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Bettina Minder

The Face-Off: Mobile Web (and not Apps) are the Right Choice | MobileActive.org - 1 views

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    This article provides an overview for anyone producing content about these two options. We argue that most content producers should focus on the mobile web, especially if they want to make their content more widely accessible. Mobile apps may be appropriate if looking for new sources of revenue, or deep user engagement, but many other factors make the mobile web the more sensible platform for most content producers.
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    "This article provides an overview for anyone producing content about thesetwo options. We argue that most content producers should focus on the mobileweb, especially if they want to make their content more widely accessible.Mobile apps may be appropriate if looking for new sources of revenue, ordeep user engagement, but many other factors make the mobile web the moresensible platform for most content producers. I'll provide a detailed comparison of both mobile web and apps for thedissemination of content focusing on the following: making contentaccessible, dealing with a multitude of devices and platforms, cost ofproduction, control over what content can be published, leveraging socialnetworks and search engines, features (such as ability to access users'location), user engagement, and monetization." (Author)
Bettina Minder

Beneath the Metadata: Some Philosophical Problems with Folksonomy - 0 views

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    Folksonomy: What can folksonomies or collaborative tagging achieve?
Axel Vogelsang

Hörpunkt: Kultur kultivieren | Das Kulturleben der Generation «@» | Schweizer... - 0 views

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    Radiosendung: Das traditionelle Feuilleton in der gedruckten Presse verliert laufend an Wirkungsmacht. Denn: Veranstaltungstipps kursieren heute bevorzugt in digitalen sozialen Netzwerken und per E-Mail. Das Internet selber ist immer häufiger Veranstaltungsort, oder wenigstens Übertragungsmedium von kulturellen Ereignissen.
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    Jetzt ist die Frage, was Wirkungsmacht meint. Ich dachte auch, dass das Feuilleton laufend an Bedeutung verliert, weil es häufig einfach abgeschafft wird.. Stimmt aber nicht, wie eine Studie in Deutschland zeigt. Es gab in den Tageszeitungen noch nie so viel Feuilleton wie heute.
Bettina Minder

Facebook for a Museum - Part 1 « Museum Marketing - 0 views

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    "Facebook groups v fan pages Facebook allows you to set up two kinds of pages for your museum, either a group or a fan page. While the difference between the two may not seems obvious until you join the website, a museum will be better served by a fan page."
Bettina Minder

5 Fantastic Facebook Fan Page Ideas to Learn From - 0 views

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    "Social networks are not passive, so your Facebook landing page shouldn't be either. It's nice to have a great looking "Welcome" splash, but users are going to want to do something when they arrive."
Bettina Minder

Soziale Netzwerke « Das Kulturmanagement Blog - 0 views

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    "Kunst möglich machen Soziale Netzwerke Social Networking scheint so etwas wie ein Heilmittel zu sein, um uns arme einsame Individuen nicht den Anschluss an die Gesellschaft verlieren zu lassen. Im Internet schießen die entsprechenden Plattformen wie Schwammerl aus dem Boden und wer nicht in der Isolation enden möchte, ist Mitglied bei Xing, LinkedIn oder ähnlichen Angeboten."
Bettina Minder

Can You Trust a Facebook Profile? | PsyBlog - 0 views

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    "Actual versus idealised personality To find out psychologists recruited 236 US and German students who use social networking sites and had them complete personality measures (Back et al., 2010). These measured first their actual personalities on what psychologists call the 'Big 5' personality traits (extraversion, agreeableness, conscientiousness, neuroticism and openness to experience). Secondly it measured their idealised personalities: who they would like to be."
Bettina Minder

My Brighton and Hove: a living history - 0 views

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    Das wär vielleicht interessant für Nathalie Unternährer, und das Museum Nidwalden? "This award-winning website is a living history of Brighton and Hove. Through the site, people share their memories, photos, knowledge and opinions about the city - as it is today and as it was in the past. There are over 10,000 pages to explore and it's very easy to add your own. Enjoy!"
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    hi Bettina, solange wir noch nicht wissen, wie wir Links verwalten, wäre es vielleicht geschickt, dass in die Gruppe zu posten, genauso wie die Frau Kamke das gemacht hat. Gruss, Axel
Axel Vogelsang

Berechnung des RoI einer Facebook-Seite - SocialNetworkStrategien - Social Networks, Co... - 1 views

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    Ja, wer kennt sie mittlerweile nicht, die mit kritischem und Wissen suggerierendem Blick eines potentiellen Kunden gestellte Frage wenn es um Social Media Aktivitäten geht: "Und wo ist der RoI?" Dabei wissen die meisten der Kunden noch nicht einmal, was RoI bedeutet. Aber es klingt erstmal wichtig und wissend. Und wir, die wir uns mit Social Media Marketing intensiv beschäftigen und das Social Web täglich leben, wir müssen uns ersteinmal kräftig schütteln und den unangenehm kalten Schauer auf dem Rücken vertreiben. Denn das Gegenrechnen von Social Media verstößt eigentlich gegen alels, was Social Media verkörpert: Authenzität, Freiwilligkeit, Spaß, Offenheit, direkte Kommunikation.
Axel Vogelsang

Facebook hype will fade - CNN.com - 0 views

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    Yet social media is itself as temporary as any social gathering, nightclub or party. It's the people that matter, not the venue. So when the trend leaders of one social niche or another decide the place everyone is socializing has lost its luster or, more important, its exclusivity, they move on to the next one, taking their followers with them. (Facebook's successor will no doubt provide an easy "migration utility" through which you can bring all your so-called friends with you, if you even want to.)
Bettina Minder

Master List (A Wiki of Social Media Marketing Examples) - 1 views

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    Wiki of Social Media Merketing Examples. industry and hotels trotzdem eine interessante Zusammenstellung
Axel Vogelsang

A Look At Failed Social Networks - 1 views

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    Many social networking sites have come and gone, though it's easy to forget about most of them with monsters like Youtube and Facebook acting like they are the only kids in the classroom.  Social networking online began with a site called Six Degrees which basically invented the social-circle networking guidelines that are used by so many sites today.  It was named after the popular six degrees of separation theory (which I believe was invented by Kevin Bacon…).  More experimental than anything else, the company that made the site grew to a little over 100 employees and was eventually bought for quite a large sum of money.
Axel Vogelsang

Elgg.org - 0 views

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    Elgg empowers individuals, groups and institutions to create their own fully-featured social environment.
Axel Vogelsang

Ning lets you create and join new social networks for your interests and passions. - 0 views

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    create your own social network
Axel Vogelsang

Betreiber sozialer Netzwerke unterzeichnen Verhaltenskodex - 0 views

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    Mit einer gemeinsamen Selbstverpflichtungserklärung wollen die Plattformen StudiVZ sowie SchülerVZ, Lokalisten und wer-kennt-wen.de ein Signal setzen für die Stärkung von Jugend-, Daten- und Verbraucherschutz. Der 17-seitige Verhaltenskodex (PDF-Datei), d
Axel Vogelsang

SocialGO - Social Network Maker - Create Social Networking Websites, Blogs, Forums & More - 0 views

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    Build a website with great social network networking features in minutes. It is free to get started and ridiculously easy to use. You own design, custom features, privacy settings and easy to monetize.
Axel Vogelsang

Brooklyn Museum: Community - 0 views

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    The Brooklyn Museum believes in community and in the importance of the visitor experience. In this area you'll find a number of ways to connect with us: blogs, photo and video submissions, podcasts, and more. We look forward to hearing from you.
Axel Vogelsang

MoMA The Museum of Modern Art | Facebook - 0 views

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    The MoMA on Facebook
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