Computer-generated inclusivity: fashion turns to 'diverse' AI models | Fashion | The Gu... - 0 views
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dr tech on 05 Apr 23"The model is AI-generated, a digital rendering of a human being that will start appearing on Levi's e-commerce website later this year. The brand teamed with LaLaLand.ai, a digital studio that makes customized AI models for companies like Calvin Klein and Tommy Hilfiger, to dream up this avatar. Amy Gershkoff Bolles, Levi's global head of digital and emerging technology strategy, announced the model's debut at a Business of Fashion event in March. AI models will not completely replace the humans, she said, but will serve as a "supplement" intended to aid in the brand's representation of various sizes, skin tones and ages."