Study examines hotel guests' future needs - 0 views
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angelamenoher on 20 Apr 12I wanted to give you all a link to an article written about Hotels 2020: Beyond Segmentation. I used 2020 a great bit for strategic management and figuring out the customer of tomorrow. Inside has great information on the technologies that will be used in hotels in the future like augmented reality and personalization of rooms. Imagine picking your own art work or using personal photos in frames and changing wall colors to suite your mood. The future guest is going to be harder to segment. They will demand a tailored high quality experience. Scanning the remote environment and becoming fast innovators will determine the most successful future hotels. You can click on a link to request a full copy of the Amedeus 2020 report.