This TED talk from Daniel Kahneman has huge relevance for anyone involved in Knowledge Transfer or Knowledge Elicitation work. We know that an individual's recall and their actual experience may be quite different. This excellent talk shows just how different the 'remembering self' can be from the 'experiencing self'.
Using examples from vacations to colonoscopies, Nobel laureate and founder of behavioral economics Daniel Kahneman reveals how our "experiencing selves" and our "remembering selves" perceive happiness differently. This new insight has profound implications for economics, public policy -- and our own self-awareness.
For anyone interested in how to engage others with compelling stories, watch this talk by Chris Anderson, curator of TED Talks. TED's 'Ads Worth Spreading' initiative is an interesting development that takes many of the aspects of sustainable 'communities' and applies them to the world of engaging advertising. Anderson's premise is that the increasingly desperate 'buy me' approach will lose out to those who seek to build relationships with their ad dollars.
TED Talks Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider "real" value -- and his conclusion has interesting consequences for how we look at life.
" At the 2008 Serious Play conference, designer Tim Brown talks about the powerful relationship between creative thinking and play -- with many examples you can try at home (and one that maybe you shouldn't). Tim Brown is the CEO of the "innovation and design" firm Ideo - taking an approach to innovation that digs deeper than the surface. "
The inspiration for this first event on Serious Games comes from Jane McGonigal's TED talk on Serious Games, and David Helgason's declaration of the 'Year of Gamification'.
The event will examine how games and games technologies are being brought into 'serious' areas, as well as how serious tasks are being made more game-like. There are three ways that games can be adopted by other sectors:
* by generating positive side effects from gameplay;
* by creating technology that can be reused;
* and by increasing engagement with a problem or activity.
Mary Matthews from Blitz Games Studios and Alex Fleetwood from Hide and Seek, will discuss future opportunities and the event will be chaired by Stian Westlake, Director of Policy & Research Unit, NESTA.