This article discusses the potential problems managing your reputation and identity online when a person (known or unknown) decides to attack you. As the article reads: "The proliferation of blogs and Web sites can allow angry clients, jealous lovers or ruthless competitors to define a person's identity. Whether true or not, their words can have far-reaching effects"
The question to ask is - how do we stop this from happening, and manage it when it does?
This article argues that reputation - such as in Apple's iPad - can be more important than need and functionality when it comes to technology. The phenomena of 'the fad' is not new, but is especially relevant with technological products and innovation. It will be interesting to see whether items such as the iPad do fill gaps in a market or are simply fad toys. The iPad's claimed 'killer function' - that of reading and subscriptions - will prove interesting when we look at how the publishing industry repsponds and whether standards much develop for newspapers/books/magazines.
This article discusses how online review sites can be manipulated, and the importance that companies place on 'word of mouth' for reputation. It raises this important issue: online reviews and comments are crucial for the reputation of 'real world' sites, so how can these sites be 'governed'? Or should they be?
A small video on how text in this visual and digital age, far from disappearing, is becoming a verb... going away from its former linearity, becoming hypertext!
Saw it a few years back, however is still worth sharing!