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Article on web 2.0 marketing to millennials by Strategic Enrollment Management February 2009. "Although we are not going to dedicate our article to a recap of millennial marketing, we do want to reinforce the importance of understanding the millennial mindset before you begin to build your Web 2.0 plan. Consider that 64 percent of your audience (teens 12 to 17 years old) are reported to engage in at least one type of online content creation, up from 57 percent just four years ago. Understanding what they are doing online allows our plans to be more comprehensive and effective and fully integrated into a successful enrollment plan. There is even an emerging classification of teenagers using a host of technology options for dealing with family and friends, including traditional landline phones, cell phones, texting, social network sites, instant messaging and e-mail. These "super communicators" represent about 28 percent of the entire teen population (Guess 2008). And possibly the most interesting statistic to watch comes out of Noel-Levitz's "E-Expectations: The Class of 2007" report, which claims that 43 percent of high school juniors have a profile page designed for use in researching colleges (Lenhart & Madden 2007). This all means that if you are not already participating in an active use of online marketing you are overlooking a large group of your audience. Frankly, they are keenly aware of marketing, and as marketers we need to understand their mindset to build effective plans to reach and educate them. We cannot expect that they will conform to marketing as it has been done in a traditional way. Tools of the Trade: Components to Consider The goal of any Web 2.0 is to inform and connect. Simply stated, the tools you choose should work to reinforce that goal and integrate with the other tools of the trade you are using. Enrollment managers who know their audience understand the need to consider a variety of marketing options, from traditional adve

nice infographic published 2/5/14 by Mia MacMeekin, http://anethicalislandwordpress.com, on how to check learners' prior knowledge about a topic or skill. Creative Commons Attribution-Non Commercial NoDerivs 3.0 unported license.

blog post by Jennifer Gilhool, 6.4.2013 "You are connected to work 24/7. You don't need your lap top to be connected. You are connected via BlackBerry, iPhone and iPad to name just a few. These devices no longer provide flexibility. Instead, they tether you to the office. They enable you to work all the time and anywhere. And, now, many companies believe that is the definition of flexibility: "'What flexibility means today is not part time,' the head of work-life at one large organization told me recently. 'What people want is the ability to work anytime, anywhere.' That's true if your target labor pool is twenty-somethings and men married to homemakers. The head of HR at another large organization asked, when I described the hours problem, 'What do you mean, how can we get women to work more hours?'" - Why Men Work So Many Hours, Joan C. Williams, May 29, 2013 Harvard Business Review Why Your Manager Doesn't Want You To Innovate Ron Ashkenas Ron Ashkenas Contributor LinkedIn: Busting 8 Damaging Myths About What It Can Do For Your Career 85 Broads 85 Broads Contributor Someone has taken the "human" out of "Human Resources" departments across America. And, this behavior is not limited to operations in America. I work for a multi-national corporation that cannot seem to wean itself from the 24 hour work day. Colleagues in China often begin their day with a 6:00 a.m. meeting and end it with a meeting that begins at 10:00 p.m. or, worse, 11:00 p.m. To combat this problem, the company leadership agreed to a global meeting policy. The policy provides that global meetings should occur only between the hours of 6:00 a.m. and 9:00 p.m. and that no meetings should occur on Friday nights in Asia Pacific. Further, the policy provides a 10 hour fatigue rule. In other words, there should be 10 hours between your last meeting of the day and your first meeting on the next day. First, if you need a global meeting policy, you are in

RedHoop has an aggregation of over 7,000 (free, free trial, paid) online courses. Put in the topic you wish to learn about, and it sorts through the database to find them. I found 11 in 2 seconds on infographics. Like their tag line: search, learn, grow. Maybe we should just have RedHoop as a one-stop directory?

Great videos on e-learning with such topics as: How does one get started as Instructional Designer? Does Social Media Selling Works? How to build your digital footprint. What's your learning style? Knowledge Creation Digital Age. Embrace the digital communication age. What we're learning from online education. The educators is as site that has resources and blogs about learning. You can spend days here!

Great article on DOCC (distributed open collaborative course) by Scott Jaschik, August 19, 2013, that helps inform/substantiate in a small way the Studio Learning Labs model of learning? ""A DOCC is different from a MOOC in that it doesn't deliver a centralized singular syllabus to all the participants. Rather it organizes around a central topic," Balsamo said. "It recognizes that, based on deep feminist pedagogical commitments, expertise is distributed throughout all the participants in a learning activity," and does not just reside with one or two individuals."

"Openlab Workshops' mission is to use open source and free software tools and knowledge to both enable and inspire people's creativity. We are part of the open source and free software community because of their idealistic emphasis on transparency, knowledge-sharing, and collaboration. Since 2009 we've developed and taught over 24 workshops in such topics as programming for artists and designers using Processing, interactive lighting, livecoding, Arduino, and sound generation and analysis."

My cousin Evan Raskob's Openlab Workshop site. They are f2f workshops, but the concept is to bring diverse people together to create and share knowledge about digital art and technology.

Interesting study using Facebook volunteers. The authors analyzed 700 million words, phrases and topic instances from Facebook messages of 75,000 volunteers who took standard personality tests, and found striking variations in language with personality, gender, age. Used an open-vocabulary technique where the data itself drives the exploration of language that found connections not captured with traditional methods. To date, this is the largest study, by order of magnitude, of language and personality.

Some interesting findings based on age and gender

This page lists on demand webinars and fact sheets available only to AWIS members. Nice layout and treatment of life transition topics.

Nice differentiation between mentor, advisor, coach and supervisor on AWIS blog. "As the largest cross-disciplinary organization representing women in STEM, mentoring is a topic we've been addressing for decades. Donna J. Dean, PhD, past AWIS President and Fellow, has authored a book on mentoring women in STEM. (Which everyone in STEM should read. Men can definitely gain insight from Donna's wisdom, too.) So, what is the difference between mentoring, coaching, advising and supervising? Donna sums it up this way: A mentor is a wise and trusted person who guides, protects, and promotes the protégé's (mentee's) career. An advisor is someone who offers advice, from a perspective of wisdom or authority. A coach helps with specific skill and ability development, often on a fee basis. A supervisor ('boss') has the official task of overseeing your work."

An interesting blog post by Ian Cleary, April 2014, Razor Social, to improve websites for conversions (among other related topics) Tools for driving traffic and converting viewers 1. Landing Page Tools--Lead Pages is a software 2. Analytics software 3. Marketing automation software 4. Competitor research tools 5. Content sharing tools

Blog post identified by Brenda Kaulback for CPsquare Inquiry 2013. Blog by Scott Jaschik, August 19, 2013, focuses on the DOCC, a MOOC feminized with different values and pedagogy. Excerpt "The DOCC aims to challenge MOOC thinking about the role of the instructor, about the role of money, about hierarchy, about the value of "massive," and many other things. The first DOCC will be offered for credit at 17 colleges this coming semester, as well in a more MOOC-style approach in which videos and materials are available online for anyone." Excerpt: "A DOCC is different from a MOOC in that it doesn't deliver a centralized singular syllabus to all the participants. Rather it organizes around a central topic," Balsamo said. "It recognizes that, based on deep feminist pedagogical commitments, expertise is distributed throughout all the participants in a learning activity," and does not just reside with one or two individuals. Read more: http://www.insidehighered.com/news/2013/08/19/feminist-professors-create-alternative-moocs#ixzz2xY8xLHur Inside Higher Ed

Article by Peter Cappelli, Washington Post, September 5. "Companies simply haven't invested much in training their workers. In 1979, young workers got an average of 2.5 weeks of training a year. While data is not easy to come by, around 1995, several surveys of employers found that the average amount of training workers received per year was just under 11 hours, and the most common topic was workplace safety - not building new skills. By 2011, an Accenture study showed that only about a fifth of employees reported getting on-the-job training from their employers over the past five years."

Bob Marshall on what an effective group workshop looks like--September 30, 2014, quite demanding yet doable. he above story illustrates a range of features of an effective workshop: Certain shared proficiencies in e.g. Skilled Dialogue, Lean Coffee, etc.. Pre-reading (shared), including "standard" texts - here including Nancy Kline and Chris Argyris. Clarity of purpose "just why are we here?". Shared purpose "we're all here for the same things". Folks tweeting and googling continuously during the workshop. Amanuensis / cybrarian to facilitate shared learning in the workshops. Democratic agenda-setting. Mutual exploration of topics. Active curiosity. "Essentiality" - avoidance of rabbit-holes and extraneous discussion of details. Focus on impacts (as compared to busyness, or outputs, or even outcomes). Post-reading - following up new references. Follow-up conversations, actions. Feedback. - Bob Afterword In writing this story, it seemed to me that a video of a workshop in action would be a great addition to the resources available to BaCo staff to help them appreciate the nature of an effective workshop. Maybe one day I'll have the opportunity to write and/or direct such a video. Further Reading What is Dialogue? ~ Susan Taylor (pdf) Share this: inShare10 Email Print More

A number of great quotes offered by Tom Peters on leading in the 21st century, September 2014. Tom Peters: Today's technology tools give you great opportunities to do 73 things at a time or to at least delude yourself that you are. I see managers who look like 12-year-olds with attention deficit disorder, running around from one thing to the next, constantly barraged with information, constantly chasing the next shiny thing. The only thing on earth that never lies to you is your calendar. That's why I'm a fanatic on the topic of time management. But when you use that term, people think, "Here's an adult with a brain. And he's teaching time management. Find something more important, please." But something more important doesn't exist. Tom Peters: Unless you were born with a very, very silver spoon, you're going to spend the majority of adult life at work. Why shouldn't this be a joyful experience or an energetic experience or a vivid experience? If you're a leader, your whole reason for living is to help human beings develop-to really develop people and make work a place that's energetic and exciting and a growth opportunity, whether you're running a Housekeeping Department or Google. I mean, this is not rocket science. It's not even a shadow of rocket science. You're in the people-development business. If you take a leadership job, you do people. Period. It's what you do. It's what you're paid to do. People, period. Should you have a great strategy? Yes, you should. How do you get a great strategy? By finding the world's greatest strategist, not by being the world's greatest strategist. You do people. Not my fault. You chose it. And if you don't get off on it, do the world a favor and get the hell out before dawn, preferably without a gilded parachute. But if you want the gilded parachute, it's worth it to get rid of you.

Copyblogger post by Henneke Duistermaat, July 2014. "Follow these steps: Over the next five days, block 30 minutes for reviewing your blog. On day one, create a profile of your favorite fan. On day two, write down your blog purpose and discover why your fans come to your blog. On day three, think about your favorite fan and write down at least 30 blog topics that he'd love to read. On day four, review your blog promotion strategy. How can you reach more people in the time available to you? Which activities can you cut? How can you experiment? On day five, consider your email strategy. How can you build a closer relationship with the fans on your list?"

Guy Kawasaki has an enormous following on Twitter and is recognized as a social media guru. In this article, he describes the steps he took to make a small event stand out on social media. " I learned that it's possible to ensure that an event is covered in social media -- even trending as a hot topic with an event with only 100 attendees -- if you know what you're doing. Here's how."

Blog post by Meenoo Rami, October 22, 2013. "How can you make the most of social networks? The main thing: Explore. Whether you choose to use Twitter, Pinterest, Facebook, blogs, or other forms of virtual communities, read a lot and let the good stuff lead you to more good stuff (and good people). The second thing: Look for community-and if you don't find it, build it. When I realized there was no Twitter chat for English teachers, I launched (and have maintained for past three years) #engchat, which has given me many rewards for the time and effort I put into it. Every Monday night at 7 p.m, ET, dozens of teachers of English come together to discuss topics such as social justice education, teaching grammar and vocabulary, and balancing the canon with contemporary fiction in our classrooms. Even outside our Monday night chats, the hashtag #engchat helps teachers to pose questions, share lesson ideas, and exchange relevant resources with others who share similar interests. "

Good article on why decisions may or even should not be made in meetings. "Further advantages of turning agenda items into questions include: Clarifying expected outcomes and thus avoiding discussions that run on because there is no defined end; Keeping participants alert during presentations because they're expected to respond; Helping presenters focus on what is essential and leave out unnecessary detail that waste everyone's time; Ensuring a given topic is necessary. "

A great post on effective blogging by Lynn Serafinn that we are try to execute