Next-gen property-management systems depend on integration | Hotel Management - 0 views
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easily increase their online guest engagement.
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yvenisem on 04 Oct 20organizations are making the smart business move of jumping forward with the times
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“Social media is being used more than ever before in travel decisions,
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including support for text messaging and email communications before, during and after a stay
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This articles seeks to inform its readers about the importance of integration in whatever Property Management systems that come out in the future. One of these aspects is leaning into texting and emailing customers after a stay in order to keep themselves relevant and in the back of the guest's mind. The article also mentions that there needs to be integration on the front of social media in order to interact with future and former guests. This can help the establishment determine how best to market to the guest both on and off the premises. The article also calls for the adoption of cloud-based PMS systems, similar to the one we discussed in this week's discussion post. This conversion would make everything easily accessible from wherever people are in the world, giving way to real-time information and updates.