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Daniel Benoni

SoChange - 0 views

www.sochange.com

shared by Daniel Benoni on 09 Aug 11 - No Cached
  • Daniel Benoni on 09 Aug 11
     
    Startup Sponsoring Gift Cards & Social goods
Daniel Benoni

The 5 Minute Guide To Cheap Startup Advertising - 0 views

onstartups.com/...Cheap-Startup-Advertising.aspx

ADVERTISING Documentation Marketing

shared by Daniel Benoni on 29 Mar 11 - No Cached
  • trategy #1: Try to Get Permission
  • Strategy #2: Use Advertising to Test
  • Use advertising as a testing tool rather than a long-term stream of customers.
  • ...12 more annotations...
  • use it for what it's best at: the ability to generate a slew of visitors very quickly, and to be turned off just as quickly.
  • With properly tracked conversions and an ad on Facebook
  • deal market for your applicati
  • another example, with AdWords you can learn in a hurry which keywords convert for you, and which don't
  • Option #1: Niche Advertising
  • Option #2: Google AdWords
  • Option #3: Facebook
  • 10-15 cent clicks under the right circumstances.
  • The key to low cost Facebook clicks is having a high click through rate (CTR). The key to a high CTR is a combination of a powerful image, an engaging headline, and laser-focused targeting.
  • Target your demographic information so tightly that you can write a headline that addresses them specifically.
  • Start the ads with a modest budget of, say, $5-10 per ad per day
  • But since you've chosen a small group of people, they will start to tune out the ad rather quickly. At this point your CTR will drop and your cost will climb. Pause the ad, and start over with new cities, new images or new headlines.
Daniel Benoni

Getting Your Startup Ready For An Acquisition | @MapleButter - 0 views

maplebutter.com/artup-ready-for-an-acquisition

acquisition

shared by Daniel Benoni on 07 Jul 11 - No Cached
  • Daniel Benoni on 07 Jul 11
     
    Sprouter... Acquisitions
Rachel Chaikof

Seth's Blog: Is everyone entitled to their opinion? - 0 views

sethgodin.typepad.com/...entitled-to-their-opinion.html

startup

shared by Rachel Chaikof on 10 Apr 12 - No Cached
  • Rachel Chaikof on 10 Apr 12
     
    Don't like negative opinions stop you from doing great work. :)
Rachel Chaikof

The Dirty Little Secret Of Overnight Successes - 0 views

www.fastcompany.com/...-secret-of-overnight-successes

startup

shared by Rachel Chaikof on 04 Apr 12 - No Cached
  • Rachel Chaikof on 04 Apr 12
     
    Here are some encouragement for you guys :)
Rachel Chaikof

Don't Fall Asleep at the Wheel: Successful Entrepreneurs Have Lives - Business - GOOD - 0 views

www.good.is/...ssful-entrepreneurs-have-lives

tips startup

shared by Rachel Chaikof on 31 May 12 - No Cached
  • Rachel Chaikof on 31 May 12
     
    Good tips for aligning your duties as an entrepreneur
Rachel Chaikof

12 Things Successful People Do Differently - 0 views

www.marcandangel.com/...ccessful-people-do-differently

startup marketing tools

shared by Rachel Chaikof on 30 Jan 12 - No Cached
  • Rachel Chaikof on 30 Jan 12
     
    Great tips!
Rachel Chaikof

Designing and Planning the Workplace for Today's Corporate Culture | Area Development O... - 0 views

www.areadevelopment.com/...kplace-innovation-272666.shtml

startup workplace

shared by Rachel Chaikof on 23 Feb 12 - No Cached
  • Rachel Chaikof on 23 Feb 12
     
    Just throwing this in for whenever we're ready to build our own workplace :)
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