Business on Cloud: Hospitality | Cloud technology | Cloud Kinetics - 0 views
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The hospitality industry has undergone a transformation in the last decade, mostly due to data explosion, social media boom as well as changing customer expectations and behaviour
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Working together with other cloud-based next-generation technologies, Cloud technology is helping hoteliers gain a deeper understanding of their operations and their customers, across locations
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Strong demand growth with hotel software spend forecast to grow at 7-8% over the next three years globally
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The article discusses the various applications of cloud computing in the hospitality and hotel industry. It focuses on the use of cloud servers in property management and includes several benefits such as scalability due to the seasonal nature of demands, ease of connectivity, better accessibility and reduction to IT and infrastructure costs. The article also shows how cloud computing helps hotels transform the guest experience. Various categories of cloud-based apps have been discussed as well including marketing, booking appointments, POS transactions, and managing reservations and events. The article concludes by cautioning hoteliers to partner with the right cloud service provider as it is necessary to align the business objectives with the service offering of a particular provider and ensure synergy.