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Mobile-TV Advertising to Reach $1.4 Billion by 2015 | MediaWorks - Advertising Age - 0 views

adage.com/...228174 mobile tablets print traditional
shared by Simeon Spearman on 15 Jun 11 - Cached
  • Tablets are poised to help U.S. newspapers increase paid digital circulation to 4.6 million in 2015, for example, with most of the growth coming at general interest newspapers, from 1.5 million last year, primarily at the Wall Street Journal, according to annual Global Entertainment and Media Outlook from PricewaterhouseCoopers, which was released today.
  • The number of people viewing mobile TV in the U.S. will grow to 52.5 million in 2015 from 17.6 million in 2010, PricewaterhouseCoopers predicted. Mobile-TV ad spending in the U.S. will grow to $1.4 billion in 2015 from $370 million last year.
  • Simeon Spearman on 15 Jun 11
     
    PricewaterhouseCoopers is saying that consumers appear more willing to pay for content delivered to tablets, so they are seeing that tablets will fuel growth in paid newspaper circulation in the U.S. Also forecasts growth in Mobile TV and its respective ad spend.
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Housevertising - 0 views

www.adrants.com/...r-four-year-old-prediction.php OOH
shared by Greg Steen on 05 Apr 11 - No Cached
  • Greg Steen on 05 Apr 11
     
    Mobile ad network AdZookie is selling space on people's homes.
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DIGIDAY:DAILY - Ready for T-commerce? - 0 views

www.digidaydaily.com/...ready-for-t-commerce postpc m-commerce predictions tablets
shared by Simeon Spearman on 02 May 11 - No Cached
  • Simeon Spearman on 02 May 11
     
    Tablet-commerce
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Heineken App Mixes Gaming, Social Media With Live Sports | ClickZ - 3 views

www.clickz.com/...aming-social-media-live-sports beverage execution gaming mobile tv daily social sports
shared by Simeon Spearman on 04 May 11 - No Cached
  • Simeon Spearman on 04 May 11
     
    Companion app for the UEFA Champions League. Users can predict what will happen within the next 30 seconds to win points.
  • Greg Steen on 04 May 11
     
    Daily 5.4
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Study: Within Four Years, 70 Percent Of All Mobile Ads Will Be Local - SocialTimes.com - 0 views

socialtimes.com/obile-ads-will-be-local_b67806 statistics mobile lbs advertising predictions 2015
shared by Simeon Spearman on 28 Jun 11 - No Cached
  • Simeon Spearman on 28 Jun 11
     
    Forecast for mobile ad spend in 2015
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Google's Schmidt predicts widespread "tap and pay" within a year | FT Tech Hu... - 0 views

blogs.ft.com/...schmidt-tap-and-pay nfc micropayments mobile personalization
shared by Simeon Spearman on 23 Jun 11 - No Cached
  • Simeon Spearman on 23 Jun 11
     
    Schmidt's forecast on NFC payment
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T-Mobile CEO predicts Apple Watch will take wearables mainstream in 2015 | 9to5Mac - 0 views

9to5mac.com/...le-apple-watch-mainstream-2015 apple watch
shared by John Rich on 04 Jan 15 - No Cached
  • John Rich on 04 Jan 15
     
    Duh
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