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"Exposure to false and inflammatory content is remarkably low, with just 1% of Twitter users accounting for 80% of exposure to dubious websites during the 2016 U.S. election. This is heavily concentrated among a small fringe of users actively seeking it out. Examples: 6.3% of YouTube users were responsible for 79.8% of exposure to extremist channels from July to December 2020, 85% of vaccine-sceptical content was consumed by less than 1% of US citizens in the 2016-2019 period. Conventional wisdom blames platform algorithms for spreading misinformation. However, evidence suggests user preferences play an outsized role. For instance, a mere 0.04% of YouTube's algorithmic recommendations directed users to extremist content. It's tempting to draw a straight line between social media usage and societal ills. But studies rigorously designed to untangle cause and effect often come up short. "

"Google's goal of reducing its climate footprint is in jeopardy as it relies on more and more energy-hungry data centres to power its new artificial intelligence products. The tech giant revealed Tuesday that its greenhouse gas emissions have climbed 48% over the past five years. Google said electricity consumption by data centres and supply chain emissions were the primary cause of the increase. It also revealed in its annual environmental report that its emissions in 2023 had risen 13% compared with the previous year, hitting 14.3m metric tons."

"We demand a stop to addictive design features - Also known as the social slot machine. Ninety-five percent of teens in the US have or have access to a smartphone, while ninety percent have a desktop or laptop computer and eighty-three percent have a gaming console, a survey from the Pew Research Institute found. The data also found that roughly one in six teens describe their use of two platforms - YouTube and TikTok - as "almost constant.""

"Microsoft researchers said VALL-E 2 was capable of generating "accurate, natural speech in the exact voice of the original speaker, comparable to human performance," in a paper that appeared June 17 on the pre-print server arXiv. In other words, the new AI voice generator is convincing enough to be mistaken for a real person - at least, according to its creators."

"In a sharply worded warning, the cancer experts say that 'novel solutions' such as new diagnostic tests have been wrongly hyped as 'magic bullets' for the cancer crisis, but 'none address the fundamental issues of cancer as a systems problem'. A 'common fallacy' of NHS leaders is the assumption that new technologies can reverse inequalities, the authors add. The reality is that tools such as AI can create 'additional barriers for those with poor digital or health literacy'. 'We caution against technocentric approaches without robust evaluation from an equity perspective,' the paper concludes."

"I started to feel that propaganda had fundamentally changed. The types of actors who could create it and spread it had shifted, and the impact it was having on our society was quite significant, but we weren't using the word. We were using words like "misinformation" or "disinformation", which seemed to be misdiagnoses of the problem. And so I wanted to write a book that asked, in this media ecosystem, what does propaganda look like?"

"How do the algorithms of Facebook and Instagram affect what you see in your news feed? To find out, Guardian Australia unleashed them on a completely blank smartphone linked to a new, unused email address. Three months later, without any input, they were riddled with sexist and misogynistic content."

"Seeing an opportunity, Franklin decided to take advantage. On 9 July, the company said that it would begin to support digital employees as part of its platform and treat them like any other employee. "Today Lattice is making AI history," Franklin pronounced. "We will be the first to give digital workers official employee records in Lattice. Digital workers will be securely onboarded, trained and assigned goals, performance metrics, appropriate systems access and even a manager. Just as any person would be." The pushback was swift - and, in many cases, brutal, particularly on LinkedIn, which is generally not known for its savage engagement like X (formerly known as Twitter). "This strategy and messaging misses the mark in a big way, and I say that as someone building an AI company," said Sawyer Middeleer, an executive at a firm that uses AI to help with sales research, on LinkedIn. "Treating AI agents as employees disrespects the humanity of your real employees. Worse, it implies that you view humans simply as 'resources' to be optimized and measured against machines. It's the exact opposite of a work environment designed to elevate the people who contribute to it.""

"These advergames (adverts presented in the format of a video game), typically splash corporate branding over a set of game mechanics simple enough for Roblox's young player base. And despite broader allegations of a lack of child safeguarding levelled against Roblox (which they deny), corporates are rushing to build them. Brands from Walmart to Wimbledon, McDonald's to Gucci, Nike to the BBC have all launched advergames on the platform. Some have been visited hundreds of thousands of times, others tens of millions, all while Roblox courts further brand involvement by touting its huge, young user base as a big draw in a crowded advertising market."