Mr. Porter attributed the game’s success to its real-time feel. Players can
watch animated playbacks of their teammates trying to guess their creation
before taking their turn. The word choices are another big selling point; in
addition to standard selections like “orange” and “dynamite,” the game is
liberally infused with pop culture references, like members of the Wu-Tang Clan
and Skrillex, a dubstep DJ.
“We’re also benefiting from hitting at a time when a lot of people are moving
from feature phones to smartphones,” he said.
Mr. Porter thinks that just as Facebook has a social graph — the people its
users want to be friends with — OMGPop can learn more about its “gamer graph,”
or the people their users like to play games with.
“It’s really about relationships,” he said of the game. “How well do I
know you and can guess what you drew. That is part of the fun.”
amy hoffmaster on 15 Feb 11"Parents see the use of mobile technologies in schools as a means of increasing student engagement (43 percent) and preparing students for the working world (41 percent). The most often-cited instructional benefit is mobile devices' ability to extend learning beyond school hours."
