Gamification: Engagement Strategies for Business and IT | Gartner - 0 views
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Stephen Dale on 04 Dec 13"Gamification has emerged as a significant trend in recent years. Gamification uses game mechanics and game design techniques in non-gaming context - it's a powerful tool to engage employees, customers and the public to change behaviors, develop skills and drive innovation. Our Special Report evaluates the trends, how gamification is being applied in various industries and explores its future opportunities."