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GE branded entertainment - 0 views

www.ge.com/...future-flight B2B online video
shared by Greg Steen on 25 Jul 11 - No Cached
  • Greg Steen on 25 Jul 11
     
    Dreams of Flight, their latest in the GE Show series, asks both kids and actual aviation experts what the future of flying might look like. Surprisingly, there are some similarities in their answers, thanks to new developments that GE has in the works.
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Old Spice Is Killing It on YouTube Again, but Sales Are Down | Viral Video Charts: Week... - 0 views

adage.com/...229080 tv social beauty
shared by Greg Steen on 04 Aug 11 - No Cached
  • Greg Steen on 04 Aug 11
     
    During previous Mustafah campagins they were couponing like crazy. Now they have cut coupons and sales are down 24%.
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KFC Builds Multimedia Online Shrine to Colonel Sanders - 0 views

www.adweek.com/...-shrine-colonel-sanders-133691 online brand
shared by Greg Steen on 27 Jul 11 - No Cached
  • Greg Steen on 27 Jul 11
     
    ColonelSanders.com, a website that canonizes the Colonel by collecting his stories, his life, and his deeds and organizing them in a sprawling multimedia extravaganza. The voiceover on the introductory video-fawning, stilted, and armed to the teeth with clichés-almost feels like it's making fun of itself.
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the transformation of film = massive creative opportunity | Influxinsights - 0 views

influxinsights.com/...m-massive-creative-opportunity video online tv
shared by Simeon Spearman on 01 Aug 11 - No Cached
  • Simeon Spearman on 01 Aug 11
     
    Overview of changes in online video and what that means for agencies. ALSO, maybe we should do subculture deep dives.
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Best Buy moves into the connected TV business with Tivo's user interface | VentureBeat - 0 views

venturebeat.com/...ness-with-tivos-user-interface tv interactive
shared by Simeon Spearman on 01 Aug 11 - No Cached
  • Simeon Spearman on 01 Aug 11
     
    Best Buy launching a store-brand line of interneted-connected TV
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Google Street View heads to the Amazon, enables virtual river excursions -- Engadget - 0 views

www.engadget.com/...mazon-enables-virtual-river-ex google lbs
shared by Simeon Spearman on 18 Aug 11 - No Cached
  • Simeon Spearman on 18 Aug 11
     
    I wonder if brands could work with Google to get certain "street view" experiences created.
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Capture an Image from a T-Shirt, Watch the Image Animate into a Game on Your iPad - Soc... - 1 views

socialtimes.com/nto-a-game-on-your-ipad_b75575 ar gaming brand fashion entertainment fox
shared by Ivy Chang on 25 Aug 11 - No Cached
  • Ivy Chang on 25 Aug 11
     
    another zappar thing.  this one animates a shirt into a game
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Regaine sponsors Yahoo's football highlights - Brand Republic News - 0 views

www.brandrepublic.com/...ors-yahoos-football-highlights L'Oreal competitive
shared by Emily Knab on 23 Aug 11 - No Cached
  • Emily Knab on 23 Aug 11
     
    regain sponsoring yahoo football highlights
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Burberry rolls out Facebook sampling drive - Brand Republic News - 0 views

www.brandrepublic.com/...-rolls-facebook-sampling-drive fragrance competitive L'Oreal luxury
shared by Emily Knab on 23 Aug 11 - No Cached
  • Emily Knab on 23 Aug 11
     
    Burberry is giving away samples of its new fragrance prior to launch through its facebook page, which has 7.6 million fans.
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On competition site, consumers rewarded for watching ads | Springwise - 1 views

www.springwise.com/...onsumers-rewarded-watching-ads brand advertising interactive
shared by Ivy Chang on 22 Aug 11 - No Cached
  • Ivy Chang on 22 Aug 11
     
    consumers are entered in for a prize draw for a gift they want in exchange for watching an ad and answering a few questions
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how refreshing gets energy - 0 views

www.brandflakesforbreakfast.com/...ow-refreshing-gets-energy.html brand entertainment beverage
shared by Greg Steen on 22 Aug 11 - No Cached
  • Greg Steen on 22 Aug 11
     
    Burn Energy Drinks is releasing a set of videos and who knows what else online, a story that unfolds across the internet. Good start.
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Awesome Interactive YouTube Takeover Lets You Shoot Dinosaurs - SocialTimes.com - 1 views

socialtimes.com/tube-takeover-dinosaurs_b76257 interactive video online gaming tv brand
shared by Ivy Chang on 29 Aug 11 - No Cached
  • Ivy Chang on 29 Aug 11
     
    cool interactive youtube channel that lets you shoot dinosaurs. full page flash animation
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Fits.me virtual fitting room launches in the US | RetailCustomerExperience.com - 0 views

www.retailcustomerexperience.com/...itting-room-launches-in-the-US L'Oreal retail Robots
shared by Emily Knab on 16 Aug 11 - No Cached
  • FitBot technology uses shape-shifting robots that can adjust to hundreds of thousands of body shapes, allowing customers to "virtually" try on garments sold online and see the fit of different sizes from different brands. Customers enter their body measurements and visually examine how different sizes of garments fit their body.
  • Emily Knab on 16 Aug 11
     
    this is really cool- shape shifting robots 
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Oscar de la Renta to Crowdsource Runway Coverage Live on Tumblr - 0 views

mashable.com/...oscar-de-la-renta-tumblr photo sharing
shared by Simeon Spearman on 12 Sep 11 - No Cached
  • Simeon Spearman on 12 Sep 11
     
    Seems Tumblr is working closely with brands to ensure these sites go off without a hitch.
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As patience dwindles, marketers help people weather their waits | JWT Intelligence - 0 views

www.jwtintelligence.com/...marketers-people-weather-waits social retail
shared by Simeon Spearman on 26 Aug 11 - No Cached
  • Simeon Spearman on 26 Aug 11
     
    Exploiting impatience to make your brand look good
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Silicon Valley's Seal of Approval | Adweek - 0 views

www.adweek.com/...-valley-s-seal-approval-134929 social entertainment
shared by Simeon Spearman on 20 Sep 11 - No Cached
  • Simeon Spearman on 20 Sep 11
     
    I THINK THERE IS A BIGGER IDEA HERE - So Greg has pointed out the ridiculously influence of comedians in today's media environment, now it's turning to tech CEOs. Question 1) Do these dudes resonate? 2) What does this say about who we idolize in today's society? 3) How can we tap into #2's answer in new campaigns?
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Site rewards users for 'check-ins' on product discussions - Springwise - 1 views

www.springwise.com/...thechicken CPG lbs social check-ins
shared by Emily Knab on 31 Mar 11 - No Cached
  • Emily Knab on 31 Mar 11
     
    got this from Nicola- product check-in social networking site. users and brands have profile page. users rate products and leave comments, share experiences.  dont really understand the LBS part though
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Anti-Unboxing Video Aims To Put An End To A Ridiculous Trend - SocialTimes.com - 0 views

socialtimes.com/unboxing-video-trend_b55950 online video trends
shared by Simeon Spearman on 05 Apr 11 - No Cached
  • Simeon Spearman on 05 Apr 11
     
    Funny counter to the unboxing video trend. Also provides examples of cool executions from brands like Samsung that used the unboxing video to great effect.
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