Guests want smart technology, but security concerns remain | Hotel Management - 0 views
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More than 96 percent of hotel guests travel with a smartphone and nearly 46 percent of guests travel with at least two smart devices, representing a 10 percent increase in just two years
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More than 80 percent of guests indicated a desire to wirelessly cast content from their devices onto guestroom televisions and more than 90 percent of surveyed hoteliers agreed that today's guests would prefer to be offered wireless casting abilities, rather than traditional video-on-demand services.
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With hotels around the world universally experiencing diminishing profits from VOD, the survey points to entertainment platform functions that hoteliers can deploy alongside wireless casting in order to regain these revenues
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The article reports that the great majority of hotel guests desire to have state of the art innovation for their convenience, such as casting and voice interface technology. The type of innovation stems largely from guests being able to use their laptops or phones on the TV, while also access hotel services such as restaurant hours and possibly food services from the same interface. They assert. however that it is important for hoteliers to know how guests may be able to keep their identity hidden from potential practices such as "integration with the platform that may use this data for remarketing", integrate a system that can understand an manage foreign accents. It also brings up concerns of how to measure return on investment, showing a increase in revenue and that it is possible to update the interactions with guests once the technology is deployed.