Internal communication and collaboration within intranets has documented solid ROI’s encouraging companies to look to it more and more for increased innovation and decreased costs.
Effective Strategies for Managing Your Employee Volunteer Programs: 9 Steps to Success - 0 views
User account | Greenhorn Connect - 0 views
How to Increase Internal Corporate Community Engagement - 7Summits Blog - 0 views
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Q. So how do you activate your internal community to reach a positive ROI? A. Facilitate Employee Engagement within the platform. A successful company and a thriving corporate culture doesn’t come from an org chart and people identified by numbers it comes from HUMANS, community, and allowing other users to benefit from each other’s expertise. Successful internal community participation directly and indirectly helps users across divisions and regions achieve their goals, find experts, and collaborate efficiently.
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Successful internal community participation directly and indirectly helps users across divisions and regions achieve their goals, find experts, and collaborate efficiently.
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Does Expending Resources on CSR and Sustainability Destroy Economic Value? « ... - 0 views
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Corporate Social Responsibility isn’t about giving money away and adopting the latest cause of activists. CSR and sustainability are approaches to business operation and execution that build employee engagement, improve environmental performance, create positive social impact, enable operational efficiency, reduce cost, foster innovation, strengthen relationships with customers and consumers and ultimately…create business advantage.
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Dave Stangis, VP for Corporate Responsibility with Campbell Soup Company responding to University of Michigan Professor Aneel Karnani’s infamous editorial in The Wall Street Journal, “The Case Against Corporate Social Responsibility.”
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Is it the misperception that CSR is a cost, a tagged on responsibility, and therefore, unnecessary for companies? Or that CSR is completely estranged from the notions of capitalism as Professor Karnani believes — and is, in fact, the wrong argument?
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The 5 Minute Guide To Cheap Startup Advertising - 0 views
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trategy #1: Try to Get Permission
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Strategy #2: Use Advertising to Test
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Use advertising as a testing tool rather than a long-term stream of customers.
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Most Marketers Plan to Increase Social Media Spend This Year [STUDY] - 0 views
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An overwhelming number of marketers consider social media to be integral to their strategies this year, and 70% plan to increase their social media budget by more than 10% this year
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found that the primary social media goal is to increase Facebook “Likes.”
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social networking would take 11.9% of their overall budget this year compared with 13% for TV
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The 7-Stage Evolution of a Socially Responsible Brand - 0 views
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For decades, the decision to be an environmentally and socially responsible company has been based on the bottom line: Would it be profitable?
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In terms of traditional accounting and the legal requirements of corporations, costs always outweighed benefits.But it now seems that this equation is starting to lean the other way as brands recognize the potential financial and reputational advantages they can gain by engaging with consumers around the shared ambition of building a better world.
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We can see this already happening among some leading brands such as Pepsi, Google, Nike, Patagonia and Starbucks, who have all earned consumer respect for their involvement
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