement and training/education. Interactivity is key to a compelling experience.If they are interested Jerry and I are available next Tuesday-Thursday (Jan 19-21) from 11AM-2PMCheers,J
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FutureX Labs Vision
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The frogs are slowly getting cooked.
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